social software to manage your world

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Social Software: Using Technology to Manage Your World Ed Sperr Program Director, Digital Solutions NELINET, Inc

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Page 1: Social Software To Manage Your World

Social Software:  Using Technology to Manage Your World

Ed Sperr

Program Director, Digital Solutions

NELINET, Inc

Page 2: Social Software To Manage Your World

Roadmap

• What is Social Software?

• Blogs, Feeds and Wikis

• Bookmarking the World

• Taking your documents online

Page 3: Social Software To Manage Your World

What is Social Software?

Page 4: Social Software To Manage Your World

What is Social Software?

• Last year's marketing slogan?

• A revolution in human consciousness?

• Tools that assist in the sharing and organization of information

Page 5: Social Software To Manage Your World

Why should I care?

• Social Software is trendy

• All the cool kids are doing it

• Social Software is genuinely useful

Page 6: Social Software To Manage Your World

Focus on Tasks, not Tools

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del.icio.us

Page 8: Social Software To Manage Your World

Sharing Images/Video

•Flickr•Photobucket•YouTube

Blogging

•Typepad•Blogger•Wordpress

Storing/Sharing Bookmarks

•De.licio.us•Digg

Sharing Documents

•Zoho•Google

Social applications fall into functional

categories

Page 9: Social Software To Manage Your World

"Save the time of the reader"-S.R. Ranganathan

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Usefulness comes first (socialness comes

later)

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Requirements for successful social

applications

• A compelling use case

• Enough users to leverage network effects

Page 12: Social Software To Manage Your World

Social Applications evolve from their

context

• Tough to invent a category – easier to build on existing applications

• Concepts (such as "tagging" or "friending") get re-used across categories

• Applications are in "constant beta" – functionality runs together as things become popular

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If an application is useful for you then use it

Otherwise, don't bother

Page 15: Social Software To Manage Your World

Blogs, Feeds and Wikis

Page 16: Social Software To Manage Your World

What’s a Blog?

… a web-based publication consisting primarily of periodic articles, most often in reverse chronological order.

—Wikipedia, accessed 5/22/06

Page 18: Social Software To Manage Your World

Blogs can also be…

• Mechanism for feedback

• A conversation

• A community of practice

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Searching Blog posts…

• Technorati

• Bloglines

• Also many general search engines: Google, ask, etc.

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Finding Blogs…

• Hard to miss 'em – Technorati (supposedly) tracks more than 70 million weblogs. Back in 2005 Walt Crawford found 238 of them in librarianship alone

• Find one or two you like: look at their "blogroll" and see where they link to

Page 21: Social Software To Manage Your World

Creating your own Blog

First have something to say – Walt Crawford

• Think about the who and why, then the how

Page 22: Social Software To Manage Your World

Creating your own blog…

• Hosted Solutions:– No muss, no fuss – get started right

away

– Sometimes free

– However, no control over the host (if it goes down, all you can do is wait)

– Applications include Blogger, Typepad, Wordpress.com

Page 23: Social Software To Manage Your World

Creating your own blog…

• Software on your own server– You have control

– Installation can be complex

– Applications include Movable Type and WordPress

Page 24: Social Software To Manage Your World

Let's give it a try…

Where it is:http://forums.nelinet.net/blogs/class

Username: vermont

Password: vermont

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Blogs in Libraries

• Brown University Library News

• Library News and Subject Blogs– Georgia State University

• UThink at University of Minnesota

Page 27: Social Software To Manage Your World

Too much information? RSS to the rescue!

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RSS (and Atom, and etc.)

• RSS = Really Simple Syndication

• aka Feeds

• Uses XML (but the user doesn't see it)

Page 29: Social Software To Manage Your World

Feeds…

• Are machine-readable XML

• Allow you to subscribe to content using an aggregator– Can go one place to keep track of content from

many providers

• You Subscribe to newspapers, blogs, newsletters…the sky's the limit

Page 30: Social Software To Manage Your World

Types of feeds

• You can subscribe to newspapers, blogs and most other things you can imagine…– Open Access News

– Boston Globe – Food Stories

– MBLC Job Listings

– Univ. of Alabama Libraries New Titles - LC class QH

– PubMed Search: "HPV"

Page 31: Social Software To Manage Your World

Using Feeds

• Dedicated Feed Readers:– Bloglines

– Google Reader

• Personal "portal" pages– My Yahoo!

– Pageflakes

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Using Feeds…

• Natively in many browsers

• Showing them on your own pages using feed2js or other tools

Page 34: Social Software To Manage Your World

Wiki Wiki!

“In essence, a wiki is a simplification of the

process of creating HTML pages

so that at any time, a page can be reverted to any of its previous states.”

combined with a system that records each individual change that occurs over time,

retrieved 4/24/06 from Wikipedia

Page 35: Social Software To Manage Your World

What is a Wiki?

• Wikis are typically collaborative – folks can add content and even edit one another's stuff

• By design, Wiki documents are always in flux

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Blog or Wiki?

• Wikis are documents, blogs are content streams

• Blog posts have an individual voice, while wikis represent the collective

• Both are just essentially rudimentary content management Systems (CMSs)

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So, you want a wiki?

• Why do you want one? Make sure you're solving a problem

• Create policies– Public resource or private?

– Do users have to log in to edit?

• Train and promote – rinse, repeat

Page 38: Social Software To Manage Your World

Wiki Software

• Again, one of your biggest choices is between hosted applications– SeedWiki, pbwiki, etc…

• …and those you install yourself– MediaWiki, TWiki, etc…

• Many (many) more can be found at WikiMatrix

Page 39: Social Software To Manage Your World

One Wiki app in particular…

• PBwiki (http://pbwiki.com/)– Easy to use

– Hosted for you (free or premium - free version includes Google ads)

– Multiple editors

– RSS

– Tracking and custom CSS templates available (premium)

– Lock down who can view content

Page 40: Social Software To Manage Your World

Let's give it a try…

Where it is:http://nelinet.pbwiki.com

Invite code: library

Page 41: Social Software To Manage Your World
Page 43: Social Software To Manage Your World

Bookmarking the World

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Bookmarks are…

• Hard to search / organize

• Non-portable

• Better stored online?

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Bookmarks + Public availability = Social

Bookmarking

• Del.icio.us

• Simpy

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Using social bookmarks for discovery

•Things on del.icio.us tagged "reference"

•Works best when a community comes together to (formally or informally) agree on a tag

Page 47: Social Software To Manage Your World

Social Bookmarks in the Library

•PennTags!

•Italian Studies page at TCNJ (fed by del.icio.us feeds)

Page 48: Social Software To Manage Your World

Moving your documents

online

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The web is your “office”

• Many different types of files can be stored online (many times for free!)– Presentations

– Documents

– Spreadsheets and Databases

Page 50: Social Software To Manage Your World

Advantages of online storage

• Get to things from wherever you are

• Several folks can collaborate on a single project

Page 51: Social Software To Manage Your World

Some places that will host your documents

• Zoho

• Google Docs

• Slideshare

Page 52: Social Software To Manage Your World
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Let's give it a try…

Where it is:http://www.zoho.com

Username: nelinet_class

Password: library

Page 54: Social Software To Manage Your World

Questions?

Ed Sperr

[email protected]

508.597.1931

800.635.4638 x1931