ramp pitch slide deck

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This Pitch Slide Deck Gives an Overview Insight into RAMP ( Resident Association Management Portal )

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Page 1: RAMP Pitch Slide Deck
Page 2: RAMP Pitch Slide Deck

FactsNigeria's population stood at 166.2 million in 2012

Lagos population is approximately 17.5 million

Real Estate Sector in Lagos, Abuja & Port Harcourtis no doubt is thriving

With significant rise in purpose-built estates

The concept of well organized Resident Associations is fast growing in the country.

Page 3: RAMP Pitch Slide Deck

Market OpportunityNigeria with a population of over 160 million people and Lagos alone having over 16 million residents & a rather impressive booming real estate sector.

There is a rapidly growing number of well organized neighborhoods adopting the concept of creating RAs & CDAs for their estates / streets.

We identified a business opportunity by providing a niche web app solution to cater for the management of a lion share of these Residents Associations .

No web solution of this kind exists here in Nigeria. We want to be the first to pioneer this .

Page 4: RAMP Pitch Slide Deck

CompetitionCertainly we are bound to have competition on this pitch we currently are playing on.

The basic competition RAMP faces mainly is fromWeb developers who want to follow our example developing similar niche apps take care of administration & management of RA/CDAs.

Also Bulk SMS Providers and websites with Newsletter.

Page 5: RAMP Pitch Slide Deck

Identified Problems With a growing number of RAs & CDAs, most face the following problems listed below.

• Communication Bottlenecks • Transparency • Accountability

There usually exist major communication bottlenecks between members of RAs & the EXCO. In most cases this leads to default in payment of dues & levies.

Transparency & Accountability issues have also proven to be another stumbling block to RA & CDA development.

Page 6: RAMP Pitch Slide Deck

Our SolutionThe RAMP IDEA is simply based on deploying a web app that :

• Improves communication dissemination • Enables easy access to RA information on the web• Improves Transparency & Accountability

RAMP therefore provides basic online automation of management of Resident Associations in Nigeria.

Providing administrative modules for EXCOs to broadcast messages via SMS & Email alerts. While members can access data on respective RA & CDAs via dedicated web pages.

Page 7: RAMP Pitch Slide Deck

Features of RAMPRAMP enables Resident Association EXCO easily manage their respective RA & CDAs.

• Easily managed Members Database• Frontend Website Builder & CMS• Secured Online Payment of RA Levies• Custom Bulk SMS Broadcasts• HTML Email Newsletter Broadcasts• Embedded Excel Spreadsheets• Accessible on both PC & Mobile Devices

Page 8: RAMP Pitch Slide Deck

How RAMP WorksRAMP is quite simple & easy to use.

RA & CDAs can easily sign up for either our Free Trial Package or choose from any of our Premium Packages .

Sign Up

Members access Upload RA/CDAData on Web Data to RAMP

RA/CDA EXCOsBroadcast Alerts

Page 9: RAMP Pitch Slide Deck

DemoRAMP is currently completed and running live on the internet. Prospective Customers can log on to the RAMP website to test it before designing to sign up for any of the RAMP plans.

Users can access a fully working demo of RAMP on the following URL. http://ramp.com.ng/user/ Username : demo Password : demo1234

Page 10: RAMP Pitch Slide Deck

DistributionConsidering the niche nature of RAMP, distribution channels & strategy remains one of our most important focal points.

To achieve this, we approach our prospective target audience with a polite “In Your Face” marketing approach.

Carry out Research Survey to collate data on existing RA/CDAs

Questionnaires sent to EXCOs of RA/CDA followed by RAMP Multimedia marketing kit.

Referral & Recommendation by people to their respective RA/CDAs

Offer Initial Free & Trial RAMP Packages to convince prospective customers.

Page 11: RAMP Pitch Slide Deck

Revenue ModelOur Revenue Model for RAMP is well defined.

1. Revenue is earned from the initial sign up of new customers for any of the package they choose or select

2. Revenue is earned from profit earned from SMS sales for our bulk SMS broadcast module.

3. Revenue is earned from annual subscription fee for …..premium users of RAMP

Page 12: RAMP Pitch Slide Deck

Execution & FundingSo far, RAMP has been bootstrap funded, with us personally funding the development .

We are therefore seeking seed funding of $100,00 in exchange for 30% Equity.

This funding is to enable RAMP effectively evolve into a full fledge company & further developer the product.

Transforming RAMP into Self Sustainable Brand via intelligent marketing and advertising .

Page 13: RAMP Pitch Slide Deck

Our Team

Babatunde AgudaTunde is the Lead Developer & Founder of WebRelated Consulting, the Web Development firm responsible for RAMP. He has been actively involved in web design and app development for over a decade.

Originally a  Quantity Surveyor by study but opted into web development  where his heart truly belonged shortly before graduating from Yaba College of Technology.

Anas AmusanAnas is a web developer at WebRelated Consulting and has worked on several web application projects as a team member of WebRelated Consulting.

With a number of years experience he has developed a sound skill in CSS, PHP, MYSQL. Anas is a graduate of Osun State University.

Mojisola Isaac Mojisola is in charge of business development & client services at WebRelated Consulting.

Her tasks are strictly business development related regarding the project planning and organization of RAMP.

Moji studied Mass Communication at The Federal Polytechnic, Offa, Kwara State.

Page 14: RAMP Pitch Slide Deck

Parting WordsAbout 14 months ago, I conceived the RAMP Idea. Initially I felt it was too big a task to personally achieve. But an inner voice said it could be done.

About 3 months later, we started work developing the initial prototype of RAMP, all by ourselves from our little office here in Lagos, Nigeria.

RAMP is a product that we believe provides a critical solution to vacuum in Real Estate Sector.

I smile to myself anytime I remember this was just an Idea stuck in my head a little over a year ago.