Social Media Portfolio 2014

2

Social Media Goals

Building and strengthening Great Gizmos’ online presence Increasing website traffic Conversions Brand awareness Maintaining our brand identity and positive brand

association Communication and interaction with key audiences Promoting both the brands which supply us and their

products Promoting a consistent brand image Tracking Competitors

3

Our brands, endorsements and associations

4

Facebookwww.facebook.com/GreatGizmos

4M – www.facebook.com/4MONLINENICI – www.facebook.com/NiciUK

Okiedog – www.facebook.com/okiedogUK

6

7

Facebook

Launched: September 2013 Likes: 1,111

Launched: November 2012 Likes: 628

Data produced 17th November 2014

Gre

at

G

izm

os

NIC

I U

K

8

Facebook

Launched: April 2013 Likes: 566

Launched: March 2014 Likes: 261

Data produced 12th November 2014

Oki

edog U

K4M

UK

9Okiedog Wild Pack Review – Sept

2013

Out & About with NICI Kapoony

10 …..For all the brands we supply.

We have extensive image bases across all our social media platforms…..

11We love visiting stores that supply our products!

Special offers for our followers….

12

We keep our followers up to date with all the latest product videos…

13

…..and keep our trade customers in-the-loop as to where and when we are at trade shows..

14

…..so they can meet some of the gang...

15

….and have a look around!

We always make sure we’re up to date with what the Internet thinks of our products….

…as well as the awards we may win!....

18

….and then share it with our followers across all our social media

19

And did we mention the competitions…

20

... and competitions ...

21

… and MORE competitions??

22

Twitterhttps://twitter.com/Great_Gizmos

4M – https://twitter.com/_4MUKNICI – https://twitter.com/NICI_UK

Okiedog – https://twitter.com/OkiedogUK

23

Followers: 3,071 Launched: Sept 2013

Followers: 1,004 Launched: Nov 2012

24

Followers: 202 Launched: March 2014

Followers: 202 Launched: May 2013

25

We run regular RT&FLW competitions on the Great Gizmos Twitter…

26

….as well as on Okiedog, NICI and 4M

27

And of course, enter a few competitions ourselves!

28

We try to make every day an occasion with FAB online discounts!

29

We post blogger, customer and website reviews…

30

…and most importantly INTERACT!

31

#toadtest

In 2013 and 2014 we collaborated with ethical toy company The Toadstool for their #Toadtest Twitter Parties.

It required us to discuss our products with Bloggers and answer any questions they had.

The #Toadtest was a huge success and as a result trended on Twitter.

32

YouTubehttps://www.youtube.com/GreatGizmosLtd

33

YouTubehttps://www.youtube.com/GreatGizmosLtd

Our YouTube page currently contains a wide range of promotional and demonstrational videos that have been provided for us by our suppliers.

34

YouTubehttps://www.youtube.com/GreatGizmosLtd

Our customers have access to these videos and are therefore able to get a real feel for the products.

These include….

Pla

n To

ys

NIC

IO

kiedog

4

M

35

Social Media in 2014In 2014 we plan to…

Shift some more focus onto our suppliers social media outlets – 4M, Okiedog & NICI.

Increase our followers/likes across the board with over 1,000 likes/followers on each site.

Continue to increase Great Gizmos’ online presence through Social Media.

Maintain Great Gizmos, Okiedog, NICI & 4M’s already positive brand identity.

Continue our interaction and conversation with current customers whilst also acquiring new customers.

36

37

instagram.com/greatgizmosltd

greatgizmosltd pinterest.com/greatgizmos