p&g presentation
DESCRIPTION
Presentation of P&G and new operational toolsTRANSCRIPT
Procter & Gamble
4/20/2011
mercredi 20 avril 2011
Summary
1* Backgroung2* History
3* Products / Service4*Competition
5* Financial results6* Recent Event
7* Future8* Conclusion
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1* Background/ Overview
P&G :Powerfull & Global
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1* BackgroundP&G is a giant in the area of consumer goods
Leading maker of household products in the United States
P&G has operations in nearly 80 countries around the world
300 brands of fabric care: home care, beauty care, baby care, family care, health care, snacks, and beverages
Huge market capitalization serving consumers in more than 180 countries
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1* GreenOverview
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2* History
P&G : Pioneer & Generous
Let’s go back !
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2* 1887
1924
1941
1955
2002
2006
Profit-Sharing Program with employees
Data-Based Market Research with consumers
Consumer Relations Department Development
Emerging countries Health Care Development
Feminine Care Innovation
Fast-Growing & Low-Income Markets in BRIC
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2* Profit-Sharing Program with employees
Data-Based Market Research with consumers
Consumer Relations Department Development
Emerging countries Health Care Development
Feminine Care Innovation
Fast-Growing & Low-Income Markets in BRIC
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2* 1837
1946
1991
1992
1997
2001
1837: Manufacture and sell candles and soap
1890: The P&G Company is incorporated
1946: P&G introduces Tide laundry detergent
1963: Acquisition the Folgers coffee brand
1991: Max Factor & Betrix cosmetic,fragrance
1992: Pantene Pro-V shampoo is introduced
1997: Acquisition of Tampax line of tampons
1999: Purchasing Iams, pet food maker
2001: Acquisition of Clairol hair-care business
from Bristol-Myers Squibb Company.
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- Beauty and Grooming
- Health and Well-Being
- Household Care
Our unique organizational structure offers the global scale benefits of an international company and the local focus to be relevant for consumers in roughly 180 countries where our brands are sold
3* Products / ServiceGlobal Business Units
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3* Products / Service
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3* Products / Service
Market share- Olay: 10% GMS of facial skin care- Pantene and Head & Shoulders: 20% GMS of hair care- Gilette, Fusion, Mach3: 70% GMS of male blades and razors- Electric razors and epilators: 30% GMS (M)/50% (F)- Duracell: 25% GMS of battery - Bounty: 45% GMS of paper towel- Charmin: 25% GMS of toilet paper- Fabric care products: 30% GMS mercredi 20 avril 2011
3* Products / Service
Our MDO is organized along five geographic units:1) North America 2) Western Europe3) Central & Eastern Europe, Middle East & Africa4) Latin America 5) Asia
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3* Products / Service
Mexico
China
India
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4* Competitors
High competitive market environment
Local Competitors
Regional Competitors
Global Competitors
Consumer knowledgeInnovation
BrandbuildingGo-to-market capabilities
Scale
P&G CompetitiveAdvatages
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4* Competitors
Kimberly-Clark Corporation
Johnson & Johnson
Unilever
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Texte
4*Competitorsmercredi 20 avril 2011mercredi 20 avril 2011
5* FinancialResults
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6* Recent events
Avril 2011 : Sold Pringle & Diamond food 2,3 billions
August 24 2009: the Irish-based pharmaceutical company Warner Chilcott bought P&G's prescription-drug business for $3.1 billion
January 2005: P&G announced an acquisition of Gillette
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6* Recent Events
April 2011: Understand the unique needs of African consumers and overcoming the challenges of reaching them
March 2011: P&G Ranks 5th Overall: "Green Star" Among Fortune Magazine's World's Most Admired Companies
November 2010: Bounty Survey of 1,000 U.S. school teachers
94% of teachers believe students learn better in clean classrooms
42% of teachers report they addcleaning to their list of daily duties
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7* Future
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8* Conclusion
FinancialActive and Agressive Financial Strategy
Non-ProfitHuge Company Culture developping Caritative Program
ResearchAllowing more and more budget, R&D creates Advanced and Lead Products.
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