Technical Skills and Originality and

creativity Shing Chun yu 11W

Firstly, I added the background by pasting the image into the animation before adding typography on top of the background in a new layer which is displayed in step 2. Since I needed the masking effect to work on this animation, I altered to typography to suit the following effect.

Stage 1: typography and background

Next, I created a new layer named “Mask” as it was the layer with the typography which masked the background, only revealing parts of the background for a appealing opening to my animation. Afterwards, I only needed to right click on the layer and select the mask option to create this effect before using the motion tween on between two frames to move the words.

Stage 2: Masking Effect

Afterwards, I created another layer that is animated after the effects from the layers that created the masking effect from stages 1 and 2. This allowed me to insert a new background though I did not make a smooth transition in between the backgrounds. However, I did try motion tween with the typography which was a new experiment.

Stage 3: New layer, background and motion tween

As you can see in the image below, I have altered the positions of the typography in order to make them move to the desired locations and create the necessary effects for a powerful animation that delivers a strong, clear and sharp message to the audience while conveying technical skills and advanced technology.

Stage 4:

Next, I repeated stage 3 and created a new layer so that I can put my new background and make a clear transition from the previous image. However, I have created several layers in preparation for the other backgrounds that are part of my animation.

Stage 5:

Again, I have chose to create some typography that moved in an interesting manner using the motion tween tool, however, I have changed this animation slightly from the previous stage as I have also attempted to modify it by including an alpha effect.

Stage 6:

Conversely, I have decided to use a block fill for this part of my animation as I wanted slight variation between the parts. Furthermore, I thought that the white typography could potentially create powerful contrast and draw the attention of my target audience after a series of convincing high quality images presented.

Stage 7:

Afterwards, before my final part, I have decided to switch to using an image for my background and use a typography of different color in order to appeal to my audience and once again, I have manipulated the motion tween to move my words but I have also added a rotation and spin to make it more dynamic.

Stage 8:

Finally, I have yet brought back the masking effect from the beginning of the animation in order to create a curtain effect for the ending to make the animation more effective at conveying the divine qualities of the restaurant to the audience through my practical use of the masking effect though this time I have changed the shape to a rectangular shape instead of typography.

Stage 9:

For this project I decided to use adobe flash for several reasons:

The wide variety of tools Ease of access Simple yet sophisticated effects Can produce animation banners of various

sizes Adjustable typography Functional layers and frames

Why did I use Adobe Flash?

Comparison to other advert bannersMy advertisement banner

Other banners

I have used Adobe flash I have set the

dimensions to 75mm by 150mm

I have selected a small range of tools

I have attempted to create special effects using motion related tools

Many only advert banners use Adobe flash too though some use Vectorian Giotto

Typical banners have dimensions of 65 by 135mm

Wide range of tools used often

Special effects are often sophisticated

Make the animation banner effects and transitions slower

Add a wider variety of effects Show depth and understanding of the

software by further manipulating more tools and combining them

Select a wider variety of backgrounds besides images

Try a wider variety of typography

Modifications