production for social action

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Production for Social Action Alis Rose

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Post on 11-Apr-2017

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Page 1: Production for Social Action

Production for Social ActionAlis Rose

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FeedbackClothing and Bag:Fine good use of logo on all, especially bag, works and is exactly how a fashion company would do it.

Logo:Good choice of font, clear, serious and the colourway makes perfect sense due to the reason behind it. The Logo JPEG has white between each colour but on everything else its black, the white works and breaks up the colours so use white between the colours on all your work (I think I know why thats happened and might be a ball ache to do but worth it. (you'll get marked down if your logo isn't the same across all platforms)Other than that it looks sound Also make all background black, on the JPEG its like a black rectangle over the text and the rest white, all black will look more impacting

Poster 1:Being fussy but try move 'intervene' up a line, to give more space between text and people.Logo looks good as watermark on top of people but if you've decreased the opacity instead try using the layer changes, multiply works well - Simply click on the layer, put opacity back to 100% and then if you can see the drop down menu that says 'Normal' click that and play with the options......Multiply is good because it turns your logo into a proper watermark keeping the people and the logo vibrant and clear.Also just have the letters on that poster, use wand tool to get rid of black background around letters.....If it doesn't look right just keep it, just a thought.

Poster 2: Powerful message made clear Logo is too vibrant though try reducing opacity and bringing down slightly so its not on the top of the poster line. You're trying to show the hardship of same sex relationships around the world so fading out the logo behind the map will impact this. Almost like saying 'there isn't much support but it is needed'. When you have to evaluate your work or analyse it this will give you something to talk about well and a strong positive for why you did it that way, trust me it'll get you more marks.