pioneer locations - braziloalp.okstate.edu/files/brazil_2006/brescia_presentation.pdf¾pioneer is...
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Subsidiary of Pioneer Hi-Bred International, largest seed company in the world;
Pioneer Hi-Bred sells around US$2 billions/year, present in more than 50 countries;
Corn, soybeans, sorghum, sunflower, alfalfa, canola, forage additives;
Since 1999 Pioneer Hi-Bred belongs to the DuPont Group;
Pioneer is established in Brazil since 1970
PIONEER SEMENTES PIONEER SEMENTES -- BRASILBRASIL
PIONEER LOCATIONS PIONEER LOCATIONS -- BRAZILBRAZIL
Research
Supply
Main Office
Passo Fundo - RS
Planaltina - DF
Toledo - PR
Santa Rosa - RS
Santa Cruz do Sul - RS
Cristalina - GO
Itumbiara - GO
Balsas - MA
Sorriso - MT
Planaltina - DFFormosa - GO
•370 full time employees, and 98 sales reps.
•Total Sales: 1.9MM (60MK/bag) bags of corn and 900 M of soybean (40kg bag)
• Focus is mostly Corn, Soybeans, Seed treatments and Services;
• Leader of high technology market in corn with around 40% Market Share;
• Known as "technology differentiated" company, for the strong field work and easy farmer access –Pioneer has been bench mark of the industry for long time – RD, Supply, Quality, Positioning, Pricing, Farmer access etc.... - Recognized by all for product quality and technical know-how.
RELEVANT FACTS ABOUT PIONEER IN BRAZILRELEVANT FACTS ABOUT PIONEER IN BRAZIL
94
172027
94
202129
101
242730
94
2524
38
132
35
39
49
155
39
49
55
188
47
64
71
0
50
100
150
200
250
300
350
400
1999 2000 2001 2002 2003 2004 2005
Number of Pioneer Brazil employees per area
Administration/FinanceCommercial
ResearchSupply
Pioneer Growth in Brazil
Crescimento do Merc. Tecnificado em 15 anos
0 500.000 1.000.000 1.500.000 2.000.000 2.500.000
60MK seed bags
2002
1987
Year
Vendas PioneerMercado Tecnificado
400.000 scs ~ 90% of Technified Market
1.200.000 ~ 50% of Technified Market
PIONEER SALES AND THE TECHNIFIED MARKET 1987- 2002
PIONEER SALESTECH.MARKET
Agribusiness in Brazil
• Brazil has a good climate, 13% of all the water in the planet, and 388 million hectares of fertile land. 90 million hectarsare still not explored;
• Of each R$3.00, R$1.00 is generated by the agribusiness;• Brazil’s agribusiness is responsible by 42% of total exports,
and 37% of Brazilian jobs;• Brazil is the first producer and exporter of coffee beans,
sugar, ethanol and fruit juices; • It is also the first exporter of soybeans, beef, chicken,
tobacco, leather and leather shoes;• Everything indicates that in no time Brazil will be the main
producer of cotton and bio-fuel;• Corn, rice, fresh fruit, cocoa, nuts, pork and fish are also
important products of Brazilian agribusiness.
Brazil by comparison
12.7%22.0%Population below poverty line
5.8%6.4%Unemployment rate1.6%8.3%Consumer price inflation rate
$37,600$7,600GDP per capita$10.4 trillion$1.3 trillionGross domestic product (GDP)
290 million182 millionPopulation
source: CIA “World Factbook”
1½x
8x5x
Ag is a bigger part of Brazil’s economy
ag 8%Share of GDP
source: CIA “World Factbook”
Share of labor force
industry 36%
services 56%
ag 2%
ag 23%
ag 2%
24%
24%
industry 18%
53% 74%
services 80%
Argino Bedin, Mato Grosso farmer
• Owns 37,500 acres
• Land in this area now about US$640 per acre
• 3 crops per year: soybeans / edible beans / rice, under center pivot irrigation
• Someone recently offered him 25,000 acres of uncleared land along the paved highway for US$62 per acre
Iowa average $1926 per acre, and $124 per acre cash rent.
• 33,000 acres: 17,500 in crops, remainder cattle pasture
• Just cleared another 2,500 acres in 24 days
• Three crops per year: soybeans / corn / millet
• 100-day soybean varieties, sprayed with paraquat to speed maturity, then 100-day corn varieties
Darcy Ferrarin, Mato Grosso farmer
No weather risk: it’s warm
0
10
20
30
40
50
60
70
80
90
J F M A M J J A S O N D
Average temperature, °F
Source: www.worldclimate.com
Des Moines, IAyear avg. 49.8°
Cuiabá, MTyear avg. 78.3°
86° ideal
No weather risk: it rains
0
1
2
3
4
5
6
7
8
9
J F M A M J J A S O N D
Average precipitation, inches
Source: www.worldclimate.com
Des Moines, IAyear avg. 33.1"
Cuiabá, MTyear avg. 53.8"
soy harvest
corn harvest
Greater diversity of crops
13.42.1Cotton45.85.0Wheat
–4.2Cassava0.0065.9Coffee
69.329.3Corn
3.27.8Rice1.710.3Dry beans1.012.5Sugar cane
72.140.3Soybeans
2002 acreage, millions of acres
Source: U.N. Food & Agriculture Organization, 2003
Soybean acreage increasing
0
10
20
30
40
50
60
70
80
'92 '93 '94 '95 '96 '97 '98 '99 '00 '01 '02 '03
Mill
ions
of a
cres
+ 26%
+ 88%in 11 yrs
73
49
58
26
Source: “Oilseeds: World Markets and Trade” / FOP 07-03 (USDA, July 2003)
Forecast 9% increase in this September’s planted acreage.
Soybean production growing 5x ours
0.0
0.5
1.0
1.5
2.0
2.5
3.0
'92 '93 '94 '95 '96 '97 '98 '99 '00 '01 '02 '03
Bill
ions
of b
ushe
ls
+ 32%
+ 163%in 11 yrs
2.9
2.12.2
.8
Source: “Oilseeds: World Markets and Trade” / FOP 07-03 (USDA, July 2003)
Goal to surpass US by 2010.
Soybean yields now higher than ours
0
5
10
15
20
25
30
35
40
45
'92 '93 '94 '95 '96 '97 '98 '99 '00 '01 '02 '03
Bus
hels
per
acr
e
+ 6%
+ 32%in 11 yrs41.7
39.737.6
31.5 ( Iowa avg. 44 bushels
in 2001 )
Source: “Oilseeds: World Markets and Trade” / FOP 07-03 (USDA, July 2003)
Mato Grosso yields could go to 60 bushels
Andréa Ornellas, agronomist, MatoGrosso Foundation
• Mato Grosso Foundation, a private R&D organization funded by farmers, has developed 30 new soy varieties specifically for this state
• Adapted to longer daylight hours near equator
• Aluminum and acid tolerant
• Enhanced rooting in tropical soils
• Yields now average 50 bushels per acre, may increase another 10 bushels over next decade
And they’re beating us on quality
• crushers in Japan and Europe prefer Brazilian soybeans because higher oil and protein content, lower foreign material contamination
• Brazilian soybeans now 36~37% protein
• US average about 34%
• upper Midwest 31~32%
Soybean exports growing 15x ours
0
200
400
600
800
1,000
'92 '93 '94 '95 '96 '97 '98 '99 '00 '01 '02 '03
Mill
ions
of b
ushe
ls
+ 28%
+ 425%in 11 yrs
989
808770
154
Source: “Oilseeds: World Markets and Trade” / FOP 07-03 (USDA, July 2003)
Production Costs
USA ARGENTINA
Paraná Mato Grosso
Variable 224 273 301 177Seeds 64 53 48 52Fertilizers 24 49 94 8Chemicals 61 77 79 58Mechanized operations 67 58 48 34Return on capital 2 13 17 13Others 6 22 16 11
Fixed 387 129 90 138Depreciation 149 32 19 21Cost on land use 219 87 60 106Insurance and other fees 19 10 11 11
Total 610 401 390 315
Productivity 47,7 44,0 49,0 45,2 bg/ha
Variable 4,69 6,20 6,13 3,92Fixed 8,11 2,92 1,83 3,05Total 12,80 9,12 7,96 6,97Cos
tC
ost
BRAZIL
US$/bg
US$/ha
Logistic Cost: As least U$20/MT more than in the US
Doubled share of crop they export
+ 105%in 11 yrs
35%
39%
34%
19%
1992 2003
Source: “Oilseeds: World Markets and Trade” / FOP 07-03 (USDA, July 2003)
Who’s the competition?
“The so-called ‘competition’ between Brazil and the US farmers is a red herring.
“The new ‘owners’ of Brazil’s soy industry are the same companies that dominate the seeds, fertilizers, growing, shipping and sales of US soybeans.
“Nearly half of Brazil’s soy crop is now planted and harvested by foreign companies.
“Cargill, Archer Daniels Midland and Bunge alone control more than 60% of Brazil’s soy exports.”
Glenn Switkes, Feedstuffs, 4/30/2001
Multinationals are driving soy expansion
ADM soy facility on Highway 163 in Rondonopolis, now doubling capacity to 2000 tons/day
6 crushing plants now, building 5 more major elevators in Brazil
Multinationals are making huge investments
Largest soybean storage facility in South America: 300 m long x 50 m wide x 30 m deep 7.5 million bushels
Bunge’s expansion plans at Sorriso
three soy mills
rail line
Highway 163
three more 7.5 million bushel grain storage buildings
Bunge recently idled two US plants and postponed expansion of another
“Go south young man, go south”
“Unless the U.S. government wants to see the many millions of taxpayer dollars invested in U.S. land grant universities used to train Americans to become future farmers of South America, policy makers better get a grip on the situation U.S. agriculture faces...
“A key is to remove or reduce the artificial incentives that are driving farmland values and rents out of reach of those wanting to farm...
“Otherwise, it might also want to begin offering today’s farmers Portuguese lessons so they can talk to their grandchildren in the future.”
John Baize, Ag Perspectives, 2/15/2002
Offset by higher shipping costs
$5.80$5.92Price at Rotterdam
0.570.38Ocean freight to Europe
5.235.54Cost at export port1.340.43Internal transport & marketing
$3.89$5.11Total costs (US$ per bushel)Mato GrossoMidwest
76% of US
94%
98%
source: "Agriculture in Brazil and Argentina: Developments and Prospects for Major Field Crops" / WRS-01-3 (USDA, 2001)
0 200 400 600 800 1,000
Waterways
Railways
Paved highways
We’re still way ahead in transportation infrastructure
Thousands of miles
135,000
18,000
25,000
30,000
110,000
3,440,00031x
7½x
source: CIA “World Factbook”
Railroad density: Comparison Brazil v. the USA
29.83.4km of railroad for every 1,000 km2
km of railroad for every 1,000 km2
Railroad Network
But they’re closing the transportation cost gap
“Lack of an adequate transportation system has been one of the major reasons that cropland expansion in Brazil hasn’t progressed at an even faster pace.
“That is changing quickly and it’s changing because private money – not government money – is being spent to get barge and rail networks built – and built quickly.
“They aren’t waiting for governmental bureaucracies or environmental studies. They’re moving dirt and pouring concrete.”
Mike Krueger, Ag Perspectives, 3/25/2002
Brazilian entrepreneurs are pioneering new export shipping routes
• Maggi Group’s Madeira River -Amazon River route, using their own barges and terminals
• 26 hour, 500 mile drive to river (Des Moines to Denver)
• Cargill has also recently built a barge terminal at Porto Velho
Maggi has doubled capacity at Amazon terminal
new building
paved runway
Third 4 million bushel building planned for 2003.
The Amazon is a huge advantage
Ocean ships at Manaus, 1000 miles upstream from the mouth of the Amazon
1 mi150 miWidest point
MississippiAmazon
27zeroLocks
220+zeroBridges
10~12 ft165 ftAverage depth
1,814 mi2,220 miNavigable length
The Amazon makes the Mississippi look like a creek
The Amazon has 14 tributaries that are bigger than the Mississippi.
Multinationals also investing on the Amazon
“SANTAREM, NEW AGRICULTURAL FRONTIER FOR THE WORLD”
“THE FUTURE OF BR 163 BEGINS HERE”
Santarem
Hwy 163
• $20 million project
• 4 x 30,000 MT silos (2 shiploads)
• Land is only US$18 per acre around Santarem
• $106 per acre clearing cost; $80 per acre for lime
• “This is very nice place to invest in chicken and pork after we have the grain production.”
• “Brazil is more competitive in pork and chicken than corn and soybeans.”
Gilmar Tirapelle, Cargill soybean agronomist
• “ We have the cheapest corn and soybeans in the world here, so hogs will come.”
• New poultry plant opening in Sorrisowith 140,000 birds per day capacity
• In the future, beef feedlots (this land too good for pasture)
Claudio Zancanaro, Agrosoja, Sorriso
Family-owned soy crushing plant, US$2.2 million investment
Pork production increasing
0
1
2
3
4
5
6
7
8
9
'97 '98 '99 '00 '01 '02 '03
+ 14%
+ 73%in 6 yrs
8.9
2.6
7.8
1.5
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
Mill
ions
of m
etric
tons
(MM
T)
Driving the U.S. meat industry offshore?
“The message [of a packer ownership ban] is unmistakable. If one wants to enter the meat business or expand in it, those risks make the U.S. an unattractive place to do so.
“It would make far more sense to put the investment into say, Brazil, where land and labor are cheap, where environmental issues do not loom so large, where meat exports are rapidly growing and where politicians and government officials would welcome the investment with open arms.”
Bob Kohlmeyer, Ag Perspectives, 3/21/2002
Factory farms welcomed:Smithfield’s 10,000-sow unit at Diamantino
Plans for 50,000 sows, consuming 213,000 acres of corn and 105,000 acres of soybeans. Building own slaughter plant with 10,000 head per day capacity.
Pork exports growing
0
200
400
600
800
'96 '97 '98 '99 '00 '01 '02 '03
Thou
sand
s of
met
ric to
ns
+ 70%
+ 793%in 7 yrs
746
500
440
56
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
Exporting bigger share of production
+ 443%in 7 yrs
5.7%
19%
8.4%
3.5%
1996 2003
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
+ 47%
They’ve got their own tropical swine genetics
MS 58 hog, developed by Brazilian Agricultural Research Corp. (Embrapa):
• leaner, lower fat and cholesterol
• feed conversion ratio < 2.3,saving 10 kg. feed per pig
• higher ham and loin yields
• no Halotane (stress) gene
• MS 60 under development, > 90% lean carcass yield
'96 '97 '98 '99 '00 '01
Room to increase domestic consumption
0
20
40
60
80
100
120
'96 '97 '98 '99 '00 '01
Poun
ds p
er p
erso
n pe
r yea
r
78 lbs
66
25
source: Livestock and Poultry: World Markets and Trade / DL&P 2-01 (USDA, 2001)
109
96
68
+ 16%
+ 39%
Way fewer manure regulations
New hog barn and manure lagoon on steep hill above a river, Santa Catarina state
Poultry production is increasing too
0
2
4
6
8
10
12
14
16
'97 '98 '99 '00 '01 '02 '03
Mill
ions
of m
etric
tons
(MM
T)
+ 18%
+ 71%in 6 yrs
14.5
7.7
12.3
4.5
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
Poultry exports growing
0.0
0.5
1.0
1.5
2.0
2.5
3.0
'97 '98 '99 '00 '01 '02 '03
Mill
ions
of m
etric
tons
(MM
T) + 10%
+ 138%in 6 yrs
2.3
1.6
2.1
0.6
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
World-class poultry quality standards
“Lar” Cooperative’s chicken processing plant at Medianeira:
• capacity 140,000 birds/day
• 200 different products, 99% frozen
• 40% of volume, 60% of value is exported to Middle East, Japan, and China
• Private label for Carrefour Supermarkets; supply all the McDonald’s in Brazil, Uruguay, and Chile
Exporting bigger share of production
+ 43%in 7 yrs
16%
20%
16%
14%
1996 2003
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
Beef production is growing
0
2
4
6
8
10
12
'97 '98 '99 '00 '01 '02 '03
Mill
ions
of m
etric
tons
(MM
T)
+ 2%
+ 23%in 6 yrs
12.0
7.4
11.7
6.1
Brazil now has the world’s largest beef herd, more than twice the size of the U.S. herd.
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
Beef exports have tripled
0
200
400
600
800
1,000
1,200
'97 '98 '99 '00 '01 '02 '03
Thou
sand
s of
met
ric to
ns
+ 20%
+ 318%in 6 yrs
1163
970969
232
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
Beef: It’s what’s from Brazil.
Share of production exported tripled
+ 191%in 7 yrs
7.2%
13.1%
9.7%
4.5%
1996 2003
+ 35%
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
Gaining market share in world meat trade
5.4%14.7%
2.2% 12.8%
1996 2003
11.3% 27.2%
source: Livestock and Poultry: World Markets and Trade / DL&P 1-03 (USDA, 2003)
• “I see a clear trend for growth... The weather is nice, the soil is good and Brazil has awakened for agriculture the last few years. For Brazil to be a major player, it’s just a matter of time.”
• “If Chicago beans are $4.50 or above, we can produce beans here. Even without subsidies.”
• “We can put meat into Europe cheaper than the United States can.”
Dilvo Grolli, President of Coopavel
The Cerrados is not competitive with the US on:
• Erosion
• Financing
• Freight
• Research
• Cash reserves
• Fuel costs
• Off-farm jobs
Ron Heck, American Soybean Assoc. president (Perry, IA)
• Organic matter
• Overnight UPS
• Government support
• Insecticides/fungicides
• Lime, fertilizer
• Machinery costs
• Marketing choices
Mandatory conservation set-asides
Slash & burn patches in the Amazon jungle
Must leave 20~80% of forest intact when clearing new farmland
Social problems: income disparity
Expensive condos on Ipanema Beach in Rio de Janeiro, with favela slums on the hills above.
• since 1984, 1.5 million members
• trying to force major land reform: over two-thirds of arable land owned by 3% of population
• more than 100 land takeovers now underway, 1000 people have died in violence over last decade
Landless Workers Movement(MST: Movimento dos Trabalhadores Rurais Sem
Terra)
Soybean Rust
• Brazil learned how to live with ASR. Not much yieldreduction, but less U$ in the pocket (2-4 applications);
• ASR won’t be as agressive in the US as it is for Brazil;• The GMO soybean is not a panacea for Brazilian growers
as a cost reduction factor. There are different results among the Brazilian regions;
• Growers will reduce investiments (a bit) in inputs thiscoming year mainly in soybean.
• Soybean is not going to increase acreage 05-06. Remember: Brazil had two years with losses (weather).
• Logistic definitly will slow down Brazil growth in the nextyears;
Foreign investment in BrazilThe early stages (2000 The early stages (2000 -- 2002)2002)
The 2004/05 crop. Starting up the cotton productionThe 2004/05 crop. Starting up the cotton production
The goal: agriculture/livestock integration, non till and doubleThe goal: agriculture/livestock integration, non till and double cropcrop
Faz. Novo México, April 2000 Faz. Novo México, April 2002Faz. Texas, April 2002
Faz. Illinois, Feb/2005 Faz. Novo Mexico, Feb/2005 Faz. Novo Mexico, Feb/2005
Agriculture/cattle operation near Faz. Novo México, Jaborandi, Bahia. Oct/2004
A good risk assessment and business approach is a key factor for success.
It is essential to contract consulting services with a track record in advising foreign investment and business start up .
Source: Céleres/BWB Consulting
Cotton field in Luis Eduardo Magalhães
Twelve reasons you should farm in Brazil:A sarcastic list by Jim Meyer, Iowa Corn Growers Assoc.
1. You would like to have less control over your invested capital.
2. You would like to pay more taxes.
3. You would like to drive further on dirt and gravel to get where you want to go.
4. You don’t like to operate your own machinery.
5. You like to replace the suspension system on every vehicle you own.
6. You don’t like to grow GMO crops. (Not applicable anymore)
Twelve reasons you should farm in Brazil:
7. You don’t like to use growth promotants and drugs in livestock production.
8. You like to raise and eat grass-fed beef.
9. You would like to leave profits made in Brazil.
10. You enjoy having a lot of low-paid labor in your operation and around you.
11. You would enjoy having a small airplane and landing field as part of your farm equipment.
12. You would enjoy being integrated in a purchasing-production-marketing coop.