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The Mechanics behind Disruption How to Recognize the Black Swan World Business Dialogue Cologne, 13.-14. March 2014

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  • 1. The Mechanics behind Disruption How to Recognize the Black Swan World Business Dialogue Cologne, 13.-14. March 2014

2. partake AG Page Summary Disruption & Education Can Design Thinking help to generate new and disruptive ideas for our education systems? - In 8 moderated teams we worked on current challenges in education systems. - In 70 minutes we worked on three questions and identified key points. - With Design Thinking methods we are able to change perspective, collaborate better and to develop a new understanding of given challenges. Wow! So much is possible in just 70 minutes! But did we really see a Black Swan? 13.-14.03.2014 The Mechanics behind Disruption2 70 Minutes 8 Approaches Wow! 80 People 3. partake AG Page Summary The Black Swan A disruptive innovation often comes in form of a Black Swan: An event or occurrence that deviates beyond what is normally expected of a situation and that would be extremely difficult to predict (Nassim Taleb, 2008). The black swan: - Has massive consequences. - Comes as a surprise to the observer. - Is rationalized in hindsight. - Is context-sensitive, and depends on the perspective. - Has the power to kill an industry. Several Black Swans or disruptive innovations redefined entire industries and markets. Think about Starbucks, Ikea or iTunes. Established players were literally overwhelmed by these new business models. Industry disruption follows certain mechanisms, i.e: - Quality and lifestyle - Kill a dogma - New Eco Systems - Enable non-professionals to do professionals work - Reframing - and many more 13.-14.03.2014 The Mechanics behind Disruption3 4. 01Design Thinking 5. partake AG Page Design Thinking Innovations The Partake model identifies markets that are on the brink of disruption. It enables us to develop ideas into disruptive business models. Innovation with Design Thinking : - Faster, more creative and more productive. - The change of perspective leads to a new understanding of challenges. - This creates opportunities for completely new ideas and solutions. 13.-14.03.2014 The Mechanics behind Disruption5 Design Thinking process: understand, observe, point of view, ideate, prototype, test 6. partake AG Page Design Thinking Process 13.-14.03.2014 The Mechanics behind Disruption6 Understand: Comprehend the challenge in its essential elements: stakeholder, situations etc. Observe: Empathize the specific perspective of customers in order to be aware of peoples needs and develop insights. Point of view: Concentrate the findings of understanding and observing in one statement: user + need + insight. Ideate: Generate as many ideas as possible to find the best possible solution for the user needs. Prototyping: Choose the best options to make the ideas tangible and communicable. Test: Learn what works and what doesnt so that you can iterate the prototype to come up with the best possible solution. The ideal team consists of people who are very different in their professions, their origin, their nationality and cultural background. The goal is the greatest possible variety of perspectives. 7. partake AG Page Design Thinking Principles 13.-14.03.2014 The Mechanics behind Disruption7 Fail early and often. Do! Dont talk. Dare to be wild! Avoid criticism. Lets have fun. The quantity is it. Stay focused. There are no good ideas. Build on ideas of others. Be visual. Leave your titles at the door. 8. 02Rapid Prototyping 9. partake AG Page Rapid Prototyping Design Thinking & Education You worked in groups with our Design Thinking experts to answer the following questions: - How can you educate yourself? - How can you measure knowledge? - What are the problems in the education system? Throughout the session we built on your thoughts and ideas. We developed them further and visualized them by building rapid prototypes. 13.-14.03.2014 The Mechanics behind Disruption9 Build on ideas of others. 10. partake AG Page Rapid Prototyping Design Thinking & Education 13.-14.03.2014 The Mechanics behind Disruption10 11. partake AG Page Rapid Prototyping Design Thinking & Education In a fast forward session you experienced to work with Design Thinking methods. This helped us to take a different perspective on given challenges. Our approach created many new ideas and helped to quickly develop them further into rapid prototypes. Key results - Education needs to become more individual to foster personal strengths. - Education needs to include more peer-to-peer teaching formats. - Education needs to involve social aspects and to be available for everybody. - Education needs reforms on all levels: childrens education and higher education. But did we really see a Black Swan? 13.-14.03.2014 The Mechanics behind Disruption11 Be visual 12. partake AG Page Rapid Prototyping Recognizing the Black Swan? Ideas from the workshop (Cluster) 13.-14.03.2014 The Mechanics behind Disruption12 Life Coach New Student/ Teacher Work Scenario Learn to Fail Peer-to- Peer Learning Platform WiFi Baloon Talent Support Motivation Foundation Individual Learning Strategies The Black Swan? 13. 03Conclusion & Contact 14. partake AG Page Conclusion Recognizing the Black Swan? The challenge is still on! In a short time we were able to change perspectives and to create many ideas. However, we didnt question the systems we belong to enough and couldnt fully exploit disruptive potential. The unexpected appearance of a Black Swan was ignored. This displayed our inherent tendency to focus on known and given challenges and ignore the unexpected. Possible options to increase the disruptive character of three reoccurring concepts in a next step: - Peer-to-peer education: No more schools or universities - we only learn from and with our peers. - Life Coaches: No more teachers - we only learn from life - and from life-coaches supporting the development of individual strengths and social abilities. - Education Portfolio: We manage our education as portfolios throughout our lifetime. 13.-14.03.2014 The Mechanics behind Disruption14 Unexpected: Partake brought a Black Swan to the session 15. partake AG Page Conclusion Next Steps Possible next steps in a Jam Session format at Partake - Developing the prototypes further making them to come alive for users. - Obtaining feedback from users. - Iterating the prototype by including the feedback. - Developing business models based on iterative processes. Design Thinking - Including the clients perspective from the beginning enables you to identify real needs: opportunity for disruptive business models. - Involving iterations to design user-friendly, viable and sustainable products and services. - Allowing serendipity to determine final products and services. Look out for a Black Swan! 13.-14.03.2014 The Mechanics behind Disruption15 Jam Session at Partake 16. partake AG Page Contact For further information please contact us: partake AG Haus Cumberland Kurfrstendamm 194 10707 Berlin Tel. +49 30 / 28 04 88-0 Fax +49 30 / 28 04 88-28 www.partake.de [email protected] 13.-14.03.2014 The Mechanics behind Disruption16 Haus Cumberland