social media in disasters: real life experiences and the tools needed to succeed

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Social Media in Disasters: Real Life Experiences and the Tools Needed to Succeed

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Post on 07-May-2015

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Delivered to the 2014 Preparedness Summit. Includes social media best practices, stories and a two-part emergency social media exercise.

TRANSCRIPT

  • 1.Social Media in Disasters: Real Life Experiences and the Tools Needed to Succeed

2. Best Practices Social Media in Emergencies Exercises Press Releases The Blizzard Overview 3. Name Agency/Organization Professional social media goal? Personal social media goal? Introductions 4. Best Practices Potpourri 5. Topsy.com Socialmention.com Google Alerts Hootsuite.com Tweetreach.com Bottlenose.com Tweetgrid.com Monitoring 6. Hootsuite.com Tweetdeck Seesmic.com Bufferapp.com IFTTT.com Bitly.com Management 7. Search tool that is used to describe something Hashtags #sandy #publichealth #phillies #superbowl #inauguration 8. Twitterfall.com Tweetchat.com #sm4ph #pubht #hcsm #CDCchat #smemchat Chats/Livetweets 9. Wordpress.com Blogspot.com Incident-specific website to collect all information in one, easy-to-find place Easily updatable, no IT! Massively scalable Incident Websites 10. Twitter Private accounts Facebook Groups GroupMe SMS Internal Communications 11. Social Media in Emergencies 12. Information to the Public Information from the Public The Public as Responders 13. Information to the Public 14. Emily Rahimi @FDNY 15. Information from the Public 16. Mobile Twitter Use NYC homes without power Tweets sent via mobile interface 17. The Public as Responders 18. "One of those trucks went across the bridge!" she told me. "Wow. Even the school bus doesn't cross that bridge. It's not designed for large trucks. When we saw them going up that road, we wanted to run out and wave our hands, yelling wrong way, wrong way! -hinessight.blogs.com 19. Social Media Exercise: Part One 20. Instructions Review press releases Craft messages Review messages publicly Goal?You already have messages created, you just need to find them. 21. Social Media Exercise: Part Two 22. Instructions Get into groups Get online Log into Twitter and Facebook Message crafting 23. Instructions Twitter ACCOUNTNAME PASSWORD Facebook USERNAME PASSWORD 24. Privacy Twitter account Developed just for this exercise Private account, no one can follow or see what we tweet 25. Privacy Facebook Developed just for this exercise Unpublished Page, no one can Like or see what we post