our outstanding research, by outstanding branding

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Post on 22-Jan-2018

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  1. 1. TREN M FUT EN C PRO CREATI INF SWAG E INCENT IBITIONS INCENTIVES CAMPAIGNMARKETING BESPOKE CORP UTSTANDING PROMOTION BUSINESS IDENTITY C EN MERCHANDISE SEASONAL MESSAGE RECYCLAB PREMIUMS EVENT CREATIVE INSPIRE VALUE AGE FUTURE LOGO ADVERTISING INFLUENCE CONCEPT OUTSTANDING BRANDING SWAG E RONMENTAL DESIGN PRODUCTS EXHIBITIONS IN MPAIGNMARKETING BESPOKE CORPORATE TREND OUTSTAND ON BUSINESS IDENTITY CENTRICITY BRAND MERCH ND MERCHANDISE SEASONAL MESSAGE RECYCLAB NSPIRE BRANDING MESSAGE FUTURE LOGO A NCE VISUAL FUTURE CONCEPT IMAGINATION AGE ENVIRONMENTAL DESIGN PRODUCTS EX CAMPAIGNMARKETING BESPOKE CORPORATE TREND OUTS
  2. 2. IBITIONS INCENTIVES CAMPAIGNMARKETING BESPOKE CORP UTSTANDING PROMOTION BUSINESS IDENTITY C EN MERCHANDISE SEASONAL MESSAGE RECYCLAB PREMIUMS EVENT CREATIVE INSPIRE VALUE AGE FUTURE LOGO ADVERTISING INFLUENCE CONCEPT OUTSTANDING BRANDING SWAG E RONMENTAL DESIGN PRODUCTS EXHIBITIONS IN MPAIGNMARKETING BESPOKE CORPORATE TREND OUTSTAND ON BUSINESS IDENTITY CENTRICITY BRAND MERCH ND MERCHANDISE SEASONAL MESSAGE RECYCLAB NSPIRE BRANDING MESSAGE FUTURE LOGO A NCE VISUAL FUTURE CONCEPT IMAGINATION AGE ENVIRONMENTAL DESIGN PRODUCTS EX CAMPAIGNMARKETING BESPOKE CORPORATE TREND OUTS ICITY UAL AGE VES G ISE RTISING LUE TION Our Outstanding Research At Outstanding Branding we understand the value of promotional merchandise, how it can help improve your company or brand awareness, and how it can increase ROI. You only need to take a look at our testimonials and client case studies to see the success promotional merchandise can bring. But you want more? Well, our Outstanding research is full of insightful statistics to ensure you too can become a believer of promotional merchandise. SO ONLY ONE QUESTION REMAINS... ...ARE YOU READY TO UNLOCK THE POWER OF PROMOTIONAL MERCHANDISE?
  3. 3. E RICITY SUAL GAGE TIVES G NDISE VERTISING ALUE BITION NDING believe that Promotional Merchandise creates the biggest impression for attracting attention.
  4. 4. 6.4% 7.4%DIRECT MAIL 8.7% 8.9%PRINT 16.9% 16.5%TELEVISION 7.9% 8.6%ONLINE MEDIA 60.1% 58.6%PROMOTIONAL PRODUCTS Percentages of positive reactions when exposed to the below advertising mediums. Percentages of advertising mediums which is best to invoke loyalty to an event or cause. Our Outstanding Research
  5. 5. believe that Promotional Merchandise has the ability to make you feel appreciated.
  6. 6. UMBRELLAS CLOCKS USB STICKS LUGGAGE HAMPERS MUGS GOLF SHIRTS NOTEBOOKS CONFECTIONERY PENS 21.8% 19.8% Which promotional products are most likely to motivate a person to take action or lead to a more favourable impression of an advertiser or company? 26.2% 31.1% 43.3% 18% 16.5% 16.1% 15.3% 17.2% Our Outstanding Research
  7. 7. keep a promotional USB Drive for the longest (at least a year). OF PEOPLE 63%
  8. 8. The most prevalent promotional products that people have in their office or desk. (Out of 1000 respondants) PENS CALENDARS MOUSEMATS MUGS USB STICKS 56 124 50 44 29 Which products are kept the longest? (at least a year) 63% 51.9% 47.8% 43.4% 59.8% USB STICKS UMBRELLAS CLOCKS MUGS PENS Our Outstanding Research
  9. 9. have three or more promotional products on/in their desk, nearly a third have four or more. OF PEOPLE 53%
  10. 10. choose a branded mug as the best product to enable message or advertising recall. OF PEOPLE 47.1%
  11. 11. like promotional products because its a constant reminder to them. OF PEOPLE 61%
  12. 12. say that promotional products provide them with an incentive to TAKE ACTION! OF PEOPLE 50.7% YES! YES!YES! *Research compiled by the British Promotional Merchandise Association

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