Section A – Question 1 a) Development and Progression –Creativity and Digital Technology

Wednesday 26th March 2013

Unit G325: Critical Perspectives in Media

Why?

Aims & Objectives

• Re-cap prior learning in relation to what is expected of you for this Section of the exam.

• Go through the expectations for Question 1 a) and how you need to discuss and evaluate the progression you have made from AS to A2 with your coursework in relation to Creativity.

• Establish HOW you have made this progression and identify some key examples YOU MUST use and know for the exam IF you get a question for this area.

• Review the learning.

AO2Apply knowledge and understanding to show how meanings are created when analyzing media products and evaluating your own practical work (Section A)

“The focus of this evaluation must be on skills

development”

Key term: Progression

YOU MUST “Fill in the blanks” for the theory we covered last Section A lesson for Research & Planning.

Extension - YOU COULD give an example to support your understanding of the theory.

STARTER 1 – 2 Minutes

Pete Fr____ (20__)

Suggested that creativity is

brilliant, but that the key to a

strong media product was

“pro__________ and

o_________”.

aser 02

fessionalismrganisation

Bennett, S_____ & Wall (20__)

All media production

“takes place in the l___ of

o___ media p_______”.

later 06

ight

ther roduction

YOU MUST note down ONE example of where YOU feel you have been creative at both AS and A2 Level.

Extension - YOU COULD make the link to highlight the progression that you’ve made from AS to A2.

STARTER 2 – 3 Minutes

• Creativity and……

✓

✓

• Digital Technology

2012 Paper Question

and

YOU MUST give ONE example for EACH of the above software the showcases a Creative Decision you made post-production – for example:

“At Foundation Level, I demonstrated my creativity by applying a post-production effect in the form of….. to the image on my….. page for my magazine called. The tools used were…”YOU SHOULD then explain HOW this “made a difference” and whether you adopted a similarly creative approach to your Advanced Level work OR developed this

Main Task 1 - 15 Minutes

FEEDBACK

Key areas to consider:

1) What software did you use?2) How did you use it? – For example which tools did you use that allowed you to be

creative and professional with your work3) When did you become creative – pre, during OR post-production?

Task – 15 minutes

• What method did you choose to Evaluate your work at AS and A2?• Where can you highlight an example of where you demonstrate Creativity?• How did this have a POSITIVE impact on the “Final Outcome”?

Main Task 2 - 10 Minutes

FEEDBACK

2013 Paper Question

Using the exemplar answer from last years Question 1 a) (which achieved 23/25) YOU MUST complete the following:

Use a GREEN pen to identify language from the Question –for example have they used this in the P of PEA?

Use a RED pen to identify “Range of examples” in the answer – for example have they used this in the E of PEA?Extension - YOU COULD identify if they make the comparison between AS and A2

Use an ORANGE pen to identify the impact on the outcome –for example what did the effect applied convey? Was it successful?

Digital Technology –

What did you use? When? Why? Outcome?

Task – 15 minutes

Digital Technology –

What did you use? When? Why? Outcome?

FEEDBACK

2013 Exam Moderator - Feedback

YOU SHOULD designate no longer than 25-30 minutes answering this question (dependent on how much planning you want to do for Section B).

1-2 Minutes – BRIEF Plan and Introduction

20 minutes – 3-4 examples from your AS coursework and compare/contrast your “skills in the use of digital technology” in expressing your creativity to similar examples from your A2 work.

2-3 minutes – Conclusion/Proof read

2013 Paper Question

What you have learnt– Plenary3 minutes

YOU MUST write down x1 area you

need to address for Creativity

YOU COULD give more than x1 example.

Homework:

1)Revise!

2)Complete a Practice Question to hand into Mr Crafts for marking for Question 1 a) (See Past Paper Questions on the Blog)

Due: Wednesday 2nd April 2014 –Period 3