photontransfer.com and the xphoton open innovation challenge for the iyl2015
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THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
PhotonTransfer.com and XPhoton Open Innovation Challenge for the IYL2015
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
PhotonTransfer.com and The XPhoton Open Innovation Challenge for the IYL2015
1. About PhotonTransfer
1. Technology transfer & IP market
2. About Open Innovation
2. About XPhoton Open Innovation Challenge
1. IYL2015
2. Unique Opportunity to address industrial sector outside photonics
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
The “intellectual property market” or “IP market”
• Technology transfer is everything related to achieving the deployment of technology, from R&D, to production, to sale and finally to installation and operations.
Technology Holder IPMarket
Exchange of IP
• Transfer of the ability to produce the good/service
• Transfer occurs through deals between companies/institutions: licensing, joint-ventures, acquisitions, joint R&D, etc.
Technology Manufacturer or Service Provider
Market “exchange” of
goods and services
• Transfer of the good/service itself
• Transfer occurs through sale or purchase of good/service, can be between companies or individuals consumers
Technology end-user
The “IP Market”
The “end-user market”
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
PARTNER VALORISATION EXCHANGE COMMERCIAL
Scientific & business alliances
tailor science & technology to a
market need
IPR marketing: sale or licence IP assets
find clients & providers for
photonics products & services
Scientific
Research
Topic
TRL 3-4 TRL 4-5 TRL 6 - 8 TRL 9 Products
&
Services Research to Prove feasibility
Technology Development
Technology Demonstration &
System Development
System test, launch & operation
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
TECH FOR TRANSFERWorld Wide Visibility: Posting a Tech for Transfer listing will result in easier selling and licensing of Intellectual Property Rights.
A Tech for Transfer listing will provide all possible transactions a research topic needs in order to be brought closer to a market opportunity. From sourcing the best partner to getting the business orientation to increase IP value.
The most important action is to connect you with experienced people that are knowledgeable about the relevant markets. We do this through networking, mentoring, and market research.
TECH NEED
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
Privacy and Confidentiality
If your idea requires patent protection then it is important to note that any public disclosure of your idea will limit the patent rights.
• You can post a Tech for Transfer in a confidential way. Only short description and limited information will be then public. For further collaboration, PhotonTransfer platform allows on-line NDA signature for safely disclosing the information to the selected partner.
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
IP Assets
• 2,35 M patents filled 2012 (WIPO)
– 6% Public Institutions
– More than 100.000 filing in 2013 relate to Photonics
• Litigation Weapon
– USA Main market: Non Practicing Entities (Patent Trolls)
• Scientific Venture
– IP Asset: better for funding VC
– Entrance Barrier
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
When is it better not to patent• Cost of Patent Rights: 5k€ filing in one country towards 400k€ filing + maintenance in 10
countries.
• Patent Cooperation Treaty allows to get an extra protection in all the world for 18 months, cost estimation for PCT: 4-6k€.
• Cost example: European Patent cost for all European countries: Validation: approx. 9k€. Maintenance (form year 5 to 20): 450 k€.
• 1st Reason not to file a patent: The product will not make you more money than the patent cost. That means that it is necessary to have a business idea of your product and technology/market area.
• 2nd Reason not to patent: Lack of ability to detect infringement.
• 3rd Reason to consider before patenting: Ease of invention around the proposed claims.
• 4th Reason: Budget
• Alternatives to patent applications for protecting your invention:
• Keep it secret: use properly NDA (Non Disclosure Agreement).It is not necessary with people whose professions require them to keep confidentiality when dealing with clients as lawyers, IP agents etc. But special car must be taken with experts on the field even with NDA signed. Violation of the agreement generally carries the possibility of heavy financial penalties.
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
Open Innovation• “Open innovation is a paradigm that assumes that
firms can and should use external ideas as well as internal ideas, and internal and external paths to market, as the firms look to advance their technology”.
• In a world of widely distributed knowledge, companiescannot afford to rely entirely on their ownresearch, but should instead buy or license processesor inventions (i.e. patents) from other companies
Henry William ChesbroughOpen Innovation:
The new imperative for creating and profiting from technologyMarch 2003. Boston: Harvard Business School Press.
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
Open Innovation ChallengeFROM
CLOSED INNOVATION
Plan-Decide-Execute
Existing Processes
Internal Resources
Top Secret
Pay for failed attempts
TO
OPEN INNOVATION
Diversify-Select-Amplify
New Processes
Leveraging others resources
Open and Exponential
Pay only for success
Open Innovation and Corporate Entrepreneurship:Ken Morse – Henry Chesbrough18 may – 22 may Barcelona *
* ESADE executive education contact: [email protected]
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
PHOTONTRANSFER for the IYL2015presents to Companies the
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
What is an XPhoton Challenge?
XPhoton Open Innovation Challenge is a formula for successfully
finding solutions that will make companies advance their industry,
solve a common customer need, and/or address an important
challenge that affects humankind by inviting the world’s best
minds to apply their technical or scientific talent to the problem
or opportunity at hand
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
What is it?
• An Open Innovation tool combining in-company
knowledge with external know-how to enhance R&D
or strategy projects.
• Benefits from IYL2015 Visibility.
• High media coverage including Challenger Company.
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
photontransfer.com
CHALLENGER Or Companies
SOLVEROr solutions providers
problems companies face on their markets currently believed to be
unsolvable, or that have no clear path toward a solution using light-based
technologies
engineers, scientists, research institutions and students will
collaborate to solve companies challenges
Partner:EUROPAGES: To address companies outside
the photonics industry
Partner:SPIE, EPIC
Whom?
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
• R&D outsourcing under a secure and controlled IP environment.
• R&D 100% result oriented, on a success fee based. Company pays only if expectations are meet.
• Enhance the R&D capacity for Free!
• Pay the price of the R&D project according to ROI, not to its cost.
• Innovate introducing Light Based Technologies in your company *(return on investment)
XPhoton Challenge Benefits
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
• Exposure and media impact of the IYL2015
• Sustainability and Responsible Innovation values
• Marketing y constant media coverage of Challenges including Company Brand
• Inviting the world’s best minds to apply their technical or scientific talent to the problem or opportunity.
Other benefits
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
Where? • On-line: platform PhotonTransfer.com, IYL2015
Time Frame:• Year 2015• A Challenge needs form 2 to 6 months of visibility to gather
attention and allow media and marketing campaigns.
How to Participate?:• Propose a Challenge at Photontransfer.com or XPHOTON.ORG• Collaborating as a partner: see sponsoring opportunities
More Information
THE FIRST TECHNOLOGY & IP MARKETPLACE ON PHOTONICS
Sponsoring•Distinction and visibility as Main Sponsor of the Xphoton Challenge and in their partitcular Industry group.
•Continuous exposure of logos and promotional items on all Official XPhoton Challenge materials, and advertising opportunitiesthroughout 2015.
•Continuous exposure on banners, informational displays, event programmes etc, bringing attention and promoting your associations with XPhoton Challenge, UNESCO and other major partners.
•Logo on front of the XPhoton Open Innovation Challenge website page
•Promotional emails: your logo, with a link through to your website, on up to 4 emails to all of innovations, institutions, universities and companies databases
•Website: your logo, with link through to your website, on the PhotonTransfer.com website
•Your logo on all promotional printed material for the competition
Main sponsorship: €7200 + vat
•Category Sponsor packages are designed for medium-size organisations such as professional societies, universities and colleges, and small to medium enterprises.
•You will be able to use the label of "Official Sponsor" and/or “XPhoton Organizational Associate” on your website.
•Logo on XPhoton Open Innovation Challenge website alongside your chosen Industrial Challenges Groups viewed by all participants and industry for this category
•Logo on all printed materials
•Logo on Award itself
•Choose from these Industrial Challenges Groups: Illumination & Displays, Solar Energy, Optoelectronics & Communications, Astronomy, Biomedical Optics & Medical Imaging , Laser & Sources (manufacturing), Optics Nanotechnology
Industrial Challenges Groups sponsorship: €2700 + vat
•We recognize that there will be many organisations such as local high-schools, astronomy clubs or small regional colleges who will wish to align their existing activities to focus on themes of Xphoton Challenge during 2015, but without needing the benefits of global sponsorship.
•Logo on main web pages
Collaborators €570 + vat