My Insights FROM EGYPT!

One of the most striking

things to me was the use

of S P A C E!

Fancy shops with

expensive items

have only few

items on display

that are s paced

out

The cheaper

they get, the

more the items

are more

densely

displayed.

If they’re gonna be on

sale, then it must look

even more crowded!

And if you step outside

the fancy mall …

There are so

many things to

look at that

you can’t see

any of it really!

And no wasted

space! Pavements

and ceilings are

usable space. Be creative

This also affects how

salesmen behave and how

the customers feel about

getting help

Less items -> customers not

lost

More items -> salesmen more

tempted to showcase items

lost in clutter!

Personally, when faced with

a cluttered shop, I’d rather

cut the chase & ask for help

than look for what I want!

Otherwise, I’d rather just have

my space to explore.

So… how you showcase your

products affects how

valuable they look and how

much people are willing to

pay!

Also does it look like the store

is trying to pamper you? Or is

it more attention given to the

salesman’s comfort?

The salesman in

this store must

be happy room

was made for this tiny TV

Fancy shops will make space

a nice sofa/waiting area for

its customers

And a few elegant touches

And it could help to

have a model that

looks like she has lots of money to spend

Thank you!