starvin marvin

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1 “For the days that seem to last forever and the hunger that won’t go away there’s starving marvin here to save the day. You may not believe your eyes but what you see is true herein lies free food for each and all of you. Starvin Marvin May the Food be With You” Starvin Marvin let’s you find free and discounted food options near you. The Who What When and Why What Integrated in the Starvin Marvin app is the Smart Tones ™ proprietary technology owned and operated by Lisnr (a CNBC Top 50 Disrupters company). The embedded SDK acts as a beacon and when activated, transfers data through sound waves between the phone and the registered audio device (a loudspeaker, for example). Who When individuals hosting the Starvin Marvin app walk by a restaurant or event that has been activated, the aforementioned party is able to send a message directly to the users phone – in this case, the message is a coupon giving the individual a free or discounted food option. When When the individual decides to use the coupon, they are given points, which can be redeemed for other prizes. If they don’t use the coupon, then it goes into a “food bank” stored into the app. After the first free food option, the user is given discounts for other items. These can be purchased directly through the app and can be ordered for pickup or delivery. The transaction goes directly though the app and a percentage of it is donated to a local food bank. Why

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“Forthedaysthatseemtolastforeverandthehungerthatwon’tgoaway

there’sstarvingmarvinheretosavetheday.

Youmaynotbelieveyoureyesbutwhatyouseeistruehereinliesfreefoodforeachandallofyou.

StarvinMarvin

MaytheFoodbeWithYou”

StarvinMarvinlet’syoufindfreeanddiscountedfoodoptionsnearyou.

TheWhoWhatWhenandWhy

WhatIntegratedintheStarvinMarvinappistheSmartTones™proprietarytechnologyownedandoperatedbyLisnr(aCNBCTop50Disrupterscompany).TheembeddedSDKactsasabeaconandwhenactivated,transfersdatathroughsoundwavesbetweenthephoneandtheregisteredaudiodevice(aloudspeaker,forexample).WhoWhenindividualshostingtheStarvinMarvinappwalkbyarestaurantoreventthathasbeenactivated,theaforementionedpartyisabletosendamessagedirectlytotheusersphone–inthiscase,themessageisacoupongivingtheindividualafreeordiscountedfoodoption.WhenWhentheindividualdecidestousethecoupon,theyaregivenpoints,whichcanberedeemedforotherprizes.Iftheydon’tusethecoupon,thenitgoesintoa“foodbank”storedintotheapp.Afterthefirstfreefoodoption,theuserisgivendiscountsforotheritems.Thesecanbepurchaseddirectlythroughtheappandcanbeorderedforpickupordelivery.Thetransactiongoesdirectlythoughtheappandapercentageofitisdonatedtoalocalfoodbank.Why

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Theideaisforeveryonetohavetheappandbeabletofindfreeanddiscountedfoodoptionsaroundthem.Howwe’llmakemoneyLisnrcurrentlychargesbetween$.25and$1perpersonactivatedpercustomer.Byupsellingandchargingcustomers$.50-$2(withhopefulpartnershipdealsinthefuturetoincreasemargins),wecanofferrestaurantsandorganizationsaflatmonthlyfeetoreachouttoaspecificnumberofpeople.For$50amonth,arestaurantcangive100freeordiscounteditemstoStarvinMarvinappusers.Atthisrate,theywillonlyneed10%(10people)ofthoseuserstopurchasesomethingthatcosts$5.00ormoretobreakevenontheirinvestment.Ourplanistoselladvertisingpackagestolocalrestaurantsandorganizationsthatofferfreefoodasapromotionaltool(Meetupgroups,studentclubs,etc).Ourbasepackageswillbe$50,$100and$250permonth,withoptionsrangingashighas$1,000permonthoreven$100,000permonthfornationalcorporateclients.Inthefirstyearweexpecttosellabout100packagesatayearlyrateofabout$1,500.Inthesecondyearweaimtosell1,000packagesandinthethirdyearwehopetosurpassthe10,000mark.Byyear5itisourintentiontohavesold100,000packagesandwithin10yearsourgoalistohavesoldour1,000,000thpackageandbeintheprocessofdiscussingexitopportunities.Year1-$150,000Year2-$1,500,000Year3-$15,000,000Year5-$150,000,000Year10-$1,500,000,000HowweplantomarketthisthingCollegestudentslovefreefood,sowe’lltargetstudentsrightontheircampuses.Usingoursistercompany“SponsorshipU,”we’llsellsponsorshipopportunitiestobrandsinordertopayforstudentorganizationmealsa.k.a.freepizzaatevents.Thissponsorshipfeewillcoverthecostsoftheactivationforthestudentorganizationandalsoprovidefoodfortheevent,makingtheapprelevantandthebrandvaluable.Oncestudentsgetusedtotheideaoffindingfreefoodontheircampuses,wewillbeginsellingadvertisingpackagestolocalrestaurantssurroundingtheseschools.Fromtherewewillexpandtootherareasoftown,otherschoolsandeventuallyallmarkets.Whatwe’llneed

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We’regonnaneedanappdeveloperandadesignertobuildabeautiful,functionalandsimplymobileapplication.Thenwe’llneedtoworkoutarelationshipwithLisnrthatwillallowustogetthebiggestbangforourbuckwhenitcomestopricing.Finally,we’llhavetocreatemarketingmaterialstoonboardstudentorganizations,therelevantbrandswhomaywanttosponsortheireventsandofcourse,thestudents.Fromtherewe’llhavetocombatstudentorganizationsthatfeelthatstudentswillcometotheireventsonlyforfreefood,administrationthatdoesn’twantuspromotingourbrandorotherbrandsontheircampusesandrestaurantsthatwillneedtobeconvincedthatthisisagoodbuy.-Appdevelopercontractsalary-$10k-Appdesignercontractsalary-$10k-Marketingmaterials-$5kAfterthisinitialstart,we’llneedtohireateamtoonboardrestaurants(salespeople)andamarketingdepartmentthatcapitalizesonallareasofmillennialentertainmenttoingrainStarvinMarvininthemindsofmillions.-Salaries-$700,000-MarketingBudget$250,000-OfficeSpace/AdministrativeCosts-$50,000WhatWeHave-WorkingrelationshipwiththeCEOofLisnrandtheirHeadofSales-RelationshipwiththeCEOofKiip.me(rewardsintegrationSDK)-Databaseof1,600+NewYorkCityStudentOrganizationcontacts-Databaseof9,000+NeyYorkCityAdAgency,StartupsandAdvertisercontacts-BusinesspartnershipwithOmiconEntertainment,amillennialnightlifecompany-LLCregisteredinthestateofNewYork-Logotobetrademarked-Sloganandtaglinetobetrademarked-AnimatedintroductionvideoNextSteps-Getourfirst$25kandbeginproduction-Solicitstudentorgsandbrandstoactivatesponsorships-PrepareforlaunchContactInformationPatrickDiamitani|319-594-0149|[email protected]