WHAT KIND OF MEDIA INSTITUTION MIGHT DISTRIBUTE YOUR MEDIA PRODUCT AND WHY?

I believe that Conde Nast would be most likely to publish my magazine. It is similar to the magazines that they publish in the sense that it would be high end and features high end fashion. The audience is also middle class and aged between 17 and 30 which relates to the kind of audiences that they target. The only difference is that it is a music magazine that features a fashion section. Conde Nast does not actually publish a music magazine but this could be a way for them to branch out while maintaining their reputation for publishing the high end of magazines.

My magazine is a similar lay out and house style to Vogue but incorporates music, this means that there could be a market for my magazine as people that enjoy vogue but would like to read about music as well. Both audiences are similar with Vogue’s average reader a 28 year old female. With 93% of it’s readership female it’s audience replicates that of the target audience for my magazine. Because of this Conde Nast may be interested in publishing mine. The audience for Vogue is very strong so there should not be a decline in readers of Vogue.