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TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

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Page 1: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

TETRA market positioning

TETRA Indian Conference

Delhi February 2006

Risto Toikkanen

Vice chairman / TETRA Association

30.01.2006

Page 2: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

A. PMR or Cellular technology?

Cellular subscribers count in billions.

Why not to use their cool handsets?

Page 3: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Mobile markets overviewMobile markets:A Cellular telephony B Professional Mobile RadioC Dedicated mobile data networks D Broadband WiFi/WLAN etc non-licensed

Mobile mass market trendsCellular mass market enjoys huge growthCellphone replacing fixed phone lineConvergence of voice & data: GPRS, 3GConvergence of telecomms & media/entertainmentVoIP/Push-to-Talk applicationsDedicated mobile data networks disappear

Page 4: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Mission critical needs

Guaranteed service - under normal conditions - during incidents - planned capacity for emergency handling - semi-duplex (only one channel per group per site)

Fast group communications - x00 ms set-up time - good dispatching - dynamic group management

Specific functionality - emergency calls (pre-emptive)

- security- monitoring, status messages

Page 5: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Cellular system cannot meet these requirements

- Neither can Push-To-Talk over cellular (CDMA/GPRS)

Cellular system cannot meet these requirements

- Neither can Push-To-Talk over cellular (CDMA/GPRS)

Professional users need own PMRThey must have the best service during emergencies

They need faster call set-up than cellular or PTT over cellular can offer

Cellular PTT systems need too many channels for big talkgroups – PMR uses semi-duplex

Their dispatchers need powerful functionality

Page 6: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

B. Okay, we need PMR. What technology?

A look at market dynamics and technical offering of two PMR technologies

Page 7: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Market trends in radio

Shared multi-agency networks

Increased security requirements

Increased use of mobile data

From voice to combined voice & data

Increased telephony connectivity

Data and text messaging

Seamless nationwide service coverage

Need for international cooperation

Need for better radio spectrum efficiency

Page 8: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Overview of 2 digital PMR standards

TETRA – defined by the European Telecommunications Standards Institute

Project 25 – defined as joint project of U.S. user (APCO, NASTD), government and

industry (TIA) organisations

Page 9: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Standardisation/market approach

Project 25Strict Public Safety focusFocus on economic rural

coverage and working in limited spectrum

Backward compatibility with analog FM radios

Voice centric services, data often in separate network

U.S. centric standardSpectrum split and

fragmented: VHF, UHF, 800 …

TETRADesigned to meet the needs of

various user groups – Shared multi-agency PSS– Smaller private networks

Designed to support higher capacities

Combining voice + data in same network from the beginning

International standard from the beginning

Harmonised radio spectrum for European emergency services

Page 10: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Market differences

Project 25Single supplier dominance

Interoperability still under planning

Leader in U.S. PSS market

Individual contracts in Asia-pacific & Latin America

Handset prices even at 4000 – 5000 USD level !

TETRAStrong multi-vendor focus

Working interoperability certification

True multi-vendor experience

Continent wide leader in Europe and Asia

Latin American contracts

Much lower equipment prices due to working competition

Page 11: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Maturity of standards

Project 25Many different paths triedConventional 12.5 kHz FDMATrunked 12.5 kHz FDMA –

trunking protocol came later than products

6.25 kHz FDMA – never implemented in products

TETRA-like 25 kHz TDMA -failedNow trying 12.5 kHz TDMA – very

slowlyNew 25 kHz TDMA proposal filed

TETRATrunked 4-slot TDMA grom the

beginningIn TETRA standards many things

were completed years ahead of Project 25:

Intersystem Interface, roaming support

Authentication, air interface encryption

full duplex, handoverssupplementary services to one-to-

one calls

Page 12: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Technical 1: FDMA - TDMA

Project 25 - FDMATraditionally assumes wider

coverage and lower capacity

Benefits from high power mobile radios ( 10 to 30 W and even more)

Expensive when number of channels becomes high

Trend towards higher user densities poses challenge

Trend towards handsets dilutes the coverage benefit

TETRA - TDMATraditionally assumes smaller

cells and higher capacityCan handle high capacity at lower

costSpectrum efficientEasy full duplex, simultaneous

voice + dataIn handset use on par in terms of

coverage (uplink!)Improvements in TDMA BS

receiver technology and multi-receiver diversity promise equal cell range

Page 13: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Technical 2: Functionality

Project 25Still only half duplexNo handover signallingSupplementary services now under

debateDTMF now debatedVery little IP data seen in neworks

still todayText messaging still now debatedThe new debated features may

come only to the yet noexistent TDMA standard, if even in that ...

TETRAAlso full duplex from the

beginning

Handovers during call

Supplementary services related to one-to-one calls

DTMF signalling long ago

IP packet data in use long ago

Text messaging from the beginning

Much faster feature roll-out (due to competition?)

Page 14: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Technical 3: Networks

Project 25Idea of international co-

operation not visible in standards

Inter-Subsystem Interface standardisation still ongoing

Strong pressure from users asking for “interoperability” – in long term this may improve the standards

TETRADesigned for cross-border

operation, ISI standard

Designed for international traffic, numbering, country codes

Implemented efficient VPN support for multi-agency sharing

TETRA network can be nationwide homogenous seamless entity - today

Page 15: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Radio terminals

Project 25High output powers

available, tens of watts

Quite many manufacturers showing handsets in exhibitions

But still the U.S. price of encrypting handset is 4000 to 5000 USD

TETRAHave supported full duplex for years

Smaller size & weight

Innovations like integral GPS, 65 000 color display emerged

WAP and web browsers built in

Handsets are preferred

And the handset sells at 500 to 1000 USD

Competition is driving innovation and cost efficiency

Page 16: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Speed of innovation

Who else can do this – TETRA already does:

Which other PMR technology delivers handsets with integral GPS receiver today?

Which other PMR technology delivers handsets with 65 000 colour display today?

Which other PMR technology delivers handsets with web & WAP browsers today?

Quick questionnaire in TETRA World Congress 2005 revealed some 30 new TETRA terminal models being launched during the last 3 years

Only open competition can boost this amount of handset innovations and R&D investment

Page 17: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Multi-vendor interoperability

TETRA is the first PMR technology that created a truly open multi-vendor market

Page 18: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Benefits of open multi-vendor marketUser benefitswide choice of compatible certified terminals

specialised product for special needs

continuous and genuine competition

less dependency - lower risk of market disturbances

Industry benefitswider market, bigger volumesmore possibility to invest – faster product

creationlonger lifetime of market

TETRA MoU Association runs the IOP certification process to guarantee open multi-vendor market

Page 19: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

TETRA IOP Certification process

STANDARDS

MoUOperator/User Association

Technical ForumMembers’ Enquiry

TIP SPECS

TMO AI groupDMO AI group

ISI group (PEI group)

approx 12 suppliers

TEST PLANS

MoU

Certification Body ISCTI *)

Rome/Italy

ACCEPTED into OPERATION(Also need CE mark or TA)

CERTIFICATE

*) Istituto Superiore delle Comunicazioni e tecnologie dell'Informazione

Page 20: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

TETRA IOP achievementsTested products

from:CleartoneDeTeWe/FWK/R&SFrequentisIFR (tester) Marconi/OTE/SELEXMotorolaNirosNokia/EADSRohde & SchwarzRohillSimoco/SepuraTeltronicThales

Certificates at: www.tetramou.com

Tested products from:

CleartoneDeTeWe/FWK/R&SFrequentisIFR (tester) Marconi/OTE/SELEXMotorolaNirosNokia/EADSRohde & SchwarzRohillSimoco/SepuraTeltronicThales

Certificates at: www.tetramou.com

*) One more company has hosted a test session, another more has signed in

TETRA IOP certification results

7 companies have received TETRA infrastructure certificates for 8 systems *)

9 companies have received TETRA terminal certificates in trunked mode

6 companies have received TETRA DMO certificates

Page 21: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Summary, TETRA vs Project 25

TETRA makes major difference in multi-vendor support, certified interoperability and open competition

In voice group call services both technologies offer about the same level of services

In one-to-one calls related services TETRA clearly leads

Use of data much better exploited in TETRA networks - IP data is in operational use

Clear difference of innovation seen in TETRA handsets

The difference in handset prices is outstanding

Page 22: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Conclusions

Cellular networks cannot serve the needs of mission critical radio users – dedicated radio network is needed

TETRA standard provides:- Widest set of functionality- High capacity at low cost- Fast development of innovative product solutions- True multi-vendor market and genuine

competition

Page 23: TETRA market positioning TETRA Indian Conference Delhi February 2006 Risto Toikkanen Vice chairman / TETRA Association 30.01.2006

Questions?

www.tetramou.com

[email protected]

www.eads.com/tetra