research proposal 0 - how to write the problem statement
TRANSCRIPT
The Problem Statement• SPECIFIC TARGET
BENEFICIARIES• URGENT NEED OF THE
BENEFICIARIES• URGENCY OF THE NEED:
TWO ELEMENTS• MEETING THE NEED• YOUR ORIGINAL INPUT
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Check Your Work1. TOPIC 2. SPECIFIC TARGET
BENEFICIARIES
3. URGENT NEED OF THE BENEFICIARIES
4. REQUIREMENT TO MEET NEED
5. URGENCY OF THE NEED: 1ST ELEMENT
6. URGENCY OF THE NEED: 2ND ELEMENT
7. YOUR ORIGINAL INPUT
EXAMPLE 1SOMETHING FROM THE NET
Example 1Look at this poster.Who might need it?
Example 1
Who might urgently need this poster?
Who might urgently need this poster?
TARGET BENEFICIARY
Who might urgently need this poster?
MORE SPECIFIC
URGENCY OF NEEDHOW TO SHOW
Would you consider these urgent?
Note the verbs
VERB
VERB
VERB
VERB
Note the nouns
NOUN
NOUN
NOUN
NOUN
Formula:VERBS + NOUNS
Verbs act on the nouns.
These examples show urgent situations.
To create a strong urgency, add another element: limited time.
URGENCY OF TIMEHOW TO SHOW
EXAMPLE 1
URGENT NEED
TWO URGENT ELEMENTS
URGENT NEED
TIME LIMIT
TO GET THE BENEFIT
URGENT NEED
REQUIREMENT
REQUIREMENT TIME
TO GET THE BENEFIT
TO MEET THE NEED
URGENT NEED
REQUIREMENT
REQUIREMENT TIME
TO GET THE BENEFIT
TO MEET THE NEED
Showing Urgency: Example 1Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The target group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input
Showing Urgency: Example 1Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input
Two Elements Showing UrgencyTopic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input
ORIGINAL INPUTHOW TO SHOW
ORIGINAL INPUTWhat product can meet the urgent need?
ORIGINAL INPUTSomething that shows
CAN
ORIGINAL INPUTSomething that shows
CAN
ORIGINAL INPUTSomething that shows
CAN
ORIGINAL INPUTSomething that shows
CAN
ORIGINAL INPUTSomething that shows
CAN
ORIGINAL INPUTSomething that shows
CAN
ORIGINAL INPUTSomething that shows
CAN
ORIGINAL INPUTSomething that shows
CAN
Original InputTopic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
REQUIREMENT TIME
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
REQUIREMENT TIME
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
REQUIREMENT TIME
TO GET THE BENEFIT
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
REQUIREMENT
REQUIREMENT TIME
TO GET THE BENEFIT
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
REQUIREMENT
REQUIREMENT TIME
TO GET THE BENEFIT
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
REQUIREMENT
REQUIREMENT TIME
TO GET THE BENEFIT
TO MEET THE NEED
The original input meets the need
Topic Flags of the World PosterSpecific target group
Thai secondary school geography students
The group’s urgent need
Pass an exam
Requirement to meet the need
Memorize the flags and capital cities of 20 countries in 20 minutes
My original input Create a poster of 20 countries listed alphabetically, along with flags and capital cities.
URGENT NEED
REQUIREMENT
REQUIREMENT TIME
TO GET THE BENEFIT
TO MEET THE NEED
NoteThe original input can result in something different from this poster that started the idea.
TipSearch online with keywords from your problem statement and use the words poster and filetype:pdf
ExampleSearch online with plastic bottles vertical garden and click images.Always save the source.
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EXERCISE 1TRY YOUR CONNECTING SKILL TO PRODUCE SOMETHING NEW
What benefits can this produce?1.2. 3.
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Who might urgently need these benefits?1.2. 3.
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What urgent need can this meet?1.2. 3.
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What can you produce to help meet this urgent need?1.2. 3.
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POSTER – SPECIFYSLIDESHOW – SPECIFYPROJECT PROPOSAL - SPECIFY
EXERCISE 2TRY YOUR CONNECTING SKILL TO PRODUCE SOMETHING NEW
ExampleSearch online with uses of salt and click images
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What benefits can this produce?1.2. 3.
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Who might urgently need these benefits?1.2. 3.
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What can you produce to help meet this urgent need?1.2. 3.
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POSTER – SPECIFYSLIDESHOW – SPECIFYPROJECT PROPOSAL - SPECIFY
EXAMPLE 3SOMETHING FROM THE INTERNET
Who might urgently need this poster?
Who might urgently need this poster?
Who might urgently need this poster?
TARGET BENEFICIARY
Show UrgencyTopic World Map PosterSpecific target group
International tourists
Group’s urgent needRequirement to meet the needMy original input
Why might they urgently need this?
You continue....Topic World Map PosterSpecific target group
International tourists
Group’s urgent need
?
Requirement to meet the need
?
My original input ?
POSTER – SPECIFYSLIDESHOW – SPECIFYPROJECT PROPOSAL - SPECIFY
Writing the Problem Statement
•SPECIFIC TARGET BENEFICIARIES•URGENT NEED OF THE BENEFICIARIES•URGENCY OF THE NEED: TWO ELEMENTS•MEETING THE NEED•YOUR ORIGINAL INPUT
Check Your Work1. TOPIC 2. SPECIFIC TARGET
BENEFICIARIES
3. URGENT NEED OF THE BENEFICIARIES
4. REQUIREMENT TO MEET NEED
5. URGENCY OF THE NEED: 1ST ELEMENT
6. URGENCY OF THE NEED: 2ND ELEMENT
7. YOUR ORIGINAL INPUT
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