Proceeds Benefit:National Alliance for Thrombosis

and Thrombophilia

www.stoptheclot.org

Who is Mark Hackley? Mark is a musician and a man on a mission. He’s not a normal country star by industry standards. He doesn't wear make up, doesn't run and jump around on a big stage. People everywhere enjoy his songs. He reaches the masses while living a normal work and family life in the Shenandoah Valley of Virginia. Proficient on the piano and guitar, he is a gifted songwriter and has written over 100 songs.Mark is committed to sharing a portion of his music sales with the National Alliance for Thrombosis and Thrombophilia (NATT), to help others learn about blood clots. Mark’s mission is to raise the awareness of blood clots, how they endanger lives and how life threatening situations can be avoided with a little knowledge. Mark wants to travel the country and tell music lovers all about it through a 2010 tour.

Why Blood Clot Awareness?Mark was a 45 year old singer/songwriter living in Waynesboro, VA when he suffered a pulmonary embolus in June 2006. "I want people to know that you don't have to be old or ill to suffer a serious blood clot," Mark said. "I was performing a private concert in northern Virginia when I noticed a dull pain in my left calf. After a day of much more intense pain in my right chest area I was diagnosed with a pulmonary embolism (lung clot), most likely originating from a blood clot that formed in my leg," explained Mark. During the 3-hour long concert, Hackley remained in an awkward position where, according to doctors, a new cowboy-style, calf-high boot most likely cut off or reduced the blood flow to his calf, thus allowing a blood clot to form. Sitting for long periods of time, injuries, and surgeries are all possible culprits for blood clots. There are a number of other risk factors for forming blood clots. "Having a deep vein thrombosis (DVT) or pulmonary embolus (PE) is a very serious situation, and I want to help increase awareness of DVT and PE so that others may prevent blood clots before they happen. In an effort to help promote DVT Awareness, I want to travel the country to spread the word through my music.”

Mark Hackley’s Mission with Blood Clot

Awareness In September 2008, the Surgeon General issued a Call to Action to prevent deep vein thrombosis and pulmonary embolism. An introduction to the Surgeon General's action plan by the Secretary US Department of Health and Human Resources sums up the value and urgency for blood clot survivors like Mark Hackley to tell their story to the general public: "One of the biggest challenges relates to blood clots in the legs (a disease know as deep vein thrombosis or DVT), which can not only cause pain, swelling, and other discomfort, but also frequently travel to the lungs, causing a potentially fatal pulmonary embolism (PE). The best estimates indicate that 350,000 to 600,000 Americans each year suffer from DVT and PE, and that at least 100,000 deaths may be directly or indirectly related to these diseases. This is far too many, since many of these deaths can be avoided. Because the disease disproportionately affects older Americans, we can expect more suffering and more deaths in the future as our population ages–unless we do something about it...Too few Americans know what DVT or PE is, how to recognize the symptoms, or how to talk with their clinicians about prevention, diagnosis, and treatment. Too few health care professionals are aware of the evidence-based practices for identifying high-risk patients and providing preventive, diagnostic, or therapeutic services." 1

Mark is an everyday, normal guy. That's why he thinks his style of music and urgent health message will get through to many people in daily public shows in communities across America. With music/ public education shows at over a hundred public libraries during a summer-long regional tour, Mark will impact thousands of people. And just as important, he feels that his expertise in public relations and marketing will boost the important health message as he travels from city to city and state to state. Part of his daily routine will be calling and visiting with local media, promoting the urgency of DVT awareness. Not only will Mark's message impact the general public, but also the health care industry itself. Mark's small venues will include meetings at medical centers, where physicians and nurses will have the opportunity to be reminded of this killer .

By pledging to sponsor the 2010 Man on a Mission Tour, sponsors will be making a valuable investment in responding to the Surgeon General's Call to Action. In addition to helping Mark tell his story, 15% of all sponsorship sales and all of Mark Hackley's music sales--- CD's, mp3 downloads, royalties, sales of songs--- will forever be donated to the National Alliance for Thrombosis and Thrombophilia (NATT) to heighten further DVT research and awareness. Sponsors will be recognized at all of Mark's shows and at all of his public appearances during the summer-long music and health awareness tour. Also, sponsors will be posted on Mark's website on the 2010 Man On A Mission Tour link, and will be thanked in tour newsletters and blogs. There are even more marketing benefits by becoming a tour sponsor and they are described in the following pages.

1- The Surgeon General’s Call to Action to Prevent Deep Vein Thrombosis and Pulmonary Embolism, 2008

The 2010 Man On A Mission Tour

Mark Hackley plans a tour of the Southeastern United States to spread

the word about Blood Clot Awareness through his music. The Man On A

Mission Tour is scheduled for May 2010 and will end in November 2010.

The Man On A Mission Tour welcomes sponsors to join the tour to show

support for Blood Clot Awareness through the National Alliance for

Thrombosis and Thrombophilia. Many life threatening blood clots can be

prevented through the education Mark brings through the message of his

tour and the ongoing work of the NATT. At least 100,000 Americans die

each year from blood clots in the veins. Most of these lives could have been

saved if more people, including health professionals know about the

symptoms to look out for.

Mark Hackley is dedicated through his music to tour the country to educate

his fans and music lovers about prevention, diagnosis, and treatment of

blood clots. Please join Mark in his mission with the Man On A Mission Tour.

Help to keep Blood Clot Awareness strong in our country while working together for a great cause!

www.markhackley.com

Mark Hackley Man On A Mission 2010 Tour

DatesCharlottesville, VA May 4-8Richmond, VA May 9-13Lynchburg/Roanoke, VA May 14-23Blacksburg, VA May 24-Jun 23Charlotte, NC June 24-29Myrtle Beach, SC June 30-Jul 6Outer Banks, NC July 7-12Norfolk, VA July 13-22Washington, DC July 23-Aug 8Raleigh/Durham/Greensboro, NC August 9-24Asheville, NC August 25-29Nashville, TN Aug. 30-Sep. 4Birmingham, ALSeptember 5-8Atlanta, GA September 9-18Orlando, FL Sep. 19-Oct. 1Raleigh/Durham/Greensboro, NC October 2-19Charleston, WV October 20-28Lexington, KY Oct. 29-Nov 2Pittsburgh, PA November 3-7

Lexington

Charleston

Pittsburgh

Washington, DC

Norfolk

Richmond

Outer Banks

Myrtle Beach

Atlanta

Nashville

Orlando

Birmingham

Raleigh/Durham/Greensboro

Asheville Charlotte

BlacksburgLynchburg

Charlottesville

SPONSORSHIP OPPORTUNITIES

MARK HACKLEY MAN ON A MISSION 2010 SOUTHEAST U.S. TOURMark Hackley welcomes all sponsors for this cause marketing opportunity as a Sponsor of the Mark Hackley Man On A Mission 2010 Tour in 18 geographic areas of the Southeastern Region of the USA. A minimum of 5 performances will be scheduled in each Market. Opportunities include Media, On Site, Promotional, and Public Relations. This sponsorship is attractive to those interested in receiving exposure as a first-responder to the Surgeon General's Call to Action on DVT. By partnering with Mark Hackley on his Man On A Mission 2010 Tour, he will personally promote your business as supporter of a timely concern for Baby-Boomers. Sponsor support will include the following: Media, On-site, Promotional, and Hospitality.

Media• Mention as a sponsor in all press releases• Mention in all DVT awareness programs with radio station interviews in each Market of the tour• Mention in all DTV awareness programs with each individual TV Market (local morning, noon, and

evening news) of the tour• Company logo as a sponsor of the Mark Hackley Man On A Mission Tour for all print ads• Company logo as a sponsor of the Mark Hackley Man On A Mission Tour in lifestyle magazines and

community publications in each market

The Mark Hackley Man On A Mission Tour Vehicle Signage• Company logo on the Mark Hackley Man On a Mission Tour promotional vehicle traveling the Mid-

Atlantic and Southeastern USA from Pennsylvania to Florida

On Site Signage• Company logo on one 5’ W x 8’ H event banner back drop for the Mark Hackley Man On A Mission

Tour to be displayed at every performance and any scheduled press conferences • On-site sampling, couponing or merchandising (sponsor to provide samples)

Promotional/Collateral Materials• Company logo on the Mark Hackley Man On A Mission Tour posters (distribution 10,000)• Company logo on the Mark Hackley Man On A Mission Tour Programs (distribution 10,000)• Company logo on the Mark Hackley Man On A Mission Tour flyers (distribution 100,000)• Company logo on the Mark Hackley Man On A Mission Tour Official T Shirts • Company logo and link on the Mark Hackley Man On A Mission Tour website

PA Announcements• Company mention as a tour sponsor during each performance (minimum two per performance)

Hospitality• Special seating at specific performances• Sponsor recognition at any pre-event party or Gala

Total Investment: $5,000.00 Note: a minimum of 180 performances are scheduled in 2010