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    ACHIEVING YOUR GOALS

    THE SIGNATURE MARKETING PLAN

    MAXIMIZING THE SALE OF YOUR HOME

    THE HOME SALES PROCESS TO CLOSE

    GOING TO WORK FOR YOU

    TableofContents

    TheSIGNATURESERVICEisthe

    cornerstoneofourunprecedented

    successandisourcontinuedpromise

    toyou.Professionalism,knowledge,

    integrityandcommitmentareall

    aspectsofofferingtheabsolutebest

    asrealestateprofessionals.Asyour

    helpfulguidethroughouteverystep

    ofeveryrealestatetransaction,we

    prideourselvesonourfocustoyour

    personalattentionandcomplete

    satisfaction.Ourexperiencedteam

    workstogethertoensurethatyou

    alwaysreceivetheexcellentservice

    youexpectanddeserve.

    providingthe

    SignatureService!

    2006

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    Mutualcommunicationwillhelpustofullyunderstand

    yourneeds,concernsandexpectations.

    Byunderstandingyourneedswecanbetterprioritize

    oureffortstoaccomplishyourrealestategoals.

    Rateinscaleofimportance1beinglessimportantand

    5beingveryimportanttoyou.

    TIMING OF THE MOVE ....................................................................1 2 3 4 5

    OUR PLAN TO SELL YOUR HOME ................................................. 1 2 3 4 5

    YOUR ROLE TO HELP US MAXIMIZE THE PRICE ....................... 1 2 3 4

    5

    COMMUNICATION .........................................................................1 2 3 4 5

    SETTING THE PRICE & DETERMINING THE PROCEEDS .......1 2 3 4 5

    OUR EXPERIENCE .............................................................................1 2 3 4 5

    THE TRANSITION TO YOUR NEW HOME .................................. 1 2 3 4 5

    OTHER CONCERNS? .........................................................................1 2 3 4 5

    What is Most Important To You?

    achieving

    YourGoals

    LessImportant MoreImportant

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    Ourtoppriorityisnotonlythesuccessful

    saleofyourhome,butmoreimportantlyto

    provideyouwitharealestateexperience

    thatisstress-freeandsatisfying.Noone

    knowsyourhomebetterthanyou.This

    isyouropportunitytoboastaboutyour

    home.Telluswhyabuyerwouldbe

    fortunatetoliveinyourhome.

    What will you miss most about your home?

    ________________________________________________________________________

    ________________________________________________________________________

    What will you miss about this location?

    ________________________________________________________________________

    ________________________________________________________________________

    What are some of your favorite features about your home?

    ________________________________________________________________________

    ________________________________________________________________________

    What makes this home unique to a buyer?

    ________________________________________________________________________

    ________________________________________________________________________

    Tell UsAbout Your

    Home

    achieving

    YourGoals

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    Thecompanythatsetthestandardsofrealestate

    marketing,SignatureGroupRealEstatecreated

    whatisnowconsideredthehighestqualityinreal

    estatearchitecturalphotography.

    Ifapictureisworthathousandwords,then

    photographysaysMILLIONSaboutyourhome.

    thesignature

    MarketingPlan

    Professional

    PhotographyQuality

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    webcomponent.Inadditiontobeinghighlighted

    onthefrontpageofourhomepage,yourhome

    personalwebsite.

    thewebsiteslistedbelowthroughourmarketing

    keytoatimelysaleandahigherprice.

    thesignature

    MarketingPlan

    MaximumOn-Line

    Exposure

    WWW.SIGNATUREGROUPUTAH.COM

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    The Value

    Manyfactorsaffecttheoverallvalueofreal

    estate.Understandingthesefactorsisthejob

    ofyourSignatureagent.Signatureagentsare

    highlytrainedindeterminingthevalueofyour

    home.Weeklymeetingsandtrainingsessions

    areheldtokeepallouragentscurrentonlocal

    andnationalmarketconditions,mortgage

    conditionsandotherin-stateeconomicindicators

    thatwillhaveaneffectonthevalueandsale

    processofyourhome.

    maximizingthesale

    Understanding

    OfYourHome

    Your Home

    Factors that affect the overall value of your home

    Factors that have minimal affects on value

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    Overpricing

    Homesthatarepricedwithinthemarketrange

    oftenreceivemoreshowingsandinanacceptable

    amountoftime.Homespricedtoohighoftensiton

    themarketwithlittleornoactivities.Thelongera

    housesitsonthemarketthelowertheeventualoffer

    price.Thisisduetothestigmaordesperationfactor

    perceivedbybuyers.Thenumberquestionabuyer

    askswhenlookingtowriteanofferisoften...How

    maximizingthesale

    The Danger Of

    OfYourHome

    Your Home

    Reasons to price your homeproperly from the start

    most active time for showings occur in the

    beginning weeks of the listing. Pricing your

    home right is most critical in trying to capture

    the most possible number of buyers in order

    to obtain the highest possible sales price.

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    Our Objectives

    We want the highest possible sale price.

    We want the maximum net proceeds to you.

    Our Solution

    Prepare a comparison analysis to determine

    value.

    to attract buyers yet not so high as to scare

    them away.

    willing to pay for the property.

    for a common

    goal...toobtainthehighestsellingpriceforyour

    homewiththemostfavorableterms.Itisimportant

    thatweworktogethertodeterminetheBestandmost

    Realisticsellingpriceforyourhome.

    maximizingthesale

    Working

    OfYourHome

    Goal

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    Active Listings

    received an offer to purchase. Although they are a good indicator

    the value of your home. An asking price is a price the seller

    pay.

    Under Contract Listings

    Sold Listings

    seller agree upon in the purchase or sale of the home without

    are made for the differences in features and square footage.

    Expired Listings

    offered for sale and have gone through the duration of the listing

    the Numbers

    maximizingthesale

    OfYourHome

    Understanding

    YourCompetitiveMarketAnalysishasbeencompiled

    withdatafromtheMultipleListingService.

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    Our Services

    and reviewed before any decisions are made. As we begin to

    your needs.

    between multiple offers.

    interests in mind.

    and make any recommendations based on our

    Closing

    AsprofessionalRealtors,wearetrainedinthearea

    ofmarketingandnegotiating.Ourjobistomakesure

    importantwekeepthepeacebetweenthesellersand

    buyersastoensureasmoothtransaction.

    thehomesales

    ProcessToClose

    andNegotiating

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    undercontract,westillhavemuchworktodotoensure

    asuccessfulclosing.Manyofthesestepswillhavestrict

    deadlinedatesapplied,andifnotcompletedproperly

    andontime,couldcauseforfeitureofthecontractand

    lossofthesale.

    CONGRATULATIONS...What Next ?thehomesalesProcessToClose

    Process

    step of theManaging Every

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    OurCommitmenttoyouistoprovideour

    WorldClassService,rightuptheandeven

    afterthesuccessfulclosingofyourhome.

    tobesurethatyourhomesellingexperience

    mannerbecauseyourcompletesatisfactionis

    ourultimateconcern.

    CONGRATULATIONS...What Next ?thehomesalesProcessToClose

    Process

    step of theManaging Every

    Follow Up After the Close

    providers.

    Ensure a Successful Closing

    might arise.

    company.

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    training support help us create the most professional

    in the industry.

    committed to your complete satisfaction and each will work

    results you can count on.

    in the use of technology in real estate.

    PROFESSIONALISM

    COMMITMENT

    TECHNOLOGY

    Quaityineverysignature

    SignatureGroupRealEstate

    TheRightChoice!