sla news division ce day being a team player in your newsroom’s technology “brain trust”...
TRANSCRIPT
SLA News Division CE Day
Being a team player
in your newsroom’s
technology “brain trust”
Target: spreadsheets
By Debbie Wolfe
Technology Training Editor, St. Petersburg Times
Session outline:
2 projects by beat reporters
1 project for the entire newsroom
handout give-a-ways
Q & A
• course or seminar designers
• lead trainers --
“how to” from scratch
• support trainers --
“ready reference” Excel answers
• writers and designers of intranet
technology training modules
News librarians and researchers can be involved as:
Reporter project #1 starting simple and small
Situation:
Two portable classrooms that are supposed to be identical
What an Excel analysis showed:
Significant differences
subtotal… step by step
1. active cell in
data area
2. menu bar: “Data”
3. drop-down menu:
“Subtotal”
subtotal… step by step
4. choose the column (field) you selected as your primary sort
5. pick a function -- usually “sum” or “count”
6. place checkmarks where you want answers to appear
7. click “OK” button
Thousands of dollars worth of construction
supplies … purchased to help create a campus
for troubled kids … were … used by
Withlacoochee Technical Institute on two
unrelated construction projects without the
knowledge of school Superintendent Pete Kelly
or his facilities director, Bill Humbaugh.
from the reporter’s lead:
Until the Times questioned the supply purchases,
Kelly and Humbaugh did not know WTI had used
some of the materials to construct scaffolding for
a scallop-growing platform and to build a staging
area at WTI's off-campus shooting range, where
area law enforcement officers will practice picking
off snipers.
and, just a bit more
from the reporter’s lead:
Reporter project #2 city budget
mission:• spend about an hour doing data entry
• reduce 266 pages to less than 50 lines (rows) and a dozen or so columns
• compare expenditures over 3 years
• look for patterns you might not otherwise be able to see
Situation:
2000-2001 proposed DRAFT data
What an Excel analysis can show:
1. patterns in the same year2. patterns between years
=B4/$B$40
Answer: 15.13%
The double check for percent of total? … All the pieces add up to a whole pie or 100%
analysis tip:
Shade the “top 10” (and “bottom 10”) for each year … as you change the sort order, you can easily see the rankings
Low-cost and low-commitment technology IDEA
Use PowerPoint to create self-paced tip sheets so journalists can easily use Excel to analyze budgets and other beat-related public records
Use this presentation as a starting point!
Print it. Post in on your intranet. Use it as a model.
Add your value
to the technology expertise
in your newsroom...
when the newsroom thinks of “value added” …
have them think of YOU!
more handouts for more ideas...
(1) Excel skills checklist -- Levels I & II
(2) Ten questions editors should ask reporters ** when stories are based in whole or in part on the use of technology and/or electronic public records…an editing conversation starter
News librarians and researchers should be involved as:
AND/OR
AND/OR
• course or seminar designers
AND/OR
• lead trainers --
“how to” from scratch
• support trainers --
“ready reference” Excel answers
• writers and designers
of intranet
technology training modules
NumeracySee the special math handout
Creating the
ideal math class for journalists
in your newsroom
featuring tips on ...
the cornerstone of all technology use --
Acrobat Reader
linked
“Math and Statistics
Toolbox Recipe Cards
for Journalists”by Debbie Wolfe, Technology Training Editor
St. Petersburg Times, St. Petersburg, Florida
free for the asking… the starter set of:
intranet and/or Internet ready