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REGIONAL MEDIA GUIDE

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Page 1: REGIONAL MEDIA GUIDE - Southern Cross Austereo€¦ · • Central Coast (10th) and Wollongong (11th) also feature highly. travelling daily to Sydney from regional homes. Canberra

REGIONALMEDIA GUIDE

Page 2: REGIONAL MEDIA GUIDE - Southern Cross Austereo€¦ · • Central Coast (10th) and Wollongong (11th) also feature highly. travelling daily to Sydney from regional homes. Canberra

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SCA & REGIONAL AUSTRALIARegional Australia is home to some of the country’s fastest growing populations. In the past decade, Australia’s regional population has grown at a phenomenal rate to over 8.5 million people; which is 37% of Australia’s total population.

The more attractive lifestyle and lower cost of living on offer are just some of the main reasons why people are moving to regional Australia.

Regional media plays a pivotal role in regional Australian’s lives and is the perfect platform to keep each and every one of them in touch with their local community and surroundings.

It also provides the perfect opportunity for businesses large or small to engage with such an important part of Australia’s landscape.

Southern Cross Austereo is a key player in the regional media landscape and is one of Australia’s most diverse media brands. Our wide range of media offerings gives us the unique opportunity to connect to our ever increasing regional audience.

SCA’s combined regional Television

and Radio assets reach over 6.3

million people each week.

Townsville, Australia

Source: Roy Morgan Research Asteroid Oct 16 - Sep 17 & ABS Census 2016.

TV reach based on Media Typology Total Network (Primary & Digital Channels) Weekly percentage Reach.

• Radio reach based on “Percentage of people who listen to a commercial radio station on a normal weekday”.

• Combined SCA regional TV and regional radio reach are unduplicated reach numbers.

2 Southern Cross AustereoSouthern Cross Austereo 3

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• Potential audience of almost 8.8 million people.

• Four major aggregated markets

» QLD, NNSW, SNSW & VIC as well as:

» Griffith, Mildura, Tasmania, Darwin, Central Australia, SA & WA.

• These regions are also divided into 36 regional sub-markets.

• Broadcasting a mix of Channel 9, 10 and 7 primary and multi-channel programming.

• Local commercial news and community service information.

• Large reach and cost effective.

» Often costs around 40% less than a capital city TV campaign, with comparable reach.

• Proven to be among the most effective media for delivering sales and marketing outcomes.

DID YOU KNOW?

SOUTHERN CROSS AUSTEREO’S TELEVISION MARKETS REACH OVER 4.8 MILLION REGIONAL AUSTRALIANS EACH WEEK ACROSS 30 OF THE AVAILABLE 36 SUBMARKETS.

• Approx. 217 commercial radio stations across 99 markets.

• A potential audience of 11.2 million people.

• Less media clutter – only 1-4 commercial radio stations in each market.

• Heavily involved in regional communities and supporting local events.

• Advertisers can connect with their customers at a local level.

DID YOU KNOW?

SOUTHERN CROSS AUSTEREO HAS THE LARGEST REGIONAL COMMERCIAL RADIO FOOTPRINT IN AUSTRALIA AND REACHES ALMOST 3.2 MILLION PEOPLE IN ALL STATES, VIA OUR OWNED AND REPRESENTED STATIONS.

REGIONAL TV REGIONAL RADIO

REGIONAL SUMMARY

• Further investment by regional media outlets.

• Growth across social, video and mobile digital platforms.

• Engaging content.

• Connect with regional customers like never before through:

» Radio station Facebook pages

» Instagram & Twitter feeds

» Web based community event calendars

» Catch Up Radio

• Regional Australians want to consume their media on the move.

DID YOU KNOW?

SOUTHERN CROSS AUSTEREO IS THE SINGLE BIGGEST DIGITAL PUBLISHER IN THE RADIO LANDSCAPE IN AUSTRALIA AND REGIONALLY WE HAVE OVER 3.5 MILLION FOLLOWERS WHO ENGAGE WITH OUR CONTENT ON A DAILY BASIS.

ONLINE MEDIA

Regional TV Source: AGB Nielsen Regional

TAM 2018 Universe Estimates & Diary Market

Universe Estimates, Central 2007, Darwin

2011 & GfK SGT 2015.

Regional TV Marketing 2012.

AGB Nielsen Regional TAM. Combined

AGGS (incl. TAS). 1 min cume reach. Weekly

reach averaged. TTL PPL. 0200-2600.

Weeks 1-52, 2017 & AGB Nielsen Diary

Markets average weekly reach. Central

2007, Darwin 2011 & GfK SGT 2015.

Regional Radio Source: Commercial

Radio Australia & Australian Bureau

of Statistics Census 2011

GfK Gold Coast S3 2017, Canberra S3

2017 & Newcastle S3 2017 & Xtra Insights

Regional Radio Surveys 2016 & 2017.

• Regional Radio reach based on latest

available People 10+ Cume survey data

• Where no current survey data is

available an average model based

on unduplicated Cume results was

calculated and applied to Commercial

Radio Australia licence area population

figures from the 2011 Census.

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8,781,900POTENTIAL AUDIENCE

DID YOU KNOW?Since 2001 the potential audience of the regional TV markets in QLD, NSW & VIC has increased by 24.2% - that’s a bigger population increase than Sydney.

REGIONAL TV COVERAGE

TV MARKET ALL PPL POTENTIAL

QLD 1,853,900

NNSW 2,183,900

SNSW 1,499,100

VIC 1,192,200

TAS 524,000

DARWIN 129,600

WA 560,200

CENTRAL 438,600

SGT 138,800

LOXTON/MT GAMBIER 127,300

GRIFFITH 68,800

MILDURA 65,500

Source: AGB Nielsen Regional TAM 2001 & 2018 Universe Estimates & Diary Market Universe Estimates, Central 2007, Darwin 2011 & GfK SGT 2015.

OzTAM 2001 & 2018 Metro TV Universe Estimates.6 Southern Cross Austereo

SCA REPRESENTED

NON SCA

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11,229,323POTENTIAL AUDIENCE

DID YOU KNOW?Since 2006 the total population of all regional radio markets in each state out grew their capital city counterpart.

REGIONAL RADIO COVERAGE

RADIO MARKET ALL PPL POTENTIAL

QLD 3,135,220

NSW 4,113,618

VIC 2,141,566

TAS 530,560

SA/NT 604,184

WA 704,175

Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2006 & 2011

SCA REPRESENTED

OVERLAP IN COVERAGE

NON SCA

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TV MARKET NETWORKS ALL PPL POTENTIAL

Cairns

SCA (9, Go!, Gem, 9Life)

7QLD (7, 7Two, 7Mate, 7Flix)

WIN (10, 11, One)

259,600

Townsville 239,100

Mackay 192,500

Rockhampton 238,400

Maryborough 635,600

Toowoomba 288,700

QLD TV COVERAGE

• Regional QLD: 52% of the state’s population (Brisbane 48%). • One of the fastest growing states in terms of population

and economy over the past 10 years.• Tourism and resources have driven growth in employment and income.• Both industries are primarily based in regional QLD.

OVER 2.4 MILLION PEOPLE LIVE IN REGIONAL QUEENSLAND

QUEENSLANDtravelling daily to Brisbane from regional homes.

63,000 COMMUTERS

Gold Coast, QLD

Source: Australian Bureau of Statistics Census 2006 & 2016

ABS 5220.0 - Australian National Accounts: State Accounts, 2016-17 – Gross State Product Time Series. Source: AGB Nielsen Regional TAM 2018 Universe Estimates.

SCA REPRESENTED

10 Southern Cross Austereo 11

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QLD RADIO COVERAGE

RADIO MARKET RADIO STATION ALL PPL POTENTIAL

Bundaberg TRIPLE M 93.1 FM, 4BU & HITZ 93.9 FM 84,355

Cairns TRIPLE M 99.5 FM, HIT 103.5 FM, 4CA AM & STAR 102.7 FM 163,492

Charleville 4VL & WEST 101.7 FM 11,892

Charters Towers 4GC & WEST 95.9 FM 17,601

Emerald 4HI & HIT 94.7 FM 54,220

Gold Coast GOLD 92.5 FM, SEA 90.9 FM & HOT TOMATO 102.9 FM 548,299

Gympie/Noosa 4GY & ZINC 96.1 FM 134,570

Innisfail 4KZ & KOOL 98.3 FM 32,756

Ipswich RIVER 94.9 FM 246,059

Kingaroy 4SB & HIT 89.1 FM 60,170

Longreach 4LG & WEST 104.5 FM 15,583

Mackay/Whitsundays TRIPLE M 98.7/92.3 FM, HIT FM 100.3/94.7 4MK AM & STAR 101.9 FM 138,510

Mareeba 4AM & HIT 97.9 FM 52,087

Maryborough TRIPLE M 103.5 FM & HIT 101.9 FM 94,440

Mt Isa 4LM & HIT 102.5 FM 25,899

Remote QLD/NSW REBEL FM & BREEZE FM 349,782

Rockhampton

Gladstone

TRIPLE M 101.5 FM, HIT 107.9 FM & 4RO

TRIPLE M 95.1 FM, HIT 93.5 FM & 4CC180,301

Roma 4ZR & HIT 95.1 FM 19,261

Sunshine Coast MIX 92.7 FM, SEA 91.9 FM & HOT 91.1 FM 469,138

Toowoomba/ Warwick/Dalby

TRIPLE M 864 AM, HIT FM 100.7/91.9/97.5, 4AK & 4WK 218,053

Townsville TRIPLE M 102.3 FM, HIT 103.1 FM, POWER 100.7 FM & STAR 106.3 FM 218,752

Of QLD Regional Radio Markets vs Brisbane increased by only 12%.

22% POPULATION GROWTH

Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2006 & 2011 Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2011

SCA REPRESENTED

OVERLAP IN COVERAGE

NON SCA

SCA REPRESENTED

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• 40% of the total state population live regionally.• Home to the 7th (Canberra) and 8th (Newcastle) largest cities in Australia.• Central Coast (10th) and Wollongong (11th) also feature highly.

travelling daily to Sydney from regional homes.

Canberra has the highest average household income in the country.

Canberra has the highest proportion of professional and white-collar employment.

67,000 COMMUTERS HIGH EARNERS PROFESSIONALS

OVER 3 MILLION PEOPLE LIVE IN REGIONAL MARKETS ACROSS NSW AND ACT

NEW SOUTH WALES & AUSTRALIAN CAPITAL TERRITORY

NSW & ACT TV COVERAGE

Newcastle, NSW

Source: Roy Morgan Research Asteroid Oct 16 - Sep 17

Australian Bureau of Statistics Census 2016 Source: AGB Nielsen Regional TAM 2018 Universe Estimates

TV MARKET NETWORKS ALL PPL POTENTIAL

NNSW

Northern Rivers SCA (NBN9, Go!, Gem, 9Life)

PRIME (7, 7Two, 7Mate)

WIN (10, 11, ONE)

1,017,000

Tamworth/Taree 356,200

Newcastle 810,700

SNSW

SCA (9, Go!, Gem, 9Life)

PRIME (7, 7Two, 7Mate)

WIN (10, 11, ONE)

Canberra 540,500

Wollongong 536,300

Orange/Dubbo/Wagga 422,300

SCA REPRESENTED

NON SCA (CAPTURED AS A DIARY MARKET)

SCA REPRESENTED

14 Southern Cross Austereo 15

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NSW & ACT RADIO COVERAGE

RADIO MARKET RADIO STATION ALL PPL POTENTIAL

Armidale 2AD & FM100.3 38,136

Bathurst 2BS & B-ROCK 99.3 FM 55,424

Bega 2EC & POWER 104.3 FM 74,502

Broken Hill 2BH & HILL 96.5 FM 19,590

Campbelltown C91.3 FM 244,886

Canberra MIX 106.3 FM, HIT FM 104.7, 2CA & 2CC 417,111

Coffs Harbour TRIPLE M106.3, HIT 105.5 FM & 2HC 82,692

Cooma 2XL & SNOW 97.7 FM 23,010

Deniliquin 2QN & 102.5 EDGE FM 63,514

Dubbo HIT 93.5 FM, 2DU & ZOO FM 71,968

Gosford 2GO 107.7 FM, SEA 101.3 FM & STAR 104.5 FM 316,199

Goulburn 2GN & EAGLE 93.5 FM 48,806

Grafton 2GF & FM 104.7 55,388

Griffith TRIPLE M 963 AM & HIT 99.7 FM 68,400

Gunnedah 2MO & GGG FM 97.5 49,158

Inverell 2NZ & GEM 95.1 FM 36,846

Lismore 2LM & ZZZ 100.9 FM 143,693

Lithgow 2LT & 107.9 MOVE FM 86,498

Moree 2VM & NOW 98.3 FM 44,396

Mudgee 2MG & REAL 93.1 FM 23,184

Muswellbrook 2NM & POWER 98.1 FM 58,431

Newcastle KOFM 102.9, HIT 106.9, 2HD & NEW FM 105.3 556,438

Nowra (South Coast) 2ST & POWER 94.9 FM 164,859

Orange TRIPLE M 105.1, HIT 105.9 FM & 2EL 1089 AM 78,089

Parkes 2PK & ROK 95.5 FM 38,050

Penrith THE EDGE 96.ONE FM 300,481

Port Macquarie TRIPLE M 100.7/106.7FM, HIT FM 102.3/105.1 & RADIO 531 AM 124,510

Remote NSW FLOW FM NSW 15,000

Tamworth 2TM & ONE FM 92.9 70,924

Taree 2RE & MAX 107.3 FM 76,777

Tweed Heads RADIO 97 232,066

Wagga Wagga TRIPLE M 1152 AM & HIT 93.1 FM 109,685

Wollongong i98 FM & WAVE FM 278,041

Young 2LF & ROCCY 93.9 FM 46,866

Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2011.

SCA REPRESENTED

SCA REPRESENTED

OVERLAP IN COVERAGE

NON SCA

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• Regional Victoria is one of the most affordable places to live in Australia.• Higher percentage of home ownership than Melbourne residents.• Lower unemployment rate regionally.

1.4 MILLION PEOPLE LIVE IN REGIONAL MARKETS ACROSS VICTORIA

VICTORIA

36% of Regional Victorians are heavy commercial TV viewers, compared to only 23% in Melbourne.

Bendigo, VIC

in Victorian Regional Radio Markets.Compared to Melbourne +10%.

15% POPULATION GROWTH

HEAVY TV VIEWERS

Source: Roy Morgan Research Asteroid Oct 16 - Sept 17

Australian Bureau of Statistics Census 2016 Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2006 vs. 201118 Southern Cross AustereoSouthern Cross Austereo 19

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TV MARKET NETWORKS ALL PPL POTENTIAL

AlburySCA (9, Go!, Gem, 9Life)

PRIME (7, 7Two, 7Mate)

WIN (10, 11, One)

190,600

Ballarat 353,700

Bendigo 236,600

Gippsland 236,100

Shepparton 175,200

VIC TV COVERAGE

VIC RADIO COVERAGE

RADIO MARKET RADIO STATION ALL PPL POTENTIAL

Albury TRIPLE M 105.7 FM, HIT 104.9 FM & 2AY 141,331

Ballarat 3BA & POWER 103.1 FM 138,004

Bendigo TRIPLE M 93.5 FM & HIT 91.9 FM 218,573

Central Victoria 1071AM/GOLD 98.3FM 169,089

Colac 3CS & MIXX 106.3 FM 53,857

Geelong BAY 93.9 FM & K-ROCK 95.5 FM 445,875

Hamilton 3HA & MIXX 88.9 FM 47,549

Horsham 3WM & MIXX 101.3/98.5 FM 65,133

Mildura TRIPLE M 97.9 FM, HIT 99.5 FM & RIVER 1467 AM 60,901

Remote VIC FLOW FM VICTORIA 36,000

Sale/Traralgon 1242AM & TRFM 140,486

Shepparton/ Mt Buller

TRIPLE M 95.3 & HIT 96.9 FM TRIPLE M 91.3 & HIT 93.7 FM 185,771

Swan Hill 3SH & MIXX 107.7 FM 45,171

Wangaratta 3NE & EDGE 102.1 FM 98,688

Warragul (Gippsland) 3GG & HIT FM 94.3/97.9 FM 234,425

Warrnambool 3YB 94.5 FM & COAST 95.3 FM 60,713

Source: AGB Nielsen Regional TAM 2018 Universe Estimates Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2011

SCA REPRESENTED

SCA REPRESENTED

OVERLAP IN COVERAGE

NON SCA

SCA REPRESENTED

SCA REPRESENTED

NON SCA (CAPTURED AS A DIARY MARKET)

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22 Southern Cross Austereo Southern Cross Austereo 23

• Covered exclusively by regional media.• The two primary media properties are Radio and commercial TV.• Consumption of commercial TV as a stand alone media indexes above the national average.• Subscription TV penetration is the lowest in Regional Australia at only 19% of households.

OVER HALF A MILLION PEOPLE LIVE IN TASMANIA

TASMANIA

Tasmanians are 6% more likely than mainland Australian residents to say they currently feel financially stable.

Almost 1.3 million tourists visit Tasmania annually, delivering 11% ($2.79B) of the state’s economy – the highest of any state in the country.

73% of Tasmanians try to buy Australian made products as often as possible – and they’re 5% more likely to do so than mainland Australian residents.

FINANCIAL STABILITYANNUAL TOURISTS BUY LOCAL

TAS TV COVERAGE

RADIO MARKET RADIO STATION ALL PPL POTENTIAL

Burnie 7BU 558 AM & SEA 101.7 FM 62,460

Devonport 7AD 900 AM & SEA 107.7 FM 74,705

Hobart TRIPLE M 107.3, HIT 100.9 FM & 101.7 HOFM 244,494

Launceston 89.3 LAFM & CHILLI 90.1 FM 123,011

Queenstown/West Coast 7XS 92.1 FM 6,948

Scottsdale 7SD 540 AM & CHILLI 99.7 FM 18,942

TV MARKET NETWORKS ALL PPL POTENTIAL

Launceston SCA (7, 7Two, 7Mate)

TDT (9, Go!, Gem, 9Life)

WIN (10, 11, One)

255,100

Hobart 268,900

TAS RADIO COVERAGE

Hobart, TAS

Source: ABS Census 2016. Roy Morgan Research Asteroid Oct 16 - Sept 17.

Tourism Tasmania Fast Facts Dec 2017.

Source: AGB Nielsen Regional TAM 2018 Universe Estimates

Source: Commercial Radio Australia & Australian Bureau of Statistics Census 201122 Southern Cross Austereo

SCA REPRESENTED

SCA REPRESENTED

OVERLAP IN COVERAGE

NON SCA

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24 Southern Cross Austereo Southern Cross Austereo 25

Left: Uluru-Kata Tjuta National Park, NTRight: Darwin, NT

THE REGION IS MADE UP OF: » Darwin » Central » Spencer Gulf » Loxton/Mt Gambier » Griffith » Mildura

• Utilise TV ratings surveys based on personal ratings diaries. • Highly diverse population.

The satellite TV Market is the largest TV licence area in Australia… and the world!

OVER 968,000 PEOPLE LIVE WITHIN THE REGIONAL TV DIARY MARKET FOOTPRINT

DIARY MARKETS

TV MARKET NETWORKS ALL PPL POTENTIAL

Darwin SCA (7,7Two,7Mate), NINE DARWIN (9, Go!, Gem) & DDT (10, 11, One) 129,600

Central SCA (7, 7Two, 7Mate), IMPARJA (9, Go!, Gem) & CDT (10, 11, One) 438,600

Spencer Gulf SCA (7, 7Two, 7Mate & 9, Go!, Gem, 9Life & 10, 11, One) 138,800

Loxton/ Mt Gambier

WIN (7, 7Two, 7Mate & 9, Go!, Gem & 10, 11, One) 127,300

Griffith WIN (7, 7Two, 7Mate & 9, Go!, Gem & 10, 11, One) 68,800

Mildura PRIME (7, 7Two, 7Mate), WIN (10,11,One) & MDV (9, Go!, Gem) 65,500

DIARY MARKET TV COVERAGE

SATELLITE TV MARKET

Source: AGB Nielsen Diary Market Universe Estimates, Central 2007, Darwin 2011 & GfK SGT 2015. Regional TV Marketing 2012 Source: AGB Nielsen Diary Market Universe Estimates Central 2007, Darwin 2011 & GfK SGT 2015. 24 Southern Cross Austereo

SCA REPRESENTED

NON SCA

DID YOU KNOW?

THE FISHING INDUSTRY CITY OF PORT LINCOLN FALLS WITHIN THE DIARY MARKET COVERAGE AREA AND IS REPUTED TO HAVE THE MOST MILLIONAIRES PER CAPITA IN AUSTRALIA.

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26 Southern Cross Austereo Southern Cross Austereo 27

• Regional Radio covers areas ranging from Mt Gambier to Coober Pedy.• In the Northern Territory commercial radio reaches

people in Darwin and Alice Springs.• Radio also covers more remote locations including Jabiru - a

mining town and the commercial hub for Kakadu National Park.

Darwin is one of the youngest cities in Australia, with a median age of 33. That’s lower than any other capital city in the country.

OVER 600,000 PEOPLE LIVE IN REGIONAL RADIO MARKETS IN SA/NT

SOUTH AUSTRALIA &NORTHERN TERRITORY

RADIO MARKET RADIO STATION ALL PPL POTENTIAL

Berri/Renmark (Riverland) 5RM & MAGIC 93.1 FM 38,964

Mt Gambier TRIPLE M 963 AM & HIT 96.1 FM 56,000

Murray Bridge 5MU & POWER 98.7 FM 113,341

Port Augusta & Port Pirie/Whyalla 5AU, 5CS & MAGIC 105.9 FM 108,277

Port Lincoln 5CC & MAGIC 89.9 FM 27,801

Remote SA/NT FLOW FM 97,926

Alice Springs 8HA & SUN FM 96.9 29,095

Darwin MIX 104.9 FM & HOT 100.1 FM 132,780

SA&NT RADIO COVERAGE

Port Lincoln, SA

YOUNGEST CAPITAL CITY

for total SA & NT Regional Radio Markets. Adelaide increased by only 7%

10% POPULATION GROWTH

Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2011 & 2016. Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2006 & 201126 Southern Cross Austereo

SCA REPRESENTED

OVERLAP IN COVERAGE

NON SCA

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28 Southern Cross Austereo Southern Cross Austereo 29

• Significant regional population growth of 19% in the last ten years.

• That’s a bigger increase than Australia’s most populous city – Sydney (17%).

• Regional WA has a major influence on the Australian economy.

• The resource and agriculture sectors have seen significant growth across the last decade.

• Tourism also plays a vital role in the growth of the state.

More people visit Regional WA annually than Perth and the total visitors to Regional WA increased at a higher rate year on year than visitors to Perth.

The mining sector in Regional WA has seen employment growth of 62% since 2006 and employment in construction has also had strong growth over the past 10 years.

People in regional WA have a higher average income than any other state’s regional population.

OVER 520,000 PEOPLE LIVE IN REGIONAL WESTERN AUSTRALIA

WESTERN AUSTRALIA

TV MARKET NETWORKS ALL PPL POTENTIAL

Regional WA

PRIME (7, 7TWO, 7mate)

WDT (9, Go!, Gem)

WIN (10, 11,One)

560,200

REGIONAL WA TV COVERAGE

Left: Super Pit Kalgoorlie, WARight: Margaret River, WA

HIGH INCOME TOURISM ECONOMY

Source: Australian Bureau of Statistics Census 2006 & 2016.

Roy Morgan Research Asteroid Oct 16 - Sept 17. Tourism Western Australia Fast Facts YE Dec-16.

Australian Bureau of Statistics 8155.0 Australian Industry, 2015/16. Source: AGB Nielsen Regional TAM 2018 Universe Estimates.28 Southern Cross Austereo

NON SCA

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30 Southern Cross Austereo Southern Cross Austereo 31

19% POPULATION GROWTH

Australian Bureau of Statistics Census 2006 vs. 2016.

REGIONAL WA RADIO COVERAGE

RADIO MARKET RADIO STATION ALL PPL POTENTIAL

Albany TRIPLE M 783 & HIT FM 95.3/106.5 45,242

Bridgetown TRIPLE M 900 AM & HIT 100.5 FM 18,575

Broome BROOME SPIRIT & BROOME RED FM 14,685

Bunbury TRIPLE M 963 AM, HIT 95.7 FM & SPIRIT SOUTHWEST 621

145,857Busselton TRIPLE M 756 AM & HIT 95.7 FM

Collie TRIPLE M 1134 AM & HIT 95.7 FM

Carnarvon CLASSIC HITS 666 & HOT HITS 99.7 8,825

Esperance TRIPLE M 747 AM & HIT 102.3 FM 20,872

Geraldton GERALDTON SPIRIT & GERALDTON RED FM 43,275

Kalgoorlie TRIPLE M 981 AM & HIT 97.9 FM 36,963

Karratha KARRATHA SPIRIT & KARRATHA RED FM 28,121

Katanning TRIPLE M 1071 AM & HIT 94.9 FM 20,613

Mandurah 6MM & 97.3 COAST FM 103,203

Merredin TRIPLE M 1098 AM & HIT 105.1 FM 17,874

Narrogin TRIPLE M 918 AM & HIT 100.5 FM 25,905

Northam TRIPLE M 864 AM & HIT 96.5 FM 39,030

Port Hedland PORT HEDLAND SPIRIT & PORT HEDLAND RED FM 30,840

Remote WA SPIRIT REMOTE & RED FM 104,295

Source: Commercial Radio Australia & Australian Bureau of Statistics Census 2011

SCA REPRESENTED

SCA REPRESENTED

OVERLAP IN COVERAGE

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32 Southern Cross Austereo

SOUTHERN CROSS AUSTEREO CONTACT DETAILS

Level 15, 50 Goulburn Street, World Square, Sydney, NSW 2000

Level 2, 257 Clarendon Street,South Melbourne, VIC 3205

Level 13, 70 Franklin Street,Adelaide, SA 5000

Level 1, 309 North Quay,Brisbane, QLD 4000

450 Roberts Road,Subiaco, WA 6008

SYDNEY MELBOURNE

ADELAIDE

BRISBANE

PERTH

Tel: +61 (0)3 9252 1019Fax: +61 (0)3 9252 1270

Tel: +61 (0)2 9375 1041Fax: +61 (0)2 9367 5557

Tel: +61 (0)7 3837 1053Fax: +61 (0)7 3837 1025

Tel: +61 (0)8 8301 1071Fax: +61 (0)8 8373 3077

Tel: +61 (0)8 9382 0945Fax: +61 (0)8 9382 0094

www.southerncrossaustereo.com.au