Transform your sales cycle and watch revenues rise

Sales and Marketing Solutions

www.storm.ie

Sales and Marketing Solutions

CASE STUDY - TOPAZ

www.storm.ie

Wherever you are on the Sales and Marketing maturity ladder, Storm has a solution to take you to the next rung. If you’re considering a CRM (Customer Relationship Management) package for the first time or you’ve had a bad experience with an existing product, talk to Storm about the best options for developing your sales management capability, driving productivity and expanding your market reach.

We have adapted Microsoft Dynamics 365 to meet the precise business needs of companies with complex sales cycles, where pipelines must be transparent and accurate, and marketing makes every lead count. Regardless of the sector, we can empower you with sales automation tools and marketing processes to better manage the sales lifecycle, analyse its effectiveness, and build long-lasting customer relationships that will grow revenue.

Why change? Your sales team is instrumental in making your business a success and core to future growth so don’t get stuck in the past. You need to help them excel in challenging times. If the team’s processes are ad hoc and poorly defined you will be woefully ill-equipped to compete in an age of disruption and digital transformation. Success now depends on being close to customers and staying there, something you can only achieve by knowing all there is to know about them.

Visibility of the sales process and transparency around every engagement are now an essential business requirement. Sales management is about empowering teams with customers insights and ensuring that every opportunity is explored to the full.

By combining our expertise in digital transformation with our Microsoft Gold Partner status, we are uniquely positioned to help you take advantage of a new generation of Sales and Marketing software.

Transform your sales cycle and watch revenues rise

• Optimise marketing and boost sales

• Build a better business with transparency and accurate forecasts

• Adopt best-practice processes to drive productivity

Who will benefit? Companies trying to manage complex sales lifecycles with Excel spreadsheets and outmoded systems will benefit from Storm CRM packages. We have had huge success across multiple sectors – including professional services, manufacturing and financial services – where the goal has been to optimise sales and marketing engagements and drive productivity.

For the many organisations where Sales and Marketing is ad hoc and difficult to track, visibility into the sales process and more accurate sales forecasts will be a game-changer, providing measurable insights that will lead to revenue growth.

The companies that benefit the most, however, are the ones struggling to make Sales and Marketing a knowledge base within the business, one with repeatable processes and measurable performance. Storm solutions will show you how.

www.storm.ie

Choose your packageDelivered from the cloud as part of Dynamics 365, we tailor Microsoft’s market-leading software to different business needs with three different packages. The point of entry will depend on your level of Sales and Marketing maturity.

StormStarter CRM StormAdvanced CRM

Key features of StormStarter CRM Key features of StormAdvanced CRM*

Account Management

Contact Management

Lead Management

Opportunity Management

BANT Analysis

Competitor Tracking

GDPR

Email Management

Campaigns and Marketing Lists

Basic Reporting

CRM for Mobile / Tablet

Activity Managment

Tailored Sales Roles

Data Validation

StormStarter Training

Quotes, Orders & Invoice Management

Enhanced Data Capture

Knowledge Management

Custom Pipeline Management

Customised Reporting

Goal Management

Marketing User Roles

Custom Security Roles

Custom Teams

Storm Advanced Training

Process Automation

Social Integration

Voice of the Customer

OneDrive / Linkedin / Sharepoint Integration

Who will benefit?Any business that depends on manual entry and excessive paperwork will benefit from the move to StormStarter CRM. Centralising sales management and replacing ad hoc processes with best-practice systems will optimise opportunities and boost revenue.

Mobile access from smartphones and tablets will become invaluable for companies with reps on the move. Management will benefit from new levels of visibility across the entire sales lifecycle, from prioritising leads and identifying opportunities to the status of email marketing campaigns. A reporting function helps highlight what works best.

Who will benefit?Companies in any sector pursuing a digital agenda will benefit from more advanced reporting and marketing tools that identify and target opportunities more accurately, and from software that simplifies and streamlines complex processes.

By integrating social engagement into your systems, you can look beyond the confines of traditional communication channels and get a clearer picture of customer sentiment and market activity, helping you spot new product and service opportunities.

Reap the benefits of an end-to-end solution that brings account, contact and lead management together with marketing and campaign planning. Use the software not only to define your Sales and Marketing process, but to embed a best-practice approach that will drive productivity and bring complete visibility to the sales process.

Reap the benefits of an end-to-end solution that brings account, contact and lead management together with marketing and campaign planning. Use the software not only to define your Sales and Marketing process, but to embed a best-practice approach that will drive productivity and bring complete visibility to the sales process.

*Includes all features and functionality of StormStarter CRM

Additional features

Add-ons

Storm Technology has the expertise and capabilities to integrate our CRM packages with a wide range of services and solutions, including:

Skype for Business

LinkedIn Sales Navigator

Outlook Integration

OneNote Integration

SharePoint Integration

Power BI integration

Voice of the Customer Surveys

Social Engagement

A range of add-ons are available from Storm to supplement particular business requirements.

Data Cleansing

Data Migration

Data Integration

Personalised Training Pack

Success Manager Pack

Field Service Configuration

Fantasy Sales Configuration

Project Service Configuration

Storm Product Catalogue Items

Custom XRM Solutions

www.storm.ie

Dublin OfficeCapel Building, Marys Abbey, Dublin 7, IrelandTelephone: +353 1 416 1226Email: info@storm.ie

Galway OfficeGalway Business Park, Upper Newcastle Road, Galway, IrelandTelephone: +353 91 509 770Email: info@storm.ie

To find out more simply visit our website – www.storm.ie or give us a call.

Sales and Marketing Solutions

StormPremium CRM

Key features of StormPremium CRM* Additional features Add-ons

Custom Campaign Models

Advanced Campaign Management

Event Management

Storm Premium Training

Lead Scoring

Automatied Lead Nurturing

Web-to-Lead Form Capture

Subscription Management

Social Marketing

Storm Technology has the expertise and capabilities to integrate our CRM packages with a wide range of services and solutions, including:

Skype for Business

LinkedIn Sales Navigator

Outlook Integration

OneNote Integration

SharePoint Integration

Power BI integration

Voice of the Customer Surveys

Social Engagement

A range of add-ons are available from Storm to supplement particular business requirements.

Data Cleansing

Data Migration

Data Integration

Personalised Training Pack

Success Manager Pack

Field Service Configuration

Fantasy Sales Configuration

Project Service Configuration

Storm Product Catalogue Items

Custom XRM Solutions

Who will benefit?It doesn’t matter if you are in professional services, manufacturing, or finance, there are benefits to be had from leveraging digital channels in a cost-effective way. Using surveys and web analytics to inform marketing campaigns, you can bring clients to landing pages and target them with products for a fraction of what it would have cost a few years ago.

With StormAdvanced CRM, it can be a strategic as well as tactical investment, providing unprecedented levels of visibility and granular insights that will inform business leaders, not just Sales and Marketing teams, and help steer the long-term direction of the company.

*Includes all features and functionality of StormAdvanced CRM

Step up to business management software that seamlessly integrates the sales and marketing function with products, orders and invoices. Increase your customer win ratio by tracking and analysing interactions across emails and landing pages. Automate marketing campaigns and use nurturing programs and lead scoring to reduce churn and fine-tune customer engagement.