Giselle AgathaIdents Design

4m

usic

In addition to the main Channel 4 service, it is included in the portfolio E4, More4, 4Seven, 4oD, Film 4 and 4 Music.

Purp

ose

The first reason to create a TV

Ident is because it is a cleaver

way to attract an audience to

a channel and make them

instantly recognize that

channel, so without even

thinking the human mind

engages and identifies

on what is being watched. The Ident informs the public

of what's coming up next. Stand out from competition

From what we can see the configuration is in a gas station, and during the night.

The  ident motion is fast and it goes perfectly with the music and dance in the background.

It is both informative and entertaining.The narrator informs the viewer of what's coming up next and there are some interactions with the viewers.

From what we can see the configuration is in a swimming pool during the day as we can see from the light.

The ident motion is fast and it goes perfectly with the music and dance in the background.

The narrator does not need to tell what's coming next, but because of the ident it is possible to recognize.

During the years Channel 4 has many different logos, but always with the same shape. Channel 4's music is not different. It has the same shape (the number 4), but a change in the mode of forming the number 4 allows the viewer to easily recognize which channel it comes and not confuse with other channel 4.

E.G:

Channel 4oD

Channel E4

Channel Film4

Channel 4Seven

Channel More4

Channel 4Music

All the Idents on the end show the logo. The company marketing.

This music channel is targeted for both males and females of any age as they play current new songs, and older songs as well so it has something for every music fan. Its also an entertaining channel

meaning it has a wider audience and can attract more people to it, also it has as variety of music channels played under the brand 4music, here

are a list of them :

TODAY’S 4MUSIC TOP 10

The first ever Today’s 4Music Top 10 Chart was broadcast on 18 AUGUST 2000 at 12:00pm.

FRESH MUSIC TOP 20

The first ever This Week’s 4Music Top 20 Chart was broadcast on 19 March 2009 at 3:45pm.

YOUR OFFICIAL TOP 20

A chart is a compilation of songs from a particular artist that has released at least 20 singles such as Beyoncé, Christina Aguilera and The Black Eyed Peas. The public can vote for their favorite song on the 4Music website and the results are shown on the results show.

THE 4MUSIC BUZZ CHART

o The first “4Music Buzz Chart” was broadcast on 18 August 2008 at 12:00am.

4MUSIC BIG ONES

oA selection of pre-released and released singles. It plays all genres of music such as hip-hop, rock, pop, R’n'B, dance, folk, indie etc.

UKHOT40

oUKHot40 is a music video chart based on UK sales only, and documents the top records of the week.

THE UK AIRPLAY TOP 20

o The 20 most played songs on commercial radios this week.

Web P

age!

Sky 1

HD

The Idents let the public know the next program. There is no interaction with

the audience all the action happens inside the scene.

The time of the ident starts slowly and then faster, perfectly with the music and dancing in the background.

The ident shows the judges of the program with a small dance participation.

From what we can see the configuration is during the day and as you can see the light.

And at the end of ident appears the logo of the channel.

BB

C O

NE

From what we see, it looks like the setting is underwater and because of the ligth we can see that is daytime.

The ident motion is slow and it goes perfectly with the quiet music in the background.

All have the original logo in the corner and then the ’BBC ONE' appears inside the circle.

The ident gives that

welcoming approach to the

viewers and invite them to

watch and enjoy the

programming.To me all the idents have unique

and sophisticated colors that gives

meaning and better understanding

of the channels and its programming, and because of that

it is a successful ident.

When does a ident usually

appear?

Before the program starts. Purpose of an Ident?Identify a channel.

How long an ident usually take?

15-30 seconds

Thank You!