Download - Starvin Marvin
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“Forthedaysthatseemtolastforeverandthehungerthatwon’tgoaway
there’sstarvingmarvinheretosavetheday.
Youmaynotbelieveyoureyesbutwhatyouseeistruehereinliesfreefoodforeachandallofyou.
StarvinMarvin
MaytheFoodbeWithYou”
StarvinMarvinlet’syoufindfreeanddiscountedfoodoptionsnearyou.
TheWhoWhatWhenandWhy
WhatIntegratedintheStarvinMarvinappistheSmartTones™proprietarytechnologyownedandoperatedbyLisnr(aCNBCTop50Disrupterscompany).TheembeddedSDKactsasabeaconandwhenactivated,transfersdatathroughsoundwavesbetweenthephoneandtheregisteredaudiodevice(aloudspeaker,forexample).WhoWhenindividualshostingtheStarvinMarvinappwalkbyarestaurantoreventthathasbeenactivated,theaforementionedpartyisabletosendamessagedirectlytotheusersphone–inthiscase,themessageisacoupongivingtheindividualafreeordiscountedfoodoption.WhenWhentheindividualdecidestousethecoupon,theyaregivenpoints,whichcanberedeemedforotherprizes.Iftheydon’tusethecoupon,thenitgoesintoa“foodbank”storedintotheapp.Afterthefirstfreefoodoption,theuserisgivendiscountsforotheritems.Thesecanbepurchaseddirectlythroughtheappandcanbeorderedforpickupordelivery.Thetransactiongoesdirectlythoughtheappandapercentageofitisdonatedtoalocalfoodbank.Why
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Theideaisforeveryonetohavetheappandbeabletofindfreeanddiscountedfoodoptionsaroundthem.Howwe’llmakemoneyLisnrcurrentlychargesbetween$.25and$1perpersonactivatedpercustomer.Byupsellingandchargingcustomers$.50-$2(withhopefulpartnershipdealsinthefuturetoincreasemargins),wecanofferrestaurantsandorganizationsaflatmonthlyfeetoreachouttoaspecificnumberofpeople.For$50amonth,arestaurantcangive100freeordiscounteditemstoStarvinMarvinappusers.Atthisrate,theywillonlyneed10%(10people)ofthoseuserstopurchasesomethingthatcosts$5.00ormoretobreakevenontheirinvestment.Ourplanistoselladvertisingpackagestolocalrestaurantsandorganizationsthatofferfreefoodasapromotionaltool(Meetupgroups,studentclubs,etc).Ourbasepackageswillbe$50,$100and$250permonth,withoptionsrangingashighas$1,000permonthoreven$100,000permonthfornationalcorporateclients.Inthefirstyearweexpecttosellabout100packagesatayearlyrateofabout$1,500.Inthesecondyearweaimtosell1,000packagesandinthethirdyearwehopetosurpassthe10,000mark.Byyear5itisourintentiontohavesold100,000packagesandwithin10yearsourgoalistohavesoldour1,000,000thpackageandbeintheprocessofdiscussingexitopportunities.Year1-$150,000Year2-$1,500,000Year3-$15,000,000Year5-$150,000,000Year10-$1,500,000,000HowweplantomarketthisthingCollegestudentslovefreefood,sowe’lltargetstudentsrightontheircampuses.Usingoursistercompany“SponsorshipU,”we’llsellsponsorshipopportunitiestobrandsinordertopayforstudentorganizationmealsa.k.a.freepizzaatevents.Thissponsorshipfeewillcoverthecostsoftheactivationforthestudentorganizationandalsoprovidefoodfortheevent,makingtheapprelevantandthebrandvaluable.Oncestudentsgetusedtotheideaoffindingfreefoodontheircampuses,wewillbeginsellingadvertisingpackagestolocalrestaurantssurroundingtheseschools.Fromtherewewillexpandtootherareasoftown,otherschoolsandeventuallyallmarkets.Whatwe’llneed
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We’regonnaneedanappdeveloperandadesignertobuildabeautiful,functionalandsimplymobileapplication.Thenwe’llneedtoworkoutarelationshipwithLisnrthatwillallowustogetthebiggestbangforourbuckwhenitcomestopricing.Finally,we’llhavetocreatemarketingmaterialstoonboardstudentorganizations,therelevantbrandswhomaywanttosponsortheireventsandofcourse,thestudents.Fromtherewe’llhavetocombatstudentorganizationsthatfeelthatstudentswillcometotheireventsonlyforfreefood,administrationthatdoesn’twantuspromotingourbrandorotherbrandsontheircampusesandrestaurantsthatwillneedtobeconvincedthatthisisagoodbuy.-Appdevelopercontractsalary-$10k-Appdesignercontractsalary-$10k-Marketingmaterials-$5kAfterthisinitialstart,we’llneedtohireateamtoonboardrestaurants(salespeople)andamarketingdepartmentthatcapitalizesonallareasofmillennialentertainmenttoingrainStarvinMarvininthemindsofmillions.-Salaries-$700,000-MarketingBudget$250,000-OfficeSpace/AdministrativeCosts-$50,000WhatWeHave-WorkingrelationshipwiththeCEOofLisnrandtheirHeadofSales-RelationshipwiththeCEOofKiip.me(rewardsintegrationSDK)-Databaseof1,600+NewYorkCityStudentOrganizationcontacts-Databaseof9,000+NeyYorkCityAdAgency,StartupsandAdvertisercontacts-BusinesspartnershipwithOmiconEntertainment,amillennialnightlifecompany-LLCregisteredinthestateofNewYork-Logotobetrademarked-Sloganandtaglinetobetrademarked-AnimatedintroductionvideoNextSteps-Getourfirst$25kandbeginproduction-Solicitstudentorgsandbrandstoactivatesponsorships-PrepareforlaunchContactInformationPatrickDiamitani|319-594-0149|[email protected]
