INSULATING COATINGS CORPORATION

PRESENTS

Rethinking Life Cycle Costs

with

Fluid Applied Roof Membranes.

Cool Roofs = Good Economics

98 degrees Fahrenheit 98 degrees Fahrenheit 178 degrees Fahrenheit178 degrees Fahrenheit

Definition of a Fluid Applied Membrane

An aqueous liquid suspension, applied to roofingsubstrates, which dries to a seamless, resilient,durable membrane which is flexible across a broadtemperature range.

Paint: An aqueous liquid continuous film applied at a film thickness of 3 - 8 wet mils.

Coating: An aqueous liquid continuous membrane applied (in multiple coats) at a film thickness of 8 - 50 wet mils.

What is the difference between a paint and a coating?

Benefits of Roof Coatings vs. Paint

Remains flexibleResists standing water Excellent adhesion to a variety of substratesResists UV exposure Applied at greater film thickness for increased

flexibilityResistances to foot traffic, i.e. tensile strengthHigher reflectivity and increased emissivity

What makes a quality Fluid Applied Membrane?

Volume Solids (VS)High Quality Coating

Pigments

Resin

Lower Quality Coating

Pigments

Resin

Ratio of the

Pigments to

the Resin is

PVC

Lower PVC is better Higher the PVC the lower the quality

Life-Cycle Costs

The sum of all recurring and one-time (non-recurring) costs over the full life span or a specified period of a good, service, structure, or system.

The sum of all recurring and one-time (non-recurring) costs over the full life span or a specified period of a good, service, structure, or system.

Life-Cycle Costs

How Fluid Applied coatings effect Life cycle cost

PurchaseInstallationsMaintenanceEnergy savingsA/C life extensionsSystem UpgradeRenewability

Purchase Economics

“Cool Roof” Costs vs. Benefits

Where to use a Fluid Applied Roof.

MetalConcreteEPDM

(Ethylene –Propylene-Diene-Monomer)Asphalt, Modified Bitumen, BUR

(smooth and granulated)Hypalon / PVC

Typically Fluid Applied Systems are selected for the following roof types:

Typically Fluid Applied Systems are selected for the following roof types:

Considering a Fluid Applied Roof System / Roof Restoration

System?

Yes, it is definitely less expensive, but you need to know…

When do you consider Roof Restoration?

Percentage wet roofType of Roof Type of Deck/InsulationCondition of SubstrateNumber of re-roofs It’s just as important to know when not to use a

restoration system

Not every roof “Qualifies”

for a fluid applied system.

Where to Start?

Every roof needs to be evaluated.

Roof inspection

Roof inspection

Repair bad areas

“Qualified” roof for fluid applied system.

No need to tear off old roof.No need to raise equipment on roof.Makes most roofs better than original.Sustainable, Renewable…lower life-cycle cost.Substantial savings over other conventional roofing

systems…more details later.

Labor cost reductions

Roof Equipment

Penetrations

No need to raise equipment on roof.No need to raise equipment on roof.

No need to raise equipment on roof.No need to raise equipment on roof.

Penetrations

Penetrations

Waterproof Penetrations

Maintenance

Fluid Applied roof systems are seamless, require less maintenance

Conventional roof systems fail at the seams

Maintenance

Fluid Applied roof systems are seamless, require less maintenance

Conventional roof systems fail at the seams

Seams…separating

Repairing seams is standard roof maintenance on seamed roofs.

Seamless roofs require less maintenance: lower roof life-cycle costs

Seams

Tape & Waterproof seams

See Seam Sample

Metal seams & fasteners

Seam Preparation

Penetration details

Penetration details

Details

Basecoat…multi-layer system

Finished Fluid Applied “Cool Roof”

Finished Fluid Applied “Cool Roof”

Finished Fluid Applied “Cool Roof”

ENERGY SAVINGSTHROUGHREDUCED

TEMPERATURES

A 7 story building is exposed to more radiation on the walls than on the roof.

A single story building receives 70% of it’s solar radiation on the roof.

Radiation Exposure SOLAR RADIATION

A radiant heat barrier… Reduces surface temperatures by as much as 20˚ C

Reflects between 80% and 87% or radiant heat

Limits radiant heat absorption between 15% and 20%

Reduces energy consumption by as much as 40%

United States Air Force

“… After the application of the coating, the average peak temperature in the warehouse area dropped to 86° F, a decrease of 17° F. “

- James A., Capt. USAF Chief RSD of Civil Engineering

Before

After

United States Army

“… a 64° F reduction in roof surface temperature, a 23° F reduction in attic temperature and a 10° F reduction in room temperature as a result of the insulative and reflective value of the coating.”

- Benjamin S., Col, Dept. of the Army

Cool Roofing improves insulation performance

“The thermal resistance of insulation installed immediately below a black membrane has been found to be up to 30% lower than advertised, when measured at peak summertime temperatures in Austin, Texas.”

- Konopacki and Akbari, 2001

“Cool Roofs” increase insulation performance

Hashem Akbari Heat Island Group

Lawrence Berkeley National Laboratory

Cool roof standards are designed to reduce a/c demand, save money, and save emissions. In Los Angeles they will eventually save ~$100,000 per hr.

Added roof cycle cost savings for ENERGY STAR® Fluid Applied Cool Roof Systems.

According to EPA about $40 billion is spent annually in the United States alone to air condition buildings-1/6 of all electricity generated in a year.

ENERGY STAR® qualified roof products reduce the amount of air conditioning needed in buildings, and reduce energy bills by up to 50%. – Department of Energy

Downsizes Cooling Equipment-A reflective roof can reduce peak cooling demand by 10-15%. As a result the building owner may be able purchase a smaller, more efficient and less expensive cooling system. -EPA

Existing cooling systems will not have to work as hard to maintain the same comfort levels and may require less maintenance.

Increases Roof Product life- ENERGY STAR® qualified roof products maintain a more constant temperature and reduce thermal shock; cool rain/hot roof causes sharp drop in temperature, extremes of expansion and contraction.

Thermal Shock = stress and roof degradation.

Solar Shield Energy Savings

Renewability / SustainabilityRenewability / Sustainability

After ten years - extend the life an additional 10 years

At only 40 -70% of the original cost of the coating system.

After ten years - extend the life an additional 10 years

At only 40 -70% of the original cost of the coating system.

“…almost immediately the room temperature inside was cooled by 19° F.”

-Donald E., Yakima Ice Arena

Substantiated results… Substantiated results…

“In the past, we have struggled to maintain minus 12° F… Since the application, we have been able to maintain minus 15° F or less.”

-Plant Superintendent, Land-O-Sun Dairies

“Our engineering department reported that the plant is consuming less energy …”

-Vice President, Rainier Cold Storage & Ice

Q.T.G. Quaker, Tropicana, Gatorade 140,000 Square Ft. of smooth built up roofing in Dallas, TX.

Inteplast 1.3 million square feet currently under contract.

Extend the usefulness of existing roofs.Protect from Ultra-violet degradation Eliminates/minimizes roof tear-off. No need to raise equipment on roof.Makes most roofs better than original.Sustainable, Renewable, lower life-cycle cost.

Fluid Applied MembranesFluid Applied Membranes

I.C.C. Corporate Headquarters103 Main St. Binghamton, NY 13905 USA

Telephone: +1.607.723.1727Fax: +1.607.723.1700www.icc-astec.com

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