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Revenue Acquisition for Mobile Apps

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Page 1: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Revenue Acquisitionfor Mobile Apps

Page 2: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Who We Are

AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers combined with a proprietary marketplace for creatives production, with over 200 engaged designers

Since launching in 2016, AdQuantum has successfully executed over $200M in media spend with strict ROI benchmarks, enabling us to offer risk-free revenue and profit share models

Page 3: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Why Us

Our own profit model is based on generating a new revenue stream for our clients

Adding AdQuantum as a marketing resource to the clients’ UA portfolio, allows our partners to explore new revenue sources with minimal investment

Our marketing assets design team produces over 2000 new creatives on a monthly basis

Revenue/Profit Share models guarantee that any overspend is fully insured and covered by us. In any scenario, you will always have the ability to unilaterally terminate the contract with just 48 hours notice

Interests alignment

New Revenue Stream

Creatives generation service included

Transparent terms with no obligations

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Page 4: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Revenue Acquisition

We’re focused on one simple and transparent goal — pursuing fresh revenue streams for your business

Since we’re highly confident in our success, our own profit is strictly tied to the ability to reach your goals

Page 5: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

What we offer:

What we expect of you:

Financing guarantees and revenue flow coverage

Full transparency on all sources and spendings

We take on the risks of testing new business hypotheses for you

We take care of all marketing assets

Our payout only comes after we have actually acquired new revenue for you

Integrated attribution platform and in-app events analysis

Possessing an in-depth unit economy understanding and paying users profile

Full understanding of your LTV and retention metrics

Page 6: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Idle Evil Clicker by Red Machine Group is a simulation clicker game. The player builds torture machines, hires demons and collects souls.

USA, Germany, UK, FR, Canada, Australia, Netherlands, Sweden, Austria +12 other countries

installs worlwide

Background GEO

Evil Clicker

16,000,000

$3,000,000 in net revenueDec 2018 vs May 2019

AdQuantum generated $3,000,000 in net revenue for Idle Evil Clicker during the first 6 months of collaboration.

Results

Page 7: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

BetterMe is the fastest-growing family of Health & Fitness apps on the US market. With over 35 million installs and social media community of over 6 million.

Tier 1 countriesMost performing GEO: USA

trial subscriptions of all partner traffic of all Facebook traffic

Background GEO

BetterMe

100K 50% 85%

100K trial subscriptionsFeb 2019 vs June 2019

AdQuantum and BetterMe continue to cooperate since the end of January 2019.

Results

(Feb 2019 - June 2019, iOS & Android)

(BetterMe has more than 10 external partners)

(excluding in-house media-buying)

Page 8: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Hustle Castle is a game about castle management combined with real-time battles, that allow the use of skills with the use of on-screen buttons.

Tier 1 and tier 2 countries

playing users revenue growth lifetime value

Background GEO

Hustle Castle

7.5x 10.8x 5.5x

Paying users x7.5Apr 2018 vs July 2018

AdQuantum is still a preferred outsourced app marketing partner to My.com in 2019.

Results

(on traffic acquired by AQ in the USA)

(on traffic acquired by AQ)

Page 9: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Joom is a worldwide online marketplace with a wide selection of products from China.

RU, BY, UA, UK, US, GB, PL +15 more

installsMay 2018 — Jan 2019

Background GEO

Revenue x5

640K 29%

Sep 2017 vs June 2018

In June 2018 AdQuantum delivered a 50% increase in installs compared with the previous month across the iOS & Android platforms combined.

Results

Joom

(from click to install for Facebook)

conversion rate

Page 10: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Playkot is one of Russia’s leading mobile game developers. Games like SuperCity, Warzone, and Age of Magic are undeniable hits, but there’s still enormous opportunity for continued growth.

Between September 2018 and January 2019, Age of Magic was generating $15,000 of revenue a day from traffic acquired by AdQuantum

Tier 1 coutries, Asia + rest of world.

installs revenue per day

Background

Results

GEO

PlayKot

Revenue $15K /day

200K $15K

Sep 2018 vs Jan 2019

Page 11: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Sep 2018 vs Jan 2019

Moscow, Saint-Petersburg

Delivery Club is the leader of the food-tech industry in Russia. The service is available in 120 Russian cities.

AdQuantum generated 23,000 first orders for the food-delivery app Delivery Club during our 6 months of collaboration, beating the target by 24%.

Background

Results

GEO

Delivery Club

23,000 first ordersJuly 2019 vs Dec 2019

(from installing to the first order for Facebook ads)

(within 6 months on traffic acquired by AQ)

first orders conversion rate AVG CTR

23K 19% 1.97%

Page 12: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

#1 user acquisition partner

Testimonials

Rustam Kurbanov,CMO, BetterMe

Oleg Khaustov,Marketing Director, Delivery Club

Our partnership with AdQuantum started in early 2019 and they quickly established as our #1 user acquisition partner. Out of 100+ agencies and Facebook partners we’ve tested in our journey, AdQuantum outperformed all of them by providing a unique level of commitment and focus on results on par with our in-house team. Their professionalism embraces the culture of mutual transparency and trust which helps them amass an in-depth understanding of our products and identify scaling opportunities.

AdQuantum high qualified team and their extensive experience in acquiring good quality traffic helped us to increase our customer base and sustain growth. Their creative approach and constantly strive to find new ways to boost our campaigns ended up in really impressive conversion rates and we managed to reach incredible results. We hope for long-term cooperation with AdQuantum in the future!

Really impressive conversion rates“

Exceptionally proficient

Yana Morozova, Media Buying Director, Mail.Ru Group

AdQuantum has really proven to be exceptionally proficient in driving large volumes of high quality traffic and paying users with a high retention rate to our apps. They have demonstrated strong and efficient capabilities in the fields of UA and marketing assets design. We consider that cooperation with AdQuantum is effective and fruitful.

Page 13: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Ekaterina Ionova, Global External Vendors Manager, Binomo

Our company has been collaborating with AdQuantum for a few months, we really enjoy the sky-high traffic quality they provide us. AdQuantum has a good team of high-level professionals, who can launch any campaign in the shortest terms with immense volumes. Just in a couple of months AdQuantum became our top partner. I can definitely say that AdQuantum is a partner who you can rely on. They really care about your business and do all their best to help your business grow. Thank you friends!

Sky-high traffic quality

High level of responsibility

Maryia Kapshul,Agencies Manager, Verv

Verv (form. RedRockApps) and AdQuantum have been partners since March 2017. We admire the partner’s ability to meet our goals, work independently and take a minimum amount of our time. AdQuantum shows a high level of responsibility and absolute readiness to solve any problems.

Keep growing our revenue every month

Yuri Ivanov,Co-Founder,Joom

JOOM started to work with AdQuantum on a CPI basis. After getting familiar with our product AdQuantum offered us to work on a CPO model. That involves less risk for us and helped to increase our revenue by almost 5 times. Now we have switched to a LTV-based model and keep growing our revenue every month. They are driving a significant amount of traffic from Facebook, Adwords and DBM and have a leading position at the top of our traffic providers.

Page 14: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Certified partners of

PinterestUnity

myTarget

AppLovin

Vungle TikTok

Snapchat Facebook Ads

IronSource Google

London

Ad platforms

Moscow Nikosia Hong Kong

We are based at

Page 15: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

More of our clients

Adsetica AppQuantumMy.com

Breath Game Insight Radish SocialpointFither

BetterMe IQ Option

Contact usadquantum.com

[email protected]

facebook.com/AdQuantum 4th floor, 123

Buckingham Palace Road,

London, SW1W 9SH, UK

Page 16: Revenue Acquisition for Mobile Apps - AdQuantum · for Mobile Apps. Who We Are AdQuantum is an established and highly experienced marketing agency of more than 25 in-house UA managers

Let’s earn together!

2020