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Innovations That Get Results Event Marketing Solutions For Onsite Activation

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Page 1: Picture U Power Point

Innovations That Get ResultsEvent Marketing Solutions For Onsite Activation

Page 2: Picture U Power Point

Confidential information Do not redistribute.

Engage Consumers, Drive Website Traffic, Capture More

• SmartShots™

• Imagination Station™

• SmartShots™ Mobile Overlay

• PhotoPassport™

• Touchpoint™ Kiosks

• QuickShots™ Onsite Printing

• CatchAll™ Data Collection

PictureU – The Bigger Picture

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PictureU Promotions is the fusion of onsite entertainment/ activation with data mining and data capture.

• First to market in 1998, PictureU Promotions is the premier technology-based event marketing agency

• PictureU delivers proven models that provide quantifiable results and innovative strategies to leverage your marketing investments

• Utilizing proprietary tools, PictureU offers unique and innovative services to activate partnerships, drive consumers online, to retail, collect data and open new revenue

• PictureU drives 1:1 marketing opportunities and exposure

• All of our services successfully measure ROI

• Enhance the attendee experience, increase brand perception and awareness and fully immerse consumers together with your brand

PictureU – Connecting Brands with ConsumersExperiential Event Technologies

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Corporate Partnership BenefitsExperiential Event Technologies

• Extend brand awareness long after events end

• Capture valuable personal data in non-intrusive capacities

• Communicate directly with target audiences

• Drive consumers online and generate new leads

• Integrate sweepstakes and special promotions

• Successfully measure ROI

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Measure ROI: PictureU Website Retrieval Activity Reports

PictureU Online Tracking tools enable

clients to get real time feedback on events. PictureU provides clients with website activity reports and database

summaries that successfully determine ROI.

Experiential Event Technologies

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SmartShots™ Digital Photo Marketing

PhotoLocator Carddirects attendees onlineto retrieval location

Advantages• Ease of use• Minimal equipment• Scalable• Flexible• Cost efficient• Mobile• Maximum impressions

Send brand ambassadors to canvass an event site or create a stationary photo experience, SmartShots™ is asimple and efficient way to attract and engage consumers.

Experiential Event Technologies

Copyright 2008 PictureU Promotions Patents Pending

Unique and memorable, SmartShots™ is a catalyst to engage attendees, collect dataand communicate with consumers in a meaningful and relevant dialogue.

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Imagination Station™ Photo Green Screen

Experiential Event Technologies

Advantages• Unique interactive experience• High value proposition• High onsite presence• Option for multiple backgrounds• Ability to integrate variable data• Exceptional data capture tool• Ability to integrate variable data

Copyright 2008 PictureU Promotions Patents Pending

Unlike other Green Screen services, Imagination Station™attendees position themselves within the shot in real-time. Thisinteraction motivates consumers to get involved and have funwith the experience.

Create a unique interactive onsite experience that truly immerses consumers into the brand.

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SmartShots™ Mobile Overlay

Experiential Event Technologies

Advantages• Leverage your most valuable assets, even when they are not physically available for fan photo ops• Easy to execute• Mobile, not confined toa footprint• Cost efficient, minimalequipment needed onsite

Advantages• High consumer retentionand value• Great vehicle to captureconsumer data, track eventmetrics and quantify results• Unique, memorable keepsake

Often times, the best ideas are thesimple ones. PictureU’s newest patentpending product enables us toproduce a “green screen like” effectwithout having to be confined to adesignated footprint at an event.

This technology is an ideal way toleverage creative assets such asathletes, celebrities and mascots.Provide fans with an opportunityto get their picture taken with theirfavorite sports figure.

A creative technique perfect for leveraging valuable brand assets to enhance theconsumer take away, increase retention rates and raise brand awareness.

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PhotoPassport™Innovative, patent-pending technology designed to provide attendee instant gratification onsite while still driving them online post event.

Experiential Event Technologies

Drive online to pick upfull-sized commemorativebranded photo

3 1/2” x 7” fully customizable landscape is perfect forcredentials, site maps and event schedules. Thereis also plenty of room for advertising and coupons.Designed to slide easily into a plastic sheath andclip onto a branded lanyard. Prints onsite.

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Experiential Event Technologies

Touchpoint™ Automated KiosksCommunication platform used for a broad range of applications.

Extend footprintand add to brandpresence

Advantages• Take, print & send pictures• Print coupons• Read bar codes• Capture video testimonials• Scan IDs• Collect data and link to online content

Custom, automated kiosks let attendees take control of their own onsite experience. With a streamlined enrollment process and data transfer, they are perfect tool for customer loyalty and reward programs.Reporting mechanisms can also be integrated to monitor participation.

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Experiential Event Technologies

QuickShots™ Onsite PrintingIf immediate gratification is important, this service is ideal.

Tie your brand to a positive event experience

Our processing application, along with portable high-end lab quality printers, enable us to process commemorative Photoframes™ and Green Screen photos in seconds. Built for speed, PictureU’s onsite printing process can handle the high volume traffic of a big event.

Provide FREE 4x5, 5x7 or 8x10 lab quality prints

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Experiential Event Technologies

CatchAll™ Onsite Data CollectionSeveral options to handle any type or quantity of Information needs.

Make collecting data simple and efficient with no paper or translation errors. Most importantly, data can be uploaded immediately following the event.

• PDA- handheld• Data tablet• Scan drivers’ licenses• Create customized surveys• Read bar codes• Execute instant win games and contests

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Experiential Event Technologies

Email BlastKeep the connection with consumers alive bySending customized messages post event.

Don’t wait for consumers, engage them with a customized email blast. Attendees can click on gallery links, view videos, click on online content or request additional information. Used mostly in conjunction with CatchAll™ Data Collection or Touchpoint™ Kiosks, email addresses and other pertinent information are collected onsite, triggering an email blast that is sent to the consumer within hours of the event. Fully customizable, compelling HTML graphics can add to branding efforts seamlessly.

Increase viral activity Intriguing visualsinvite customers tocontinue their experiencewith your brand