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Page 1: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

July 18, 2016

Startup to Stardom

Page 2: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Our vision

2

“America is at the threshold of a new generation of lending, and it won’t be

the neighborhood bank as it has been for decades. Changes in technology,

market trends and consumer demand for credit are creating new

opportunities for non-bank lenders. loanDepot is poised to capitalize on the

evolving landscape to become America’s premiere consumer lender.”

Anthony Hsieh

Chairman and Chief Executive Officer

“美国正在开启贷款业的新时代 – 它将不再是多年形成的邻家银行模式。 科技

的变化,市场的潮流 ,以及顾客对信贷的需求,正在为非银行贷款创造出全

新的机会。 loanDepot 将受益于这市场格局的变迁,而成为美国首屈一指

的消费者贷款公司。”

谢礼谦

董事长兼首席行政官

Page 3: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Immigrated to the US in 1974 at age of 8

The life we left behind in China

The optics of an immigrant

Day 3 in U.S. I started 4th grade in rough LA

neighborhood

Facing Significant Barriers

● Language

● Cultural

● Stereotypes

Working in my parent’s liquor store where I was

robbed twice at gunpoint

My first exposure to lending came

at age 10, translating for my

parents in negotiating their

home loan

Our connection

Page 4: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Modern lending

4

Page 5: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Leading Technology-Enabled U.S. Consumer Lending Platform

Corporate Profile:

Headquartered near Irvine, CA

Launched in 2010

~5,200 employees

Capital-lite model

Profitable since 2012

Privately held

Nationwide Distribution:

Licensed home loan lender in 50

states.

1,700+ licensed loan officers

9,500 individual state licenses

4 web fulfillment centers

150+ local offices across the U.S.

550,000+ new leads each month

Lending Infrastructure:

Product suite includes mortgage,

home equity and personal loans

~$29 billion of loan originations for

12ME 3.31.16

Originating over $3.0Bn/mo today

2007 - 2008

Housing crisis

“resets” consumer

borrowing and

lending landscape

2009 - 2010

loanDepot

conceived and

launched

2010 - 2014

Scale to 2nd

largest non-bank

consumer lender

in U.S.

2015+

Expansion into non-

home loan credit

products and

unsecured consumer

loans

$29 billion originated volume for 12ME 3.31.16

118% year/year origination

growth in FY 2015

1,700+ licensed loan officers

>$80 billion originated volume

since launch1

2nd largest non-bank consumer lender

5

loanDepot by the numbers

1. Based on originated volume through mid-July 2016.

Page 6: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Lending platform built for post-crisis environment

(1) As of Dec. 31, 2015.

(2) FYE 2015 relative to FYE 2014.

• Approval to offer

FHA/VA home

loans

• Approval for 50th

state license

• Acquired

imortgage,

launching

Distributed Retail

offering

2013

$31.7 Bn

137,243 customers

• Launched LD

Wholesale Division

to continue to grow

customer

relationships

2010 2011 2012 2014 2015

• Launched home

lending offering via

loanDepot.com in

January

• Exceeded 1,000

funded units in

November

• Approval to offer

Agency home loans

• Acquired

MortgageMaster to

grow Distributed

Retail offering

• Expanded offering

to include personal

and home equity

loans

Cumulative Home Loan Dollars and Units Funded Since Inception

70% Growth YoY 129% Growth YoY 40% Growth YoY 57% Growth YoY

$1.5 Bn in Fundings $2.6 Bn in Fundings $6.0 Bn in Fundings $8.4 Bn in Fundings $13.2 Bn in Fundings ~$28 Bn in Fundings(1)

$1.5 Bn

6,134 customers

$4.1 Bn

16,865 customers

$10.1 Bn

40,727 customers

~$60 Bn(1)

275,000+ customers

$18.5 Bn

78,286 customers

118% Growth YoY(2)

Consistent market share growth in US residential lending; now supporting product expansion

Page 7: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Product suite dissolves lines between mortgage & non-mortgage

Rate/Term

Refinance

Home Purchase

Loans

Cash-out

Refinance

Home Equity

Loans

• Uniquely positioned non-bank lender capable of pivoting between secured and unsecured loan products

• Agnostic to how consumer demand and capital markets demand fluctuates between cycles

• Platform is capable of delivering across both

• Home loans are foundation of US consumer household credit, but also has the highest barriers to entry

• State specific licensing and regulatory oversight

• US government is main source of liquidity post-crisis

• Increasing regulatory burdens (loan officer licensing, CFPB, TRID, etc.)

Auto

Loans

$1.1 Trillion

Home Loans &

Home Equity Loans

$8.7 Trillion

Credit Cards &

Other Unsecured

Personal Loans

$1.1 Trillion Student

Loans

$1.2 Trillion

Product Suite $9.8 Trillion Addressable Market (1)

1. Federal Reserve Bank of New York (Q1 2016).

Personal

Loans

Page 8: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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$12.4

$12.7

$12.2

$11.7 $11.5

$11.3 $11.5

$11.8

$12.1

79%

72%

70%

73%

75%

78%

80%

$10.0

$10.5

$11.0

$11.5

$12.0

$12.5

$13.0

2007 2008 2009 2010 2011 2012 2013 2014 2015

Total Household Debt

% Housing Share

$ in T

rillio

ns

US Consumer Debt Outstanding

Source: Federal Reserve Bank of New York (Q1 2016).

% o

f Tota

l

U.S. consumer deleveraging ended in 2012

However, Housing Debt share of 72% is lowest since Q1 2003

Consumers are seeking credit again, but from different sources

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Filling a void left by disappearance of home equity credit $ in B

illions

US Home Equity & Cash Out Refinance Originations (1)

1. Cash-out Refinance data from Black Knight Financial Mortgage Monitor Report, Dec 2015. Home Equity data from Inside Mortgage Finance.

2015 data is TTM as of 9/30/15.

2. Wall Street Equity Research / Lending Tree customer survey.

Pre-crisis, home equity borrowing (including cash-out refinance) was a mainstream source of credit for US

consumers the market is not as simple as ‘purchase vs. refi’

Despite recovery in home values across the country, liquidity in this market has not returned

$430

$349

$116 $81

$49 $50 $44 $60 $71 $90

$315

$255

$131

$88

$53 $47 $44 $55 $42

$64

$745

$604

$247

$169

$102 $97 $88 $115 $113

$154

$-

$200

$400

$600

$800

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Cash-Out Refinance (Cash-Back Portion Only)

Home Equity Loans (HELOC & CES)Pre-crisis, 70%+ of home

equity proceeds were used

for debt consolidation or

home improvement (2)

Signs of momentum in

2015 – 36% year-over-

year growth highest

since pre-crisis

Page 10: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Case study: LD Personal Loan launch

Program Specifics

Acquisition Fee 1.00% - 5.00%

Tenor 36 and 60 months

Loan Amount $5,000 - $35,000

Interest Rates 5.50% - 29.99%

FICO Score 660+

DTI Less than 40%

Launched May 2015 – 10 months from concept

For FY 2015 – $353 million originations & 23,000 customers

Significant overlap with home loan leads:

• 78% homeownership

• 715 FICO

Massive Demand – $9.1 billion in applied loan volume in 2015

$2

$12

$28

$44 $54

$65 $66

$81

$-

$20

$40

$60

$80

$100

May-15 Jun-15 Jul-15 Aug-15 Sep-15 Oct-15 Nov-15 Dec-15

Monthly Personal Loan Originations

$ in M

illions

FY 2015 Applications

$ in M

illions

$9,100

$353

$-

$2,000

$4,000

$6,000

$8,000

$10,000

Applications Originations

Conversion <4%

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Personal Loans

Consolidate credit card

debt

Finance large purchases

Refinance higher-rate

loan(s)

~$15,000 average balance

Home Equity Loans

Home improvement

Consolidate credit card

debt

~$50,000 average balance

Home Loans

Purchase

Cash-back Refi

Rate/Term Refi

>$250,000 average balance Complex Simple

Borr

ow

er

Cost

Complexity

Current Solutions Offered

Hig

her

Low

er

Potential Future Solutions

Primed for further product expansion

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~$150 MM Annual

Marketing Spend

Existing

Leads Database

12+ million

• Proprietary Dialing, Lead

Flow, And Routing System

• Dedicated Contact

Management Team making

500,000+ Calls Each Day

Contact

Management System

Systems designed for product cross-sell

Retail distribution + marketing scale drive 550,000+ unique leads to LD each month

Proprietary lead routing platform provides significant strategic advantage vs. competition

>$3.0 bn

home loans funded each

month

550,000 Unique Leads

Customer Contacts

Loan

Apps

Monthly Direct Home Loan Lead Flow

80,000 Unique Leads

Customer Contacts

Loan

Apps

Monthly Personal Loan Lead Flow

>$80 mm

personal loans funded

each month

Maximize

ROI with

Cross Sell

Page 13: Startup to Stardom - LendIt Conference Blogblog.lendit.com/wp-content/uploads/2016/08/Anthony-Hsieh-LendIt-China-AH-Keynote-7-14...Our vision 2 “America is at the threshold of a

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Experienced leadership team

Anthony Hsieh Founder, Chairman & CEO

LoansDirect.com E*TRADE

Financial | Home Loan Center

LendingTree

Experience from High Growth, Technology, and Consumer Finance Companies

Bryan Sullivan EVP, Chief Financial Officer

PIMCO Goldman Sachs

FBR & Co. KPMG

Dominick

Marchetti Chief Technology

Officer

Brian

Biglin Chief Risk

Officer

Jeff

DerGurahian EVP, Capital

Markets

Peter

Macdonald EVP, General

Counsel

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Supported by significant lending infrastructure

Sophisticated technology with proprietary loan origination system and data warehouse

Licensed in 50 states and with all relevant government agencies

Established capital markets relationships

Compliance expertise in the most highly regulated consumer credit product

Management team of experienced operators and lenders through various credit cycles

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Lessons learned along the way

Continually build and invest in your brand – 6.5 year old company w/ $150mm+

marketing budget, and growing

Leverage technology & process engineering to create efficiencies and reduce

fulfillment costs while scaling

Take advantage of most efficient sources of capital when available – including public

equity/IPO markets

Consumer demand for credit is consistent – not a demand problem

Be positioned to access capital flows as credit cycles develop and mature

Leverage capital to develop new lending programs and assets – for example, non-

Agency home loans

Barrier to entry is protection against new scale competitors

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Q&A Session