special report - shop talk – china, asean and …...2016/07/19 · special report: shop talk –...
TRANSCRIPT
l Global Research l
Important disclosures can be found in the Disclosures Appendix
All rights reserved. Standard Chartered Bank 2016 https://research.sc.com
Chidu Narayanan +65 6596 7004
Economist, Asia
Standard Chartered Bank, Singapore Branch
Kelvin Lau +852 3983 8565
Senior Economist, HK
Standard Chartered Bank (HK) Limited
Tony Phoo +886 2 6603 2640
Senior Economist, NEA
Standard Chartered Bank (Taiwan) Limited
Edward Lee +65 6596 8252
Head, ASEAN Economic Research
Standard Chartered Bank, Singapore Branch
Special Report
Shop Talk – China, ASEAN and robotics
Highlights
Our survey of 290 manufacturing companies in the Pearl River Delta
(PRD) reveals a persistent labour shortage in China. Corporates
expect an average wage increase of 7.7% in 2016, while margins
remain low. This, combined with external headwinds due to weak
global demand, presents a challenging outlook for manufacturers.
Rising wages reflect China’s improving productivity and the
increasing complexity of goods it produces.
One in two clients prefer investing more in automation and
streamlining processes to tackle labour shortages. Respondents are
also increasingly opting to relocate production: 30% want to move,
preferring inland China and offshore destinations in ASEAN, such as
Vietnam and Cambodia.
ASEAN – with its lower wages, abundant labour and rising middle-
class affluence – is well positioned to benefit from the PRD’s shift up
the value chain towards high-end manufacturing and services.
Investment in infrastructure and technology, along with a focus on
improving ease of doing business, will be the key for ASEAN to take
over from China as the world’s next manufacturing hub, in our view.
Embracing technology as a potential disruptor in improving
productivity would help keep the region ahead of the curve.
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 2
Contents
Overview 3
Key infographics 5
Feeling the PRD pulse 7
China through the PRD lens 8
The slow, painful economic transition continues 8
Gauging the challenges, starting with wages 9
Tackling the challenges, starting with the government 13
Asian manufacturers – A deep dive 20
How the manufacturers differ 21
Divergence in preferences due to structural dissimilarities 21
ASEAN – The next PRD? 27
ASEAN – Poised to benefit 28
Opportunities for ASEAN 28
ASEAN – Set to outperform in the next 20 years 32
Challenges – Technology could be a major disruptor 39
Vietnam – The emerging alternative for manufacturing 40
Global Research Team 43
Acknowledgements
We would like to acknowledge the contributions of Jonathan Koh to this report.
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 3
Overv
iew
Overview Our annual Pearl River Delta (PRD) manufacturing surveys provide us with important
data points, particularly on trends in wages and the labour market, where reliable
official data is scarce. Almost 300 clients participated in our survey this year. Looking
through the PRD lens gives us unique insights into China’s cyclical slowdown and
structural transformation. The PRD is a microcosm of the abundant opportunities in
China, but also of the country’s challenges in transitioning to a more sustainable,
balanced economy. Meanwhile, ASEAN is set to gain from the PRD’s transformation.
80% of our respondents expect the labour shortage to be at least as bad as last
year, despite China’s slowing economy.
Wages are expected to rise 7.7% in 2016, showing little let up from last year’s
7.8%; this should continue to support consumption and help China avoid a
hard landing.
However, lingering high costs, weak orders, narrowing margins and widespread
pessimism mean tougher times ahead for an already over-leveraged China Inc,
keeping the recovery ‘L-shaped’ at best.
A weaker Chinese yuan (CNY) is having a mixed impact on PRD manufacturers,
but the government has stepped up policy support.
Corporates are responding to narrower margins: one in two clients prefer
automation and streamlining processes, spurring much-needed productivity
gains for the economy.
13% of respondents are considering the option of relocating overseas, up from
only 9% in 2013.
Over 50% of respondents see potential benefits from the ‘Belt and Road’ and
‘Made in China 2025’ initiatives.
Figure 1: Challenges for manufacturing companies emerge clearly when we look at the details
Industry Preferred response to labour shortage
Estimated wage rise for 2016 (%)
Wages as a share of
total costs (%)
Expected change in
orders over next 6 months (%)
Expected change in
margins in 2016 vs 2015 (%)
Semiconductor manufacturing equipment
Automation/Move out of China
6.0 20.8 -10.8 -7.9
Semiconductor fabrication More
capex/Automation 9.2 21.7 -11.0 -7.2
Electronics packaging assembly
More capex/Move inland
7.6 24.2 -9.8 -8.9
Component manufacturing Automation/More
capex/Move inland 9.4 22.7 -7.6 -5.5
Non-electronics manufacturing
Automation/Move out of China
6.4 21.9 -4.0 -4.0
All manufacturers 7.7 22.5 -7.6 -6.1
Red is high, green is low and yellow is moderate
Source: Standard Chartered Research
The PRD offers us unique insights
into China’s cyclical slowdown and
structural transformation
A focus on increasing productivity
to counter lingering high costs and
weak orders should support China’s
growth
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 4
Overv
iew
China’s labour shortage and wage pressures affect both high-tech and low-tech
manufacturers. This year, we drill deeper into how manufacturers’ preferences are
affected by the industry they operate in.
Higher-end manufacturers are likely better placed to handle these pressures as
they focus on high productivity and more value-added activity; almost 75% of
high-end electronics manufacturers said that worker productivity had increased
faster than wages.
Higher-end manufacturers also favour capex investment as a way to address the
labour shortage; meanwhile, non-electronics corporates prefer to move out of
China, heavily favouring ASEAN as an attractive alternative production
destination.
All our respondents, across industries, expect margins and orders to reduce
this year.
ASEAN is set to become the world’s next manufacturing hub, in our view, as China
continues its transformation into a more services-oriented economy. ASEAN benefits
from an ample supply of cheap and good-quality labour. Furthermore, the region’s
high economic growth and rising middle class offer manufacturers opting to relocate
from the PRD an opportunity to capture a share of its large and growing
consumer market.
We believe Vietnam in particular is in a sweet spot to gain from this trend, given its
mix of a cheap and educated labour force, a large and growing working-age population
and an increasingly affluent middle class. Vietnam also enjoys geographical proximity
to China, and is likely the biggest beneficiary of regional trade pacts such as the
Trans-Pacific Partnership (TPP) and Regional Comprehensive Economic Partnership
(RCEP).
While attractive in the short run, we believe manufacturing dependent on low-cost
labour is not sustainable without investment in infrastructure and technology. More
importantly, ASEAN countries need to focus on continued infrastructure investment
and the removal of bottlenecks to encourage foreign direct investment (FDI), in our
view. Technology could be the biggest disruptor for the region in low-cost
manufacturing, but also its greatest challenge to becoming the world’s manufacturing
hub. Low-skill, repetitive jobs, which are more likely to move to ASEAN, are also
prone to replacement by programmed machines and engineering advancements.
Automation and robotics will help drive China’s move up the manufacturing value
chain; we think ASEAN should learn from China’s experience and embrace this trend
sooner rather than later.
ASEAN, particularly Vietnam, is the
favoured destination to relocate
production out of China
Technology is likely to be the
biggest disruptor in low-cost
manufacturing
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 5
Info
gra
ph
ics
Key infographics Figure 2: Almost 1 in 4 companies plan to increase wages more than in 2015; 58% plan to increase at the same pace
% of respondents; blue shading indicates faster expected wage growth this year versus 2015
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 6.3% 3.5% 0.3% 1.0% 0.0%
Up 5% 3.8% 30.4% 8.7% 1.0% 0.3%
Up 10% 1.4% 4.5% 15.4% 5.9% 0.3%
Up 15% 1.0% 0.3% 2.8% 4.2% 1.0%
Up 20% 0.7% 1.0% 1.4% 1.4% 1.7%
Please refer to page 9, ‘Feeling the PRD pulse’, for a detailed discussion; Source: Standard Chartered Research
Figure 3: 22% of corporates expect margins to compress more in 2016 than in 2015; 58% expect similar compression
% of respondents; blue shading indicates those expecting better margin changes this year than last year
2016
Down 30% Down 20% Down 10% No change Up 10% Up 20% Up 30%
2015
Down 30% 5.2% 0.7% 0.0% 1.0% 0.0% 0.7% 0.3%
Down 20% 0.3% 5.9% 4.2% 1.4% 1.0% 0.3% 0.0%
Down 10% 0.3% 5.6% 24.4% 4.2% 2.1% 0.7% 0.0%
No change 0.0% 0.3% 6.6% 15.0% 2.1% 0.0% 0.0%
Up 10% 0.0% 1.0% 2.1% 4.5% 6.3% 0.7% 0.0%
Up 20% 0.0% 0.0% 0.0% 0.3% 1.0% 1.0% 0.0%
Up 30% 0.0% 0.0% 0.0% 0.0% 0.3% 0.0% 0.0%
Please refer to page 11, ‘Feeling the PRD pulse’, for a detailed discussion; Source: Standard Chartered Research
Figure 4: Do you expect to benefit from the ‘Belt and Road’ initiative? (% of respondents)
Please refer to page 19, ‘Feeling the PRD pulse’, for a detailed discussion; Source: Standard Chartered Research
Figure 5: Do you expect to benefit from the ‘Made in China 2025’ campaign? (% of respondents)
Please refer to page 19, ‘Feeling the PRD pulse’, for a detailed discussion; Source: Standard Chartered Research
44%
22% 21% 14%
0% 10% 20% 30% 40% 50% 60%
No foreseeable benefit for now
Yes Yes, it should broaden our range of suppliers Yes, it should create new investment opportunities overseas
Yes, it should help boost demand from overseas
43%
29% 16% 12%
0% 10% 20% 30% 40% 50% 60%
No foreseeable benefit for now
Yes Yes, we should benefit from faster innovation, technology and IP development
Yes, we should benefit from policy support as we are in one of the priority sectors
Yes, we should benefit from rising domestic content of core components and materials
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 6
Info
gra
ph
ics
Wage growth, 2015 actual vs 2016 expectations
% of respondents; blue shading indicates faster expected wage growth this year vs 2015
Figure 1: Component manufacturers* Figure 2: Electronics packaging assembly*
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 4.7% 0.0% 0.0% 3.1% 0.0%
Up 5% 4.7% 14.1% 9.4% 1.6% 0.0%
Up 10% 1.6% 3.1% 21.9% 7.8% 1.6%
Up 15% 0.0% 1.6% 4.7% 9.4% 0.0%
Up 20% 1.6% 1.6% 3.1% 1.6% 3.1%
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 9.7% 3.2% 0.0% 1.6% 0.0%
Up 5% 4.8% 35.5% 6.5% 1.6% 0.0%
Up 10% 1.6% 0.0% 12.9% 8.1% 0.0%
Up 15% 0.0% 0.0% 1.6% 4.8% 1.6%
Up 20% 0.0% 1.6% 1.6% 1.6% 1.6%
Source: Standard Chartered Research
Source: Standard Chartered Research
Figure 3: Semiconductor fabrication* Figure 4: Semiconductor manufacturing*
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 5.3% 5.3% 0.0% 0.0% 0.0%
Up 5% 0.0% 23.7% 13.2% 0.0% 2.6%
Up 10% 0.0% 5.3% 21.1% 7.9% 0.0%
Up 15% 0.0% 0.0% 2.6% 0.0% 2.6%
Up 20% 0.0% 0.0% 2.6% 5.3% 2.6%
2016
No
change Up 5% Up 10% Up 15%
2015
No change 8.3% 0.0% 0.0% 0.0%
Up 5% 4.2% 45.8% 8.3% 4.2%
Up 10% 4.2% 4.2% 8.3% 4.2%
Up 15% 4.2% 0.0% 0.0% 4.2%
Source: Standard Chartered Research Source: Standard Chartered Research
Figure 5: Non-electronics*
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 5.3% 6.3% 1.1% 0.0% 0.0%
Up 5% 4.2% 37.9% 8.4% 0.0% 0.0%
Up 10% 1.1% 8.4% 12.6% 3.2% 0.0%
Up 15% 2.1% 0.0% 3.2% 2.1% 1.1%
Up 20% 1.1% 1.1% 0.0% 0.0% 1.1%
Source: Standard Chartered Research
* Please refer to page 23, ‘Asian manufacturers – A deep dive’, for a detailed discussion.
Feeling the PRD pulse Kelvin Lau +852 3983 8565
Senior Economist, HK
Standard Chartered Bank (HK) Limited
Chidu Narayanan +65 6596 7004
Economist, Asia
Standard Chartered Bank, Singapore Branch
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 8
Feelin
g t
he P
RD
pu
lse
China through the PRD lens
The slow, painful economic transition continues
We conducted our seventh annual survey of PRD manufacturers between February
and March 2016, with responses from close to 290 Hong Kong-based and Taiwan-
based manufacturers operating in the PRD. Our clients tell us that
the labour shortage is marginally less severe, and that wage growth (and
expectations thereof) is relatively steady despite a slowing economy;
there is greater divergence in workforce utilisation among manufacturers, but
there are also more wage negotiations with workers;
pessimism is rising, while orders appear more difficult to come by; and
a weaker CNY is having a mixed impact on PRD manufacturers.
It is through the PRD lens that we get a glimpse into China’s ongoing economic
transition. Higher wages are an integral part of the country’s structural shift towards a
consumption-driven, services-oriented growth model. Wage increases can also be
justified and absorbed by productivity growth. The likelihood of nominal wages
increasing almost 8% on average this year – similar to last year – should, therefore,
be good news, although it comes at the expense of manufacturers.
Our survey shows that persistent wage pressure will likely further compress
manufacturers’ margins, explaining the increase in policy support to the struggling
corporate sector. Provinces have been allowed to hike minimum wages at a slower
rate and to lower social security payments by companies.
Respondents also generally expect to benefit from the ‘Belt and Road’ and ‘Made in
China 2025’ initiatives. Meanwhile, manufacturers who want to control costs continue
to favour investing in automation; a growing minority is looking to move capacity out
of China. We note here that our surveyed clients are likely among the more
successful PRD firms. This may skew the results somewhat; things probably look
bleaker beyond our sample. However, allowing weaker manufacturers to fail has
been, and will continue to be, a key part of China’s much-needed transformation.
Figure 1: Wages set to rise 7.7% in 2016 vs 7.8% in 2015
Actual and expected wage increase, % of respondents
Figure 2: Is labour shortage better or worse than before?
% of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
2015
2016
0% 10% 20% 30% 40% 50%
No change
Up 5%
Up 10%
Up 15%
Up 20%
Others
2015
2016
0% 10% 20% 30% 40% 50% 60%
Less difficult
Same
More difficult
PRD manufacturers reflect the
challenges China faces as its
economy transforms
PRD manufacturers reflect the
challenges China faces as its
economy transforms
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 9
Feelin
g th
e P
RD
pu
lse
Gauging the challenges, starting with wages
Wage expectations on a multi-year downtrend
On the face of it, wage growth pressure has barely eased despite a slowing
economy. Our respondents say they are raising (or planning to raise) wages by 7.7%
on average in 2016, close to last year’s 7.8% (Figure 1). This is, however, down from
increases of 8.1% in 2014 and 8.4% in 2013. Wage expectations are coming off at a
faster rate, with 2016 being the first time that current-year wage expectations are
lower than the prior year’s actual increase (Figure 3). This suggests increasingly
cautious sentiment among employers. On a same-company basis, 22% of
respondents plan to raise wages more than they did last year, down from 26% prior;
those who expect to raise them less stayed steady at 18% (Figure 4).
Using official CPI inflation as a deflator, real wage growth is around 5.6% in 2016,
down from 6.3% in 2015, 6.1% in 2014 and 5.8% in 2013. While not material enough
to undermine China’s pursuit of more consumption-driven growth, this does soften
the tone of an otherwise relatively steady headline wage growth story.
Diverse workforce utilisation amid a labour shortage
The PRD is still facing a labour shortage, which is keeping wages well supported.
27% of our respondents say the labour shortage has worsened in the past 12
months, versus 20% seeing less labour-market tightness. The 7ppt difference,
however, is smaller than last year’s 15ppt, indicating an easing trend (Figure 2).
Workforce utilisation shows a similar easing picture – 53% of respondents reported
operating at 80-90% of their workforce, a material drop from 63% last year (Figure 5).
In contrast, 18% of respondents are operating at 70% or less of their workforce, up
from 15% in 2015, and 13% in 2014. Interestingly, the proportion of those reporting
100% utilisation also rose, to 29% from 22% in 2015, either reflecting more nimble
manufacturers getting leaner amid challenging times or more competitive
manufacturers gaining market share at the expense of others. We think this is a sign of
success for China’s transformation strategy – stronger companies moving up the value
chain, despite the challenges of limiting the fallout of weaker companies folding as
a result.
Figure 3: Respondents expect milder wage growth
acceleration than in the previous year, for the first time
Actual and expected wage increase, this and past surveys
Figure 4: Wage growth, 2015 actual vs 2016 expectations
% of respondents; blue shading indicates faster expected
wage growth this year versus 2015
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 6.3% 3.5% 0.3% 1.0% 0.0%
Up 5% 3.8% 30.4% 8.7% 1.0% 0.3%
Up 10% 1.4% 4.5% 15.4% 5.9% 0.3%
Up 15% 1.0% 0.3% 2.8% 4.2% 1.0%
Up 20% 0.7% 1.0% 1.4% 1.4% 1.7%
Source: Standard Chartered Research Source: Standard Chartered Research
Current year expectation
Prior year actual
6.0
6.5
7.0
7.5
8.0
8.5
9.0
9.5
2013 2014 2015 2016
Wages are still rising, despite
easing expectations
The labour market is still tight;
strong companies are getting
stronger and more competitive
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 10
Feelin
g t
he P
RD
pu
lse
Our respondents see diverse productivity growth. Wage increases can be justified
and, more importantly, absorbed by productivity growth. In the absence of reliable
official numbers, we gauge labour productivity growth by asking our respondents
whether their per-worker output has increased more than wages (Figure 6). 62% of
respondents agreed with this statement, down from 67% last year. A material and
growing minority said productivity growth lagged wage growth. This reflects the
companies’ varying abilities in boosting productivity to absorb rising wage costs (see
‘Asian manufacturers – A deep dive’ for more details). On average, however,
productivity growth remains adequate to limit the spillover of wage costs to prices of
final goods.
A shrinking labour force poses long-term challenges
China’s labour shortage persists because of shrinking supply rather than strong
demand. The working-age population has been declining since 2012 and is likely to
keep falling in the coming decades, even with the recent relaxation of the one-child
policy (Figure 7). Various socioeconomic factors remain disincentives to having
multiple children, including the soaring financial and opportunity costs of raising
children, women’s growing role in the workforce and changing social expectations.
While having less excess supply of labour helps during a downturn, longer-term
challenges stemming from an ageing population loom. First, having fewer workers
Figure 5: Workforce utilisation level
% of respondents, this and previous surveys
Figure 6: Has per-worker output risen more than wages?
% of respondents, this and past surveys
Source: Standard Chartered Research Source: Standard Chartered Research
Figure 7: Following Japan’s demographic footsteps
Working-age population (aged 15-64), mn persons
Figure 8: Old-age dependency has a long way to climb
Population aged 0-14 and 65+ per 100 population 15-64, ratio
Source: UN, Standard Chartered Research Source: UN, Standard Chartered Research
2014 2015
2016
0% 10% 20% 30% 40%
60%
70%
80%
90%
100%
2014
2015
2016
0% 10% 20% 30% 40% 50% 60%
No
Yes, a bit
Yes, a lot
China
Japan (RHS)
0
50
100
150
200
250
0
200
400
600
800
1,000
1,200
1950 1960 1970 1980 1990 2000 2010 2020 2030 2040 2050
UN projection
Child dependency
ratio
Old-age dependency
ratio
Total dependency
ratio
0
10
20
30
40
50
60
70
80
90
100
1950 1965 1980 1995 2010 2025 2040 2055 2070 2085 2100
An ageing workforce is a small
short-term blessing and a big long-
term challenge
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 11
Feelin
g th
e P
RD
pu
lse
means lower long-term growth potential. Second, the economy needs to adapt to a
new paradigm, one that requires less unskilled labour but can provide enough skilled
jobs for the rising educated middle class. This adds urgency for China to pursue an
industrial upgrade to skill-based high-end manufacturing, as well as the transition to
modern services. Third, the social security burden (pensions, health care) that Beijing
needs to bear will increase along with the old-age dependency ratio (Figure 8). This
comes at a time when China is already taking on an inordinate amount of public debt
from the private sector.
The persistent margin squeeze and more
Wages on average account for more than 20% of our respondents’ total cost base
(Figure 10). A greater proportion of our respondents see a higher wage component
than in 2015. With wages still rising as the economy slows, margins are bound to
drop. Respondents expect margins to fall by an average 6.1% this year, from a drop
of 0.4% last year. On a same-company basis, only 19% of respondents expect the
change in margins to improve this year, while 22% expect margin changes to be
worse than in 2015 (Figure 9).
On the demand side, respondents expect orders to decline 7.6% on average in the next
six months (Figure 11). 58% of respondents see weaker orders in the next six months,
while 21% expect an improvement. This matches the widespread pessimism among
respondents on the 2016 outlook for China and key overseas markets (Figures 13
Figure 9: Margin change, 2015 actual vs 2016 estimate
% of respondents; blue shading indicates those expecting better margin changes this
year than last year
2016
Down 30%
Down 20%
Down 10%
No change
Up 10% Up 20% Up 30%
2015
Down 30% 5.2% 0.7% 0.0% 1.0% 0.0% 0.7% 0.3%
Down 20% 0.3% 5.9% 4.2% 1.4% 1.0% 0.3% 0.0%
Down 10% 0.3% 5.6% 24.4% 4.2% 2.1% 0.7% 0.0%
No change 0.0% 0.3% 6.6% 15.0% 2.1% 0.0% 0.0%
Up 10% 0.0% 1.0% 2.1% 4.5% 6.3% 0.7% 0.0%
Up 20% 0.0% 0.0% 0.0% 0.3% 1.0% 1.0% 0.0%
Up 30% 0.0% 0.0% 0.0% 0.0% 0.3% 0.0% 0.0%
Source: Standard Chartered Research
Figure 10: What share of your total costs are wages?
% of respondents, this and previous survey
Figure 11: How do you see orders in the next six months?
% of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
12%
33%
43%
11%
1%
12%
29%
45%
13%
0-10%
10-20%
20-30%
40-50%
>50% 2016
2015
0% 10% 20% 30% 40%
Others
-40%
-30%
-20%
-10%
No change
+10%
+20%
+30%
No let-up in pressure on margins,
orders and funding costs
Corporates are pessimistic on the
2016 growth outlook for both China
and their partner countries
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 12
Feelin
g t
he P
RD
pu
lse
and 12, respectively). The US, Europe and Middle East are the main overseas markets
among those surveyed.
In terms of credit, 46% of respondents reported that it is more difficult to borrow
money now than in 2014, while only 8% said it has become easier (Figure 14). This
is disappointing, considering the multiple rounds of policy interest rate and reserve
requirement ratio (RRR) cuts since then. Monetary conditions were also kept
accommodative throughout 2015 and in Q1-2016. Presumably, a slowing economy
has turned banks more cautious on lending due to concerns over rising non-
performing loans. This finding also echoes our monthly tracker, which shows that
funding costs have stayed high for small and medium enterprises (SMEs). The
financing cost component of our proprietary SME Confidence Index has been
persistently below the 50 neutral mark since late 2014 (Figure 15).
In Q2-2016, we saw a slowdown in monetary and credit growth – reflecting a return
to prudence and a renewed commitment towards deleveraging – give way to fiscal
policy shouldering a larger easing burden.
Survey echoes likely ‘L-shaped’ growth
Our survey shows a reasonably stable labour market and healthy income growth, all
things considered. This keeps consumption supported and should help China avoid a
hard landing. However, a combination of lingering high wages and financing costs,
Figure 12: What is your view on partner markets in 2016?
% of respondents
Figure 13: What is your view on China in 2016?
% of respondents, this and the 2015 survey
Source: Standard Chartered Research
Source: Standard Chartered Research
Figure 14: How easy is it to borrow money now vs 2014?
% of respondents
Figure 15: SMEs’ financing costs remain elevated
Bank and non-bank financing cost components
Source: Standard Chartered Research Source: Standard Chartered Research
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Negative Moderately negative
Neutral Moderately positive
Positive
2015
2016
0%
10%
20%
30%
40%
50%
Negative Moderately negative
Neutral Moderately positive
Positive
0% 10% 20% 30% 40% 50%
Easier
Same
Harder
Non-bank financing cost
index
Bank financing cost index
40
42
44
46
48
50
52
54
56
Aug-14 Nov-14 Feb-15 May-15 Aug-15 Nov-15 Feb-16 May-16
50 threshold
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 13
Feelin
g th
e P
RD
pu
lse
weak orders, narrowing margins and widespread pessimism means tougher times
still for an already over-leveraged China Inc. More defaults are likely on the horizon,
especially if China is serious about its economic transformation goals. Indulging in
the old habit of keeping zombie companies alive because of fallout fears would only
hurt the growth rate in the medium term.
Against this backdrop, the government’s growth target of above-6.5% for the next five
years looks ambitious in the absence of additional policy stimulus. There seems to be
policy space available for stimulus, but the leadership may not (and should not, in our
view) be seeking a strong economic rebound given the sluggish global recovery and
the need to cut capacity and deleverage domestically. An ‘L-shaped’ trajectory for
China in the coming years, therefore, sounds appropriate to us.
Tackling the challenges, starting with the government
Less of a push from minimum wage hikes
PRD manufacturers generally do not mind statutory minimum wage hikes in the
‘good times’; they tend to already pay above the minimum level and would hike
wages given a demand-driven shortage at any rate. In challenging times, however,
manufacturers become more sensitive – and vulnerable – to wage hikes. It is not
surprising, therefore, that 15% of our respondents said minimum wage increases
have had a ‘huge’ impact on wage levels, up from a mere 7% last year. Another 57%
said that regulatory wage hikes have forced them to raise wages more than they had
planned. 28% (down from 30% last year) said they would have hiked wages anyway,
regardless of minimum wage changes. Minimum wage hikes do appear to have a
growing impact on actual wages, especially for the least skilled part of the workforce,
as economic headwinds increase.
It is likely a relief to corporates that Beijing has taken a less assertive stance on
mandating wage increases in its 13th Five Year Plan (FYP, 2016-20), calling only for
‘rationally determined minimum wage rates’. This contrasts with the targeted
minimum wage increases of ‘at least 13% a year on average’ in the government’s
12th FYP (2011-15), during which the actual average increase was 13.1%. Starting
this year, provinces have also been allowed to hike minimum wages only once every
two to three years (from at least once every two years). So far this year, only seven
provinces have hiked minimum wages by an average of 11% (Figures 16 and 17),
versus last year’s average increase of 14.9% among 27 provinces. Chongqing hiked
wages the most this year (20%) because of its lower base and because it did not hike
in 2015 (unlike Shanghai and Tianjin, which tend to hike wages annually).
Figure 16: Minimum wages in selected provinces/cities
Top-tier minimum wage levels, CNY
Figure 17: Less urgency for provinces to hike minimum
wages
Source: Wen Wei Po, Standard Chartered Research Source: Sina Finance, Standard Chartered Research
2015 2016
0
500
1,000
1,500
2,000
2,500
Shanghai Tianjin Jiangsu Shandong Liaoning Chongqing Hainan
0
5
10
15
20
25
30
2011 2012 2013 2014 2015 2016YTD
Number of provinces that adjusted minimum wages
Average minimum wage
The government delivers policy
relief for corporates
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 14
Feelin
g t
he P
RD
pu
lse
Relieving the corporate cost burden while protecting workers
Statutory hikes are just one of the many drivers for higher wages. Pressure from
collective wage bargaining, for example, has increased of late. 54% of respondents
say they have had formal wage negotiations with worker representatives in the past
six months (Figure 18) – up from 23% in 2015 and 24% in 2014. The pressure is for
the authorities to keep promoting collective wage bargaining as a way to improve
worker protection and calm labour tensions amid a slowing economy; additional relief
for manufacturers will have to come from elsewhere. In addition to easier monetary
conditions and a lower corporate tax burden through VAT reform, the authorities
have also been lowering social security contributions that companies pay for their
workers. We note again that reducing the corporate cost burden while protecting
workers’ interests is a tough balancing act.
Our prior surveys showed a long-running trend of local governments putting more
pressure on companies to enrol migrant workers in social insurance schemes.
Nowadays, payments to the five insurance categories (endowment, medical,
unemployment, employment injury and maternity) and the housing provident fund
account for 40% of a company’s wage bill if fully implemented. Last year, the
authorities started to lower the contribution rates for unemployment (from a headline
3% to 2%), employment injury (from an average of 1% to 0.75%) and maternity (from
not more than 1% to 0.5%) insurance.
The State Council announced more recently that the above insurance payments will
be lowered further in the next two years starting from May 2016 (e.g., to 1.0-1.5% for
unemployment insurance, within which workers’ contribution should be no more than
0.5%). More importantly, the corporate contribution rate for workers’ endowment
insurance and housing provident fund will also be reduced in phases. Lower
contribution to worker endowment insurance, in particular, could provide the biggest
cost relief, as it starts at the highest level. Provinces with endowment insurance at
corporate contribution rates of more than 20% have to lower the rate to 20% in the
next two years. Those already at less than 20% and sitting on a certain minimum
endowment fund level can lower the rate to 19% in two years. A total of 21 provinces
meet these criteria, and 16 provinces had already made the cuts as of early July,
according to media reports. Mixed feelings towards CNY depreciation
There is a common perception that China needs (or has to accept) a much weaker
currency to help its struggling manufacturers and support growth. We asked our
respondents how the CNY’s roughly 6% depreciation against the USD since mid-
Figure 18: Have you negotiated wages in past 6 months?
% of respondents, from this and previous surveys
Figure 19: Impact of CNY depreciation on your business
% of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
2014
2015
0% 20% 40% 60% 80%
No , and I don’t think I will this year
No, but I think I will probably have to this year
Yes
2016
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Very negative Somewhat negative
No change Somewhat positive
Very positive
Social security payments will likely
be reduced in phases
CNY depreciation expectations
remain, but policy credibility is on
the rise
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 15
Feelin
g th
e P
RD
pu
lse
2015 impacts their business. 43% see a positive impact, versus 32% seeing a
negative impact (Figure 19). Presumably, not all respondents are pure exporters that
would benefit from a cheaper exchange rate; importers would probably see their
purchasing power eroded by a weaker CNY, while those sourcing and/or selling
domestically would be less exposed to the USD-CNY trend anyway.
This mixed impact on manufacturers is one of the key reasons we think CNY
depreciation is too blunt an economic relief tool. This is in addition to the well
demonstrated impact of weak market confidence in the CNY on driving capital
outflows. What Chinese manufacturers, much like global investors, need instead of a
weakening currency is a credible and transparent currency regime that promotes a
relative stable CNY over time, in our view. The good news is that markets have
reacted much more calmly to swings in USD-CNY spot and fixing in recent months
after a shaky start to the year. We think this reflects a better understanding of the
CNY FX policy and the daily CNY fixing mechanism, which makes USD-CNY more
responsive to broader USD moves and makes it move in a more predictable manner.
Despite being the worst-performing Asian currency since the UK voted to leave the
EU, the CNY’s drop against the USD has been modest compared with the declines in
many G10 and other emerging-market (EM) currencies. So far, the authorities appear
comfortable with allowing general USD strength to translate into higher USD-CNY
spot and fixing. This has, however, led to further weakening in the CNY basket level
to new lows – too much weakening could renew concerns about the credibility of the
new FX regime, in our view. For now, we see no signs of post-Brexit market panic;
the widening in the CNY-CNH basis has been limited. However, more upside risk to
USD-CNY in the short term amid choppy global sentiment remains a concern.
More than two-thirds of our respondents see the CNY depreciating further against the
USD before the year-end, versus 9% for those expecting appreciation, reflecting
even more pessimism compared with a year ago (Figure 20). The silver lining is that
expectations on the extent of further depreciation are largely modest – only 15% of
respondents see a depreciation of more than 5%.
Figure 20: What is your outlook for the CNY against the
USD until the end of the year?
% of respondents, surveys from 2014-16
Figure 21: What is your outlook for the CNY against the
USD until end-2016?
% of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
2014
2015
0%
20%
40%
60%
80%
100%
120%
No material change Depreciate Appreciate
2016
0%
5%
10%
15%
20%
25%
30%
35%
<-5% -3 to -5% 0 to -3% No material change
0 to 3% 3 to 5% >5%
More upside risks to USD-CNY in
the short term
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 16
Feelin
g t
he P
RD
pu
lse
To invest or relocate, that is the question
PRD manufacturers are responding to the prevailing challenges. We have long
argued that a labour shortage and wage pressures can be positive for an economy if
they force the right behavioural changes at the micro level. Companies willing to
invest in improving their cost structure and competitiveness can benefit from new
opportunities. The economy in turn gets a much-needed productivity boost, and the
creation of high-end jobs helps absorb an increasingly educated workforce. It is,
therefore, encouraging to know that investing more in automation and streamlining
processes continues to be the preferred response to labour-shortage and wage
pressures, cited by 48% of our PRD survey respondents (Figure 22).
Our respondents are marginally less enthusiastic about investing more in capital
equipment and in moving capacity inland compared with a year ago. 17% said they
plan to move capacity inland, down from 20% last year and 28% in 2014. Outer
Guangdong gets the most votes as the preferred destination under this option,
reflecting respondents’ preference to stay close to their existing PRD operations
(Figure 25). When asked what the advantages are for moving to their choice of inland
provinces, ‘better labour supply’ comes out on top, reinforcing how the PRD’s
persistent labour shortage and wage increases continue to force the hand of
manufacturers (Figure 23). The fact that the second and third top choices are also
cost-related confirms the pressure on margins. The main concerns in moving
factories inland are under-development of transport and infrastructure, and poor
labour productivity and quality (Figure 26); the need for cost savings to be large
enough to offset potential loss in efficiency and other risks is probably the main
reason only a minority still favours moving inland.
Manufacturers who prefer to move production overseas are also a minority. 13% of
respondents chose this option, with Vietnam and Cambodia once again the most
favoured destinations as in prior years (Figure 24). We believe these choices indicate
that companies considering relocating from China are mostly low-end producers in
sectors such as textiles and garments. These top overseas destinations also happen
to offer the biggest advantage over the PRD in terms of better labour supply; in
contrast, their economic outlook, proximity to new buyers and potential free trade
agreement (FTA)-related benefits do not seem to be significant influences. Under-
developed transport and infrastructure are once again top concerns for Vietnam and
Cambodia, while uncertain political/social outlooks and undeveloped legal systems
Figure 22: How do you respond to labour shortages?
% of respondents, this and past surveys
Figure 23: Advantages for relocating to choice destination
No. of respondents
* Not an answer option before 2015; Source: Standard Chartered Research Source: Standard Chartered Research
2013 2014
2015 2016
0% 10% 20% 30% 40% 50% 60% 70%
Move capacity out of China
Move capacity inland
Invest more in capital equipment
Invest more in automation/ streamlining processes*
0 10 20 30
Local housing policy
FTA-related benefits (e.g. TPP, RCEP)
Proximity to new buyers and customers
Better economic outlook
Other savings on non-wage business costs
Attractive tax incentives
Better labour supply (quantity/quality)
Moving overseas
Moving inland
Automation is the more common
corporate response; relocation has
been more prevalent among low-
end manufacturers
The need for cost savings to be
large enough to offset the potential
loss in efficiency and other risks is
probably the main reason only a
minority still favours moving inland
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 17
Feelin
g th
e P
RD
pu
lse
appear almost as worrying as poor labour quality and productivity (see ‘ASEAN –
The next PRD?; Opportunities for ASEAN’ for a more detailed analysis).
The CLMV region (Cambodia, Laos, Myanmar and Vietnam), being the up and
coming provider of low-cost production, is also the likely main beneficiary of China’s
‘Belt and Road’ initiative, and is eager for funding to upgrade its transport and power
infrastructure. As opposed to an FTA or multilateral investment treaty, the ‘Belt and
Road’ initiative is more of an encompassing mission statement that aims to boost
trade and investment growth through better infrastructure connectivity across Asia,
extending to the Middle East, Africa and Europe. The initiative has the potential to
channel China’s (and other countries’) savings and construction expertise to other
countries to resolve their infrastructure bottlenecks. Our respondents generally
expect ‘Belt and Road’ to benefit their business (56% of our sample), via higher
overseas demand, new investment opportunities or greater access to new suppliers
(Figure 28).
Figure 24: If you plan to move capacity out of China, to where?
Number of respondents
Vietnam and Cambodia are the
favoured overseas destinations
Source: Standard Chartered Research
Figure 25: If you plan to move capacity elsewhere in China, to where?
Number of respondents
Those planning to relocate within
China prefer to stay close to the
PRD
Source: Standard Chartered Research
0
5
10
15
20
25
30
Vietnam Cambodia Myanmar Bangladesh Thailand India Philippines Indonesia Malaysia Sri Lanka
0 5 10 15
Outer Guangdong
Liaoning, Jilin, Heilongjiang
Chongqing, Sichuan
Hunan, Guangxi
Tianjin, Hebei, Shanxi
Jiangsu, Zhejiang, Shandong
Shaanxi, Gansu, Qinghai, Ningxia
Anhui, Fujian, Jiangxi
Yunnan, Guizhou
Henan, Hubei
Other places
A majority of the respondents see
benefits from the ‘Belt and Road’
initiative
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 18
Feelin
g t
he P
RD
pu
lse
We asked our respondents how much they would save with the given cost-saving
options. Unsurprisingly, moving capacity to places like Vietnam and Cambodia saves
the most on wages: almost 40% of respondents planning a move see savings of 20%
or more, over twice as much (in terms of proportion of responses) as for other options
(Figure 27). Automation is the second-highest, with 19% respondents expecting
savings of 20% or more; however, automation also has a high proportion of low-
savings responses, indicating that its benefits go beyond just cost considerations. We
think the strong inclination to automate is an encouraging sign that China’s much
needed industrial upgrade is well underway.
Automation, robotics and ‘Made in China 2025’
China extended its leading position as the number one sales market for industrial
robots worldwide in 2015, increasing sales by 16% to 66,000 units, according to the
International Federation of Robotics (IFR). While undershooting IFR’s original
projection of 30% growth due to macro headwinds, China still materially outpaced the
8% increase in global sales. China is set to overtake the EU and North America by
2017-18 as the world’s biggest user of industrial robots in terms of operational stock,
according to the IFR. Furthermore, the rise of robotics is just part of China’s story of
rapid adoption of automation in manufacturing.
By boosting productivity, automation both explains and absorbs high wages; it is also
a reflection of the increasing complexity of the goods produced. China’s attempt to
move up the manufacturing value chain requires a great deal of automation, to
achieve accuracy and complexity in high-volume output at affordable costs (in
electrical and electronics production, for example). It also reduces worker stress
caused by repetitive, high-pressure work and can replace humans with machines
where working conditions are unsatisfactory.
China’s transition to high-end manufacturing would be even more remarkable in the
absence of the current economic headwinds, which are curtailing private investment
growth. Reflecting Beijing’s renewed fiscal push to stabilise growth, FAI by China’s
SOEs grew a staggering 23.3% y/y from January-May, while private investment
growth fell sharply to 3.9% y/y over the same period. The overbearing economic
presence of SOEs tends to crowd out private investment, an issue we think can only
be resolved via SOE reforms and banking-sector reforms. The good news is that
Beijing has identified SOE reform as a policy priority, issuing a long-awaited reform
blueprint in 2015. However, the chances of a quick boost to SOE efficiency or swift
deleveraging remain low, in our view. Better risk-based pricing of bank loans and a
fairer competitive environment are also crucial to boosting private investment.
Figure 26: Concerns on relocating to choice destination
No. of respondents
Figure 27: How much would your response save you?
Wage savings, %
Source: Standard Chartered Research Source: Standard Chartered Research
0 5 10 15 20 25 30
Strong labour unions/labour laws
Underdeveloped legal system
Uncertain political/social outlook
Future high wage inflation
High non-wage business costs
Lack of proximity to suppliers
Poor labour quality and productivity
Underdeveloped transport/infra.
Moving overseas
Moving inland
0% 20% 40% 60% 80% 100%
Automation/streamlining
More capital investment
Move capacity inland
Move capacity overeseas
< 10% 10-20% 20-30% > 30%
Relocating overseas saves the most
on wages
A revival in private investment
should add impetus to promising
trends in automation and robotics
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 19
Feelin
g th
e P
RD
pu
lse
The Chinese government introduced the ‘Made in China 2025’ campaign last year.
The initiative aims to take China’s manufacturing sector to a new level, mainly
through improving manufacturing innovation, fostering Chinese brands, enforcing
green manufacturing, promoting breakthroughs in 10 key sectors, and promoting
services-oriented manufacturing, among other objectives. The 10 key sectors are
new information technology, numerical control tools and robotics, aerospace
equipment, ocean engineering equipment and high-tech ships, railway equipment,
energy saving and new energy vehicles, power equipment, new materials, biological
medicine and medical devices, and agricultural machinery.
57% of our respondents see themselves benefiting from ‘Made in China 2025’. Of
this percentage, 29ppt expect to benefit from the rising domestic content of core
components and materials (Figure 29), 16ppt see benefits through faster innovation,
technology and intellectual property (IP) development, and 12ppt see gains from
operating in one of the priority sectors likely to receive policy support. China’s push
for an industrial upgrade should help partially cushion the negative impact of a further
exodus from low-end manufacturing. The key is to complement the ‘Made in China
2025’ campaign with initiatives encouraging other types of industrial upgrading
beyond the 10 priority sectors, say via more R&D spending, best-practice sharing,
and higher involvement of private investors and start-ups.
Figure 28: Do you expect to benefit from the ‘Belt and Road’ initiative?
(% of respondents)
Source: Standard Chartered Research
Figure 29: Do you expect to benefit from the ‘Made in China 2025’ campaign? (% of respondents)
Source: Standard Chartered Research
44%
22% 21% 14%
0% 10% 20% 30% 40% 50% 60%
No foreseeable benefit for now
Yes Yes, it should broaden our range of suppliers Yes, it should create new investment opportunities overseas
Yes, it should help boost demand from overseas
43%
29% 16% 12%
0% 10% 20% 30% 40% 50% 60%
No foreseeable benefit for now
Yes Yes, we should benefit from faster innovation, technology and IP development
Yes, we should benefit from policy support as we are in one of the priority sectors
Yes, we should benefit from rising domestic content of core components and materials
10 priority sectors are set to benefit
from the ‘Made in China 2025’
campaign
Asian manufacturers – A deep dive Chidu Narayanan +65 6596 7004
Economist, Asia
Standard Chartered Bank, Singapore Branch
Kelvin Lau +852 3983 8565
Senior Economist, HK
Standard Chartered Bank (HK) Limited
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 21
A d
eep
div
e
How the manufacturers differ
Divergence in preferences due to structural dissimilarities
Analysing the responses from an industry perspective enables us to drill deeper into
what drives our respondents’ choices, and provides insights into the key factors
driving the decision-making process in different industries. This year, our survey
respondents were split between low-end electronics manufacturing, high-end
electronics manufacturing and non-electronics manufacturing. Our respondents were
involved in semiconductor fabrication, component manufacturing, semiconductor-
manufacturing equipment and electronics packaging assembly; non-electronics
manufacturers were in garments, footwear and other accessories, and jewellery,
among others.
Wages still constitute a material proportion of manufacturers’ total costs. Our clients
estimate that total wages account for an average of 22.5% of their total costs, up
from 21.9% last year. This year, we obtained further insights into the cost structure of
manufacturers in different fields.
Figure 1: What share of your total costs are wages?
% of respondents
Source: Standard Chartered Research
Figure 2: What is your expected wage increase?
% of respondents
Figure 3: Component manufacturing and fabrication see
biggest wage increases; expected wage increase for 2016
Source: Standard Chartered Research Source: Standard Chartered Research
0% 10% 20% 30% 40% 50% 60%
0-10%
10-20%
20-30%
40-50%
>50% Non-electronics
Semiconductor manufacturing equipment
Semiconductor fabrication
Electronics packaging assembly
Component manufacturing
0%
10%
20%
30%
40%
50%
60%
70%
No change Up 5% Up 10% > 15%
Semiconductor manufacturing equipment
Non-electronics manufacturing
Electronics packaging assembly
Semiconductor fabrication
Component manufacture
9.4%
9.2%
7.6%
6.4%
6.0%
7.7%
5% 6% 7% 8% 9% 10%
Component manufacture
Semi conductor fabrication
Electronics packaging assembly
Non-electronics manufacturing
Semiconductor manufacturing equipment
All manufacturers
This year, we dig deeper into key
factors driving decision making in
different industries
Wages make up an average of
22.5% of manufacturers’ total costs
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 22
A d
eep
div
e
Firms involved in electronics packaging assembly reported that wages accounted for
an average 24.2% of their total costs, against 21.7% for fabrication and 20.8% for
semiconductor manufacturing. Non-electronics manufacturers said wages made up
only 21.9% of their total costs, again more than in more value-added electronics
manufacturing but, surprisingly, less than low-end electronics assembly.
Corporates involved in semiconductor fabrication and component manufacturing see
the highest increases in wages this year, of over 9% y/y. Those involved in
manufacturing of semiconductor equipment estimated lower increases, of around 6%
y/y. This alone, however, does not necessarily imply that firms reporting low wage
increases now generally have lower cost pressures – they may simply have been
ahead of the curve and increased wages in previous years in response to earlier
pressures. Another potential reason higher-end manufacturers see more wage
increases this year is that wage pressure on them has been delayed, as their labour
force is more skilled and likely at higher wage levels already. Future surveys and in-
depth conversations with clients should shed more light on our hypothesis.
Worker productivity also differed significantly between industries; almost 75% of
manufacturers in semiconductor fabrication said that per-worker output had risen faster
than wages, either slightly or significantly. In contrast, less than 50% of non-electronics
manufacturers saw worker productivity increase faster than wages. A more productive
Figure 4: Workforce utilisation level
% of respondents
Figure 5: Non-electronics manufacturers have a fuller
workforce, % of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
Figure 6: Has per-worker output risen more than wages?
% of respondents
Figure 7: What cost savings do you expect?
% of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
0% 10% 20% 30% 40% 50%
60%
70%
80%
90%
100%
Non-electronics manufacturing Semiconductor manufacturing equipment Electronics packaging assembly Semiconductor fabrication Component manufacturer
83% 84% 85% 86% 87% 88%
Component manufacturer
Semiconductor fabrication
Electronics packaging assembly
Semiconductor manufacturing equipment
Non-electronics manufacturing
0% 20% 40% 60%
No
Yes, a bit
Yes, a lot
Semiconductor mftg equipment
Semiconductor fabrication
Electronics packaging assembly
Component manufacturer
Non-electronics
12.6%
14.0%
15.2%
21.1%
14.8%
0% 5% 10% 15% 20% 25%
Invest more in capital equipment
Invest more in automation/streamlining processes
Move capacity inland
Move capacity out of China
Total
Semiconductor fabricators expect
the highest wage increase in the
PRD in 2016, of 9%...
… and they also saw the biggest
increase in worker productivity
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 23
A d
eep
div
e
workforce, combined with higher margins, enables these manufacturers to better
absorb cost pressures, contributing to higher wage increases.
Average workforce utilisation among manufacturers in the PRD is over 86%, higher
than in previous years. The variation in workforce utilisation between manufacturers
in different industries is marginal; component manufacturers report the lowest-
capacity workforce, at 85%. At the other end of the spectrum, non-electronics
manufacturers report the highest utilisation rate, at 87.2%.
More manufacturers prefer moving out of China than in previous years
Our respondents agreed unanimously that streamlining their processes/investing in
automation was the most favourable workaround to tackle the rising labour shortage,
with almost one in two respondents choosing that option. After that, respondents
were split between investing in capex and moving operations to a different location.
Semiconductor equipment manufacturers and those involved in fabrication opted for
investing in capex, while other manufacturers preferred moving operations – either to
other parts of China, or out of China.
Figure 8: Component manufacturers – Wage growth, 2015
actual vs 2016 expectations
% of respondents; blue shading indicates faster expected
wage growth this year vs 2015
Figure 9: Electronics packaging assembly – Wage
growth, 2015 actual vs 2016 expectations
% of respondents; blue shading indicates faster expected
wage growth this year vs 2015
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 4.7% 0.0% 0.0% 3.1% 0.0%
Up 5% 4.7% 14.1% 9.4% 1.6% 0.0%
Up 10% 1.6% 3.1% 21.9% 7.8% 1.6%
Up 15% 0.0% 1.6% 4.7% 9.4% 0.0%
Up 20% 1.6% 1.6% 3.1% 1.6% 3.1%
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 9.7% 3.2% 0.0% 1.6% 0.0%
Up 5% 4.8% 35.5% 6.5% 1.6% 0.0%
Up 10% 1.6% 0.0% 12.9% 8.1% 0.0%
Up 15% 0.0% 0.0% 1.6% 4.8% 1.6%
Up 20% 0.0% 1.6% 1.6% 1.6% 1.6%
Source: Standard Chartered Research
Source: Standard Chartered Research
Figure 10: Semiconductor fabrication – Wage growth,
2015 actual vs 2016 expectations
% of respondents; blue shading indicates faster expected
wage growth this year vs 2015
Figure 11: Semiconductor manufacturing – Wage growth,
2015 actual vs 2016 expectations
% of respondents; blue shading indicates faster expected
wage growth this year vs 2015
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 5.3% 5.3% 0.0% 0.0% 0.0%
Up 5% 0.0% 23.7% 13.2% 0.0% 2.6%
Up 10% 0.0% 5.3% 21.1% 7.9% 0.0%
Up 15% 0.0% 0.0% 2.6% 0.0% 2.6%
Up 20% 0.0% 0.0% 2.6% 5.3% 2.6%
2016
No
change Up 5% Up 10% Up 15%
2015
No change 8.3% 0.0% 0.0% 0.0%
Up 5% 4.2% 45.8% 8.3% 4.2%
Up 10% 4.2% 4.2% 8.3% 4.2%
Up 15% 4.2% 0.0% 0.0% 4.2%
Source: Standard Chartered Research Source: Standard Chartered Research
Worker utilisation is similarly high
among all industries
Streamlining/automation is the
favoured workaround to tackle a
labour shortage
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 24
A d
eep
div
e
Our survey respondents said moving manufacturing capacity overseas brought the
largest savings, of over 21% on average. The next biggest savings were from moving
inland, of c.15%. Investing in capex was expected to bring the least cost savings, of
only an estimated 12.6%; moving manufacturing clearly appeared to be more
attractive and more feasible for low-cost manufacturers.
Of the 57% of respondents who reported benefiting from the ‘Made in China 2025’
campaign, a majority were in the semiconductor fabrication and equipment
manufacturing business. Only around 20% of corporates in these industries saw no
foreseeable benefit from the campaign. Over 50% of manufacturers in semiconductor
fabrication expected to benefit from the rising domestic content of core components
and materials; one-third of component manufacturers expressed a similar sentiment.
Manufacturers involved in semiconductor fabrication or equipment manufacturing
also see more benefits from the ‘Belt and Road’ initiative; only 15% of corporates in
the former and just over 20% in the latter saw no benefit. However, a majority of non-
electronics manufacturers – over 60% – saw no foreseeable benefit either from
‘Made in China 2025’ or ‘Belt and Road’. 40% of corporates in electronics packaging
assembly also saw no foreseeable benefit from ‘Made in China 2025’, while almost
50% saw no benefit from ‘Belt and Road’.
Figure 12: How do you respond to labour shortages?
% of respondents
Source: Standard Chartered Research
Figure 13: Non-electronics – Wage growth, 2015 actual vs
2016 expectations
% of respondents; blue shading indicates faster expected
wage growth this year vs 2015
Figure 14: Is the labour shortage better or worse than
before?
% of respondents
2016
No
change Up 5% Up 10% Up 15% Up 20%
2015
No change 5.3% 6.3% 1.1% 0.0% 0.0%
Up 5% 4.2% 37.9% 8.4% 0.0% 0.0%
Up 10% 1.1% 8.4% 12.6% 3.2% 0.0%
Up 15% 2.1% 0.0% 3.2% 2.1% 1.1%
Up 20% 1.1% 1.1% 0.0% 0.0% 1.1%
Source: Standard Chartered Research Source: Standard Chartered Research
0% 10% 20% 30% 40% 50% 60%
Move capacity out of China
Move capacity inland
Invest more in capital equipment
Invest more in automation/ streamlining processes
Non-electronics
Semiconductor manufacturing equipment
Semiconductor fabrication
Electronics packaging assembly
Component manufacturing
0% 10% 20% 30% 40% 50% 60%
Electronics packaging assembly
Semiconductor fabrication
Component manufacturer
Semiconductor mftg equipment
Non-electronics
More difficult
Less difficult
Moving overseas brought the
largest cost savings, of over 21%
More semiconductor fabricators see
benefits from ‘Belt and Road’; non-
electronics manufacturers foresee
no benefit
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 25
A d
eep
div
e
Figure 15: Do you expect to benefit from the ‘Made in China 2025’ campaign?
% of respondents
Source: Standard Chartered Research
Figure 16: High-end manufacturers see more benefits from ‘Belt and Road’ on
better overseas demand and opportunities, % of respondents
Source: Standard Chartered Research
Figure 17: Varying challenges prompt different reactions from manufacturers
Industry Preferred
response to labour shortage
Estimated wage rise
for 2016 (%)
Wages as a share of total
costs (%)
Expected change in
orders over next 6
months (%)
Expected change in margins in
2016 vs 2015 (%)
Semiconductor manufacturing
equipment
Automation/Move out of China
6.0 20.8 -10.8 -7.9
Semiconductor fabrication
More capex/Automation
9.2 21.7 -11.0 -7.2
Electronics packaging assembly
More capex/Move inland
7.6 24.2 -9.8 -8.9
Component manufacturing
Automation/More capex/Move inland
9.4 22.7 -7.6 -5.5
Non-electronics manufacturing
Automation/Move out of China
6.4 21.9 -4.0 -4.0
All manufacturers 7.7 22.5 -7.6 -6.1
Red is high, green is low and yellow is moderate; Source: Standard Chartered Research
0% 10% 20% 30% 40% 50% 60% 70%
No foreseeable benefit for now
Yes, we should benefit from faster innovation, technology and IP
development
Yes, we should benefit from policy support as we are in one of the priority
sectors
Yes, we should benefit from rising domestic content of core components
and materials
Semiconductor fabrication
Component manufacturer
Semiconductor mftg equipment
Electronics packaging assembly
Non-electronics
0% 10% 20% 30% 40% 50% 60% 70%
No foreseeable benefit for now
Yes, it should broaden our range of suppliers
Yes, it should create new investment opportunities overseas
Yes, it should help boost demand from overseas
Semiconductor fabrication
Semiconductor mftg equipment
Component manufacturer
Electronics packaging assembly
Non-electronics
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 26
A d
eep
div
e
Figure 18: Where are your major business partners?
% of respondents
Figure 19: How easy is it to borrow money, now vs 2014?
% of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
Figure 20: Impact of CNY depreciation on your business
% of respondents
Source: Standard Chartered Research
Figure 21: How do you see orders in the next six months?
% of respondents
Figure 22: How do you see orders in the next six months?
% change from 2015
Source: Standard Chartered Research Source: Standard Chartered Research
0% 10% 20% 30% 40% 50% 60%
China
USA
Europe
Emerging Asia
ASEAN
Move capacity out of China
Move capacity inland
Invest more in capital equipment
0% 20% 40% 60%
Easier
Same
Harder
Semiconductor fabrication Component manufacturer Semiconductor manufacturing equipment Electronics packaging assembly Non-electronics
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Component manufacture Electronics packaging assembly
Non-electronics manufacturing
Semiconductor fabrication Semiconductor manufacturing equipment
All manufacturers
Very negative Somewhat negative No change Somewhat positive Very positive
0%
5%
10%
15%
20%
25%
30%
35%
40%
Semiconductor fabrication
Component manufacturer
Semiconductor mftg equipment
Electronics packaging assembly
Non-electronics
+30% +20% +10% no change
-10% -20% -30% -40%
-11.0%
-7.6%
-10.8%
-9.8%
-4.0%
-12%
-10%
-8%
-6%
-4%
-2%
0%
Semiconductor fabrication
Component manufacturer
Semiconductor mftg equipment
Electronics packaging assembly
Non-electronics
ASEAN – The next PRD? Chidu Narayanan +65 6596 7004
Economist, Asia
Standard Chartered Bank, Singapore Branch
Edward Lee +65 6596 8252
Head, ASEAN Economic Research
Standard Chartered Bank, Singapore Branch
Tony Phoo +886 2 6603 2640
Senior Economist, NEA
Standard Chartered Bank (Taiwan) Limited
Kelvin Lau +852 3983 8565
Senior Economist, HK
Standard Chartered Bank (HK) Limited
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 28
AS
EA
N –
Th
e n
ext
PR
D?
ASEAN – Poised to benefit
Opportunities for ASEAN
ASEAN is the preferred destination for manufacturing, outside China
Relocating capacity outside China as manufacturing becomes more expensive in the
PRD has become increasingly attractive over the years. While only 9% of clients
were keen on moving their operations out of China in 2013, over 13% of respondents
this year said they are keen on this option. The numbers seem low, partly because
the survey only includes respondents who still have operations in the PRD region;
manufacturers who have already moved their operating base outside the PRD, which
would have boosted the share, are excluded. Nevertheless, we expect the share of
corporates preferring to move out of China to increase along with rising wages in
China as the country moves up the manufacturing value chain and other countries
hone their manufacturing capabilities. Overall, the option to move capacity out of
China has been the only increasingly preferred option in the past few years.
ASEAN has consistently topped the list of preferred destinations among our clients
who have expressed keenness to move their manufacturing operations out of China.
Almost 80% of respondents preferred ASEAN as their manufacturing base, in line
Figure 1: How do you respond to labour shortages?
% of respondents, this and past surveys
Figure 2: If you plan to move capacity out of China, to
where?
% of respondents
* Not an answer option before 2015; Source: Standard Chartered Research Source: Standard Chartered Research
Figure 3: What are your cost savings from your potential
action?
% of respondents
Figure 4: What are your cost savings from moving out?
% of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
2013 2014
2015 2016
0% 20% 40% 60% 80%
Move capacity out of China
Move capacity inland
Invest more in capital equipment
Invest more in automation/ streamlining processes*
10%
5%
5%
10%
36%
2%
2%
3%
3%
5%
7%
25%
42%
Indonesia
Sri Lanka
Philippines
India
Thailand
Bangladesh
Cambodia
Vietnam
2016
2015
12%
14%
17%
19%
14%
13%
15%
21%
Invest in automation
More capex
Move capacity inland
Move out of China
2016
2015
23%
23%
31%
20%
19%
20%
23%
28%
19%
22%
India
Thailand
Bangladesh
Cambodia
Vietnam
2016
2015
One in seven manufacturers in
China prefer to move their
operations outside
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 29
AS
EA
N –
Th
e n
ext P
RD
?
with responses in the past several years. As China’s manufacturing sector becomes
saturated, ASEAN’s is likely to grow. ASEAN is likely to benefit from comparatively
low wage costs and abundant labour supply in the next 20 years.
Within ASEAN, Vietnam and Cambodia consistently stand out as the destinations of
choice. 42% of respondents who prefer to move manufacturing out of China said they
would move to Vietnam, a significant increase from the already-high 36% in 2015;
25% chose Cambodia; 7% chose Bangladesh; and 3% India, a drop from 2015.
Respondents estimated that moving operations out of China would provide the most
cost savings of 21% of total costs, compared to 15% from moving to other parts of China
and 13% by investing in further capex. In particular, our respondents estimated that
Vietnam would provide an average cost reduction of 22%, higher than their estimate last
year. Moving to Cambodia was estimated to save 20% on labour costs. Moving to other
parts of Asia was also estimated to provide similar savings, ranging from 20-30% on
average; clients said Bangladesh would provide 27.5% savings, on average.
Equipment and non-electronics manufacturers keen on ASEAN
Semiconductor-equipment and non-electronics manufacturers among our survey
respondents favoured moving out of China (Figure 7). 18% of non-electronics
manufacturers saw moving out of China as attractive and 21% of semiconductor
equipment manufacturers preferred this option. This is in line with our expectation.
Non-electronics manufacturers – for whom wages make up a large chunk of total
costs – have been moving operations out of China to more low-cost places like
Vietnam, Bangladesh and Sri Lanka for a few years now.
The move by electronics manufacturers is more recent, as evidenced by the
increasing investment in the electronics manufacturing industry, primarily in Vietnam.
Several big global electronics manufacturers have announced substantial investment
in Vietnam. A significant portion of these investments are from the more advanced
nations in Northeast Asia. Our South Korean and Taiwanese clients have been
particularly keen on investing in Vietnam for a few quarters; we received similar
feedback during our recent trip to Vietnam with Taiwanese investors (see ‘Vietnam –
The emerging alternative for manufacturing’). South Korea and Taiwan are also
among the biggest sources of FDI inflows to Vietnam, accounting for almost 50% of
all inflows.
Figure 5: Advantages of relocating to choice destination
No. of respondents
Figure 6: Challenges of relocating to choice destination
No. of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
0 5 10 15
FTA-related benefits (e.g. TPP, RCEP)
Proximity to new buyers and customers
Better economic outlook
Other savings on non-wage business costs
Attractive tax incentives
Better labour supply (quantity/quality)
Vietnam
Cambodia
Myanmar
Bangladesh
Thailand
0 5 10 15
Wages are low now, but I am afraid of high wage inflation
Strong labour unions/ labour laws
Lack of proximity to suppliers
High non-wage business costs
Underdeveloped legal system/ particular application of law
Poor labour quality and productivity
Uncertain political/social outlook
Underdeveloped transport/infra.
Vietnam
Cambodia
Myanmar
Bangladesh
Thailand
Non-electronics manufacturers
prefer moving to ASEAN
Over two in five chose Vietnam as
their most preferred destination
Moving capacity overseas provides
the greatest cost savings
Manufacturing FDI in Vietnam
increasing as Northeast Asia
corporates move operations there
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 30
AS
EA
N –
Th
e n
ext
PR
D?
The biggest attraction of moving production overseas, particularly to ASEAN, is the
availability of better labour supply, both in terms of quality and quantity. This was the
most-cited reason for moving out of China, to both the ASEAN region as a whole and
to Vietnam and Cambodia individually. In addition, our respondents cited attractive
tax incentives and other non-wage business cost savings – such as lower rents, land
acquisition costs and energy costs – as key positives.
Along with ample availability of cheap labour, ASEAN’s rising importance as a
demand destination is also a significant driver of investment in the region.
Manufacturers shifting production to ASEAN are positioning to capture a share of the
region’s growing consumer market, which is being driven by high economic growth
and a rising middle class. In addition to low operating and labour costs, the Mekong
region offers a large and growing consumer market. The 10 ASEAN countries have a
combined GDP of over USD 2.4tn; as a single bloc, ASEAN is the world’s eighth-
largest economy and third-most populous market (after China and India).
Vietnam’s affluent households – those with financial assets of USD 100,000 to USD
2mn – will be the third-fastest-growing demographic globally from 2014-20, according
to Economist Intelligence Unit (EIU) projections. The EIU estimates that the country’s
affluent households will grow at a CAGR of 34.9% in 2014-20, ranking just behind
India and Indonesia. Rising household wealth is expected to boost demand for
better-quality goods and services, making Vietnam more attractive to investors.
Furthermore, the perceived benefits from Vietnam’s involvement in several regional
trade deals, including the Trans-Pacific Partnership (TPP) and the Regional
Comprehensive Economic Partnership (RCEP), are an added incentive driving
investment in the country, according to our clients. Vietnam’s involvement in trade
deals was cited as the third-strongest reason for wanting to move there, while it was
a relatively minor reason for moving to other parts of ASEAN. We forecast another
spurt of increased investment in Vietnam as details of the TPP and the RCEP are
ratified (see ‘ASEAN – The next PRD’ and ‘Vietnam – The emerging alternative for
manufacturing’ for more details).
Figure 7: Equipment and non-electronics manufacturers keen on ASEAN
How do you respond to labour shortages? % of respondents
Source: Standard Chartered Research
0% 10% 20% 30% 40% 50%
Component manufacturing
Electronics packaging assembly
Semiconductor fabrication
Semiconductor manufacturing equipment
Non-electronics
More capex
Move capacity inland
Move capacity out of China
Vietnam’s involvement in regional
trade pacts is an added incentive,
according to our clients
ASEAN’s growing young and
affluent population makes it an
attractive demand destination
Vietnam’s affluent households are
estimated to be the third-fastest
growing in the world
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 31
AS
EA
N –
Th
e n
ext P
RD
?
Infrastructure investment is crucial to facilitate further capital inflows
On the flip side, the region’s lack of well-developed infrastructure remains a major
hurdle for companies to move to ASEAN. One in four respondents keen on moving
out of China cited this as a major concern. Poor infrastructure is also likely to be a
key reason for several corporates not considering ‘moving out of China’ as a viable
option; this option might gain traction if infrastructure investment increases. We
maintain that infrastructure development is critical for the region; without strong
infrastructure, ASEAN economies will find it difficult to achieve their potential as an
economic bloc comparable to China, in our view. The long-term shift in
manufacturing requires both hard and soft infrastructure in order to succeed.
Seamless transport infrastructure across ASEAN, in particular, is needed longer-
term, although the important question of who will pay for infrastructure development
remains. Vietnam has focused on the public-private partnership (PPP) model to
develop infrastructure; its success could see the model replicated in the rest of
ASEAN, particularly in the Mekong Delta region. We believe the ASEAN
governments’ increased focus on infrastructure investment will make the region more
attractive, with early movers standing to gain significantly.
Figure 8: Moving capacity is attractive for firms trading
with US, EU; Where are your major business partners? No. of
respondents
Figure 9: Where are your major business partners?
No. of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
Figure 10: Firms that find borrowing harder prefer to
move out; How easy is it to borrow money, now vs 2014?;
no. of respondents
Figure 11: How easy is it to borrow money, now vs 2014?
No. of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
0 10 20 30 40
China
USA
Europe
Emerging Asia
ASEAN
Other Move capacity out of China
Move capacity inland
Invest more in capital equipment
0 5 10 15
China
USA
Europe
Emerging Asia
ASEAN
Other Bangladesh
Myanmar
Cambodia
Vietnam
0 5 10 15 20 25 30 35
Easier
Same
Harder
Move capacity out of China
Move capacity inland
Invest more in capital equipment
Vietnam
Cambodia Myanmar Bangladesh
Thailand
0 5 10 15 20
Easier
Same
Harder
Thailand
Bangladesh
Myanmar
Cambodia
Vietnam
Further infrastructure development
in ASEAN is crucial to removing
bottlenecks and attracting more FDI
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 32
AS
EA
N –
Th
e n
ext
PR
D?
ASEAN – Set to outperform in the next 20 years
ASEAN countries are likely to become more attractive as they continue to invest in
infrastructure, both physical and in terms of ease of doing business. Several ASEAN
countries already perform well in the international rankings on business conditions.
Given these advantages, we expect ASEAN to become a more important global
exporter in the coming years. We believe Vietnam, in particular, is poised to become
among the biggest beneficiaries of China’s move up the manufacturing value chain,
as it combines the key attributes of ample availability of cheap labour and a growing
affluent population with geographical proximity to China. Further infrastructure
development across ASEAN is crucial to removing bottlenecks and attracting more
FDI, in our view.
Building hard infrastructure, removing bottlenecks and creating the right conditions to
encourage FDI are important objectives, particularly for less-developed economies.
The Asian Development Bank (ADB) estimates that ASEAN countries spent only 4%
of GDP on infrastructure as of 2014, down from an average of 6% from 1980-2009.
Although there is no specific optimal level of infrastructure spending, we think 5-10%
of GDP is conducive to higher long-term growth.
Figure 12: World Bank Doing Business rankings, 2016
Table shows world rankings (1-189) in main index and selected sub-indices
Ease of doing business
Starting a business Dealing with
construction permits Getting electricity
Trading across borders
Singapore 1 10 1 6 41
Malaysia 18 14 15 13 49
Thailand 49 96 39 11 56
Brunei 84 74 21 68 121
China 84 136 176 92 96
Vietnam 90 119 12 108 99
The Philippines 103 165 99 19 95
Indonesia 109 173 107 46 105
Cambodia 127 180 181 145 98
Laos 134 153 42 158 108
Myanmar 167 160 74 148 140
Source: Doing Business (World Bank), Standard Chartered Research
Figure 13: ASEAN is attracting more investment
% of total FDI in ASEAN
Source: UNCTAD, Standard Chartered Research
0 5 10 15 20 25 30 35
ASEAN (% of Global FDI)
ASEAN (% of Asia FDI)
Singapore
Indonesia
Thailand
Malaysia
Vietnam
Philippines
Cambodia
Myanmar
Laos
Brunei 2014 Average (2004 - 2013)
51% 50%
ASEAN’s favourable demographics
should help attract investment in its
new manufacturing centres
Infrastructure spending across
ASEAN has slowed in recent years
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 33
AS
EA
N –
Th
e n
ext P
RD
?
As FDI shifts to ASEAN from China, ASEAN may catch up with China’s current status
as the world’s top exporter (Figure 15). ASEAN accounted for close to 7% of global
exports in 2013, and this share has remained broadly stable for some time. China
became the top global exporter in 2008-09 and currently accounts for close to 12% of
global exports. Other major exporters – including the US, Germany and Japan –
have seen their share of global exports decline gradually in recent years.
ASEAN is positioned to benefit from the shift in investment from China as the latter
loses cost competitiveness and its labour supply tightens (Figures 16 and 17). Most
ASEAN countries (with the exceptions of Singapore and Malaysia) have significantly
lower manufacturing wages than China. While wage costs may remain competitive in
some parts of China, particularly in western China, the shrinking labour force means
that wages are likely to catch up quickly with those in eastern China.
In addition to low costs and abundant labour supply, ASEAN boasts high growth, a
young workforce and an attractive investment climate. Some ASEAN economies
Figure 14: Infrastructure development attracts more FDI
Value of FDI inflows (2012-14), USD bn, ranked by 3-year average
Source: UNCTAD World Investment Report, Standard Chartered Research
Figure 15: ASEAN exporters may gain market share from China in the future
% of global exports
Source: WTO, Standard Chartered Research
2012 2013
2014
3YA
0
10
20
30
40
50
60
70
80
SG ID TH MY VN PH KH BN MM LA
ASEAN
US
CN
JP
DE
0%
2%
4%
6%
8%
10%
12%
14%
16%
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
ASEAN’s favourable demographics
will help to attract investment in the
region’s new manufacturing centres
ASEAN is likely to receive more FDI,
even outside of Singapore
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 34
AS
EA
N –
Th
e n
ext
PR
D?
(particularly Singapore, Malaysia and Thailand) perform well in international rankings,
such as the World Bank’s Ease of Doing Business and the World Economic Forum’s
Global Competitiveness Index (Figures 12 and 31). The rest have potential to improve.
ASEAN overtook China in terms of inward FDI in 2013. While this is mostly
concentrated in Singapore, other ASEAN economies will likely command a bigger
share of FDI in the coming years (Figure 13). Most FDI goes into the manufacturing
sector, reflecting the region’s positive attributes for investment in manufacturing
facilities (Figure 18).
Figure 16: ASEAN has cost advantages
Monthly manufacturing wages, USD
Figure 17: ASEAN benefits from labour-force growth
Average annual labour contributions to GDP growth vs. trend
growth, ppt
Source: JETRO, Standard Chartered Research Source: IMF, Penn World Tables, Standard Chartered Research
Figure 18: Manufacturing sector is the main beneficiary of FDI in ASEAN
% of FDI
Agriculture Mining Manufacturing Utilities Construction Services
Vietnam Neg.* Neg. 67 12 Neg. 16
Indonesia 8 14 39 10 Neg. 26
Malaysia Neg. 30 40 Neg. Neg. 38
Thailand Neg. Neg. 55 Neg. Neg. 40
Philippines Neg. Neg. 42 Neg. 6 49
Myanmar Neg. Neg 17 70 6 6
Singapore Neg. Neg. 15 Neg. 5 80
*Neg. = negligible (less than 5%); Source: Official websites, Standard Chartered Research
Figure 19: FDI to Vietnam from Northeast Asia has
increased in recent years (USD mn)
Figure 20: Vietnam’s large working-age population is a
key advantage (working-age population, mn)
Source: CEIC, Standard Chartered Research Source: UNHP, Standard Chartered Research
0
200
400
600
800
1,000
1,200
1,400
1,600
SG CN MY TH PH ID VN LA KH MM
Trend growth
-2
-1
0
1
2
3
4
5
6
7
8
ID PH MY TH SG CN
2001-05 2006-10 2011-15P 2016-20P 2021-25P 2026-30P
Top 5 as share of total
(RHS)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
9,000
10,000
2006 2008 2010 2012 2014 2016
South Korea Singapore Taiwan Japan Hong Kong
Thailand
Cambodia
Lao PDR
Myanmar
Vietnam
0
10
20
30
40
50
60
70
80
1995 2000 2005 2010 2015 2020 2025 2030 2035 2040 2045 2050
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 35
AS
EA
N –
Th
e n
ext P
RD
?
ASEAN also has a demographic advantage. The median age of the region’s
population was about 27 years as of 2013, much younger than China’s estimated 32
years. ASEAN’s labour force should continue to grow in the next few decades,
expanding by 70mn workers from 2010-30, according to UN projections. China’s
labour force, in contrast, is expected to contract by almost 70mn.
Regional trade deals to cement ASEAN’s role as a key global player
Manufacturing capabilities vary across ASEAN currently. The CLMV region and
Indonesia provide low-cost production. Malaysia, Thailand and the Philippines have
expertise in mixed manufacturing and electronics. Singapore has high value-added
manufacturing expertise and strong intellectual property rights protection. To
capitalise on its manufacturing capabilities, ASEAN needs to achieve better
integration. In addition to infrastructure links, a common regional framework for
investment regulations would make it much easier for companies to adopt a pan-
ASEAN strategy, with operations located across the region. Regional trade deals like
the TPP and the RCEP open up significant new markets for ASEAN. The emergence
of the ASEAN Economic Community (AEC) should help cement ties between the
local economies and better integrate the regional output.
The AEC is based on four pillars: single market and production base, competitive
economic region, equitable economic development, and integration into the global
economy. ASEAN has been relatively successful in pursuing Pillar 4, which is to
integrate the region into the global economy. ASEAN has multiple FTAs and is a key
cog in global supply chains. Continued integration via AEC initiatives, the RCEP and
the TPP should continue to reinforce ASEAN as an important trade partner within the
global trade environment.
Figure 21: Major FTAs in negotiations
*Are in both TPP and RCEP negotiations; Source: Standard Chartered Research
AUSTRALIA
NEW ZEALAND
CHINA
CANADA
USA
PERU
CHILE
SOUTHKOREA
JAPAN
PHILIPPINES
MYANMAR
INDONESIA
MALAYSIA*
VIETNAM*
THAILAND
LAOSINDIA
CAMBODIA
SINGAPORE*BRUNEI*
ASSOCIATION OF SOUTHEAST ASIAN NATIONS (ASEAN)
TRANS PACIFIC PARTNERSHIP (TPP)
REGIONAL COMPREHENSIVE ECONOMIC PARTNERSHIP (RCEP)
ASEAN has the potential to become
an important global exporter
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 36
AS
EA
N –
Th
e n
ext
PR
D?
Much focus is centred on the TPP, a mega regional FTA negotiated between 12
countries, of which four are from ASEAN. The 12 countries include Australia, Brunei,
Canada, Chile, Malaysia, Mexico, New Zealand, Peru, Japan, Singapore, the US and
Vietnam. They account for about 40% of global GDP and about one-third of global
trade. The TPP was signed by all 12 countries in February 2016 but will only be
enforced after ratification by all the partners.
Within the TPP partners, Vietnam could be the biggest beneficiary. According to the
World Bank, the TPP could boost Vietnam’s GDP by 10ppt by 2030, the biggest gain
among all members. Vietnam should benefit from lower tariffs and non-tariff
measures, and the migration of supply chains, as companies that sought to benefit
from TPP arrangements will need to adhere to stringent rules of origin requirement.
TPP members currently account for c.35% of Vietnam’s export destinations.
Including countries that do not currently have either FTAs or Comprehensive
Economic Partnerships (CEPs) with Vietnam, the TPP could double Vietnam’s trade
reach in terms of GDP. The effect is largely due to the US being a part of the TPP.
Figure 22: International reach if the RCEP is concluded
By FTA members’ population, GDP, and trade (in multiples of own country population, GDP and trade, respectively)
Source: CEIC, Standard Chartered Research
Figure 23: International reach if the TPP is concluded
By FTA members’ population, GDP, and trade (in multiples of own country population, GDP and trade respectively)
Source: CEIC, Standard Chartered Research
4.6
0
100
200
300
400
500
600
700
SG MY TH VN PH ID ASEAN
8.0
0
20
40
60
80
100
120
140
VN PH SG MY TH ID ASEAN
3.3
0
10
20
30
40
50
60
70
80
90
PH VN ID TH MY SG ASEAN
5.4
0
20
40
60
80
100
120
140
160
SG MY VN ASEAN-4
33.7
0
20
40
60
80
100
120
140
160
180
VN SG MY ASEAN-4
5.6
0
5
10
15
20
25
30
35
40
VN MY SG ASEAN-4
The TPP could raise Vietnam’s GDP
by 10ppt by 2030, the biggest gain
among all members
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 37
AS
EA
N –
Th
e n
ext P
RD
?
Figure 24: Significant growth in the urban population
Mn
Figure 25: Rise in ASEAN’s urban population to dwarf
current populations of major cities (mn)
Source: IMF, Standard Chartered Research Source: World Bank, Standard Chartered Research
Figure 26: ASEAN is a key cog in the global supply chain
ASEAN-6 exports to the world; % share of total
Figure 27: ASEAN is providing more end demand
ASEAN-6 imports from the world; % share of total
Source: UNCOMTRADE, Standard Chartered Research Source: UNCOMTRADE , Standard Chartered Research
Figure 28: Indonesia and the Philippines are likely to see the largest increases in working-age population (mn)
Source: UNHNP, Standard Chartered Research
301
371
0.1 0.6 1.0 1.2 4.8 4.8 7.2 7.5
9.2
33.2
200
220
240
260
280
300
320
340
360
380
400
2015
BN
SG
KH
LA
MY
MM
TH
PH
VN
ID
2025
+69mn 78.9mn
0
10
20
30
40
50
60
70
80
90
Incr. in ASEAN urban
population - 2020
Shanghai Delhi Tokyo London New York
Total = 67.9mn
Total = 25.9mn
Capital goods
Consumption goods
Intermediate goods
58
60
62
64
66
68
70
72
10
12
14
16
18
20
22
1998 2000 2002 2004 2006 2008 2010 2012 2014
Capital goods
Consumption goods
Intermediate goods (RHS)
68
70
72
74
76
78
8
10
12
14
16
18
20
1998 2000 2002 2004 2006 2008 2010 2012 2014
0
50
100
150
200
250
300
350
0
20
40
60
80
100
120
2010
2030
2050
2010
2030
2050
2010
2030
2050
2010
2030
2050
2010
2030
2050
2010
2030
2050
2010
2030
2050
2010
2030
2050
2010
2030
2050
Indonesia Malaysia Philippines Singapore Thailand Cambodia Lao PDR Myanmar Vietnam
60+ 15-60 0-14 60+ (RHS) 15-60 (RHS) 0-14 (RHS)
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 38
AS
EA
N –
Th
e n
ext
PR
D?
Figure 29: Vietnam is a clear outperformer within ASEAN
% share of total ASEAN-6 exports to the world
Source: UNCOMTRADE, Standard Chartered Research
Figure 30: Singapore and Malaysia have the highest infrastructure scores; Myanmar, Cambodia and Laos the lowest
Scores on a scale of 1 to 10; calculated using international and local data
Source: Global Competitiveness Report, UN, CEIC, Standard Chartered Research
Acronyms stand for: Urbanisation (UBN), transport (TPT), electricity access (ELA), telecommunications (TCN), investments (INV), and institutions (INS)
Figure 31: Global Competitiveness Index, 2014-2015
Scores are on a scale of 1 to 7; economies ranked according to overall score
Overall score Institutions score Infrastructure
score Overall rank in 2014-15 (1-144)
Overall rank in 2013-14 (1-148)
Singapore 5.65 5.98 6.54 2 2
Malaysia 5.16 5.11 5.46 20 24
Brunei 4.95* 4.96* 4.29* - 26
Thailand 4.66 3.66 4.58 31 37
Indonesia 4.57 4.11 4.37 34 38
The Philippines 4.40 3.86 3.49 52 59
Vietnam 4.23 3.51 3.74 68 70
Laos 3.91 3.92 3.38 93 81
Cambodia 3.89 3.25 3.05 95 88
Myanmar 3.24 2.80 2.05 134 139
Note: Brunei numbers from 2013-2014 Report; Source: The Global Competitiveness Report 2014-2015 (World Economic Forum), Standard Chartered Research
ID
MY
PH
SG
TH
VN
0
10
20
30
40
50
60
70
80
90
100
1998 2000 2002 2004 2006 2008 2010 2012 2014
ID MY PH SG TH VN
MY
MM
TH 0
5
10 UBN
TPT
ELA
TCN
INV
INS
KH
LA
VN
0
5
10 UBN
TPT
ELA
TCN
INV
INS BN
ID
PH
SG
0
5
10 UBN
TPT
ELA
TCN
INV
INS
Island & archipelago economies Mekong Delta Region and peninsular economies
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 39
AS
EA
N –
Th
e n
ext P
RD
?
Challenges – Technology could be a major disruptor
Focus on low-cost labour is not a sustainable way forward
The availability of cheap and plentiful labour is the biggest reason firms are motivated
to move to ASEAN. This is not sustainable, however, as labour is not likely to remain
cheap in these countries forever. An even bigger threat comes from the increasing
use of technology in manufacturing. Almost 50% of our respondents already choose
investment in automation as their preferred way to tackle the rising labour shortage.
Technology is set to become a major disruptor in manufacturing, in our view.
Mundane and repetitive jobs, particularly in low-skill manufacturing, are prone to
replacement by programmed machines and engineering advancements. The
International Labour Organisation1 estimates that 86% of all current jobs in Vietnam
in textiles, clothing and footwear are at high risk of being replaced by automation; this
is slightly lower than 88% for Cambodia, but higher than 64% for Indonesia.
While the risk of a mass migration of manufacturing back to the West is not
immediate, manufacturing firms have already started moderate ‘re-shoring’. ASEAN
countries should learn from China’s experience and prepare to face these challenges
sooner rather than later. A focus on skill-building and technical competency, and
creating a highly proficient labour force is critical. Investment in higher education and
value-added vocational training is also essential longer-term. As the role of
technology in manufacturing increases, highly skilled workers will be in increasing
demand; nations that focus on skill-building today will reap the benefits in the not-too-
distant future.
1 International Labour Organization – ASEAN in transformation – How technology is changing jobs and enterprises, July 2016
Figure 32: China’s productivity looks strong within Asia
Average annual ppt contribution to GDP growth from
productivity (TFP), by decade
Figure 33: China to become the biggest user of industrial
robots by 2017, overtaking the EU and North America
Estimated operational stock of industrial robots, ’000 units
Source: Penn World Tables, Standard Chartered Research
Source: IFR World Robotics 2014, Standard Chartered Research
-3
-2
-1
0
1
2
3
4
5
1981-1990 1991-2000 2001-2013
CN IN HK TW US KR SG JP
2014
2018
0
100
200
300
400
500
600
700
China EU_5 North America
Reliance on cheap labour to attract
firms is not sustainable
Technology is likely to be the
biggest disruptor in low-cost
manufacturing
ASEAN should embrace technology
in manufacturing sooner than later
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 40
AS
EA
N –
Th
e n
ext
PR
D?
Vietnam – The emerging alternative for manufacturing
On-the-ground views – Positive affirmation from Taiwan manufacturers
Taiwan corporates appear generally positive about Vietnam’s growth prospects, we
learned during our recent visit to eight Taiwan manufacturers with production facilities
in the Binh Duong and Dong Nai provinces near Ho Chi-Minh City (HCMC). We
visited mainly export contract manufacturers of international brands in household
furniture, footwear, textiles and garments, chemical materials, travellers’ bags, and
screws and fasteners. All eight producers indicated that they had either increased
investment in the past year and/or planned to further expand production capacity in
the next 12 months, as they expected revenues and/or margins to improve in the
next few years.
Our Taiwan clients’ optimism over Vietnam’s outlook is consistent with the latest
results of our 2016 PRD manufacturers’ survey. More than 45% of Taiwan
manufacturers we polled are generally optimistic on ASEAN’s outlook, three times
the 15% who were not optimistic. Importantly, Vietnam stood out as the top choice of
destination to move production capacity out of China; this is unsurprising, as Vietnam
has seen a surge in FDI from Taiwan in recent years.
Total approved FDI from Taiwan rose to USD 1.2bn in 2015, twice the USD 646mn
recorded in 2014, according to Ministry of Economic Affairs (MOEA) data.
Significantly, however, nearly 70% of Taiwan’s approved FDI to Vietnam (i.e., USD
5bn) occurred over 2011-15. Vietnam also accounted for almost one-third of
Taiwan’s approved FDI in Asia, excluding China – almost twice the 17% recorded
during 2000-10 – indicating that Vietnam has been a major recipient of Taiwan FDI in
the past five years.
FDI data from Vietnam supports our finding that Taiwan manufacturers are
increasing investment allocation to Vietnam. Based on data for H1-2016, Taiwan is
the third-largest source of FDI in Vietnam. South Korea tops the table, accounting for
almost 42% of total registered FDI in Vietnam in H1-2016. Importantly, FDI from
Taiwan has been rising steadily in the past few years, and should continue to
increase further in the next few years.
Figure 34: Taiwan moves up the ranks on FDI in Vietnam
Registered capital; % of total
Taiwan is now the third-largest FDI
source for Vietnam
Source: CEIC, Standard Chartered Research
0
5
10
15
20
25
30
35
40
45
South Korea Singapore Taiwan Japan Hong Kong China Malaysia
2012-2014 2015 H1-2016
We visited contract manufacturers
in Vietnam along with our
Taiwanese clients
Taiwanese manufacturers optimistic
on Vietnam outweigh those who are
not by 3-to-1
Taiwan FDI in Vietnam doubled y/y
in 2015
One-third of Taiwan’s approved FDI
in Asia ex-China is in Vietnam
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 41
AS
EA
N –
Th
e n
ext P
RD
?
Taiwan investors continue to be attracted to Vietnam due to its relatively low wages
and ample labour supply. The average monthly wage for production workers in Binh
Duong province is USD 200-300, significantly below the average USD 700-800
earned by their mainland China counterparts. Furthermore, our clients mentioned
that the recent rapid gains in the average monthly wages of production workers – by
10-15% per year – is also partly offset by improving productivity. This suggests that
Vietnam will likely attract many low-cost, labour-intensive Taiwan export
manufacturers seeking a low-cost manufacturing base outside mainland China.
This corresponds with our 2016 PRD manufacturers’ survey, in which 21 of 34
Taiwan manufacturers polled indicated total wage-cost savings of over 10% through
relocation overseas. Our Taiwan sample also has a larger share of non-technology
corporates (22 out of 34) – 64% of the total, against 33% of the total survey
population. This indicates a stronger desire among low-cost, labour-intensive Taiwan
producers to move out of China.
Vietnam’s continuing efforts to actively participate in and integrate into global/regional
trade is also a major lure for many Taiwan corporates looking to invest there. Indeed,
all our eight Taiwan clients indicated varying degrees of tariffs and/or duty-free
advantages for exports to the EU due to the Generalised System of Preferences
(GSP). This is likely to be further enhanced by Vietnam’s membership of the TPP.
Coupled with the continued clustering of key supply chains, several of our Taiwan
clients – especially in garments and textiles, and footwear – believe Vietnam will be a
choice destination for many Taiwan export manufacturers seeking an alternative
production base outside China. Our Taiwan clients’ optimism over Vietnam also
reflects doubts among Taiwan investors about the potential benefits from China’s
recent ‘Belt and Road’ and ‘Made in China 2025’ policy initiatives, according to the
results of our 2016 PRD manufacturers’ survey (Figure 36).
There are also some concerns…
Vietnam will have to further upgrade its infrastructure if the economy is to continue to
benefit from rising FDI and surging external trade. Nearly all our Taiwan clients
mentioned that handling capacity at major cargo terminal remains adequate. Their
main concerns were increasingly common congestion at the terminals and a longer
custom clearance period in peak seasons and around major public holidays, causing
Figure 35: Taiwan investors generally expect over 10%
wage savings through relocation
Number of respondents
Figure 36: Taiwan clients are less positive on China’s
‘Belt and Road’ and ‘Made in China 2025’ initiatives
Number of respondents
Source: Standard Chartered Research Source: Standard Chartered Research
0 5 10 15 20
Wage savings less than 10%
Wage savings between 10% and
20%
Wage savings between 20% and
30%
Wage savings greater than 30%
0
5
10
15
20
25
No foreseeable benefit for now
Yes, it should broaden our range
of suppliers
Yes, it should create new investment
opportunities overseas
Yes, it should help boost demand from
overseas
Belt and Road
Made in China 2025
Vietnam will likely attract many low-
cost, labour-intensive Taiwan
export manufacturers
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 42
AS
EA
N –
Th
e n
ext
PR
D?
disruptions to production schedules and/or delayed shipments.
Vietnam’s 3,400km-long coastline and location in the South China Sea – one of the
world’s busiest maritime routes – increase its attractiveness. The country has
developed several ports in HCMC, Haiphong and Danang. Investment in developing
sea ports, while forthcoming, has been dispersed across multiple locations without a
focus on developing a single port to world-class standards. Nevertheless, the port in
HCMC ranks among the top 25 in the world.
The clustering of supply chains in key industrial parks and nearby areas is beginning
to result in constraints on some key resources. For example, our Taiwan clients
located in Dong Nai province mentioned that it is less easy to find workers than
previously. The growing number of foreign investors with major international brand
names has attracted a large number of workers living nearby and driven up monthly
wages. As a result, many smaller and less-established producers are forced to look
further out to meet hiring demand, resulting in higher recruitment expenses and
maintenance costs, as they have to keep up with the market’s ‘going rates’.
Rapidly increasing wages, albeit currently low, were also highlighted as a general
concern. According to our clients, wages have been rising by about 10-15% per year.
Wages in Vietnam remain manageable currently, compared with regional
competitors. An average manufacturing worker in Vietnam earns about USD 185 per
month, according to a Japan External Trade Organisation (JETRO) 2015 survey.
This puts Vietnam roughly in the middle of the regional wage spectrum. Wages
increased by about 10% in 2015, broadly in line with our clients’ feedback of 10-15%.
Clients are not yet overly concerned about the level of wages, suggesting that it is
still profitable to be based in the country. However, Vietnam will also need to
eventually move up the value chain to justify higher wages. Using Malaysia as a
guide and assuming wages in Vietnam and Malaysia rise about 10% and 5% per
year, respectively, Vietnam will reach Malaysia’s wage levels in about 11-12 years.
Figure 37: Wages in Vietnam are manageable but rising rapidly
Labour costs in various cities, USD per month
Source: JETRO, Standard Chartered Research
0
100
200
300
400
500
600
700
800
900
Manufacturing - Worker Non-manufacturing - Staff
Bangladesh Sri Lanka Cambodia Laos Vietnam
India Indonesia Philippines Malaysia Thailand
Vietnam’s long coastline increase
its attractiveness
Clients are not overly concerned
about rising wages in Vietnam, as
they remain among the region’s
lowest
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 43
Global Research Team
Management Team
Dave Murray, CFA +65 6645 6358
Head, Global Research
Standard Chartered Bank, Singapore Branch
Marios Maratheftis +971 4508 3311
Chief Economist
Standard Chartered Bank
Thematic Research
Madhur Jha +44 20 7885 6530
Senior Economist, Thematic Research
Standard Chartered Bank
Enam Ahmed +44 0207 885 7735
Senior Economist, Thematic Research
Standard Chartered Bank
Samantha Amerasinghe +44 20 7885 6625
Economist, Thematic Research
Standard Chartered Bank
Global Macro Strategy
Eric Robertsen +65 6596 8950
Head, Global Macro Strategy and FX Research
Standard Chartered Bank, Singapore Branch
Mayank Mishra +65 6596 7466
Macro Strategist
Standard Chartered Bank, Singapore Branch
Becky Liu +852 3983 8563
Head, China Macro Strategy
Standard Chartered Bank (HK) Limited
Economic Research
Africa Asia
Razia Khan +44 20 7885 6914
Chief Economist, Africa
Standard Chartered Bank
Victor Lopes +44 20 7885 2110
Senior Economist, Africa
Standard Chartered Bank
Sarah Baynton-Glen +44 20 7885 2330
Economist, Africa
Standard Chartered Bank
Edward Cheng +44 20 7885 5284
Economist, Africa
Standard Chartered Bank
Emmanuel Kwapong +44 20 7885 5840
Economist, Africa
Standard Chartered Bank
David Mann +65 6596 8649
Chief Economist, Asia
Standard Chartered Bank, Singapore Branch
Southeast Asia
Edward Lee Wee Kok +65 6596 8252
Head, ASEAN Economic Research
Standard Chartered Bank, Singapore Branch
Chidu Narayanan +65 6596 7004
Economist, Asia
Standard Chartered Bank, Singapore Branch
Usara Wilaipich +662 724 8878
Senior Economist, Thailand
Standard Chartered Bank (Thai) Public Company Limited
Aldian Taloputra +62 21 2555 0596
Senior Economist, Indonesia
Standard Chartered Bank, Indonesia Branch
Jonathan Koh +65 6596 1262
ASEAN Economist
Standard Chartered Bank, Singapore Branch
South Asia
Anubhuti Sahay +91 22 6115 8840
Head, South Asia Economic Research
Standard Chartered Bank, India
Saurav Anand +91 22 6115 8845
Economist, South Asia
Standard Chartered Bank, India
Kanika Pasricha +91 22 6115 8820
Economist, India
Standard Chartered Bank, India
Greater China
Shuang Ding +852 3983 8549
Head, Greater China Economic Research
Standard Chartered Bank (HK) Limited
Kelvin Lau +852 3983 8565
Senior Economist, HK
Standard Chartered Bank (HK) Limited
Betty Rui Wang +852 3983 8564
Economist, NEA
Standard Chartered Bank (HK) Limited
Se Yan +86 10 5918 8302
Senior Economist, China
Standard Chartered Bank (China) Limited
Lan Shen +86 10 5918 8261
Economist, China
Standard Chartered Bank (China) Limited
Tony Phoo +886 2 6603 2640
Senior Economist, NEA
Standard Chartered Bank (Taiwan) Limited
Korea
Chong Hoon Park +82 2 3702 5011
Head, Korea Economic Research
Standard Chartered Bank Korea Limited
Kathleen B. Oh +82 2 3702 5072
Economist, Korea
Standard Chartered Bank Korea Limited
The Americas
Mike Moran +1 212 667 0294
Head, Economic Research, The Americas
Standard Chartered Bank NY Branch
Thomas Costerg +1 212 667 0468
Senior Economist, US
Standard Chartered Bank NY Branch
Italo Lombardi +1 212 667 0564
Senior Economist, Latam
Standard Chartered Bank NY Branch
Europe Middle East and North Africa
Sarah Hewin +44 20 7885 6251
Chief Economist, Europe
Standard Chartered Bank
Achilleas Chrysostomou +44 20 7885 6437
Economist, Europe
Standard Chartered Bank
Dima Jardaneh +971 4 508 3591
Head of Economic Research, MENA
Standard Chartered Bank
Carla Slim +971 4 508 3738
Economist, MENA
Standard Chartered Bank
Bilal Khan +92 21 3245 7839
Senior Economist, MENAP
Standard Chartered Bank (Pakistan) Limited
Philippe Dauba-Pantanacce +44 20 7885 7277
Senior Economist, Global Political Analyst
Standard Chartered Bank
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 44
FICC Research
Rates Research Credit Research FX Research
Kaushik Rudra +65 6596 8260
Head, Rates & Credit Research
Standard Chartered Bank, Singapore Branch
Nagaraj Kulkarni +65 6596 6738
Senior Asia Rates Strategist
Standard Chartered Bank, Singapore Branch
Arup Ghosh +65 6596 4620
Senior Asia Rates Strategist
Standard Chartered Bank, Singapore Branch
Lawrence Lai +65 6596 8261
Asia Rates Strategist
Standard Chartered Bank, Singapore Branch
John Davies +44 20 7885 7640
US Rates Strategist
Standard Chartered Bank
Samir Gadio +44 20 7885 8618
Head, Africa Strategy
Standard Chartered Bank
Eva Murigu +25 42 0329 4004
Africa Strategist
Standard Chartered Investment Services Kenya Limited
Kaushik Rudra +65 6596 8260
Head, Rates & Credit Research
Standard Chartered Bank, Singapore Branch
Shankar Narayanaswamy +65 6596 8249
Head, Credit Strategy & Financials
Standard Chartered Bank, Singapore Branch
Bharat Shettigar +65 6596 8251
Head, Asia Ex-China Corporate Credit Research
Standard Chartered Bank, Singapore Branch
Jaiparan Khurana +65 6596 7251
Sovereign Strategist
Standard Chartered Bank, Singapore Branch
Simrin Sandhu +65 6596 6281
Senior Credit Analyst, Financials & Head, ME Credit Research
Standard Chartered Bank, Singapore Branch
Nikolai Jenkins, CFA +65 6596 8259
Credit Analyst, Financials
Standard Chartered Bank, Singapore Branch
Zhi Wei Feng +65 6596 8248
Head, China Corporate Credit Research
Standard Chartered Bank, Singapore Branch
Melinda Kohar +65 6596 9543
Credit Strategist
Standard Chartered Bank, Singapore Branch
Eric Robertsen +65 6596 8950
Head, Global Macro Strategy and FX Research
Standard Chartered Bank, Singapore Branch
Robert Minikin +44 20 7885 8674
Head, Asian FX Strategy
Standard Chartered Bank
Eimear Daly +44 20 7885 6162
G10 FX Strategist
Standard Chartered Bank
Nick Verdi +1 646 845 1279
Senior FX Strategist
Standard Chartered Bank NY Branch
Devesh Divya +65 6596 8608
Asia FX Strategist
Standard Chartered Bank, Singapore Branch
Eddie Cheung +852 3983 8566
Asia FX Strategist
Standard Chartered Bank (HK) Limited
Lemon Zhang +65 659 69498
Analyst, FX Research / Global Macro Strategy
Standard Chartered Bank, Singapore Branch
Commodities Research
Paul Horsnell +44 20 7885 6913
Head, Commodities Research
Standard Chartered Bank
Nicholas Snowdon +44 20 7885 2276
Metals Analyst
Standard Chartered Bank
Suki Cooper +1 212 667 0319
Precious Metals Analyst
Standard Chartered Bank NY Branch
Priya Balchandani +65 6596 8254
Energy Analyst
Standard Chartered Bank, Singapore Branch
Judy Zhu +86 21 6168 5016
Metals Analyst
Standard Chartered Bank (China) Limited
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 45
This page is intentionally blank.
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 46
Disclosures appendix
Analyst Certification Disclosure: The research analyst or analysts responsible for the content of this research report certify that: (1) the views expressed and attributed to the research analyst or analysts in the research report accurately reflect their personal opinion(s) about the subject securities and issuers and/or other subject matter as appropriate; and, (2) no part of his or her compensation was, is or will be directly or indirectly related to the specific recommendations or views contained in this research report. On a general basis, the efficacy of recommendations is a factor in the performance appraisals of analysts.
Global Disclaimer: Standard Chartered Bank and/or its affiliates (“SCB”) makes no representation or warranty of any kind, express, implied or statutory regarding this document or any information contained or referred to in the document (including market data or statistical information). The information in this document, current at the date of publication, is provided for information and discussion purposes only. It does not constitute any offer, recommendation or solicitation to any person to enter into any transaction or adopt any hedging, trading or investment strategy, nor does it constitute any prediction of likely future movements in rates or prices, or represent that any such future movements will not exceed those shown in any illustration. The stated price of the securities mentioned herein, if any, is as of the date indicated and is not any representation that any transaction can be effected at this price. SCB does not represent or warrant that this information is accurate or complete. While reasonable care has been taken in preparing this document and data obtained from sources believed to be reliable, no responsibility or liability is accepted for errors of fact or for any opinion expressed herein. This document does not purport to contain all the information an investor may require and the contents of this document may not be suitable for all investors as it has not been prepared with regard to the specific investment objectives or financial situation of any particular person. Any investments discussed may not be suitable for all investors. Users of this document should seek professional advice regarding the appropriateness of investing in any securities, financial instruments or investment strategies referred to in this document and should understand that statements regarding future prospects may not be realised. Opinions, forecasts, assumptions, estimates, derived valuations, projections and price target(s), if any, contained in this document are as of the date indicated and are subject to change at any time without prior notice. Our recommendations are under constant review. The value and income of any of the securities or financial instruments mentioned in this document can fall as well as rise and an investor may get back less than invested. Future returns are not guaranteed, and a loss of original capital may be incurred. Foreign-currency denominated securities and financial instruments are subject to fluctuation in exchange rates that could have a positive or adverse effect on the value, price or income of such securities and financial instruments. Past performance is not indicative of comparable future results and no representation or warranty is made regarding future performance. While we endeavour to update on a reasonable basis the information and opinions contained herein, we are under no obligation to do so and there may be regulatory, compliance or other reasons that prevent us from doing so. Accordingly, information may be available to us which is not reflected in this document, and we may have acted upon or used the information prior to or immediately following its publication. SCB is acting on a principal-to-principal basis and not acting as your advisor, agent or in any fiduciary capacity to you. SCB is not a legal, regulatory, business, investment, financial and accounting and/or tax adviser, and is not purporting to provide any such advice. Independent legal, regulatory, business, investment, financial and accounting and/or tax advice should be sought for any such queries in respect of any investment. SCB and/or its affiliates may have a position in any of the securities, instruments or currencies mentioned in this document. SCB and/or its affiliates or its respective officers, directors, employee benefit programmes or employees, including persons involved in the preparation or issuance of this document may at any time, to the extent permitted by applicable law and/or regulation, be long or short any securities or financial instruments referred to in this document and on the SCB Research website or have a material interest in any such securities or related investments, or may be the only market maker in relation to such investments, or provide, or have provided advice, investment banking or other services, to issuers of such investments and may have received compensation for these services. SCB has in place policies and procedures and physical information walls between its Research Department and differing public and private business functions to help ensure confidential information, including ‘inside’ information is not disclosed unless in line with its policies and procedures and the rules of its regulators. Data, opinions and other information appearing herein may have been obtained from public sources. SCB expressly disclaims responsibility and makes no representation or warranty as to the accuracy or completeness of such information obtained from public sources. SCB also makes no representation or warranty as to the accuracy nor accepts any responsibility for any information or data contained in any third party’s website. You are advised to make your own independent judgment (with the advice of your professional advisers as necessary) with respect to any matter contained herein and not rely on this document as the basis for making any trading, hedging or investment decision. SCB accepts no liability and will not be liable for any loss or damage arising directly or indirectly (including special, incidental, consequential, punitive or exemplary damages) from the use of this document, howsoever arising, and including any loss, damage or expense arising from, but not limited to, any defect, error, imperfection, fault, mistake or inaccuracy with this document, its contents or associated services, or due to any unavailability of the document or any part thereof or any contents or associated services. This document is for the use of intended recipients only and, in any jurisdiction in which distribution to private/retail customers would require registration or licensing of the distributor which the distributor does not currently have, this document is intended solely for distribution to professional and institutional investors. This communication is subject to the terms and conditions of the SCB Research Disclosure Website available at https://research.sc.com/Portal/Public/TermsConditions. The disclaimers set out at the above web link applies to this communication and you are advised to read such terms and conditions / disclaimers before continuing. Additional information, including analyst certification and full research disclosures with respect to any securities referred to herein, will be available upon request by directing such enquiries to [email protected] or clicking on the relevant SCB research report web link(s) referenced herein.
Country-Specific Disclosures – This document is not for distribution to any person or to any jurisdiction in which its distribution would be prohibited. If you are receiving this document in any of the countries listed below, please note the following:
United Kingdom and European Economic Area: SCB is authorised in the United Kingdom by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. This communication is not directed at Retail Clients in the European Economic Area as defined by Directive 2004/39/EC. Nothing in this document constitutes a personal recommendation or investment advice as defined by Directive 2004/39/EC. Australia: The Australian Financial Services Licence for Standard Chartered Bank is Licence No: 246833 with the following Australian Registered Business Number (ARBN: 097571778). Australian investors should note that this communication was prepared for “wholesale clients” only and is not directed at persons who are “retail clients” as those terms are defined in sections 761G and 761GA of the Corporations Act 2001 (Cth). Bangladesh: This research has not been produced in Bangladesh. The report has been prepared by the research analyst(s) in an autonomous and independent way, including in relation to SCB. THE SECURITIES MENTIONED IN THIS REPORT HAVE NOT BEEN AND WILL NOT BE REGISTERED IN BANGLADESH AND MAY NOT BE OFFERED OR SOLD IN BANGLADESH WITHOUT PRIOR APPROVAL OF THE REGULATORY AUTHORITIES IN BANGLADESH. Any subsequent action(s) of the Recipient of these research reports in this area should be subject to compliance with all relevant law & regulations of Bangladesh; specially the prevailing foreign exchange control regulations. Botswana: This document is being distributed in Botswana by, and is attributable to, Standard Chartered Bank Botswana Limited which is a financial institution licensed under the Section 6 of the Banking Act CAP 46.04 and is listed in the Botswana Stock Exchange. Brazil: SCB disclosures pursuant to the Securities Exchange Commission of Brazil (“CVM”) Instruction 483/10: This research has not been produced in Brazil. The report has been prepared by the research analyst(s) in an autonomous and independent way, including in relation to SCB. THE SECURITIES MENTIONED IN THIS REPORT HAVE NOT BEEN AND WILL NOT BE REGISTERED PURSUANT TO THE REQUIREMENTS OF THE SECURITIES AND EXCHANGE COMMISSION OF BRAZIL AND MAY NOT BE OFFERED OR SOLD IN BRAZIL EXCEPT PURSUANT TO AN APPLICABLE EXEMPTION FROM THE REGISTRATION REQUIREMENTS AND IN COMPLIANCE WITH THE SECURITIES LAWS OF BRAZIL. China: This document is being distributed in China by, and is attributable to, Standard Chartered Bank (China) Limited which is mainly regulated by China Banking Regulatory Commission (CBRC), State Administration of Foreign Exchange (SAFE), and People’s Bank of China (PBoC). Germany: In Germany, this document is being distributed by Standard Chartered Bank Germany Branch which is also regulated by the Bundesanstalt für Finanzdienstleistungsaufsicht (BaFin). Hong Kong: This document (except any part advising on or facilitating any decision on futures contracts trading) is being distributed in Hong Kong by, and is attributable to, Standard Chartered Bank (Hong Kong) Limited 渣打銀行(香港)有限公司 which is regulated by the Hong Kong Monetary Authority. Insofar as this document advises on or facilitates any decision on futures contracts trading,
Special Report: Shop Talk – China, ASEAN and robotics
19 July 2016 47
it is being distributed in Hong Kong by and is attributable to, Standard Chartered Securities (Hong Kong) Limited 渣打證券市場(香港)有限公司 which is regulated by the Securities and Futures Commission. India: This document is being distributed in India by Standard Chartered Bank, India Branch (“SCB India”). SCB India is a branch of SCB, UK and is licensed by the Reserve Bank of India to carry on banking business in India. SCB India is also registered with Securities and Exchange Board of India in its capacity as Merchant Banker, Investment Advisor, Depository Participant, Bankers to an Issue, Custodian etc. For details on group companies operating in India, please visit https://www.sc.com/in/india_result.html. The particulars contained in this document are for information purposes only. This document does not constitute an offer, recommendation or solicitation to any person to execute any transaction with SCB India. Certain information or trade ideas in this document may not be specifically permissible under Indian regulations; hence, users of this document should seek professional legal advice before acting on any information. Indonesia: The information in this document is provided for information purposes only. It does not constitute any offer, recommendation or solicitation to any person to enter into any transaction or adopt any hedging, trading or investment strategy, nor does it constitute any prediction of likely future movements in rates or prices or represent that any such future movements will not exceed those shown in any illustration. Japan: This document is being distributed to Specified Investors, as defined by the Financial Instruments and Exchange Law of Japan (FIEL), for information only and not for the purpose of soliciting any Financial Instruments Transactions as defined by the FIEL or any Specified Deposits, etc. as defined by the Banking Law of Japan. Kenya: Standard Chartered Bank Kenya Limited is regulated by the Central Bank of Kenya. This document is intended for use only by Professional Clients and should not be relied upon by or be distributed to Retail Clients. Korea: This document is being distributed in Korea by, and is attributable to, Standard Chartered Bank Korea Limited which is regulated by the Financial Supervisory Service and Financial Services Commission. Macau: This document is being distributed in Macau Special Administrative Region of the Peoples' Republic of China, and is attributable to, Standard Chartered Bank (Macau Branch) which is regulated by Macau Monetary Authority. Malaysia: This document is being distributed in Malaysia by Standard Chartered Bank Malaysia Berhad only to institutional investors or corporate customers. Recipients in Malaysia should contact Standard Chartered Bank Malaysia Berhad in relation to any matters arising from, or in connection with, this document. Mauritius: Standard Chartered Bank (Mauritius) is regulated by both the Bank of Mauritius and the Financial Services Commission in Mauritius. This document should not be construed as investment advice or solicitation to enter into securities transactions in Mauritius as per Securities Act 2005. New Zealand: New Zealand Investors should note that this document was prepared for “wholesale clients” only within the meaning of section 5C of the Financial Advisers Act 2008. This document is not directed at persons who are “retail clients” as defined in the Financial Advisers Act 2008. This document does not form part of any offer to the public in New Zealand. NOTE THAT STANDARD CHARTERED BANK (incorporated in England) IS NOT A “REGISTERED BANK” IN NEW ZEALAND UNDER THE RESERVE BANK OF NEW ZEALAND ACT 1989, and it is not therefore regulated or supervised by the Reserve Bank of New Zealand. Pakistan: The securities mentioned in this report have not been, and will not be, registered in Pakistan, and may not be offered or sold in Pakistan, without prior approval of the regulatory authorities in Pakistan. Philippines: This document may be distributed in the Philippines by, Standard Chartered Bank (Philippines) which is regulated by the Bangko Sentral ng Pilipinas (Telephone No. (+63) 708-7701, Website: www.bsp.gov.ph). This document is for information purposes only and does not constitute, and should not be construed as an offer to sell or distribute in the Philippines securities that are not registered with the Securities and Exchange Commission unless such securities are exempt under Section 9 of the Securities Regulation Code or such offer or sale qualifies as an exempt transaction under Section 10 thereof. Singapore: This document is being distributed in Singapore by SCB Singapore branch and/or Standard Chartered Bank (Singapore) Limited, provided that research reports relating to certain products may be distributed only to accredited investors, expert investors or institutional investors, as defined in the Securities and Futures Act, Chapter 289 of Singapore. Recipients in Singapore should contact SCB Singapore branch or Standard Chartered Bank (Singapore) Limited (as the case may be) in relation to any matters arising from, or in connection with, this document. South Africa: SCB is licensed as a Financial Services Provider in terms of Section 8 of the Financial Advisory and Intermediary Services Act 37 of 2002. SCB is a Registered Credit Provider in terms of the National Credit Act 34 of 2005 under registration number NCRCP4. Thailand: This document is intended to circulate only general information and prepare exclusively for the benefit of Institutional Investors with the conditions and as defined in the Notifications of the Office of the Securities and Exchange Commission relating to the exemption of investment advisory service, as amended and supplemented from time to time. It is not intended to provide for the public. UAE: For residents of the UAE – Standard Chartered Bank UAE does not provide financial analysis or consultation services in or into the UAE within the meaning of UAE Securities and Commodities Authority Decision No. 48/r of 2008 concerning financial consultation and financial analysis. UAE (DIFC): SCB is regulated in the Dubai International Financial Centre by the Dubai Financial Services Authority. This document is intended for use only by Professional Clients and Market Counterparties and should not be relied upon by or be distributed to Retail Clients. United States: Except for any documents relating to foreign exchange, FX or global FX, Rates or Commodities, distribution of this document in the United States or to US persons is intended to be solely to major institutional investors as defined in Rule 15a-6(a)(2) under the US Securities Exchange Act of 1934. All US persons that receive this document by their acceptance thereof represent and agree that they are a major institutional investor and understand the risks involved in executing transactions in securities. Any US recipient of this document wanting additional information or to effect any transaction in any security or financial instrument mentioned herein, must do so by contacting a registered representative of Standard Chartered Securities (North America) Inc., 1095 Avenue of the Americas, New York, N.Y. 10036, US, tel + 1 212 667 0700. WE DO NOT OFFER OR SELL SECURITIES TO U.S. PERSONS UNLESS EITHER (A) THOSE SECURITIES ARE REGISTERED FOR SALE WITH THE U.S. SECURITIES AND EXCHANGE COMMISSION AND WITH ALL APPROPRIATE U.S. STATE AUTHORITIES; OR (B) THE SECURITIES OR THE SPECIFIC TRANSACTION QUALIFY FOR AN EXEMPTION UNDER THE U.S. FEDERAL AND STATE SECURITIES LAWS NOR DO WE OFFER OR SELL SECURITIES TO U.S. PERSONS UNLESS (i) WE, OUR AFFILIATED COMPANY AND THE APPROPRIATE PERSONNEL ARE PROPERLY REGISTERED OR LICENSED TO CONDUCT BUSINESS; OR (ii) WE, OUR AFFILIATED COMPANY AND THE APPROPRIATE PERSONNEL QUALIFY FOR EXEMPTIONS UNDER APPLICABLE U.S. FEDERAL AND STATE LAWS. Any documents relating to foreign exchange, FX or global FX, Rates or Commodities to US Persons, Guaranteed Affiliates, or Conduit Affiliates (as those terms are defined by any Commodity Futures Trading Commission rule, interpretation, guidance, or other such publication) are intended to be distributed only to Eligible Contract Participants are defined in Section 1a(18) of the Commodity Exchange Act. Zambia: Standard Chartered Bank Zambia Plc is licensed and registered as a commercial bank under the Banking and Financial Services Act Cap 387 of the laws of Zambia and is regulated by the Bank of Zambia, the Lusaka Stock Exchange and the Securities Exchange Commission.
© Copyright 2016 Standard Chartered Bank and its affiliates. All rights reserved. All copyrights subsisting and arising out of all materials, text, articles and information contained herein is the property of Standard Chartered Bank and/or its affiliates, and may not be reproduced, redistributed, amended, modified, adapted, transmitted in any form, or translated in any way without the prior written permission of Standard Chartered Bank.
Document approved by
David Mann Chief Economist, Asia
Document is released at
08:54 GMT 19 July 2016