stori
DESCRIPTION
Team: Tinatin Dzirkvadze, Georgia Kerstin Oppe, Estonia Birgit Pulk, Estonia Aleksei Oleinik, Estonia Riido Kolosov, EstoniaTRANSCRIPT
![Page 1: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/1.jpg)
Human centered design project
Tina%n Dzirkvadze, Kers%n Oppe, Birgit Pulk, Aleksei OleinikTallinn University of Technology, Design & Engineering
2013
Stori
![Page 2: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/2.jpg)
Birgit Pulk
Team
Kers%n Oppe Tina%n Dzirkvadze Aleksei Oleinik
![Page 3: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/3.jpg)
Have you ever reached homewith your hands full of things?
And then you have to find the keysand unlock the door…
This is what parents feel every single day when they have togo anywhere with a baby and a stroller…
Context
![Page 4: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/4.jpg)
RESEARCH
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StaCsCcs
Births in EU countries Parents
5 234 747live birthsin 2011
Needs
Lifestyle
Possibili%es
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Personas & Target group
Persona1:James– outdoorsy & ac%ve– needs lots of storage
– loves IT-‐fairs &conferences
Persona2:Daisy– mul%tasker between
school & job – needs simple & foldable baby rest– loves shopping
Persona3:Beth– living on the go
– needs portable carriage with lots of storage– loves extreme
tourism
Babyexploringthe world
![Page 7: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/7.jpg)
Personas: Strollers
Who and What? Folding WŽƐŝƟŽŶŝŶŐ�ƚŚĞ�ƐĞĂƚ ^ƚŽƌĂŐĞ DŽďŝůĞ�ǁŚĞŶ�ĨŽůĚĞĚ
JamesHi-‐tech
Clean and simple
Very good Very bad Bad Average
BethLight and thin
Used as backpackGood Very bad Very bad Good
DaisyMul%func%onalComfortable
Very bad Good Bad Bad
665€
500€
570€
![Page 8: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/8.jpg)
Market: Storage & Foldability
!Foldab
ility
Ea
sy
to
fo
ldH
ard
to
fo
ld
Storage
�ŝīĞƌĞŶƟĂƚĞĚEŽ�ƐƚŽƌĂŐĞ
500€
665€
1050€
612€
570€
![Page 9: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/9.jpg)
Modern families don’t need new strollers, they need a new family member to embrace the baby
and liberate parents on the go.
The nieche
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Crea%ng a new structure that embodies differenCated storage and
a comfortable resCng place for the baby.
The structure should be fluently foldable and become a careless item to carry around.
Conclusion
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CONCEPT
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Concept criterias
Frame SeatStructure
For storage
3posi%ons
Quick
Slow
StrollersuppliesFor storageFoldable
![Page 13: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/13.jpg)
InspiraCon
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Concept: Prototyping I, paper
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Concept: 3D
Roof
Storage
SeatStorage
Storage
Storage
![Page 16: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/16.jpg)
Concept: Dimensions
500
600
400
280
![Page 17: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/17.jpg)
Our prototype
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Our prototype
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Our prototype
![Page 20: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/20.jpg)
Our prototype
![Page 21: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/21.jpg)
Final prototype
![Page 22: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/22.jpg)
SERVICE
![Page 23: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/23.jpg)
ConnecCng people in need and people with possibiliCes.
Network of product users
![Page 24: Stori](https://reader033.vdocuments.mx/reader033/viewer/2022061306/54b39db54a795944738b48c1/html5/thumbnails/24.jpg)
Thank you!