sap analytics strategy

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 1

ANALYTICS REDEFINEDFOR THE DIGITAL ENTERPRISE


SOMETHING INTERESTING IS

HAPPENING.

AlibabaThe most valuable retailer, has no inventory.

UberThe world’s largest taxi

company, owns no vehicles.

AirbnbThe world’s largest accommodation provider, owns no real estate.

FacebookThe world’s most

popular media owner, creates

no content.


+26%Market

valuation+12%Impact on

profitability

+9%Revenuecreation

EARLY ADOPTERS ARE WINNING

In the next 10 years, 40% of the S&P 500 will no longerexist if they do not keep up with these technology

trends** “The Digital Advantage: how digital leaders outperform their peers in every industry”: CapGemini and MIT Sloan

…OFFERING INFINITE OPPORTUNITIES TO FIRST MOVERS


BUSINESS LEADERS REQUIRE A VISION

TO LEAD IN THE DIGITAL ECONOMY

78%of business leaders said

that achieving digital transformation will

become critical to their organizations within the

next two years.*

38%of business leaders said that digital transformation was a permanent fixture on their CEO’s agenda.*

93%of employees feel that a CEO’s shared vision

for digital transformation is the

right thing for the organization.*

36%of CEOs have shared a digital transformation vision.*

Source: MIT/HBR Digital Change Survey


LIVING IN A DIGITAL ECONOMY

Last two years Last two years End of 2020 End of 2020 In 2014

1 ScienceDaily, | 2 Technology Adoption Report on Business Networks, Ardent Partners, 3 Internet of Things (IoT) 2013 to 2020 Market Forecast: Billions of Things, Trillions of Dollars, IDC,

5 Cisco Global Cloud Index: Forecast and Methodology for 2013–2018, Cisco Systems Inc.,

90%Of the world’sdata has been

generated1

40%Growth in

adoption of business

networks2

212 Billion

“Things” willbe connected3

9Billion

Mobile usersin the world4

51%Of workloadsprocessed inthe cloud5


75%of analytics customers

are increasing theirbudgets – none aredecreasing them*

*“Analytics Market Survey,” Nucleus Research

INABILITY TO SEE, UNDERSTAND, AND OPTIMIZE NEW OPPORTUNITIES.

Inaccessibledata and

technology

Silos of approaches and

analytics technologies

Rear view mirror BI

mentality

Insightsremain hidden

Complexity, cost, confusion

Slow decision making lacking future view

BUT TOO FEW OPPORTUNITIES TO CAPITALIZE


GOVERN

ANALYTICS VALUE CYCLE FOR THE LIVE BUSINESS

PREDICT

VISUALIZE& DISCOVERPLAN

ALL USERS ANYWHERE ACCESS

ALL DATA

ALL ANALYTICS

LIVE BUSINESS

TOGETHER INTHE MOMENT


Sales Planning,Marketing Planning

ANALYSTS & PLANNERS

Data Discovery,Visualization,

Variance Analysis

Retention andRevenue Analysis

Risk-adjustedBus/Opps Planning

PredictiveModeling

DATA SCIENTISTS

Big Data Discovery

Prescriptive andPreemptive

Analytics

Loss PreventionAnalytics

Budgeting,Planning,

ProfitabilityModeling

FINANCE

Mgmt Reporting,Variance Analysis

Predictive Planning Forecasting

Risk-adjustedPlanning

KPIs, Scorecards,InitiativesForecasts

C-SUITE

Board Reports & Dashboards

Forecasts

Ent. Risk Reporting,KRIs

Budget input

INFO CONSUMERS

ProductionReporting /Dashboards

Forecasting

Ent. Risk Reports

EPM/PLANNING

BI

PREDICTIVE

GRC

EPM/PLANNING

BI

PREDICTIVE

GRC

IMAGINE THE POSSIBILITIES


Agility

Cost

Innovation

Quality

Other

Financial

36% Already replaced orplanning to replace with SaaS BI

Already complementing orplanning to complement with SaaS BI

31%

Within the next 2 years Primary reasons for investingIn the public cloud

Source: "Application Adoption Trends :The SaaS Boom Continues As Businesses

Demand Agility“. ForresterSource: Gartner CIO Survey

56%

14%

13%

10%

7%

5%

THE CLOUD IS EATING THE ANALYTICS


ANALYTICS FOR EVERYONE

OWN THEOUTCOME

BE THE ONETO KNOW

ANALYTICS REDEFINED FOR THE DIGITAL ENTERPRISE


ANALYTICS FROM THE TOP FLOOR TO THE SHOP FLOOR

SAP Digital Boardroom• Total transparency• Instant data-driven insights• Simplified boardroom processes

SAP Cloud for Analytics• Planning• BI• Predictive• Governance

SAP S/4 HANA Embedded Analytics• SAP Smart Business cockpits• SAP Fiori analytical apps• Predefined reports & visualizations

Top Floor

Shop Floor

Finance HR Sales

Logistics Operations Etc

HANA BW Other

SAP Analytics and BI Strategy

© 2015 SAP SE or an SAP affiliate company. All rights reserved.

SAP BI Strategy

LEAD THE CLOUD

INNOVATE THE CORE

Transition to the cloud while growing our stable core


On-premise and/or Private Cloud Deployment Options

Continued investment in existing solutions

Provide new SaaS Analytics capabilities

SAP Cloud for Analytics

All analytics capabilities in one product

Consumer-grade user experience

Embedded and standalone

High-performance, real-time platform

Software-as-a-Service in the Public Cloud

Agile Visualization

SAP Lumira

Advanced Analytics

SAP Predictive Analytics

Enterprise BI

SAP BusinessObjects BI Suite

EPM

SAP Business Planning and Consolidation (BPC)

+ other solutions

GRC

SAP Risk Management

+ other solutions

Data Level Interoperability

SAP Analytics Strategy


SAP Cloud for Analytics

SAP Analytics StrategyIntegrating BI, Planning, and Predictive with Cloud for Analytics

BI Planning Predictive*

HANA Database as a Service

HANA Cloud Platform

*Future functionality

Cloud for Analytics runs on the HANA Cloud Platform

HANA Cloud Platform does not have to be licensed to use Cloud for Analytics

BI, Planning, and Predictive capabilities are built into Cloud for Analytics

These can be licensed separately or all together

Cloud for Analytics includes 1GB of HANA storage per user - additional storage is available

Cloud for Analytics can also access HANA Database as a Service running on the HANA Cloud Platform

On-premise data in SAP BW, S/4 HANA, and SAP HANA can be accessed remotely without replication

Included Storage

On-Premise Data


SAP Analytics StrategyIntegrating BI, Planning, and Predictive on-premise and private cloud

SAP BusinessObjects BI Suite SAP Predictive Analytics SAP Business Planning and Consolidation (BPC)

SAP HANA

Design Studiofor planning applications

Lumira, Analysis OfficeWeb Intelligence, Design Studio,

Crystal ReportsGenerate Models as

DB Stored ProceduresHANA Predictive

Analytics Library (PAL) Access Planning Models with BPC Embedded

On-Premise and Private Cloud – HANA Enterprise Cloud, AWS, and Azure

Microsoft SQL Server, Oracle, ASE, IQ and other data sources

BI, Planning, Consolidation and Predictive capabilities are deployed on-premise or to HANA Enterprise Cloud, Amazon Web Services, and Microsoft Azure

Custom planning applications can be built with Design Studio that access BPC Embedded models

Predictive Analytics models can be deployed as stored procedures in any supported database, then those predictions can be access by any BI client

On-Premise Convergence Strategy


One BI Suite for All Insight

Deliver engaging information to users where they need it

More than just dashboards - dynamic, customizable applications

Sophisticated planning and predictive applications

Securely distribute information across your organization

Answer new questions with predefined interactive reports

Publish high volumes of personalized reports via email

Mashup data from multiple source Create compelling visualizations Combine visualizations to tell an inspiring story

Interoperability/Sharing/Security/Scalability

Office Integration

Planning* Predictive Analytics*

Reporting Distribute Formatted Information

Data DiscoveryDiscover, Analyze and Share

Applications & DashboardsBuild Engaging Experiences

*Licensed separately

Data Services*


Convergence Principles

No forced migrations

All BI 4.1 clients will be maintained and supported

All existing content is safe and will work

We are converging use cases, not features and functions


Data Discovery

Applications & Dashboards

Office Integration

Lumira DesktopLumira ServerSet AnalysisExplorer

Design StudioDashboardsAnalysis OLAPBEX Web Application Designer

Analysis OfficeLive OfficeEPM Add-InBEX Analyzer

Lumira

Design Studio

Analysis Office INTE

ROPE

RABI

LITY Design Studio 1.5 export to Lumira

Design Studio templates for BW and composition

Large scale WAD customers adopting DSScorecard control in Design Studio 1.6 Improved UNX support in Design Studio 1.6

EPM Add-in converged with Analysis Office

Lumira and Explorer convergenceLumira Server running on BI PlatformLumira BW acquisition mode

Progress to date

Convergence Progress

Reporting Crystal ReportsWeb IntelligenceDesktop Intelligence

Crystal ReportsWeb Intelligence

Freehand SQL support in WebI 4.1 SP6 in Q2


Applications & Dashboards Reporting

SAP Analytics SolutionsEnabling a Customized Experience by Business Users

Agile Visualization

Most self-service content starts off as professionally authored by power users in the business like Business Analysts or in IT. Designers create the content, connect to data, and apply customizations. Standardized formats, sophisticated design, complex data mashups, or high levels of governance Creation environment is separate from the consumption environment

Not a product, but a way of working with software Business user, analyst, or executive answering their own questions Mobile or Web-based self service Combines the creation and consumption environment into a single seamless experience

Data Discovery

Self-Service

Professionally Authored

Professionally Authored

Self-Service

Modify and Customize


Reporting Distribute Formatted Information

General Product Recommendations

Data DiscoveryDiscover, Analyze and Share

Applications & DashboardsBuild Engaging Experiences

SAP BusinessObjects Design Studio For business users, power users and

IT professionals Create sophisticated, dynamic analytic

applications like planning front ends. Use the included templates to rapidly

deploy self service analytics

SAP BusinessObjects Web IntelligenceSAP Crystal Reports Securely distribute information across your

organization Answer new questions with predefined

interactive reports Publish high volumes of personalized reports

via email

SAP Lumira For Business Analysts and other business users Mashup relational data, rapidly create

visualizations and build simple storyboards

Office IntegrationSAP BusinessObjects Analysis, edition for Office For Financial Analysts and other business users Microsoft Office addin enables financial professionals and other business users to rapidly access, visualize, and analyze hierarchical data within Excel and PowerPoint.


Business Value of an Integrated and Fully Evolved BI Solution

Analysts


CIO Technology Priorities (Gartner)


BARC Survey 2016


Market Share (BARC)


BARC BI Score 2015: Another Proof of SAP’s Leadership in BI

No vendor with Market Leader status. “Market leaders are vendors that drive both technology and market adoption in highly influential manner”.

SAP leading the pack with IBM as Trendsetters – closest to Market Leader status.

Tableau and Qlik clearly behind. Tableau with Challenger status.

Trendsetters are well established vendors that drive strong market adoption

1

2

3


The Forrester Wave™: Agile Business Intelligence Platforms, Q3 2015 – SAP positioned as a Leader

The Forrester Wave™: Agile Business Intelligence Platforms, Q3 2015” by Boris Evelson, September 25, 2015, Forrester Research, Inc.

“Lumira makes SAP a formidable leader in Agile BI”

“……. Lumira gives users extra flexibility to slice and dice the data…. In addition to providing a highly flexible UI, Lumira was one of the pioneers of data preparation functionality built right into the tool, reducing dependency on third-party data integration platforms.”

The Forrester Wave™ is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave™ are trademarks of Forrester Research, Inc. The Forrester Wave™ is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.


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sap analytics strategy

Data & Analytics