presentation at aom 2014
DESCRIPTION
The slides for my talk at the Annual Meeting of the Academy of Management in Philadelphia, PA. The paper is entitled "Is 'Open' Always Better? An Exploration of Open Innovation Projects"TRANSCRIPT
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Is ‘Open’ Always Better? An Exploration of Open Innovation Projects
Jungpil Hahn!!
w/ Tingru Cui, Yu Tong and Hock Hai Teo
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open innovation
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open innovation
credits: LucasArts
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own!technology
collaborator technology+
=
innovative!product
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collaborator technology
own!technology +
=innovative!product
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collaborator working style
own!working style +
=complex!
collaboration
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own!working style
collaborator working style+
=
complex!collaboration
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with whom to collaborate?
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is “open” always better?
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is “open” always better?
search openness ⇒ open innovation project performance
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how can firms successfully implement open innovation projects?
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how can firms successfully implement open innovation projects?
role of IT ⇒ open innovation project performance
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<theory>
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is “open” always better?
search openness ⇒ open innovation project performance
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product !effectiveness
process !efficiency
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product !effectiveness
process !efficiency
inter-firm!distance
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product !effectiveness
process !efficiency
inter-firm!distance
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product !effectiveness
process !efficiency
inter-firm!distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!distance
- technological distance!- social distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distanceH1a(+)
H1b(+)
H2(+)
H3a(+)
H3b(+)
H4b(-)
H4a(-)
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how can firms successfully implement open innovation projects?
role of IT ⇒ open innovation project performance
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IT tools
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IT-enabled!absorptive capacity
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IT-enabled!absorptive capacity
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
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IT-enabled!absorptive capacity
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
CAD/CAM, visualization, !simulation, ...
online platforms, search !engines, BA, ...
email, messaging, !conferencing, ...
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
H5a(+)H5b(+)
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
H6a(+) H6b(+)
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
H7b(+) H7a(+)
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
H1a(+)
H1b(+)
H2(+)
H3a(+)
H3b(+)
H4b(-)
H4a(-)
H5a(+)H5b(+) H6a(+) H6b(+)
H7b(+) H7a(+)
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</theory>
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<data & methods>
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multi-method approach
phase 1: !multiple case studies
phase 2: !survey
phase 3: !matching surveys
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multi-method approach
phase 1: !multiple case studies
phase 2: survey
phase 3: !matching surveys
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data
• sampling frame:!
• high-tech firm directory provided by China Science and Technology Commission !
• Chinese firms in four industries (chemical and pharmaceutical, electronic and other electrical equipment, industrial and commercial machinery equipment, fabricated metal and other material)!
• key informants: !
• managers of R&D department!
• identify a recent completed open innovation project
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</data & methods>
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<results>
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
H1a(+)
H1b(+)
H2(+)
H3a(+)
H3b(+)
H4b(-)
H4a(-)
H5a(+)H5b(+) H6a(+) H6b(+)
H7b(+) H7a(+)
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unobserved heterogeneity?
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A
B
C
A
B
C
0.1
0.1
0.7
0.7
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A
B
C
A
B
C
A
B
C
0.1
0.1
0.7
0.7
0.4
0.4
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A
B
C
A
B
C
A
B
C
0.1
0.1
0.7
0.7
0.4
0.4
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A
B
C
A
B
C
A
B
C
0.1
0.1
0.7
0.7
0.4
0.4
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2 segment mixture solution
• 19.7% of sample!
• predominantly!
• large (3.5x)!
• electronic and other electrical equipment
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search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
![Page 53: Presentation at AoM 2014](https://reader034.vdocuments.mx/reader034/viewer/2022042518/5587dad2d8b42a14408b4733/html5/thumbnails/53.jpg)
search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
search!openness
product !effectiveness
process !efficiency
inter-firm!social distance
inter-firm!tech. distance
IT-enabled!exploitative learning
IT-enabled!explorative learning
IT-enabled!social integration
segment 1!(N=206, small/medium size firms)
segment 2!(N=52, large firms)
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</results>
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contributions
• theory!
• uncovering both positive and negative impacts of search openness!
• building an IT-enabled absorptive capacity theory in the open innovation context!
• practice!
• 2-sided effects of openness!
• effective control of inter-firm distance!
• deploying different types IT to reap benefits & alleviate challenges of open innovation