mobile transformation: changing how companies do business

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EMPLOYEE-FOCUSED APPS Keeping the Mobile Enterprise Secure SMB 62% 68% 60% Mobile Transformation: of organizations state that mobile technology is a top priority on their business technology agenda The Road to Mobility INCREASE IN SPECIALTY MOBILE DEVICES Who’s responsible for purchasing mobile solutions? Gradually Mobilizing the Business Portfolio 36% of applications are accessible via smartphones Changing How Companies Do Business 64% What’s driving mobile investments? 71% improve internal communication 67% reduce costs 66% increase speed of decision-making 65% improve internal communication 63% customer retention 57% new customer acquisition INCREASE SPEED OF DECISION- MAKING CUSTOMER RETENTION IMPROVE INTERNAL COMMUNICATION Mobile Workforce Investments Grow ENTERPRISE TOP ENTERPRISE MOBILITY SOLUTION INVESTMENTS 1 Additional Wi-Fi network capability to accommodate mobile devices 2 Tablets 3 Smartphones 4 Custom mobile app development 5 Enterprise mobility management INCREASE IN TABLETS INVESTMENT DIFFERENCES BETWEEN B2B & B2C 40% IT ALONE ENTERPRISE MOBILITY MANAGEMENT 27% IT WITH BUSINESS INPUT 34% IT ALONE MOBILE CARRIERS 28% IT WITH BUSINESS INPUT 39% IT ALONE ADDITIONAL WI-FI NETWORK CAPABILITY 34% IT WITH BUSINESS INPUT 33% IT ALONE WIRELESS DATA SERVICES 31% IT WITH BUSINESS INPUT 29% EXTENDING MOBILE CAPABILITIES TO EXISTING APPLICATIONS 21% EXTENDING MOBILE CAPABILITIES TO EXISTING APPLICATIONS CUSTOMER RELATIONSHIP MANAGEMENT ENTERPRISE RESOURCE MANAGEMENT 18% DEPLOYING NEW MOBILE APPLICATIONS 15% DEPLOYING NEW MOBILE APPLICATIONS SALES FORCE AUTOMATION FIELD FORCE AUTOMATION 21% EXTENDING MOBILE CAPABILITIES TO EXISTING APPLICATIONS 18% EXTENDING MOBILE CAPABILITIES TO EXISTING APPLICATIONS 18% DEPLOYING NEW MOBILE APPLICATIONS 21% DEPLOYING NEW MOBILE APPLICATIONS How are organizations mobilizing their applications? 43% of applications are accessible via tablets Mobile App Creation Shows Split Involvement 42% DEVELOPING INTERNALLY 37% DEVELOPING INTERNALLY 22% OUTSOURCING TO TRADITIONAL ENTERPRISE SOFTWARE VENDORS 20% OUTSOURCING TO TRADITIONAL ENTERPRISE SOFTWARE VENDORS CUSTOMER-FOCUSED APPS 15% USING SMALLER NICHE PROVIDERS 23% USING SMALLER NICHE PROVIDERS B2B 16% B2C 35% B2B 41% B2C 57% 2015 BUILDING THE MOBILE ENTERPRISE SURVEY FOR MORE INFORMATION VISIT WWW.IDGENTERPRISE.COM/CONTACT-US 1 Security issues 1 Enterprise 2 SMB 2 Limited budget 2 Enterprise 1 SMB 3 Access and usability for end-users 4 Enterprise 3 SMB 4 Ability to demonstrate ROI from investments 4 Enterprise 4 SMB 5 Legacy issues 3 Enterprise 5 SMB What factors are most critical for a mobile solutions’ success? Compatible with a variety of platforms/operating systems Integrates well with existing infrastructure and applications Ability to meet security requirements Easy to deploy and manage Support and services 85% 83% 83% 78% 77% 20 40 60 80 100 0 B2B 77% B2C 86% B2B 72% B2C 81% Security is the #1 Enterprise Mobility Challenge

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This infographic showcases the 2015 IDG Enterprise Building the Mobile Enterprise survey, with focuses on the high priority mobile technology has among organizations' technology business agenda. Tech decision-makers are realizing the benefits of mobile and the growth that follows due to it's investment. Learn more on which mobile technologies organizations are investing in and how they're mobilizing the enterprise in our infographic below.

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Page 1: Mobile Transformation: Changing How Companies Do Business

EmployEE-focusEd apps

Keeping the mobile Enterprise secure

smB

62%68% 60%

mobile Transformation:

of organizations state that mobile technology is a top priority on their business technology agenda

The Road to mobility

IncREasE In spEcIalTy moBIlE dEvIcEs

Who’s responsible for purchasing mobile solutions?

Gradually mobilizing the Business portfolio

36% of applications are accessible

via smartphones

Changing How Companies Do Business

64%

What’s driving mobile investments?

71% improve internal communication67% reduce costs66% increase speed of decision-making

65% improve internal communication63% customer retention57% new customer acquisition

IncREasE spEEd of dEcIsIon-

maKInG

cusTomER RETEnTIon

ImpRovE InTERnal

communIcaTIon

Mobile Workforce Investments Grow

EnTERpRIsE

Top EnTERpRIsE moBIlITy soluTIon

InvEsTmEnTs

1 Additional Wi-Fi network capability to accommodate mobile devices

2 Tablets

3 Smartphones

4 Custom mobile app development

5 Enterprise mobility management

IncREasE In TaBlETs

InvEsTmEnT dIffEREncEs BETwEEn B2B & B2c

40%IT

alonE

EnTERpRIsE moBIlITy

manaGEmEnT

27%IT wITh

BusInEss InpuT

34%IT

alonE

moBIlE caRRIERs

28%IT wITh

BusInEss InpuT

39%IT

alonE

addITIonal wI-fI nETwoRK

capaBIlITy

34%IT wITh

BusInEss InpuT

33%IT

alonE

wIRElEss daTa sERvIcEs

31%IT wITh

BusInEss InpuT

29%ExTEndInG

moBIlE capaBIlITIEs To ExIsTInG

applIcaTIons

21%ExTEndInG

moBIlE capaBIlITIEs To ExIsTInG

applIcaTIons

cusTomER RElaTIonshIp manaGEmEnT

EnTERpRIsE REsouRcE

manaGEmEnT

18%dEployInG

nEw moBIlE applIcaTIons

15%dEployInG

nEw moBIlE applIcaTIons

salEs foRcE

auTomaTIon

fIEld foRcE

auTomaTIon

21%ExTEndInG

moBIlE capaBIlITIEs To ExIsTInG

applIcaTIons

18%ExTEndInG

moBIlE capaBIlITIEs To ExIsTInG

applIcaTIons

18%dEployInG

nEw moBIlE applIcaTIons

21%dEployInG

nEw moBIlE applIcaTIons

How are organizations mobilizing their applications?

43% of applications are accessible

via tablets

Mobile App Creation Shows Split Involvement

42%dEvElopInG InTERnally

37%dEvElopInG InTERnally

22%ouTsouRcInG

To TRadITIonal EnTERpRIsE

sofTwaRE vEndoRs

20%ouTsouRcInG

To TRadITIonal EnTERpRIsE

sofTwaRE vEndoRs

cusTomER-focusEd apps

15%usInG smallER

nIchE pRovIdERs

23%usInG smallER

nIchE pRovIdERs

B2B16%

B2c 35%

B2B41%

B2c 57%

2015 BuIldInG ThE moBIlE EnTERpRIsE suRvEy

foR moRE InfoRmaTIon vIsIT www.IdGEnTERpRIsE.com/conTacT-us

1 security issues1 Enterprise

2 SMB

2 limited budget2 Enterprise

1 SMB

3 access and usability for end-users

4 Enterprise

3 SMB

4 ability to demonstrate RoI from investments

4 Enterprise

4 SMB

5 legacy issues3 Enterprise

5 SMB

what factors are most critical for a mobile solutions’ success?

compatible with a variety of platforms/operating systems

Integrates well with existing infrastructure and applications

ability to meet security requirements

Easy to deploy and manage

support and services

85%83%83%78%77%

20 40 60 80 1000

B2B77%

B2c 86%

B2B72%

B2c 81%

Security is the #1 Enterprise Mobility Challenge