pouch packaging: the value of a stable process

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Heat Sealing The value of a stable process Scott A. Fuller Product Line Manager CMD Corporation

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Page 1: Pouch Packaging: The Value of a Stable Process

Heat SealingThe value of a stable process

Scott A. FullerProduct Line Manager

CMD Corporation

Page 2: Pouch Packaging: The Value of a Stable Process

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Have you ever tasted, seen or heard something from the past and thought . . .

“That’s just the way I remember it !”

Page 3: Pouch Packaging: The Value of a Stable Process

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From DVD “Neil Peart: Taking Center Stage”Thanks to Neil Peart & Hudson Music, LLC for permission to use this clip

Page 4: Pouch Packaging: The Value of a Stable Process

Memorable Because It’s Consistent

• An epic drum fill, played by an iconic drummer

• Still as recognizable today, as it was in 1981

• Wouldn’t sound anything like that if I were to play it

Page 5: Pouch Packaging: The Value of a Stable Process

Consistency is the Goal

In Package Converting, success is achieved through consistency…

…package after package

…from lot to lot

Page 6: Pouch Packaging: The Value of a Stable Process

Consistency is Focused

Consistency in the ability to provide pouches that perform as specified…every time!

Page 7: Pouch Packaging: The Value of a Stable Process

Consistency is Valuable!

• Consistency in the way “Tom Sawyer” was played by Rush at every concert made the song one of the most recognized and replayed rock songs of all time…

Replays = Purchases = Value

• Pouches that perform as specified, every time = Repeat Business = Value

Page 8: Pouch Packaging: The Value of a Stable Process

The Purpose of the Pouch

• The Pouch has 5 main jobs to do:o To contain the product insideo To protect the product insideo To transport the product from one location to another intacto To identify the product and the brando To inform the consumer

• Our focus will be on the top three functions

• A consistent seal is vital to each of those three functions

Page 9: Pouch Packaging: The Value of a Stable Process

3 Why’s and a How

• Why is a stable sealing process valuable to the Consumer?

• Why is a stable sealing process valuable to the Brand Owner?

• Why is a stable sealing process valuable to the Converter?

• How can I achieve this stable sealing process?

Page 10: Pouch Packaging: The Value of a Stable Process

Value to the Consumer

Value is like a snowball rolling down a hill• To the individual Consumer, a failed seal is inconvenient

o Time consuming to clean the messo Relatively low monetary loss

• The greater loss is the loss of confidence in the product and possibly the brand itselfo Is the product safe?o Has it been tampered with?o Can I trust it in the future?

Page 11: Pouch Packaging: The Value of a Stable Process

Value to the Brand Owner

Now, the snowball gets a little bigger…• To the Brand Owner, a failed seal starts to get costly

o Seal failure in the retort chamber could contaminate the whole batch

o Seal failure in transport could result in rejection of a pallet, or even a full truckload

o In extreme cases, product spoilage or contamination due to seal failure could result in product recalls

o Much higher monetary loss• Loss of confidence is also an issue at this level

o Even if the failure doesn’t make it to the consumer, loss of confidence in a product at the store level can become very costly to the Brand Owner

Page 12: Pouch Packaging: The Value of a Stable Process

Value to the Converter

At the Converter level, the snowball can become devastating• The Converter has invested significant money to be able to produce a

pouch:o $2MM - $3MM USD for 3-layer extruder…$5MM - $6MM USD for 7-layero $2.5MM - $3MM USD for a 10-color presso $1.5MM USD for a laminator

• By the time the material reaches the pouch machine, it is the most expensive it can be

• To prevent the issues we spoke of earlier, it is critical that the pouch machine be consistent and efficient

• Yet, many Converters gamble on a pouch-making process that is neither consistent nor efficient. Some lose. That loss can be devastating, even resulting in bankruptcy

Page 13: Pouch Packaging: The Value of a Stable Process

Value to the Converter

Page 14: Pouch Packaging: The Value of a Stable Process

It All Comes Down to Confidence

The expectation is that a finished pouch will perform as specified

• How confident are you that it will?• In what are you basing that confidence?

o “The pouches have always performed well in the past.”o “That’s why we test and inspect.”o “We plan for a certain percentage of failures in the market.”

Technology is now available to Pouch Converters, which can provide a confidence that is fact-based, supported by data, and driven by the process

Page 15: Pouch Packaging: The Value of a Stable Process

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The Trinity

• Temperature, Time and Pressure remain the key ingredients to creating a seal

• Temperature control in Fusion-Sealing has, historically, had the most profound impact on seal quality

• Today, remarkable control over temperature can be achieved

Time

TemperaturePressure

Seal

Page 16: Pouch Packaging: The Value of a Stable Process

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The New Focus

• Structures are becoming ever more sophisticated • Time and pressure play a more important role

• Converters are now shifting their focus from simply ‘dialing-in’ the temps, to closely monitoring the effects of time and pressure

Page 17: Pouch Packaging: The Value of a Stable Process

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Observed Performance

• Eight individual sealers

• Identical input pressures

• Different measureddownforce

• The operator is required to ‘tweak’

Input Pressure to Dow nforce Profile

0

500

1000

1500

2000

2500

3000

3500

4000

4500

5000

1 2 3 4 5 6 7 8

Sealers

Dow

nfor

ce in

Pou

nds

25 psi 30 psi 35 psi 40 psi 45 psi 50 psi

Page 18: Pouch Packaging: The Value of a Stable Process

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Inherent, seemingly insignificant, system differences combine to produce a significant force differential:

• Variability in gauges, regulators and air-cylinder condition

• Variability in spring force

• Variability in mechanical tolerances

Why the Difference?

Page 19: Pouch Packaging: The Value of a Stable Process

19Copyright 2010

The Solution

Intelligent Sealing Technology combines mechanical simplicity with advanced, closed-loop controls technology to provide a sealing process that minimizes variation, and provides access to real-time data to be used for process validation

Page 20: Pouch Packaging: The Value of a Stable Process

• Eliminate lost motion

• Minimize mechanical linkages

• Design for structural integrity under the mostdemanding conditions

Simple Mechanics

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Advanced Controls

• Precise, closed-loop position control

• Precise, closed-loop force control

• Real-time process data outputfor Time, Temperature, andPressure--each time the sealermakes contact with the substrate

Page 22: Pouch Packaging: The Value of a Stable Process

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‘Intelligent’ Force Management

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• Simplified mechanics, like a fixed anvil design, can minimize sources of variation

• Sophisticated, recipe-based controls take much of the process out of the hands of the operator, providing lot-to-lot consistency, regardless of which operator ran the product

• Closed-loop feedback, coupled with newer controls applications, provide a more consistent sealing process from pouch-to-pouch and lot-to-lot

Consistency and Control Are Achievable

Page 24: Pouch Packaging: The Value of a Stable Process

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• Consistency in the application of Temperature, Pressure and Dwell-Time has a profound value

• The heat-sealing of today’s substrates is becoming more and more complex

• Adopt the philosophy of improving and controlling the sealing process

• Reduce risk by minimizing reliance on the human element

• Never stop seeking ways in which to improve your entire process!

Take Aways

Page 25: Pouch Packaging: The Value of a Stable Process

CMD CorporationScott Fuller

Intermittent-MotionProduct Line Manager

2901 E. Pershing StreetP.O. Box 1279

Appleton, WI 54912-1279

+1 920 380 [email protected]

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