Presenting Powerfully Yvette van Aarle

22 december 2011

2 22 december 2011

Preparing

Making

Giving

3 22 december 2011

Preparing

4 22 december 2011

Start with thinking

Set out the goal • Informative: to know what

• Instructive: explaining a procedure

• Persuasive: to convince

• Motivational: to support on action

• Affective: changing behavior, influence feelings

Define at max 3 messages • People can remember around 3 messages

• Any more information will get lost!

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Scan out the arena

Work out available time • Each slide takes on average 2 minutes to present.

Defining time will define amount of slides

• Take into account time for Q&A and latecomers!

Understand the audience • How many people?

• What’s their knowledge level

• Which angle/information will interest them?

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Making

7 22 december 2011

Set out your storyline

Make key messages presentation storyline

Divide presentation into logical segments • i.e. chronological, themes, problem/solution

Let slide title summarizes slide message

Support title message with slide content

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Keep slides focused

After 2 minutes minds start drifting, so • Have sufficient change of slides

• Consider extra slide if slide takes more than 2.5 minutes

Maintain attention to message • No distracting animations unless they support story

• Stay low on colours

• Only highlight essential text

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Less text = more Less text = more

Use pictures: they speak louder than words • Picture supports verbal message…

• or paint virtual picture by using example

Stay low on text • 6 rows per slide, 7 words per row

• More? Then re-edit sentence!

Prefer 32 over 24 for bullets

Choose lower case over CAPITALS

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More consistency for less distraction Stay consistent

Keeping same style per bullet

Changing bullet style only if functional to

message

Using same font and size on each slide

Positioning content in comparable position

per slide

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Numbers can be confusing Numbers can be confusing

Prefer quick readable numbers

EUR 100,5 mln over EUR 100.456.345,75

Present in simple graphic where possible

Use less than 15 numbers on any slide

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Giving

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Practice before you preach Practice before you preach

Practice real live if you like • At least go through a couple of times in your mind

• Recheck timings

Take time to view and test location • Be early to test and feel the room

• Check sound and view at the back

• Familiarize yourself with the technology

• Find way to monitor timing while presenting

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Set out the basics beforehand Set out the basics

beforehand

Check sound again

Introduce yourself

Explain the key messages/purpose

Set out timeline

Give the rules: questions during or after?

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Talking and walking Talking and walking

Add value to slides with extra information.

People can read.

Talk slow so people can follow

Make ‘full stop’ regularly to regain attention

Walk around (if possible)

Stop and look into audience at key points

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Good Q&A is not simple

Repeat a question for rest of audience

Is answer relevant to the whole room? If

not then answer ‘offline’

Answer question promptly

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Summarize and check Summarize and check

Recap your main messages

Check for last questions

State where people can find you afterwards

(if relevant)

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QUESTIONS?