The Style Icon Style and Luxury Experience, produced by 369 West, is an upscale and exclusive Lounge Experience designed to engage celebrities, stylists, industry power players and influencers during major sporting events, award shows and entertainment events around the world.

• The Lounge is a unique blend of pampering, luxury gifting and upscale hospitality set in a high fashion environment that allows guests to indulge in style, fashion and all things Red Carpet

• Guests can use this “pre-Emmys event” to choose style options or enjoy services in preparation of the upcoming big event

• Stylists, consultants and designers will be in attendance to help guests choose a new look, accessorize a current choice and view the newest and freshest concepts in the marketplace

The week prior to the Emmy Awards - September 9th/10th

Style Icon, LLC will host the 2011 Style Icon Lounge Series

during Los Angeles’ Fashion’s Night Out.

The Style Icon Lounge is a unique blend of The Style Icon Lounge is a unique blend of

fashion, luxury gifting and a super chic VIP experience.

Our invitation-only lounge will spoil our elite guests by gifting them with:

High-end Luxury Products

Pampering Spa Treatments

Emerging Fashion Brands

New Technology Products

Customized Merchandise

VIP Gift Bags

André Wilson, President and CEO of Style Icon, LLC brings his unique vision and eye for style and detail to each event. As a stylist, image/brand strategist and creative director, Mr. Wilson is passionate about creating events for celebrities, tastemakers and VIP’s to experience innovations, ideas and emerging designers in a fashion inspired atmosphere.

Mr. Wilson tours the country consulting high level executives, Mr. Wilson tours the country consulting high level executives, PR/Marketing firms, celebrities and corporations. Mr. Wilson teaches how to develop powerful and stylish brand messaging, individually and corporately that attracts attention, enhances desirability and ultimately increases their business while strengthening competitive advantage.

As a well-respected stylist and consultant with over 20 years of extensive industry knowledge of trends and celebrity styling, Andre Wilson and Style Icon have appeared on E! News, Entertainment Tonight, Access Hollywood, OK Magazine, US Weekly, New York Daily News among many other regional and local media outlets across the country.

THE STYLE & LUXURY EXPERIENCE

o Two-day event

o Gifting Sponsors, showing only their best, high-end productso Gifting Sponsors, showing only their best, high-end products

o Designers and fashion brands

o VIP Corporate Sponsors

o DJ/ Entertainment

o Special VIP/Branding Areas in a Lounge Environment

o Audio Visual Displays with logo branding

o Private Reception with Celebrities, Stylists, Influencers

The Style Icon Lounges have received over 233 million total media impressions and have generated increased exposure beyond our events and in many cases increased revenue and enhanced profile in participating brands’ respective industries.

Style Icon Events also feature social media campaigns to create brand advocates and broaden reach for our partners and the Style Icon program

See below for an example:

• “Treat Yourself like a Celebrity Campaign”

– Social initiative that uses strategic celebrities to promote participating BrandsBrands

– Campaign begins two weeks prior to event

• “Love your fans Campaign”

– Social event marketing that uses on site celebrities to promote participating brands in real time

• Post-event tweeting

– Stay in the minds of your fans with more contest and promotions after the event

SPONSORSHIP LEVELS

� Presenting Sponsorship - $50,000� Platinum Sponsorships- $25,000� Gold Sponsorship - $15,000� Brunch Sponsorship -$10,000

� Cocktail Party Sponsorships - $10,000� Gifting Sponsorship - $7,500� Gift Bag Sponsorship – $1,000

2011 Emmy Awards (Los Angeles)Country Music Awards (Nashville)Country Music Awards (Nashville)

Latin Grammys (Las Vegas) Golden Globes (Los Angeles)2012 Super Bowl (Indianapolis)

2012 Derby (Louisville, KY)

For further Sponsorship details, please contact:

Style Icon, LLCStyle Icon, LLC

Robin Evitts

502-641-1479

robin@styleiconllc.com