opening keynote for informa conference on social learning
TRANSCRIPT
Relationship between Social Media, Instructional Design and Higher Education - A Canadian Perspective
Stella LeeCentre for Learning Design and DevelopmentAthabasca University, Canada
Why am I here?
• Technology?
• Pedagogical?
• Social?
• Design?
source: http://www.flickr.com/photos/oberazzi/318947873/
Today’s talk
• Social Media Trends and Usage
• Implications for Higher Education
• Social Media at Athabasca University
• Instructional Design for Social Media
• Discussions and Sharing
Where is Canada?
Social media trends and usage
• 70% of Canadian say they use social media
• Highest percentage of users on Facebook
• Viewed the most YouTube videos
• 47% of Canadians use Twitter
• 58% have blogs
Even our mayor is a twitterer
So, what are the implications for higher ed?
• marketing and communication
• teaching and learning
• professional development
• research
A “DIY” model
• A lot more amateurish effort (Shirky, 2008)
• It is scattered all over, many overlapping effort
• It is personal, personalized
• A sub-culture movement
Social media is a bit like the punk movement in the 70’s...
source: http://www.flickr.com/photos/inoportuno/3987625916/
A bit about Athabasca University
• Canada’s Open University
• Location: Athabasca, Alberta, Canada
• Campuses in Athabasca, Edmonton and Calgary
• More than 38,000 students
• Offer over 700 courses in 90 programs
• 1200 faculty and staff member
Athabasca campus
source: http://www2.athabascau.ca/aboutau/media/photoscampus.php
Calgary campus
source: http://www2.athabascau.ca/aboutau/media/photoscampus.php
Our Mission Statement
“Athabasca University is dedicated to the removal of barriers that restrict access to, and success in, university-level studies and to increasing equality of educational opportunity for adult learners worldwide.”
source: http://www.athabascau.ca
Some social media usage at AU
• Flickr
• the Landing
• eLab
Flickr
Flickr
• It
AskAU
AskAU answer
The problem with facebook
Group feature in the Landing
Group page
E-Lab portfolio
source: https://portfolio.elab.athabascau.ca/
A sample portfolio
Instructional design and social media
How should we approach it?
source: http://www.flickr.com/photos/colemama/3942606430/
Open Instructional Design (Kumar et el, 2009)
• inviting learners to participate in the ID process prior to the start of the course
• discuss ID options with respect to learning outcomes, topic selection, content selection, etc.
• Each learner can choose an ID just for himself/herself, or form small groups and choose an ID for each group
Open ID example
Social media Venn diagram
source: http://kk.org/ct2/2009/08/social-media-venn.php
“The most important critical uncertainty today is how many of us learn to use digital media and networks effectively, reasonably, credibly, collaboratively, civilly, humanely. This difference is a matter of literacy.”
- Howard Rheingold, 2010
Digital literacy
• Attention
• Participation
• Critical consumption
• Cooperation/collaboration
• Network awareness
source: http://theunquietlibrarian.wordpress.com/2010/05/17/howard-rheingold-keynote-speech-social-media-participative-pedagogy-and-digital-literacies/
Attention
source: http://www.flickr.com/photos/fs999/3508277416/
Participation
source: http://www.flickr.com/photos/angelinux/2643517944/
Critical consumption
source: http://www.flickr.com/photos/karola/3623768629/
Cooperation/Collaboration
source: http://www.flickr.com/photos/jmsmytaste/90648278/
Network awareness
source: source: http://www.flickr.com/photos/sjcockell/4684828794
Share your ideas and experiences
source: http://www.flickr.com/photos/yourdon/3088582622/
References
Shirky, C. (2008). Here Comes Everybody. New York: The Penguin Press
Kumar, V., Manimalar, P., Somasundaram, TS., Sidhan, M., Lee, S., & El-Kadi, M. (2009) Open Instructional Design, IEEE workshop on Technology for Education (T4E 2009), Bengaluru, India, 43-50, July 2009.
Rheingold, H. (2009). Collab Tech 2010 Keynote: Social Media, Participative Pedagogy, and Digital Literacies. Retrieved July 8, 2011, from http://theunquietlibrarian.wordpress.com/2010/05/17/howard-rheingold-keynote-speech-social-media-participative-pedagogy-and-digital-literacies/
Thank you!
Email: [email protected]
Twitter: @stellal
LinkedIn: http://ca.linkedin.com/pub/stella-lee/1/588/a32