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CAEM AnnualConference

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Sheila Wong:Profile

CAEM’sNew Website

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The Official Publication of the Canadian Association of Exposition Management J UN E / J U LY 2 0 0 9

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BOARD OF DIRECTORS 2008 / 2009

Stephen Dempsey PresidentMEETINGS & INCENTIVE TRAVEL

(M&IT) (416) 764-1635

Isabella Wai, CEM1st Vice-President ONTARIO HOSPITAL ASSOCIATION (416) 205-1354

Carol Bell-LeNoury2nd Vice-President BUSINESS INFORMATION GROUP (416) 510-5197

Gilles BouchardTreasurer LANDSCAPE ONTARIO (905) 875-1805 Ext. 323

Robert Halasz, CEM Secretary FREEMAN (416) 252-3361

Naomi Wagschal, CEM Past President COLLEGE OF FAMILY

PHYSICIANS OF CANADA (905) 629-0900 Ext. 312

Peter Bowie BOWIE ELECTRICAL SERVICES (613) 739-0700

Leslie Bruce, CEMINTERNATIONAL CENTRE (905) 677-6131 Ext. 106

Jai Cole, CEMPLUM COMMUNICATIONS INC. (905) 695-0123 Ext. 203

Nancy Gelette DIVERSIFIED BUSINESS

COMMUNICATIONS CANADA (905) 948-0470 Ext. 232

Denise HaywardCANADIAN NATIONAL

SPORTSMEN’S SHOWS (905) 361-5246

Orest Iwanylo CALGARY EXHIBITION & STAMPEDE (403) 261-0216

Sherry Kirkpatrick INDUSTRIAL ACCIDENT

PREVENTION ASSOCIATION (905) 607-4902

Lisa McDonald PROSPECTORS & DEVELOPERS

ASSOCIATION OF CANADA (416) 362-1969 Ext. 223

Al Patterson LIVINGSTON EVENT LOGISTICS (416) 863-9339 Ext. 222

Mark Romanowicz ABF FREIGHT SYSTEM CANADA LTD. (905) 458-5888

Judy Sharpe CANADIAN HEALTH FOOD

ASSOCIATION (416) 497-6939 Ext. 224

Serge Micheli, CAECAEM Executive Director (Ex-Officio) (416) 787-9377

Education

Communications

2009 Conference

Sponsorship & Special Events

Membership

Financial

Nominations

H & S Standards Task Force

C O M M I T T E E S

YOU’RE IN GOOD COMPANYOur mission is to be the centre of excellence for education and knowledgetransfer while providing a voice that clearly supports and promotes the interests of the Canadian exposition industry. With over 300 members, theCanadian Association of Exposition Management (CAEM) represents showmanagement companies that organize thousands of exhibitions each year aswell as the suppliers that make these exhibitions possible.

NEW MEMBERS WELCOME

We provide a wide range of services that are designed to increase your levelof expertise and facilitate both personal and professional growth. If you haveany responsibility in the exposition industry, a membership in CAEM will definitely deliver significant dividends.

Sat June 13 Certified in Exhibition FLOOR PLAN & LAYOUTS

Management (CEM) Course Deerhurst Resort, Huntsville, ON

Sun June 14 Certified in Exhibition SHOW DEVELOPMENT

Management (CEM) Course Deerhurst Resort, Huntsville, ON

Sun June 14 - CAEM Annual Conference CHANGE • ADAPT • ELEVATE • MANAGE

Tue June 16 GROWING OUR RESOURCES

Deerhurst Resort, Huntsville, ON

Wed June 17 Health & Safety Law

& Risk Management Course Deerhurst Resort, Huntsville, ON

Tues July 21 Golf & Spa Day Kleinburg Golf Course, Kleinburg, ON

2009 Upcoming Events

• Advance your career goals through the Certified in Exhibition Management (CEM) program – the only international professional designation of its kind that CAEM provides in cooperation with the International Association of Expositions and Events (IAEE).

• Expand your networking reach and increase your industry knowledge at our annual National Conference.

• Keep your finger on the pulse of the industry with our ongoing educational programs, seminars and workshops.

• Stay informed of the latest trends and issues with our bi-monthly Communique magazine.

• Enjoy “members only” access to a vast array of exclusive information and resources on the CAEM website.

• Connect with all relevant industry sectors via our extensive Member Directory & Buyer’s Guide.

• Benefit from our government relations efforts that actively pursues legislative and regulatory issues on behalf of members – including ourlandmark Health & Safety Standards initiative.

• Have fun with your peers by participating in our many social and leisureevents throughout the year.

To learn more about everything we have to offer or to join online, visit www.caem.ca

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Stephen T. Dempsey Presidentsteve.dempsey@mtg.rogers.com

President’s Podium

One of my favourite topics is history. I believe it is impor-tant to look at the lessons learned in the past in order tocontinue to improve and grow for the future – both pro-fessionally and personally. As I round the corner of mytwo-year term as your President, I find myself takingstock of what we’ve accomplished. Following are someCAEM history lessons that I’ve s een first-hand alongwith my plans for the next twelve months.

Lesson #1 – Stay FocusedNetworking and education are definitely the two coreprinciples why people join our association and come outto the events. Over the past year we have worked hardto deliver these values to the association and we mustcontinue on this course as the economy struggles in2009. The results are conveyed in our membershipnumbers: Expo membership has grown 17% and Asso-ciate membership has grown 7% compared to the sametime last year.

Lesson #2 – InnovateThis lesson has been demonstrated in almost everyperiod in history… from the proverbial creation of thewheel… to Smith & Wesson… to Google. Not everyidea is revolutionary, but the real strength of any idea isin the follow-through. One thing CAEM has done verywell this year, in my opinion, is to listen to the needs ofthe members and try new ideas. Again, I turn to numbersto measure results. Our first two Educational KeynoteAddress and Luncheon events in 2009 have basicallydoubled the attendance numbers of last year. Accord-ingly, I am encouraging our Education Committee tocontinue with this newly developed “free forum” formatand to deliver real-time content that is relevant to themembership.

Lesson #3 – Listen & DeliverWinston Churchill was known for many things: one ofthem was his refusal to sleep while his troops werefighting on the front lines; another was his ability tocommunicate. Email, phone and faxes are great toolsthat help us communicate; but I have witnessed thepower of face-to-face in the past year. The relationshipsthat are built from getting together and sharing ideas

are what will carry us through good times and bad.Churchill was in touch with the needs of his country,and I’m excited about the incoming Board as I feel wewill be in touch with the needs of our members and de-liver sound solutions as required.

Lesson #4 – BalanceSadly, we lost another valued member of our commu-nity recently. From the numerous friends that were ableto attend the funeral ceremony of Stan Krajewski, it wasa clear reminder to us that work is just work and peo-ple mean everything. By keeping a positive and clear perspec-tive in each of our lives, we are able to see challenges forwhat they really are and approach them with energyand conviction. CAEM has good balance and has beenable to turn the challenges of the past year into growthopportunities. We all need to continue to work and playto ensure that this lesson is not lost.

There are many other examples of great accomplish-ments this past year and the above is not meant as acomprehensive list or the only units of measurement.I submit the above ‘history lessons’ to you not as adefinitive list, but as a starting point for future conver-sations. Whether you agree, disagree or have a list ofyour own, I look forward to our face-to-face discussionsat the 2009 Annual Conference.

By understanding the road that brought us to where we are today, we will all be better prepared for the roadahead.

ONE DOWN.ONE TO GO.

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DEERHURST RESORT HUNTSVILLE, ONTARIO

14•16 JUNE 2009

Growing our Resources

There’s No Time To Lose…

Register Today!LAST CALL FOR CONFERENCE REGISTRATION

C A E M A N N U A L C O N F E R E N C E

It’s All Happening Right Here

Be a part of this action-packed, two-day event and empoweryourself with the practical knowledge and hands-on businesssolutions that will help you on a daily basis. We have everythingto offer from the most current educational information to unlimitednetworking possibilities.

An Outstanding Learning Forum

Hear from captivating speakers… attend engaging sessions…participate in interactive roundtable workshops… and see thelatest industry products and services at the CAEM Trade Summit.Whether you’re an industry newcomer or a seasoned profes-sional, this is definitely the place to be.

To register, contact the CAEM office at 416-787-9377or toll-free 1-866-441-9377.

Come To Learn and Come PreparedTo Expand Your Business Contacts Exponentially

C A E M A N N U A L C O N F E R E N C E

WELCOME NEW MEMBERS!A: ASSOCIATE MEMBER E: EXPO MEMBER

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E Jenny von Ruczicki-McGill Events Manager Western Fair Entertainment Center

A Mike Farell Director of Sales Stronco

E Rick Morris Exhibitor Sales Executive Marketplace Events

E Donna Whalley Exhibitor Sales Consultant Marketplace Events

E Tanya Santry Convention Coordinator Canadian Society of Petroleum Geologists

A Kyle Dugan Event Coordinator CONEXSYS Registration

E Joan Wilson Operations Manager Society of Manufacturing Engineers

E Bruce Killer Sales Supervisor Society of Manufacturing Engineers

E Shalini Kapur Canadian Marketing Director Marketplace Events

A Marion Heintzman Owner/President Heintzman Productions

E Vel Omazic VP Marketing and Communications Green Living Show

E Sarah LeBlanc Community Capacity Building Project Baffin Regional Chamber of Commerce

E Shelly Dagenais Event Coordinator Canadian Health Food Association

E Gilbert Estephan Account Director Green Living Show

A Lynda Ellis Partner Destination Toronto

E Nate Bright Trade Show Team Lead Industrial Accident Prevention Association

A Terence Keddy Business Development Face To Face Marketing

A Nicole St. Jean Director of Marketing Kaleidoscope

A Noah Cappe CEO Kaleidoscope

E Shannon O'Callaghan Assistant Show Manager Ontario Recreational Vehicle Dealers

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The first Health & Safety and the Law course wasconducted on March 25th and was attended bytwenty-two participants.

The participants provided excellent feedback ontheir evaluation forms. In particular, they consid-ered the hands-on exercises along with theample opportunities for questions and discussionto be very useful. They also found the pockethandbook and a copy of the acts and regulationsto be valuable tools.

Steve Basnett, Director, Trade Shows andEvents at Canadian Security Association aptlysums up the overall consensus: “I was very im-pressed with the course and the scope of itscontent. This is a very important topic and onethat I previously knew little about. I wouldstrongly recommend this course to anyonerunning a trade show in Canada.”

We are pleased to see strong enrolment bynon-members of CAEM and hope to increaseour membership as we demonstrate CAEMʼsvalue through the presentation of this course.In order to bring our industry up to speed asquickly as possible, the course will be run threemore times in 2009: as a post-conference dayat the annual conference on June 17, August27(tbd) and October 22.

Based on the strength of the curriculum as well asits relevance to all CAEM members and the expo-sition industry, the Health & Safety StandardsTask Force Co-Chairs – Lisa Mcdonald andNaomi Wagschal, CEM – now plan to approachIAEE to begin discussions on how to make thiscourse part of the accredited CEM curriculum.

For information on upcoming course schedules,and to-pre-register for upcoming dates, pleasevisit the CAEM website at www.caem.ca.

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Sheila WongUp Close And Personal

A conversation with Sheila Wong takes

you back to a time where nothing is

hurried. There is a genteel composure

in her nature and a calmness in her

demeanor. She exudes a refined charisma

and an aura of vitality that is absolutely

inspiring. When you enter into her world,

you are the center of the universe. And

her glowing passion for both life and

work is exemplified in every nuance of

everything she does. Which is quite

remarkable when you consider the fact

that she runs a company with 1,000

employees. Not an easy feat, especially

in these trying times.

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BY WAY OF INTRODUCTIONMost of us know Sheila for her ability to be quickto quip with a creative witticism. However, she isalso a very pragmatic and down-to-earth personwho is very generous with her time – particularlywhen it comes to CAEM. She has been a proudmember since 1993 and has made a tremendouscontribution to the association.

As a synopsis of her volunteer efforts… Sheila wason the Board of Directors for five years… was Co-Chair of the Conference Committee… was amember of the Communications and MembershipCommittees… was a contributing writer forCommunique articles… and was actively involvedin both initiating the CEM program and sourcingthe management company for the association.

She has also provided ongoing sponsorships overthe years by providing staff for the CAEMConferences and special events. And, last but notleast, she personally oversees the Silent Auctionactivities at the CAEM Annual Holiday Luncheons.

Most recently, she has also completed the CEMcourse and in her words: “It’s a great educationprocess for me especially since I am developing ourown training program to fortify my staff. It alsogives me credibility in terms of my knowledge ofthe industry.”

A POSITIVE APPROACHAs if she needs to prove her credibility or knowledge.The fact is that she is a perfectionist, and true-to-form she runs her business with a steadfast commitment to being the absolute best in the marketplace. And she’s been proving it for close totwo decades now. Her company, BBW InternationalInc., specializes in front line event staffing and currently provides services to about 900 events annually. Her clients include all of the largest tradeand consumer shows in Canada. The company’shead office is in Toronto and has satelliterepresentation in eight major city centres across thecountry from Victoria to Halifax.

AHEAD OF THE TIMESSheila co-founded the company with her businesspartner Hendrik Bok in 1991 – in the midst of thelast recession. The learning curve was a real eye-opener. They originally started out as a full-serviceemployment agency that also provided recruitmentservices for the insurance and advertisingindustries. They quickly realized that they neededto shift their focus and realign their plans due tothe glut of existing competitors and corporatedownsizing measures that were taking place.

Based on Sheila’s previous background in specialevents (including the 1986 Vancouver Expo and the1988 Calgary Winter Olympics) they decided tomove into the exposition industry. They did theirhomework by attending conventions and observingthe registration procedures. Invariably, they noticedpoor customer service practices and the lack of newtechnology in the service. So they set out to hirestaff members who were computer literate andtrained them in proper customer relation protocol.

As a fledgling company, things were not easy.However, their unique offerings made a lastingimpression wherever they went. In the first yearthey were lucky to break even. By 1993 they wereworking on ten shows per year. By 1994 they hadtheir first cross-country contract. And by 1995 theywere immersed exclusively in the trade show circuit.

PROFESSIONALISM LEADS THE WAYAt present, BBW is well poised as the industryleader. Sheila remarks, “There really is no othercompany that can compete with us on a nationallevel. We’ve had competitors try to copy ourbusiness plan – which is a great compliment to us –but they’ve never been able to sustain it.” Withgood reason. The BBW brand is based on aprofessional team that consistently provides thehighest possible level of service. It’s a very difficultact to follow.

As Sheila explains, “Our greatest success is that weare viewed as part of the event rather than an

outsourced entity. We are the front line for thecompanies we serve. So when we are greetingpeople at the bottom of an escalator at anyconvention centre across the country, it is crucialthat attendees think we actually work for thevenue.”

This uniformity of service is accomplished in twoways. Firstly, all staff members are fully trained inBBW’s customer service philosophy via ongoingworkshops which are currently in the process ofbeing produced as an online e-training system.Secondly, everyone is treated with respect anddignity to encourage a genuine sense ofcamaraderie and team spirit. As testimony to thesuccess of these initiatives, BBW boasts anexceptionally low employee turnover rate.

ETHICAL BUSINESS ACUMENIt is also important to note that BBW hires nocontract personnel. All staff members are employeesof the firm and are on the company payroll. They are also bonded and covered by Workers’Compensation as well as liability insurance.

Unfortunately, the province passed new legislationas of January 2, 2009 that comes as a bit of a blowto BBW. Under Bill 139 an employment agency nowhas to pay employees for statutory holidayswhether or not they actually work on those days. ToBBW, this legislation translates to an increasedoverhead due to additional payroll costs. ApparentlyBBW’s competitors are skirting the issue by claimingthat they are not employment agencies and thattheir people are not employees but casual labourbecause they only work once in a while.

Sheila’s response is typically positive in nature: “Forsure BBW will lose some business because of thislegislation, particularly in this current economicclimate. However, pricing is not the sole issue. Wedon’t provide a commodity. We provide a resource– which happens to be our people. From myperspective, there’s a comfort in knowing that we

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abide by the law and that we treat our employeesfairly and with due diligence. In fact, it shouldactually serve to validate our superior service to ourclients because they can be reassured that they aredealing with a company that has integrity andadheres to ethical practices.”

RECESSIONARY TACTICSWhile BBW has indeed been impacted by therecession, Sheila has already initiated proactivemeasures to compensate for the downtime byfurther promoting her staff’s services to conductfield interviews for market research companies. Sheastutely noticed that when there’s a downturn inthe economy, corporations are willing to invest ininformation to gather market intelligence and shifttheir business gears accordingly. In addition, BBWhas been gaining speed on brand awarenessprograms. During a downturn, the trend is to stopspending on traditional media programs and moveinto experiential, face-to-face marketing wherecompanies can get their brand in front of theircustomers at events or trade shows.

Smart thinking. Of course, this avenue is notavailable to the rest of us but the message is tothink outside the box and take advantage ofwhatever opportunities present themselves to youin your given market segment.

WORDS OF WISDOMSheila has always been a major proponent of CAEMand it is totally in keeping with her character thather closing comments would be a salutation to thebenefits of being actively involved in theassociation. “I’ve always worked very hard withinthe membership because I believe in its true value.When you’re affiliated with a professionalassociation of this sort on a national level it is easyto say here we are, here is what we do… andpeople notice. It really offers us the opportunity andthe platform to showcase our services. Accordingly,we all need to be cognisant of the importance ofcontributing to the association for everyone’scontinued benefit.”

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The annual

CAEM Golf & Spa Day

and Dinner is taking

place on July 21st

at the

Kleinburg Golf Club.

Don’t miss out on

the activities.

Register today.

Please visit

www.caem.ca under

Upcoming Events for

additional information

and a copy of the

registration package.

A fun time is sure to

be had by all!

Mark Your Calendar!

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2009 CONFERENCE COMMITTEECo-Chairs:Sherry Kirkpatrick, Industrial Accident Prevention Associationskirkpatrick@iapa.caIsabella Wai, CEM, Ontario Hospital Associationiwai@oha.comJaime Wong, CEM GES CANADA Exposition Servicesjwong@ges.com

We are pleased to announce that we haveone of our highest records of expo regis-trations for Conference. The number ofexpo attendees is approaching the sixtymark – and nine are new members. Every-thing is all set for a fantastic Conference.

EDUCATION COMMITTEECo-Chairs:Nancy Gelette, Diversified Business CommunicationsCanada ngelette@divcomevents.comDenise Hayward, Canadian National Sportsmen’s Showshayward@sportshows.ca

Our May 20 Educational Keynote Addressand Luncheon – Exhibitor Marketing inTough Times – attracted seventy partici-pants. Attendees complimented thetimely and relevant content. The freeopen-forum structure is also being verywell received and we intend to continuewith this format in future. To accommo-date everyone’s busy fall schedule, thenext event on “Greening” taking place onSeptember 22 will be a morning BreakfastBoardroom Brief.

Committee Updates OUR LATEST INITIATIVES TO REPRESENT,IMPROVE AND PROMOTE THE ASSOCIATION

MEMBERSHIP COMMITTEECo-Chairs:Leslie Bruce,CEM, International Centrelbruce@internationalcentre.comJai Cole, CEM, Plum Communications Inc.jcole@plumcom.ca

We invited a group of non-members tothe May 20 Educational Keynote Addressand Luncheon and eleven new people re-sponded – several of whom have subse-quently registered for the Conference.We have also contacted all new membersto inform them of our orientation andmentoring services available to them atthe Conference. We will also be hosting abooth at the Incentive Works show inAugust to showcase CAEM benefits topotential members.

SPONSORSHIP & SPECIAL EVENTS COMMITTEECo-Chairs:Al Patterson, Livingston Event Logisticsapatterson@livingstonintl.comMark Romanowicz, ABF Freight System Canada Ltd.mromanowicz@abf.com

We’ve set the dates and locations for thisyear’s upcoming events. The Golf & SpaDay will be held on July 21 at the KleinburgGolf Club and the CAEM Holiday Lunch-eon will take place on December 2 at theAllstream Centre (at the Direct EnergyCentre). We are currently preparing anRFP to find a venue for the 2010 AwardsGala scheduled for next February 18.

EXPOSE YOURSELFAdvertising in Communique is an ideal way to showcase your business tothe exposition industry. Our rates are very reasonable… and we’re offering aspecial discount if you book for six consecutive issues. For further informationand to receive our ad kit, contact Serge Micheli at (416) 787-9377.

COMMUNICATIONS COMMITTEECo-Chairs:Orest Iwanylo, Calgary Exhibition & Stampedeoiwanylo@calgarystampede.comJudy Sharpe, Canadian Health Food Associationjsharpe@chfa.ca

We have been busy with the developmentof the new CAEM website and its unveilingwill take place at this year’s Conference.Please see page 16 for more information.

HEALTH & SAFETY STANDARDS TASK FORCECo-Chairs:Lisa McDonald, Prospectors & Developers Association of Canadalmcdonald@pdac.caNaomi Wagschal, CEM, College of Family Physicians of Canadaenw@cfpc.ca

For information about our initiatives regard-ing the Health & Safety and the Law course,please refer to page 8. We have receivedrequests of interest to conduct the course inOttawa and Alberta and are pursuing theseopportunities in order to extend our reach.We have also been invited by the Ministryof Labour to give presentations to both theConstruction and Industrial Provincial Pro-gram Advisory Committees. This will be anopportunity to further educate inspectorsabout our industry and the steps we are tak-ing to educate our members about Health& Safety. We will also be lobbying the Min-istry of Labour to have the 50K thresholdfor a project to be considered constructionraised to a more appropriate figure.

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You’ll be very pleasantly surprised by the content and easy naviga-

tion of our new website which is expected to be up-and-running

within the month.

As well as being comprehensive in scope, the website will host

many features including: the latest industry information and tools;

online registration for CAEM events; and a private discussion board

for expo members.

It will also reinforce the strength of our association and serve as a

tremendous asset to recruit new members.

As the voice of Canada’s Exposition Industry, CAEM is excited to

make our voice much louder and stronger via our new website.

We’re setting unprecedented standards as the authoritative resource

for the entire industry.

New CAEM Website Soon To Be Launched

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TORONTO CONGRESS CENTRE WINS M&IT’S READERS’ CHOICE AWARD For the second year in a row,Meetings & Incentive TravelMagazine (M&IT) has listed theToronto Congress Centre (TCC)as one of the top trade and convention venues in Canada inits Readers’ Choice Awards. Outof 198 nominated facilities, theTCC placed 3rd overall. Thepublication stated, “It’s no surprise that TCC won aReaders’ Choice award. Thenumbers tell the tale: one-millionsq. ft. of exhibit space; 33 state-of-the-art meeting roomscovering 60,000 sq. ft., includinga ballroom with adjacent court-yard in the South building; anadditional 40 meeting rooms inthe North building. And TCC isgreen: double the recommendedair-exchange units ensure maxi-mum air exchange; low-VOCcarpeting, chemical-free paintsand cleaners mean the air is virtually allergen-free. Moreover,TCC has received HazardAnalysis Critical Control Points(HACCP) accreditation, meetingthe world’s highest standards forfood safety practices.”

METRO TORONTO CONVENTION CENTRE WINSTHREE BOMA AWARDSIn recognition of its high standardof excellence in building man-agement, the Metro TorontoConvention Centre (MTCC) has been presented with threeprestigious awards from theBuilding Owners and ManagersAssociation of the GreaterToronto Area (BOMA Toronto):the 2009 Building of the Year -Public Assembly FacilityCategory; the 2009 Certificateof Building Excellence; and the2009 Certificate of ManagementExcellence. BOMA Canada is the voice of the Canadiancommercial real estate industry,addressing nation-wide issuesand promoting industry excellencethrough information, education

advocacy and recognition. TheMTCC previously receivedBOMA Canada’s highly covetedGo Green designation in 2006.“Our highly qualified team continuously strives to deliver aquality experience which satisfiesour customers while benefitingthe local community,” said BarrySmith, President & CEO of theMTCC. “Having previously beenrecognized by BOMA for ourcommitment to the environment,it’s very rewarding to receivethese additional designationsfrom such a respected associa-tion, representing our peers inthe industry.”

AVW-TELAV APPOINTS NEWREGIONAL DIRECTOR FOREASTERN CANADA Johanne Bélanger, President ofAVW-TELAV Audio VisualSolutions, has announced theappointment of BernardCarignan to Regional Director forEastern Canada. Carignan hasbeen carrying out this role sinceJanuary 2009, in conjunctionwith the position of GeneralManager of the Montreal Branchsince 2001 and Director of theQuebec Region since 2007. Overthe past eight years, Carignan, a2000 M.B.A. graduate, hasacquired a thorough knowledgeof the conventions and meetingsindustry. “This appointmentgives Mr. Carignan the opportu-nity to use his experience tobenefit the Eastern Canadianregion and will also serve toensure AVW-TELAV’s growth inthis region,” said Bélanger.

AVW-TELAV PARTNERS WITHBULLFROG POWER AND ONTARIO ENERGY SAVINGSAVW-TELAV Audio VisualSolutions has announced its newpartnerships with Bullfrog Power,which is providing 100 per centgreen electricity inside our in-house offices at the MetroToronto Convention Centre(MTCC)… and Ontario EnergySavings, which is serving our

Toronto Branch’s electricity needswith its Green Energy Option.“By signing up with BullfrogPower at the MTCC and OntarioEnergy Savings Green EnergyOption in our Toronto office, we take comfort in the fact thatenergy we purchase from thesesources is being replaced in thegrid with electricity generatedfrom renewable green sourcessuch as biomass, hydro andwind,” said John Crick, Directorof South Western Ontario Regionand General Manager, Toronto,AVW-TELAV. “Companies likeBullfrog and Ontario EnergySavings deserve our support. It’sa small step in the right direction.”

GENERAL MANAGER NAMEDFOR CIPH TRADE SHOWSCIPH (Canadian Institute ofPlumbing & Heating) PresidentRalph Suppa announced theappointment of ElizabethMcCullough, C.D.E. as GeneralManager – Trade Shows. A veteran show producer, shecomes to CIPH from NewcomBusiness Media, where she iscredited with the turnaround oftheir trade show acquisitions.Prior to Newcom, McCulloughwas Show Manager at CIPH fortwelve years.

TORONTO CONGRESS CENTRE’S DIANA DI MANNORECOGNIZED FOR VOLUNTEERISMOn March 5th Meeting PlannersInternational (MPI) Toronto pre-sented Diana Di Manno, EventLogistics Manager at the TorontoCongress Centre with itsOutstanding Volunteer of theYear Award. The award annuallyrecognizes excellence, commit-ment, service and involvement at the chapter level, meetingsindustry and community at large.MPI Toronto Executive Director,Leslie Wright says, “Diana ispassionate and enthusiasticabout the meetings industry, andas a leader she engages everyone.In 2008 she was active on several

Take Note!

MPI committees, including beingresponsible for seven big chaptermeetings and acting as leader ofour All Team meetings. Not onlyis Diana busy with her job andMPI involvement, but the awardalso recognizes her communityvolunteer work with the Dorothy Ley Hospice GolfTournament and the TorontoCongress Centre’s CommunityEngagement Committee.”

LANDSCAPE ONTARIO PRESENTS ITS GREEN FORLIFE PROGRAMThe recent Canada Blooms showin Toronto marked the introduc-tion of Landscape Ontario’s“Green for Life” programdesigned to connect the publicwith green industry experts. Over70,000 consumers toured the“Green for Life” display gardenand had direct access to over2,000 members committed toinspire Ontario’s outdoor living.

HEALTHACHIEVE WINS PRESTIGIOUS INDUSTRY AWARDSA world-class showcase of ideasand innovations in health care,HealthAchieve recently tookhome the Best Trade ShowAward at the Annual CanadianEvent Perspective Magazine StarAwards (a national programwhich recognizes outstandingachievements in Canadian specialevents) and also won a total ofeight awards in various cate-gories at the InternationalAssociation of Exhibitions andEvents (IAEE) Art of ShowCompetition in 2008, which recognizes excellence in promotional materials for theexhibitions and events industry.Isabella Wai, HealthAchieve’sDirector of Convention Exhibits,also received the 2008 CanadianAssociation of ExpositionManagement (CAEM) Memberof the Year Award – for advanc-ing the exposition industry andoutstanding volunteer contribu-tion to CAEM over the past year.

Industry News

PRO

JEC

T

Opening late 2009 Northlands will add 200,000 sq. ft. of new trade and consumer show space plus the ultimate in conference, meeting and catering facilities providing you with a total of over 500,000 sq. ft. of contiguous show space. Any event, any time, we are ready for your business.

Trent Evans, Senior Manager-Sales, at (780) 471.7128 or tevans@northlands.comHeather Peckitt, Conference Sales Manager, at (780) 471.7327 or hpeckitt@northlands.com northlands.com

18

Contact Information

COMMUNIQUE is a bi-monthly publicationproduced by CAEM.

Editor in Chief: Serge Micheli, CAEM

Design, Writing & Production: Line of Sight Design Associates Inc.

CAEM CANADIAN ASSOCIATION OF EXPOSITION MANAGEMENT

160 Tycos Drive, Suite 2219, Box 218Toronto, Ontario M6B 1W8Tel: (416) 787-9377 Fax: (416) 596-1808Toll-free: 1 866-441-9377email: info@caem.ca website: www.caem.ca

Serge Micheli, CAEsmicheli@caem.ca 416-787-9377 Ext. 224 As Executive Director and Conference Manager, Serge serves on the Board (Ex-Officio) and provides a liaison between governance, the committees and the general membership. He also provides direct communication between CAEM, media, industry organizations and government agencies.

Michael Dargavel, CEMmdargavel@caem.ca 416-787-9377 Ext. 225As Office Manager, Michael oversees the daily operations of the Association and its volunteers as well as assuming responsibility for membership issues, advertising and sponsorship programs.

Christiane Boin-Goessellcboin@caem.ca 416-787-9377 Ext. 227As the Membership and Events Coordinator, Christiane is available to assist members with all general inquiries, renewals and registrations for CAEM events.

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On Thursday May 21, more than 70 members of Toronto’s Convention &

Trade Show industry gathered at Hidden Lake Golf & Country Club in

Burlington, Ontario to participate in the 18th Annual Cliff Chapin Memorial

Golf Tournament.

This year, we raised $3,000 in support of cancer research and it is being

donated through Marcela Marijosius of the Westin Bristol Place Hotel, who

is cycling in the Ride For Cancer 2009. Marcela is participating in this year’s

ride in honour of our recently lost friend and colleague, Stan Krajewski. If you

would like to sponsor Marcela, please go to www.conquercancer.ca and

search for Marcela.

Tournament organizers include Red Hobson, John Houghton, Steve Nichols,

Laurie Dunn and Rosana Javier-Underwood. The members of this year’s

winning foursome are Scott Tomlinson, Hope Humphries, Patrick Shield and

Dan Lisle – Congratulations! The weather was perfect and a good time was

had by all. We would like to offer our warm thanks to all who participated.

Cliff Chapin Memorial

Golf Tournament2009

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PLATINUMCCR SolutionsCONEXSYS Registration Ltd.Creative Visual Solutions Inc.GLM LLC, a dmg world media businesssInternational CentreLANGELine of Sight Design Associates Inc.Livingston Event Logistics

GOLDTradex, Fraser Valley Trade & Exhibition Centre

SILVERABF Freight System Canada Ltd.BBW International Inc.The Commerce Trade Show Logistics Group Ltd.Freeman

BRONZEAllied Beauty AssociationBowie Electrical ServicesCalgary Exhibition & StampedeCanadian Gift & Tableware AssociationDirect Energy Centre, Allstream Centre & Exhibition Place

Conference Registration & Lead Retrieval:CONEXSYS Registration Ltd.

Conference Surveys:Industrial Accident Prevention Association

Design & Promo Materials:Line of Sight Design Associates Inc.

Golf Balls:Bowie Electrical

Golf Lunch:GSS Security

CAEM 2009 CONFERENCE SPONSORSMCR Rental SolutionsMetro Toronto Convention CentreNorthlandsSTRONCOthe Toronto Congress CentreTourism TorontoVancouver Convention Centre

The Westin Bristol Place Hotel

Heintzman Productionsin the detailsOntario Hospital AssociationSHOWTECH POWER AND LIGHTING

GES CANADA Exposition ServicesGSS Security Ltd.Goodkey Show Services Ltd.Industrial Accident Prevention AssociationLegault Companies Ltd.

Audio Visual:CCR Solutions

Conference Bags:ABF Freight System Canada Ltd.The Commerce Trade Show LogisticsGroup Ltd.SHOWTECH POWER AND LIGHTINGThe Westin Bristol Place Hotel

Conference Decor:Heintzman Productions

Conference Hand-Outs:Canadian Gift & Tableware Association

Internet Café:MCR Rental Solutions

Internet Café Furniture:Robinson Show Services

Registration Desk Staff:BBW International

Shipping Conference Materials:LANGE

Signs & Banners:STRONCO

Supplier Summit Displays:Creative Visual Solutions Inc.

SHOW MANAGEMENT SPONSORS:Meetings & Incentive Travel (M&IT) Reed Exhibitions Canada

SERVICE SPONSORS: