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Think big, Start Small, Scale Fast Building an explosive growth startup PensionBee Nov 1st I London I #IBMAmplify

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Page 1: PensionBee IBM

Think big, Start Small, Scale FastBuilding an explosive growth startupPensionBee

Nov 1st I London I #IBMAmplify

Page 2: PensionBee IBM

PensionBee: the UK’s leading online pension manager

Nov 1st I London I #IBMAmplify

Page 3: PensionBee IBM

PensionBee offers the customer the pension solution of today.

Nov 1st I London I #IBMAmplify

Page 4: PensionBee IBM

However..Nov 1st I London I #IBMAmplify

Page 5: PensionBee IBM

12 months ago…..

Nov 1st I London I #IBMAmplify

Page 6: PensionBee IBM

Big Idea

Nov 1st I London I #IBMAmplify

Page 7: PensionBee IBM

But where to start

Nov 1st I London I #IBMAmplify

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ChallengesNov 1st I London I #IBMAmplify

Page 9: PensionBee IBM

Pensions…

Nov 1st I London I #IBMAmplify

Page 10: PensionBee IBM

Trust

Nov 1st I London I #IBMAmplify

Page 11: PensionBee IBM

Long lead time

Nov 1st I London I #IBMAmplify

Page 12: PensionBee IBM

Nov 1st I London I #IBMAmplify

Page 13: PensionBee IBM

So…Nov 1st I London I #IBMAmplify

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Educate prospects

Nov 1st I London I #IBMAmplify

Page 15: PensionBee IBM

Nov 1st I London I #IBMAmplify

Page 16: PensionBee IBM

Nov 1st I London I #IBMAmplify

Page 17: PensionBee IBM

Nurture

Nov 1st I London I #IBMAmplify

Page 18: PensionBee IBM

Nov 1st I London I #IBMAmplify

Page 19: PensionBee IBM

Trust

Nov 1st I London I #IBMAmplify

Page 20: PensionBee IBM

Nov 1st I London I #IBMAmplify

Page 21: PensionBee IBM

Scale upNov 1st I London I #IBMAmplify

Page 22: PensionBee IBM

Create an awesome product, not an amazing CRM, email platform etc.

Nov 1st I London I #IBMAmplify

Page 23: PensionBee IBM

Nov 1st I London I #IBMAmplify

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Be brave, go big.

Nov 1st I London I #IBMAmplify

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Data driven…with the ‘unusual metrics’

….such as customer love next to your hard metrics

Nov 1st I London I #IBMAmplify

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Know how to codeoff course

Nov 1st I London I #IBMAmplify

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Nov 1st I London I #IBMAmplify

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Thank you

Nov 1st I London I #IBMAmplify

Page 29: PensionBee IBM

Jasper MartensVP Marketing PensionBee@jaspermartens@pensionbee

Nov 1st I London I #IBMAmplify