13 WeeksThat Change Your World

SMARTvt – SMART Holdings USA

SMART

S - specific, significant, stretching

M - measurable, meaningful, motivational

A - agreed upon, attainable, achievable, acceptable, action-oriented

R - realistic, relevant, reasonable, rewarding, results-oriented

T - time-based, timely, tangible, trackable

Up In The Air

Week 1:

Staff Guided: Film Viewing: Up In The Air:

Defining Your Value Proposition

Discovery and Development

- Branding “Yourself”

Building, Marketing and Selling Your Personal Brand

Crafting your social media presence.

(Required Text: http://imonlinkedinnowwhat.com/)

By, Bill Sloma, BSEE CornellMSEE Syracuse MBA Binghamton

MAR/COM Officer: SMART Holdings USAMarketing Consulting LLCHabitat for Humanity MarketingPast: IBMhttp://www.linkedin.com/in/billsloma

Required Text:I’m on LinkedIn — Now What??? A Guide to Getting the Most Out of LinkedIn 2nd EdPublisher: Happy AboutISBN: 978-1600051364Authored by Jason Alba, with Executive Editor Scott Allen, this book helps you get the most out of your LinkedIn experience and understand where it should fit into your networking strategy. Jason came up with the idea for his book as he tried to figure out the answer for himself and for the thousands of job seekers and professionals who have asked this question. Jason broke down the job search process and found that no one had a tool for the job seeker (aside from 3×5 cards, a legal notebook or an Excel spreadsheet).  In this book Jason developed a real, industrial-strength tool for the job search, and network relationship for individuals (employed or not).

Hidden Job Market

- The Jesse Stein & Jeff Riendeau & Tricia Senzel & Joe Lucas Story

Your value proposition in action

Class perfection of written & oral value proposition differentiation

Getting the training for credentialing

Using Social Media in becoming a Published Subject Matter Expert

Linked In Groups

Job Boards – how to use them with your value proposition.

By Mark Renkert, Mcsl, Chairman of the Board SMART Holdings USAFairhaven Crowne, LLCGallagher Flynn, LLCNYC Adecco Technical RetainedMRI International Retained

http://www.linkedin.com/in/fairhavencrownellc

Required Text: New Secrets of a Corporate Headhunter by John Wareham Publisher: Harper Collins 1995 ISBN-13: 9780887307416) …interesting study unveils the mysterious workings of headhunters while providing pragmatic advice on how to succeed in business in the era of corporate downsizing. Beginning with a brutally accurate analysis of ``tribeless warriors'' (``electronic-age executives without loyalty beyond immediate friends or family''), the author, who founded his own human resources firm, delineates procedures for incresing your market value: set quantifiable goals, turn yourself into a ``specific product.'' Other topics include leveraging demand for your services, getting personal publicity, dressing for success, and capturing a headhunter's attention. This is a book for individuals primed and ``ready to network for assignments and job openings.'' (June)

Collateral Development - Resumes

By Jean Twombly, MSGE HealthcareVice Chair, SMART Holdings USAhttp://www.linkedin.com/in/jeanstwombly

Develop key words that differentiate you

Resumes that address specific problems

Custom targeted resumes gain 93% more traction than generic resumes.

Linked-In: mirroring your resume

Google / Yahoo, and job board resume versions

TWO REQUIRED TEXTS:Same Day Resume by Michael Farr, 2nd Ed.,JIST Publishing, 2007 (www.jist.com) ISBN-13: 978-1593573836. Writing a resume doesn’t have to be difficult….After all, your desire is not to create a perfect resume.15-Minute Cover Letter by Michael Farr and Louise Kursmark, 2nd Ed.JIST Publishing, 2009 (www.jist.com) ISBN 978-1593576615. This book will teach you how to write personalized, effective cover letters very quickly. Learning methods that work, and work quickly, will help you the rest of your working life.

RECOMMENDED TEXT:The 250 Job Interview Questions You’ll Most Likely Be Asked by Peter VerukiF+W Publications, Inc. Avon, MA 02322ISBN 13: 978-1580621175

Your resume should not include your entire life story but only the part of the story specifically applicable to the job target: compare apples to apples.

Graded: Applied Theory By Jean Twombly, MSGE HealthcareVice Chair, SMART Holdings USA

http://www.linkedin.com/in/jeanstwombly

Each participant applies to 10 Targeted Jobs with 10 target resumes

Mentors from SMART assist in a one-to-one ratio, applying theory to application

In one day: 10 targets – 10 letters – 10 phone calls – 10 emails – Follow-up reports

Live Reference Check Collaboration – How Reference Checks turn into employment.

Laptop and Skype Required (provided)

Required Text:Getting Past NO; Negotiating in Difficult Situationsby William UryPublished by Bantam Dell, Div. of Random HousePaperback reissue March 2007 www.bantamdell.com ISBN: 978-0553371314. We negotiate every day. Much of our time is spent trying to reach agreement with others. Learn how to break through barriers to achieve cooperation. A practical guide to becoming a skilled negotiator with many strategies that will assist you in overcoming objections in your job search.

Interviews

How to answer your phone

The Voice Message that gets a 95% response rate

Attire

Image

“Tell me about yourself”

The Ken Baker, Jr. Story – Room full of 30 highly educated strangers

The Dan Shepard Story in Memory of the George W. Baxter Fellowship

By : Dr. Mike Olson, Ed.DDirector: Curriculum DevelopmentSMART Holdings USAVermont State CollegesIBM

http://www.linkedin.com/in/michaeljolsonedd

Required Text:Getting Past NO; Negotiating in Difficult Situationsby William UryPublished by Bantam Dell, Div. of Random HousePaperback reissue March 2007 www.bantamdell.com ISBN: 9780553371314. We negotiate every day. Much of our time is spent trying to reach agreement with others. Learn how to break through barriers to achieve cooperation. A practical guide to becoming a skilled negotiator with many strategies that will assist you in overcoming objections in your job search.

Business Etiquette: Political Sensitivity / Gender Awareness – 1st Five Days

New on the job - business etiquette:

Onboarding—first week on the job,

email and phone conventions,

project tracking,

organization chart.

Business soft skills including bridging the generation gap,

making your manager successful, team success

By Rebecca Merchant, HRMDirector Human ResourcesSMART Holdings USAKoffee Kup BakeryCOSTCO

http://www.linkedin.com/in/rebeccamerchant

Emily Post's the Etiquette Advantage in Business: Personal Skills for Professional Success: HarperCollins PublishersFormat: Hardcover, 384ppSales Rank: 43,134ISBN-13: 9780060760021ISBN: 0060760028Edition Number: 2SynopsisIn this guide to etiquette for businesspeople, the authors tackle what to do in situations such as job searches, business interactions, conflicts, supervisor-employee relationships, meetings, and social events as well as cultural issues. The authors explain the reasons behind proper etiquette, its importance, and give advice on sexual harassment, telecommuting, appropriate dress, customer relationships, gifts, and written and oral communication. The new edition is more concise and has chapters on ethics, table manners, and electronic communication. There is no bibliography. Peter Post is Emily Post's great-grandson, and writes about etiquette, and Peggy, his wife, is director of the Emily Post Institute. Annotation ©2006 Book News, Inc., Portland, OR

Credentialing

WP/ PP/SS/DB/:

Writing a Power Proposal,

Powerpoint Unleashed,

The Webinar - Yuguma

Leading

Using Search Agents in Subject Matter Expertise

Getting the Training You Need – learning what you need.

Rachel Smith, MSA, EducationSHRMPizzagali ConstructionLamoille County School District, HR

http://www.linkedin.com/pub/rachel-smith/9/673/270

Act Like a Manager

Developing deep managerial understanding:

Working with mentors,

distinguishing between tactical and strategic demands,

developing strategic thinking

Differentiation

A – B – C Staff – Which Would you like to become and how - The Jack Welch Model

Lifetime Employability

By Michael Kipp, CPAChief Executive OfficerSMART Holdings USASuss-MicroTekBlock BusterAutoNation

http://www.linkedin.com/pub/michael-kipp/6/591/441

Text: Winning by Jack Welch, Winning is destined to become the bible of business for generations to come. It clearly and succinctly lays out the answers to the most difficult, important questions people face both on and off the job. Welch's objective is to speak to people at every level of the organization, in companies large and small. His audience is everyone from line workers to college students and MBAs, from project managers to senior executives. He describes his core business principles and devotes most of Winning to the real "stuff" of work--how to lead, hire, get ahead, even write a budget. Welch's optimistic, no excuses, get-it-done mind set is riveting. His goal is to help anyone and everyone who has a passion for success.

Lifetime Employability

Training / Learning is your responsibility – CEU’s for your subject matter expertise

Reading the Trend Tea Leaves.

Current hot specialties

professional associations and communities

Your Career Chart

SWOT of your Subject Matter Expertise

Accessing Your allies

By David Rachlin, MBAWharton, BS YaleEnterprise ChairmanSMART Holdings USAUnileverSodaStreamBoursin USA

http://www.linkedin.com/in/davidrachlin

Linchpin: Are You Indispensable?Product DetailsPub. Date: January 2010Publisher: Penguin Group (USA)Format: eBook, 256ppSales Rank: 3,521File Size: 624 KBISBN-13: 9781101196311ISBN: 1101196319Synopsis"The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about."In bestsellers such as Purple Cow and Tribes, Seth Godin taught readers how to make remarkable products and spread powerful ideas. But this book is different. It's about you - your choices, your future, and your potential to make a huge difference in whatever field you choose.

How to Succeed and Think Like an Engineer

Required Text: Yuzuriha, Todd; How To Succeed As An Engineer, 2010, $120

Cost Strategies

Focus

Differentiation

Competitor Product Analysis

Making a Difference as an Engineer

Exchange Rates and Engineers

Finance and Today’s Engineer

Financial Linkages

By Bill Donegan, MSCSDirector of EngineeringSMART Holdings USAIBM

http://www.linkedin.com/in/billdonegan

Text: How To Succeed As An Engineer by Todd Yuzuriha, Winning is destined to become the bible of business for generations to come. It clearly and succinctly lays out the answers to the most difficult, important questions people face both on and off the job. Welch's objective is to speak to people at every level of the organization, in companies large and small. His audience is everyone from line workers to college students and MBAs, from project managers to senior executives. He describes his core business principles and devotes most of Winning to the real "stuff" of work--how to lead, hire, get ahead, even write a budget. Welch's optimistic, no excuses, get-it-done mind set is riveting. His goal is to help anyone and everyone who has a passion for success.

Bridging to New Work

Altered realities and bridge employment:

Internships, transform and internship into full time employment,

temporary agencies,

contract employment,

geography and employment —be willing to move.

Jobs off the beaten path including working remotely and essentials to setting up a remote office.

By Jesse Stein, BS Info SystemsBoard – SMART Holdings USADealer.comAppleIBMhttp://www.linkedin.com/pub/rachel-smith/9/673/270

Secrets of a Buccaneer-Scholar: How Self-Education and the Pursuit of Passion Can Lead to a Lifetime of Successby James Marcus Bach: "A Buccaneer-Scholar is anyone whose love of learning is not muzzled or shackled by any institution or authority; whose mind is driven to wander and find its own place in the world."The volatility of the job market and the limitless opportunities afforded by the internet have forever changed people's attitudes about schooling. In this world of rapid technological development, people are becoming successful, making money and finding personal satisfaction through non-traditional means. Ideas have become more important than training; innovation is more important than credentials. The ability to educate oneself -- to learn how to learn -- is crucial.

Alternative Careers

Ideas around alternative careers

Starting a small business / resources

including developing retail and sales experience;

jobs in hidden places,

careers you never heard of, 21st century emerging careers,

turning your subject matter expertise into consulting projects

Michael Thompson,PresidentSMART Holdings USATransAmericaAmeriprise

http://www.linkedin.com/in/michaellthompson