outsourced marketing b2b digital marketing communications package

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Outsourced Digital Marketing - Get Moving On: OUTSOURCED MARKETING B2B Digital Marketing Communications Package BOOST Your Market Presence Email Campaigns Social Media Posts Business Media Posts Website Blogs Search Engine Optimisation “Start to capitalise on Email, Social Media & the Internet. All done for you in a single inclusive package . Low monthly investment. No hassle marketing” £££

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Outsourced Digital Marketing Starter Package Information

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Outsourced Digital Marketing - Get Moving On:

OUTSOURCED MARKETINGB2B Digital Marketing Communications Package

BOOST Your Market Presence

Email Campaigns

Social Media Posts

Business Media Posts

Website Blogs

Search Engine Optimisation

“Start to capitalise on Email, Social Media & the Internet.All done for you in a single inclusive package.

Low monthly investment. No hassle marketing”

£££

Outsourced Digital Marketing - Get Moving On:

IS YOUR BUSINESS BENEFITING FROM DIGITAL MARKETING?…Your business will almost undoubtedly benefit from sending out regular emails, tweets, posts and blogs both direct to your customer

and prospect base and also into social cyberspace. Regular emailing, web blogging and social media posts are the lifeblood of modern

digital marketing. They keep your customers informed about your business, boost your search engine rankings, stimulate new enquiries

and generate sales.

THE GOOD NEWS IS.… IT’S FAST & AFFORDABLEDigital marketing media is relatively inexpensive to use and is a rapid low cost form of marketing

communication. Marketing emails are an essential part of everyday business and website blogs

keep your website fresh and relevant for your customers. Social media posts boost your Search

Engine Optimisation (SEO) and enable your business to be more easily found online in search

engines like Google.

THE CATCH IS… Your Content Must Be: HIGH QUALITY, REGULAR + USE SOME TECHNICAL WIZARDRY

To see results from digital marketing you must commit to delivering high quality, well written, keyword optimised content.

For many small businesses this is too time-consuming and difficult, meaning they lose out on market awareness, new

enquiries and thereby fail to gain market share. Let us do the hard work for you.

Outsourced Digital Marketing - Get Moving On:

STRESS FREE OUTSOURCED MARKETING…Let us take away the headache of keeping your digital customer

communications current, frequent and of high quality. We will create a

professional and effective email campaign promoting your business, your

products, services and sharing your news.

We will send quality communications to your customer and prospect list, we

will also blog the content on your website, post it on your company's

Facebook, LinkedIn and Twitter accounts (setting them up for you if

required) all in a search engine friendly way to help people find your website.

We can also use YouTube to post any of your videos or slide presentations.

THE SIMPLEST SOLUTION … LET US DO IT FOR YOUWe take on the task of handling your digital marketing for you. We do this by

spending time understanding your business and then writing professionalemails, blogs and posts on your behalf. Keeping you in the loop at each

stage to provide input and approve all content before release. We work with you

to maximise the opportunities of effective digital communication to win you new

business.

NO STRESS: WE SORT YOURTECHNOLOGY…Let us sort out all the necessary digital

media accounts for you. Taking away all

the hassle and leaving you to run your

business.

Outsourced Digital Marketing - Get Moving On:

THE ‘ESSENTIALS’ DIGITAL MARKETING STARTERPACKAGE…√ We create a professional and effective email campaign promoting your

business, your products, services and sharing your news.

√ We send quality communications to your customer and prospect list

√ We blog the content on your website

√ We post the content on your company's Facebook, LinkedIn, Twitter & Google+

accounts (setting them up for you if required)

√ All done in a search engine friendly way to help people find your website.

√ We can also post to YouTube any of your videos or slide presentations.

WHY IS THIS ‘ESSENTIAL’ ?The activities above are what we consider as essential for a SME B2B company to see beneficial results from digital marketing. Simply

put unless you undertake this minimum level of activity then digital marketing won’t work for you.

This ‘essential’ package makes sure:√ Your customers and prospects receive regular professional email communication (once monthly) so that you stay in touch, are

not forgotten and encourage new enquiries.

√ Website and social media updates are made with the same information. This provides another platform for your key messages

and helps boost your search engine optimisation (SEO) so people can find you and your website easier.

Outsourced Digital Marketing - Get Moving On:

WE WILL… SET UP & MANAGE YOUR SOCIAL & BUSINESS MEDIA

Facebook – We create a new business page (or use pre-existing), and if required, a new personal profile, to which we will add

basic business content duplicated from your website.

Twitter – We set up a Twitter account (or use pre-existing) create a basic business profile using content from your website.

LinkedIn – We create a profile (or use your existing) and create a separate business page and upload content from your

website such as brochures and other marketing materials.

Google+ - We will create a Google+ account for you. This up and coming social media site that is key to Google SEO.

WE WILL… SET UP & MANAGE YOUR EMAIL MARKETING....

√ We set up a free account for you with the world renowned MailChimp email marketing

system.

√ We upload up to 2000 email addresses from your own customer and prospect lists to

receive regular email communications (above 2000 requires a small monthly subscription

fee).

√ We create a custom email template using your company logo and appropriate graphics and

colours. This is used in subsequent emails to create brand awareness.

√ We provide monthly performance statistics on email opens, click through rates etc..

Outsourced Digital Marketing - Get Moving On:

WE WILL…PLAN YOUR MARKETING CAMPAIGN & CREATE NEW CONTENT…√ Campaign Planning: We will visit your business, to meet and discuss and then agree a five month campaign based around the

best way of promoting your business and its products and services in a structured digital media campaign.

√ Campaign Creation: We will write a series of five promotional emails/posts of minimum 300 words. Including images when

available. We will ensure that relevant keywords are included in all copy in order to boost website SEO.

√ Campaign Implementation:

√We will schedule these emails over a five month period in MailChimp so they are a regular monthly feature in your

customers and prospects inbox.

√We will post the email/post content onto your website monthly, this helps boost site SEO and adds fresh content.

√We will update Facebook, Twitter and LinkedIn monthly to provide additional exposure and also boost your SEO.

WE WILL…MANAGE YOUR WEBSITE BLOG

√ We will establish user rights to your website in order to use your website blog / news facility to postblogs /news.

√ We will check that your website has a content management system and blogging / news capability. Ifthese facilities are not available they will need to be added by your website developer or other 3rd party.

√ If your website doesn’t have a content management system (CMS) facility or one can’t easily be added,you can still take advantage of email and social media and we can apply the same package just withoutthe website posts.

Outsourced Digital Marketing - Get Moving On:

3. EMAIL - A unique contact email address linked to your web address e.g. [email protected] (we can’t use nonunique emails like @Gmail, @Virgin, @btinternet for emailing with Mailchimp for security and anti-spam reasons.)

4. LOGO - A good quality digital copy of your company logo.

5. CONTACT - A named individual in your company whose business details we will use to set up the social media accounts.

6. ACCESS - All user names and passwords for any social or business media pages you may already have.

Once the above are in place, we can begin promoting your business online and creating new opportunities

IT REALLY COULDN’T BE SIMPLER - CONTACT US NOW TO GET STARTED

GETTING STARTED…In order to start this package we will need to check a few basics are in

place in your business (once they are we can get started straight away ).

You will need to have:

1. WWW - A dedicated company website promoting your business todrive traffic to (we assume you have one already, if not we canhelp you sort one out).

2. CMS - A content management system (CMS) for your website witha blogging /news facility to which you will need to give us access(if you don’t have a contact management system we may be ableto advise how to install one).

Outsourced Digital Marketing - Get Moving On:

ADDITIONAL MARKETING SERVICES AVAILABLE…Marketing-Wiz are a small team of professional marketers. We work with local businesses to solve

business growth challenges from a marketing perspective. We often act as a ‘ virtual marketing

department’ providing support ranging from advising on competitive business growth strategies to

programmes like this digital marketing package.

We can tailor a wide range of outsourced marketing management services as required. We also

work with a number of associate businesses for websites, graphic design, print, market research,

databases, photography, video production etc. Our role is to act on your behalf to project manage

these services and provide marketing expertise and new content. Please speak to us about your

requirements or to request a free consultation.

YOUR DIGITAL MARKETING INVESTMENT…The above basic digital communication starter package costs just £295 + VAT per month for an initial

contract period of 6 months (to cover initial set up and first five months of email/blogs/posts).

Continuation of the campaign based on producing one email/blog/post per month is chargeable at

£295 + VAT per month (no minimum term after initial contract).

Marketing-Wiz Ltd : www.marketing-wiz.co.uk : [email protected] : 01926 800297