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1 Project Report on “A Case Study For The Registration of Agri-horticultural Products from the State of Telangana as Geographical Indications” Submitted By Rajni RoopVasudev Roll No: 33-TMA-359-15 Under the Guidance of Dr. S.K. Soam, Head, ICM Division, NAARM, Hyderabad in Partial Fulfillment of the Course P.G. Diploma in Technology Management in Agriculture (PGD-TMA) Jointly Offered by March, 2016 National Academy of Agricultural Research Management (NAARM),Hyderabad-500030 Centre for Distance & Virtual Learning University of Hyderabad Hyderabad-500001

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Page 1: Project Report on “A State of Telangana as Geographical Indications”eprints.naarm.org.in/190/1/GICROPS-Final.pdf · 1 Project Report on “A Case Study For The Registration of

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Project Report on

“A Case Study For The Registration of Agri-horticultural Products from the

State of Telangana as Geographical Indications”

Submitted By

Rajni RoopVasudev

Roll No: 33-TMA-359-15

Under the Guidance of

Dr. S.K. Soam, Head, ICM Division, NAARM, Hyderabad

in Partial Fulfillment of the Course

P.G. Diploma in Technology Management in Agriculture

(PGD-TMA)

Jointly Offered by

March, 2016

National Academy of Agricultural Research

Management (NAARM),Hyderabad-500030

Centre for Distance & Virtual Learning

University of Hyderabad

Hyderabad-500001

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CERTIFICATE

This is to certify that Rajni Roop Vasudev of Roll no. 33-TMA-

359-15 has satisfactorily prosecuted the project work entitled “A Case Study

for the Registration of Agri-horticultural Products from the State of Telangana

as Geographical Indications” submitted in partial fulfillment of the requirement

for the PGD-TMA course and it is of sufficiently high standard to warrant its

presentation for the evaluation. I also certify that the project or part thereof has

not been previously submitted by her for any course in any university.

Dr. S.K. Soam

Head, ICM Division,

Date: 25-03-2016. NAARM

Hyderabad. Hyderabad -500 030.

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DECLARATION

I hereby declare that the Project Report entitled “A Case Study for the

Registration of Agri-horticultural Products from the State of Telangana as

Geographical Indications” submitted in partial fulfillment of the requirement for the

P.G. Diploma in Technology Management in Agriculture and any part thereof has

not been published by me earlier in any manner.

(Signature)

Date: 25-03-2015. Name: Rajni Roop Vasudev

Place: Hyderabad. Roll No. 33-TMA-359-15

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ACKNOWLEDGEMENT

I express my sincere thanks to my guide, Dr. S.K. Soam, Head, ICM

Division, NAARM, Hyderabad, for guiding and encouraging me during the

project work. I also thank all those agri-horticultural scientists and officers for

providing me all necessary information to help me successfully complete my

project work.

. I would also like to thank Dr. R. Kalpana Sastry, Programme

Director of PGD-TMA and other academic staff of PGD-TMA, for their

interactive lectures which undoubtedly has enhanced my knowledge in

agriculture.

Rajni Roop Vasudev

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CONTENTS PAGE

TOPIC PAGE NO.

Abstract or Summary

8

Introduction 9

Review of literature or background 10

Materials and methods used, or approach

adopted

16

Presentation of results and discussion 17

Conclusion drawn and references cited 29

Illustration : flow chart , tables , photographs

used for presentation of results

30

Citation and source attributions 41

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ABSTRACT OR SUMMARY

Since Telangana is a newly formed State in the Union of India, identifying and

developing GIs for the various agri-horticultural products (flowers/

fruits/vegetables/cereals/pulses/millets) in the state, is in the process. Thus, as of

now, no application in this respect has been filed before the GIs Registry,

Chennai, Tamil Nadu.

However, some agri-horticultural products which have the potential for being

registered as GIs are in the process of being recommended by agri-scientists,

working at various research stations in the State.

They include:

1. Kollapur Mango

2. Alampur Beneshan Mango

3. Thandur Red Gram

4. Palem Yellow Pericarp Sorghum (PYPS-2)

5. Balanagar Custard Apple

A GIs tag for the above - mentioned agri -horticultural crops and for those yet to

be identified with GI potential will pave the way for better branding and

marketing, both in the domestic and international markets.

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INTRODUCTION

As member of the World Trade Organization (WTO), India signed the Trade-

Related Aspects of Intellectual Property Rights (TRIPS) Agreement, 1994, and

was hence obliged to pass the Geographical Indication of Goods (Registration

and Protection) Act, 1999, which came into force on September 15, 2003.The

Act extends to the whole of India. The Act is administered by the Registrar of

Geographical Indications, i.e, the Controller-General of Patents, Designs and

Trademarks. The Geographical Indications Registry is located in Chennai

(Madras), Tamil Nadu, and has an all-India jurisdiction.1

The Act defines Geographical Indications (GIs) as agricultural goods, natural

goods, or manufactured goods which originate in the territory of a country or

region, or locality in that territory, and where a given quality, reputation or other

characteristic of such goods is attributable to its place of origin with inherent

natural and human factors. {Article 2(e)}. 1

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The Act defines Indication as any name or geographical name or figurative

representation which shows/conveys the geographical origin of goods. {Section

2 (g)}.1

Most commonly, a GI consists of the name of the place of origin of the good,

such as, “Jamaica Blue Mountain”, and “Darjeeling tea”. But, non-geographical

names, such as, “Argan Oil” or symbols commonly associated with a place,

such as, “Eiffel Tower of Paris”, can also constitute a GIs. In essence, whether

a sign functions as GIs is a matter of national law and consumer perception.

Under the Act, goods that can be registered include– agricultural, natural,

handicrafts, manufactured goods and food stuffs. {Section 2(1) (f)}.1

REVIEW OF LITERATURE OR BACKGROUND

The International Convention for the Protection of Industrial Property, 1883

(Paris Convention) was the first international convention to provide recognition

and protection to goods originating from a particular region and having

characteristic qualities, besides providing protection to inventions (patents),

trademarks, and industrial designs. {Article 1(para 2) of the Paris Convention}2

The Convention under Article 1 (para3) states that industrial property is not

limited to industry and commerce but includes agriculture and extractive

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industries and to all manufactured or natural products, such as wines, grains,

tobacco leaf, fruit, cattle, minerals, mineral waters, beers, flowers and flour.2

Later, the Trade-Related Aspects of Intellectual Property Rights (TRIPS)

Agreement, 1994, of the World Trade Organization (WTO), under Art. 22(1)

recognized both, the Indication of Source and Appellation of Origin as

Geographical Indications (GIs) and defined it as “ a good originating in the

territory of a member, or a region or locality in that territory, where a given

quality, reputation or other characteristic of the good is essentially attributable

to its geographical origin.”2

PROCEDURE FOR REGISTRATION

Attaining protection for a product as GIs is not easy. Producer groups and

governments must consider the political, social, competitive factors, appropriate

levels of quality, consistency of supply, credible assurance systems, business or

supply chain competitiveness. Thus, creating and sustaining GIs is a long and

resource-intensive undertaking. 2

The cost of developing a GI extends far beyond the direct costs of filing for

registration. For instance, defining the exact boundaries of a GI can be

politically and socially controversial .e.g. Basmati rice. Also, some current

producers or processors may be excluded; some free-riders may demand to be

included. 2

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Procedure:

1. Identify all the potential GIs in the State.

2. Prepare detailed documentation on each potential GI.

3. Organize the producers.

4. Take measures for protecting the qualities.

5. Apply to the Registrar with the potential ones.

RIGHTS GRANTED UPON REGISTRATION

Upon registration, the owners/proprietors have the right to use the

Geographical Indication to prevent its use by a third party whose product does

not conform to the applicable standards. For example, the producers of

Darjeeling tea have the right to use the GIs, “ Darjeeling tea” grown in their

tea gardens according to the standards set out in the code of practice for the

geographical indications.2

BENEFITS OF REGISTRATION 2

Registration of a GI provides the registered proprietor and the authorized user

the exclusive right to protect the GIs on the specified goods. Monopolization of

the market enables the producers to control prices, i.e., can charge premium

prices, thereby enhance profits.

Consumers cannot easily determine the quality of the product or its production

process. This is where a GIs confirms a link not only between a product and a

specific geographical region, but also with the unique production methods,

characteristics or qualities that are known to exist in the region. It has been

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found that consumers are willing to pay more for a GI product than for a similar

non-GI product.

GIs and Industry

Many registered and potential GIs of India are in the Micro, Small and Medium

sector. With GI protection, it enables producer of such goods to develop their

market and increase returns.

GIs and Rural Economy

GIs are mostly from villages or small towns and thus GI provides higher income

for the producers of goods from these regions. Thus, GIs have the potential to

transform the rural economy for the better.

GIs and Tourism

Regions attract tourists to buy special handicrafts and handlooms, and special

foods or drinks. (See Table No.1)

PROTECTION OF GIs

In many cases, certain GIs are protected in one country, but not in another

country or the forms or scope of protection are often different from country to

country.eg. Feta cheese from Greece and Champagne wine of France are

protected in the European Union but not in the United States.

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A geographical name merely noting the source of origin (eg. Made in India)

may not necessarily be a GIs that can be protected. Some GIs such as Basmati

rice and Feta cheese are from a particular place, (India and Greece) but do not

use direct geographical name.

As GIs becomes more popular, it takes a value like a brand name for a product.

However, without a strong and enforced intellectual property rights, GIs can

lose their association with a geographical area. Not only do competitors outside

the geographical area imitate products and then fraudulently sell them as

authentic (i.e., attempts to “free-ride” on their reputation by using same or

similar names), even producers within the area sometimes offer sub-standard

products that can erode the quality of the product. However, since protection

systems vary from country to country, lack of a single common international

approach of protection or even a single registry makes it difficult to secure

protection world-wide. Thus, GIs requires adequate protection.

Legal status is not always granted easily. Importing countries have no obligation

to accept, register or offer legal protection to GIs, if it does not meet their legal

criteria.

For GIs to be successful, the enforcement of legal protection is an absolute

necessity, otherwise GIs becomes a common name or generic name in the

market.

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AGRI-HORTICULTURAL PRODUCTS PROTECTED AS GIs

Although most of the protected GIs occur in the more developed regions, there

are many in the developing world. The market for GIs is significant, especially

in the United States, Europe and the more affluent countries. The majority of

that is for wines and spirits.2

The European Union (EU) has greatest number of GIs of any region, followed

by USA, Switzerland, New Zealand, Australia, and China. Of the 167 countries

that protect GI as a form of intellectual property, 111 countries including the EU

27 have specific or sui-generis systems of GI laws in place. There are 56

countries using trademark system, rather than or in addition to specific GI

protection laws. These countries utilize certification marks, collective marks or

trademarks to protect GIs.2

In India, the Office of the Controller-General of Patents, Designs, and

Trademarks, Chennai, Tamil Nadu, has registered some of the agri-horticultural

products as GIs. (See Table No.2), while many such products are awaiting

registration at the Registry. (See Table No.3)

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MATERIALS AND METHODS USED, OR APPROACH ADOPTED

METHOD USED: Interview method –

(1) Personal interview, and

(2) Telephonic interview

(1) Personal interview with:

Mr. Sharath Babu, Horticulture Officer, Department of Horticulture,

Commissionaire of Horticulture, State of Telangana, Hyderabad.

Dr. Raji Reddy, Director of Research for Agriculture, Prof. Jayashankar

Telangana State Agriculture University, Rajendranagar, Hyderabad.

Dr. G. Satyanarayana Reddy, Director of Research for Horticulture,

Konda Lakshman Telangana State Horticulture University,

Rajendranagar, Hyderabad.

(2) Telephonic Interview with:

Dr. (Smt.) Sarojini, Assistant Director, Horticulture-II, Mahabubnagar,

Telangana. Data and photograph on Kollapur mango and Alampur

Beneshan mango, given by her, has been included in project report.

Dr. M.V. Nagesh Kumar, Principal Scientist (Oilseeds/Millets), Palem,

Mahabubnagar District, PJTSAU. Data and photograph on Palem Yellow

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Pericarp Sorghum (PYPS-2), given by him, has been included in project

report.

Dr. C. Sudhakar, Senior Scientist (Agronomy), Head of the Agricultural

Research Station,Tandur, Ranga Reddy District,Telangana.Data and

photograph on Tandur Red Gram, given by him, has been included in project

report.

Dr. Surendra Raju, working on Sona masuri DPT rice. (cereals).

According to him, application for GIs was withdrawn as there was no

scientific evidence with respect to this variety of rice.

PRESENTATION OF RESULTS AND DISCUSSION

Since Telangana is a newly formed State in the Union of India, identifying and

developing GIs for the various agri-horticultural products (flowers/

fruits/vegetables/cereals/pulses/millets), is in the process. Thus, as of now, no

application for GI registration has been filed before the GI Registry, Chennai,

Tamil Nadu. However, some agri-horticultural products which have the

potential for being registered as GIs are in the process of being recommended

by agricultural scientists working at various research stations in State of

Telangana: They include:

1. Kollapur Mango

2. Alampur Beneshan Mango

3. Palem Yellow Pericarp Sorghum (PYPS-2)

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4. Tandur Red Gram

5. Balanagar Custard Apple

1. KOLLAPUR MANGO

Acknowledgement: Data and photograph given by Dr. (Smt.) Sarojini ,

Assistant Director, Horticulture -II Mahabubnagar District, Telangana.

History of Kollapur Mango

About 100 years ago, the King (Raju) of Kollapur Samstan brought the

mango plants of Banginepally / Benishan variety from Nujiveedu region of

Andhra Pradesh State and planted them in Yelluru village ( Raju Gari Pedda

Thota) and in Chukaipally village ( Krishna Vilas Thota), both of Kollapur

Mandal. When the mango trees were 10 years old, the stones/seeds (Tenkalu)

and scion material were used for grafting and the grafted plants were distributed

to other places of the kingdom for area expansion. After plantation in Kollapur,

the taste and size of the said variety had increased compared to the Nujiveedu

variety due to environmental factors like temperature, rainfall and availability

of suitable soil.

Significance of Kollapur Mango

Nujiveedu Mango plants are cultivated with sufficient irrigation water

and with surplus fertilizers where as Kollapur Mangoes have become famous

for their taste and size because 100 years ago the cultivation was without either

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irrigation or fertilizers to increase the plant growth and hence, the plant growth

was dependent only on environmental factors like rain fall, temperature and

suitable soil.

Characteristic of Kollapur Mango

Kollapur Mango fruit is big in size and weighs 200 gms to 400 gms and

is golden yellow colour with thin edible skin. It has more sugar content and

longer shelf -life. The apical part of the Mango has high shoulders and tip of

the fruit is pointed. The Mango has small stone inside with fibreless pulp and is

yellow in colour and has a sweet taste . (See Photograph )

Mandal-wise Area Details of Mango Cultivation in Kollapur Jurisdiction.

Sl. No. MANDAL MANGO Area in Ha.

1 KODAIR 1332.00

2 KOLLAPUR 2880.00

3 PEDDAKOTHAPALLI 2652.00

4 PANGAL 427.20

5 WEEPANGANDLA 2820.00

2. ALAMPUR BENESHAN MANGO

Acknowledgement: Data and photographs given by Dr. (Smt.) Sarojini ,

Assistant Director, Horticulture -II, Mahabubnagar District, Telangana.

Alampur Beneshan Mango was first cultivated about 200 years ago by

Mohammed Sultanuddian Khan in an area of 450 acres of land. He had brought

the saplings from Nawab’ s garden in Banganapalli , Kurnool, Andhra Pradesh.

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Later, these were grafted and developed . Interestingly, Her Highness, The

Queen of England, Elisabeth , was given to taste this variety of mango and in

appreciation, awarded Mohammed Sultan Khan.

Later on, farmers also cultivated these mangoes in about 500 acres of land,

mainly in villages of Sultanpuram and Bhiranpalli, along the banks of the

River Thungabhadra. Presently, these gardens are limited to 100-120 acres of

land because of the construction of the Srisailam Dam. However, even now,

many gardens which are 60-70 years old are existing in Ryalampadu and in the

outskirts of Sultanpuram, covering an area of about 40 acres.

The farmers belonging to these areas are marketing their produce in Kurnool

and Hyderabad. Also, Mohammed Sultanuddian Khan’s grandson , Mr. Parvez

Khan (cell no. 9177842263) is cultivating these mangoes in about 20 acres of

land at Alampur and is exporting them abroad, especially to countries like

Kuwait, Saudi Arabia, and Emirates, at the rate of Rs.1,700/kg.

Alampur Beneshan Mango has got its specific colour, taste, aroma and long

shelf-life because of the climatic factors like soil and that of the water of the

River Thungbhadra. On an average, each mango weighs 1 kilogram.

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A GIs tag would save this variety from extinction , besides helping farmers of

the region to earn profits further expand cultivation. Rightly so, the farmers are

ready to co-operate for this endeavour. (See Photograph)

3. PALEM YELLOW PERICARP SORGHUM (PYPS-2)

Acknowledgement: Data and photograph given by Dr. M.V. Nagesh Kumar

(Principal Scientist), Oil Seeds/Millets, Palem, Mahabubnagar District,

Telangana. (See Photographs)

This popular sorghum cultivar has unique features such as:

1.high consumer preference because of good quality of roti/chappati

2.drought tolerance

3.high fodder yield: 25-28q/acre

4.high grain yield: 8-10q/acre

5.duration: 90-95days.

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4 .TANDUR RED GRAM

Report on Need for Establishment of Red gram Board in

Tandur, Ranga Reddy District,Telangana State

Compiled By

Dr. C. SUDHKAR

The Principal Scientist (Agronomy) & Head,

Agricultural Research Station,

TANDUR=501141

Ranga Reddy Dist.

Telangana State

Introduction

Red gram is an important pulse crop in Telangana State which is grown

in an area of 2.25 Lakh Hectares. Among the various districts, Ranga Reddy,

Mahabubnagar and Medak alone contribute for more than 60% of total area

(1.35 Lakh Hectares).

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Red gram is a versatile crop and is ideally suited for drought-prone areas

of Telangana State. It is a fast growing crop with extensive root system. Its tap

root system allows optimum utilization of soil moisture and soil nutrients. It is

endowed with diverse useful characteristics and is a multipurpose crop – it

occupies a pride of place in rain fed farming; it is used as food, feed and fuel; it

is grown across slopes to reduce soil erosion; with its high protein content, it is

used as an ideal supplement to traditional cereals, it being a leguminous crop

fixes atmospheric nitrogen to fortify fertility benefit equivalent to about 40 kg

of nitrogenous fertilizer per ha and its heavy shedding adds considerable organic

matter to the soil. It is not only a cash (commercial) crop but also a staple food

crop. Its area and production, however, are highly fluctuating year after year on

account erratic, scanty and uneven rainfall; high infestation of pests and

diseases and highly varying market prices. Being a drought tolerant crop, Red

gram is being raised as both sole main crop and as an inter-crop and subsidiary

crop with cotton, sorghum and/or green gram as the main crops in Telangana

State.

Importance of Red gram in Ranga Reddy District Red gram is a life line for the

dryland farming community of Ranga Reddy District. The wide range of

suitable soil types, natural resources and the most congenial climatic conditions

supported with Research and Extension activities makes Red gram a

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predominant cash crop in the district. The market preference for “Tandur Tur

Dal” and consequent consistent demand for the produce from the district in the

specific commodity markets imparts value by fetching premium market price.

Though the produce has wide demand as a high quality commodity in Indian

and foreign markets, the real benefits are not being transferred to the actual

producers i.e., farmers due to unhealthy interventions of the middle men. There

is a huge demand for the processed Red gram i.e., Tur Dal even International

markets. The unique features of Red gram grown in Tandur region such as, very

good taste, better cooking quality and enhanced keeping quality of cooked Dal

makes it a versatile commodity having a specific

Geographical Indication like the Teas grown in Darjeeling district of West

Bengal and Basmathi Rice grown in Amritsar District of Punjab State.

Need for establishment of Red gram Board in Tandur, Ranga Reddy District.

1. Red gram is the major Grain Legume crop of Tandur region

Availability of fertile deep black soils in Ranga Reddy district with

favourable climatic conditions result in higher average Red gram

productivity (758 kg/ha) which is far higher than state average

productivity (441 kg/ha) and national average productivity(655 kg/ha).

Having Red gram board in Tandur region can increase the cropped area

and can lessen the competition from other risky cash crops which require

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huge investments like cotton. Establishment of Red gram board will be

beneficial to all the Red gram growing areas of Telangana state besides,

catering the needs of major Red gram growing states.

2. Tandur Red gram has immense potential for export.

Owing to its unique quality traits like very good taste, better cooking

quality and enhanced keeping quality of cooked Dal makes it an ideal

commodity for export. Hence having Red gram Board will facilitate the

export of the commodity to the international market to fetch lucrative

foreign exchange.

3. Tandur region is the biggest market for Red gram.

Agicultural Market Committee, Tandur is the biggest Market for Red

gram Trade in Telangana State. On an average, annually about 4.0 Lakh

quintals of commodity arrives to AMC, Tandur. The produce not only

from Ranga Reddy and Mahabubnagar districts, but also from adjoining

districts of Karnataka also arrives to AMC, Tandur. Establishment of Red

gram Board will facilitate in regulating the market transactions and can

aid in provision of good market price to the farmers by minimizing the

Middlemen involvement.

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4. Support from Agricultural Research Station, Tandur (Professor

Jayashankar Telangana State Agricultural University) in terms of

technology generation and dissemination.

Tandur region is consistently supported by the experienced Research Scientists

of Agricultural research Station functioning under Professor Jayashankar

Telangana State Agricultural University. The Research establishment is

supporting the farming community in a big way through technology generation

and dissemination. So far, the research Station has developed numerous High

yielding varieties, low cost management technologies and plant protection

strategies to help the farmers reap more benefits from Red gram cultivation. The

Red gram Board if established there will be a mutual growth and extended

benefits to the farmers and the coordinated efforts can ultimately be beneficial

to the farming community. The both institutions can extend the fiscal and the

technical support to the farmers and the efforts will lead to a win-win situation.

5. Tandur region is in near proximity to International Organization i.e.,

ICRISAT (International Crops Research Institute for Semi-Arid Tropics)

The another strong positive argument for establishment of Red gram

Board at Tandur will be that, it is in near proximity to ICRISAT, a

reputed international organization carrying out pioneering Research work

in Red gram crop as a mandate. The outcome from ICRISAT & ARS,

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Tandur collaborative Research is directly transferred to the farmers’

fields. The proposed Red gram Board can collaborate with ICRISAT and

ARS, Tandur in developing viable strategies to enhance Red gram

production and productivity in the region.

6. Timely support to resource poor small and marginal farmers in terms of

credit and quality inputs.

The dryland farmers are mostly depending on private money lenders for

the initial investment for raising the crops. Frequently, due to higher

interest rates, the farmers are not realizing the desired level of profits

from Red gram production. The timely availability of quality inputs such

as Seeds, Fertilizers etc. is still a major constraint in Red gram Production

systems. Establishment of Red gram Board will ensure the farming

community with adequate and timely supply of credit at prescribed rate of

interest and the quality inputs as per the demand arising from time to

time.

7. Availability of large number of Red gram processing plants (Dal Mills) in

and around Tandur.

Tandur region being a highly productive zone for Red gram in terms of

yields, most of the Red gram processing plants (Dal Mills) are

concentrated in this area. There is a continuous demand for the raw

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material (Red gram produce) from the industry all round the year. If the

Red gram Board is established, it can facilitate continuous flow of the

raw material to the Dal industries by creating adequate warehouse

facilities.

8. Tandur region is in near proximity to International Organization i.e.,

ICRISAT (International Crops Research Institute for Semi-Arid Tropics)

The another strong positive argument for establishment of Red gram

Board at Tandur will be that, it is in near proximity to ICRISAT, a

reputed international organization carrying out pioneering Research work

in Red gram crop as a mandate. The outcome from ICRISAT & ARS,

Tandur collaborative Research is directly transferred to the farmers’

fields. The proposed Red gram Board can collaborate with ICRISAT and

ARS, Tandur in developing viable strategies to enhance Red gram

production and productivity in the region.

9. Timely support to resource poor small and marginal farmers in terms of

credit and quality inputs.

The dryland farmers are mostly depending on private money lenders for

the initial investment for raising the crops. Frequently, due to higher

interest rates, the farmers are not realizing the desired level of profits

from Red gram production. The timely availability of quality inputs such

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as Seeds, Fertilizers etc. is still a major constraint in Red gram Production

systems. Establishment of Red gram Board will ensure the farming

community with adequate and timely supply of credit at prescribed rate of

interest and the quality inputs as per the demand arising from time to

time.

10. Availability of large number of Red gram processing plants (Dal

Mills) in and around Tandur.

Tandur region being a highly productive zone for Red gram in terms of

yields, most of the Red gram processing plants (Dal Mills) are

concentrated in this area. There is a continuous demand for the raw

material (Red gram produce) from the industry all round the year. If the

Red gram Board is established, it can facilitate continuous flow of the

raw material to the Dal industries by creating adequate warehouse

facilities. (See Photographs )

CONCLUSION

GIs is, thus, the most ancient form of intellectual property (IP), which is an

intangible asset. In particular, GI is a unique and an important form of collective

intellectual and cultural property, with various Intellectual Property Rights

(IPRs). The right to the exclusive use of a name, which typically defines a

specific geographical or sometimes cultural area, is given by the state to

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regional producers and processors of particular products for their use only in

relation to those products. It is expected that there is a direct link between the

distinguishing characteristics, cultural aspects or the quality of a product and the

place of origin or geographical area. Hence, GIs is a device that signals a set of

unique qualities or attributes to consumers.

A GIs tag for the agri-horticultural crops mentioned in this project report and

also for those yet to be identified with GI potential, will pave the way for better

branding and marketing, both in the domestic and international markets.

.ILLUSTRATIONS

FLOW CHART

REGISTRATION PROCESS OF GI IN INDIA 1

OFFICE OF THE CONTROLLER - GENERAL OF PATENTS, DESIGNS &

TRADEMARKS

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ILLUSTRATIONS:

TABLE NO. 12

Benefit to Consumer Benefit to Owner

Assurance of qualities or characteristics and

authenticity

Higher profit for producers;

increase in sales,

Protection of local tradition,

culture

Increased employment

market for differentiation

and exclusivity as “brand”;

better market access;

Loss to Consumer Loss to Owner

Exclusivity may elevate costs Higher costs of production

May reduce innovation or improvement May reduce innovation

Public GI systems increase public costs of

governance and institutional capacity

Likely to require greater

local governance

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ILLUSTRATIONS:

TABLE NO.2

A LIST OF AGRICULTURAL GOODS THAT HAVE BEEN GRANTED GIs

STATUS BY THE GIs REGISTRY,CHENNAI, TAMIL NADU, FROM 15

SEPTEMBER, 2003 -- TILL DATE 1

AGRI-HORTICULTURAL

PRODUCT

STATE

KANGRA TEA HIMACHAL PRADESH

COORG ORANGE KARNATAKA

MYSORE BEETAL LEAF KARNATAKA

NAVARA RICE KERALA

MALABAR PEPPER KERALA

EATHOMOZHY TALL COCONUT TAMIL NADU

LAXMAN BHOG MANGO WEST BENGAL

KHIRSAPATI (HIMSAGAR)

MANGO

WEST BENGAL

NAGA MIRCHA NAGALAND

VIRUPAKSHI HILL BANANA TAMIL NADU

MANGO MALIHABADI

DUSSEHERI

UTTAR PRADESH

GUNTUR SANNAM CHILLI ANDHRA PRADESH

NASHIK GRAPES MAHARASHTRA

GIR KESAR MANGO GUJARAT

BHALIA WHEAT GUJARAT

GANJAM KEWDA FLOWER ODISHA

NAGA TREE TOMATO NAGALAND

ARUNACHAL ORANGE ARUNACHAL PRADESH

SIKKIM LARGE CARDAMOM SIKKIM

TEZPUR LITCHI ASSAM

KACHAI LEMON MANIPUR

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ILLUSTRATIONS:

TABLE NO .3

LIST OF SOME AGRI-HORTICULTURE PRODUCTS THAT ARE

AWAITING REGISTRATION FOR PROTECTION AS GIs,

APPLICATIONS FOR WHICH HAVE BEEN MADE BEFORE GIs

REGISTRY, CHENNAI1

APPLICATION

NUMBER

AGRI-

HORTICULTURAL

PRODUCT

STATE

139 ALPHONSO MANGO MAHARASHTRA

497 RATNAGIRI

ALPHONSO MANGO

MAHARASHTRA

241 BANGANAPALLE

MANGO

ANDHRA PRADESH

406 SALEM MANGO TAMIL NADU

407 HOSUR ROSE KARNATAKA

439 JOHA RICE ASSAM

490 SANGLI RAISONS MAHARASHTRA

494 BEED CUSTARD

APPLE

MAHARASHTRA

245 NAGA CUCUMBER NAGALAND

231 ERODE TUMERIC TAMIL NADU

474 RATNAGIRI &

SINDHUDURG

KOKUM

MAHARASHTRA

484 TANJAVUR RICE TAMIL NADU

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ILLUSTRATIONS: PHOTOGRAPHS

1. KOLLAPUR MANGO

Acknowledgement: Dr. Sarojini, Assistant Director, Horticulture-II

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2. ALAMPUR BENESHAN MANGO

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3. TANDUR RED GRAM

Acknowledgement: Dr. C. Sudhakar, Senior Scientist (Agronomy), Head of the

Agricultural Research Station, Tandur, Ranga Reddy District, Telangana

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3. TANDUR RED GRAM

Acknowledgement: Dr. C. Sudhakar, Senior Scientist (Agronomy), Head of the

Agricultural Research Station, Tandur, Ranga Reddy District, Telangana.

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3. TANDUR RED GRAM

Acknowledgement: Dr. C. Sudhakar, Senior Scientist (Agronomy), Head of the

Agricultural Research Station, Tandur, Ranga Reddy District, Telangana.

Tandur Red Gram: Grown in light of GI Registration.

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4. PALEM YELLOW PERICARP SORGHUM (PYPS-2)

Acknowledgement: Dr. M.V. Nagesh Kumar, Principal Scientist, Oil

Seeds/Millets, Palem, Mahabubnagar District, Telangana.

General crop view: panicle and seed of sorghum variety, PYPS 2

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4. PALEM YELLOW PERICARP SORGHUM (PYPS-2)

Acknowledgement: Dr. M.V. Nagesh Kumar, Principal Scientist, Oil

Seeds/Millets, Palem, Mahabubnagar District, Telangana.

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5. BALANAGAR CUSTARD APPLE

BALANAGAR CUSTARD APPLE: Documentation for this Variety is

being done.

CITATIONS AND SOURCE ATTRIBUTIONS

1. Website of the Office of The Controller-General of Patents, Designs and

Trademarks. www.ipindia.nic.in

2. Website of the World Intellectual Property Organization (WIPO)/

Geographical Indications. www.wipo.org