mobile gambling - coverage, commercials & regulation - txtnation

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Coverage, Commercials & Regulation - Mobile Operator Billing for iGaming.

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Page 1: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

Mobile GamblingMobile Operator Billing

Coverage, Commercials & Regulation

[email protected]

Page 2: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

Market Size

txtNation provide Mobile Operator Billing in several of the markets listed.

Landline

Online (Mobile / Web)

Page 3: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

Markets where you can use Operator Billing for Mobile Gambling. Coverage Updated - Nov, 2013.

Market Mobile Gambling

Sportsbook ‘Virtual’ Gambling *

Lottery Physical Product

Max Billing Amount

UK Yes Yes Yes Yes No (In Review) £30

Ireland Yes Yes Yes Yes Yes €10 (Higher on 'application')

Sweden Yes Yes Yes Yes Yes 300 SEK (Higher on 'application')

Denmark Yes Yes Yes Yes Yes 150.00 DKK

Finland No No Yes No Yes €5 (Higher on 'application')

Norway No No Yes No (In Review) Yes 200 NOK

Belgium No No Yes No No €10 (Higher on 'application')

* txtNation support a further 80+ markets for Operator Billing for Virtual (Non-Real Money) Gambling / Gaming.

Page 4: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

Markets where you can use Operator Billing for Mobile Gambling. Coverage Updated - Nov, 2013.

Market Mobile Gambling

Sportsbook ‘Virtual’ Gambling *

Lottery Physical Product

Max Billing Amount

Switzerland No No Yes No No 50 CHF

Russia No Yes Yes Yes Yes 10,000 RUB +

Turkey No No Yes No Yes 70.00 TRY

US No No Yes No No $30

Canada No No Yes No No $50

* txtNation support a further 80+ markets for Operator Billing for Virtual (Non-Real Money) Gambling / Gaming.

Page 5: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

KYCKnow your Customer

txtNation Proposition to Mobile Gambling Operators

We can work with you on payment strategies for mobile - making your mobile experience better for customers and increasing your own conversions through this channel. Mobile Billing for first deposit is a great strategy for increasing new player acquisition on the mobile device.

KYC Obligations

Game operators have a legal obligation to check out each new player who registers to play on their platform. The KYC procedures are the full responsibility of the casino and required when player withdraws money.

This involves processing a 'Know Your Customer' set of checks, which means players must submit a certain level of information at the point of registration and before making a first deposit.

This represents an additional step in new customer signup. At the moment game operators request that players fulfill the same information entry steps on mobile as they do on desktop services. This is clumsy and introduces significant clicks on the mobile device before customers can pay and begin playing.

Page 6: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

ApprovalProcess for Compliance and Approval

1. Rates and service logic agreed.

2. Approval process (inc. KYC), forms completed for required markets.

3. txtNation approval and compliance assistance for Mobile Operators.

4. Technical Integration (API)*

* txtNation Mobile Operator Billing API is released at any time during the process.

Page 7: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

Use Casesi) Using Mobile Billing as New Acquisition ToolMobile Billing is a way to sign up new players more effectively and easily when engaging with them on a mobile device. Any higher transaction cost can be factored into the 'first deposit' as a marketing cost for winning a new customer on the mobile.

Mobile age verification tools can also supplement new mobile deposit compliance requirements (Optional).

ii) Mobile Billing as billing option for Depositing funds to existing accounts‘Pay by Mobile’ can be added into the players options to top-up their accounts. Players continue use Mobile Billing deposit option even when not used at registration / acquisition point.

iii) Special Offers - Mobile Billing improves CRM and special offer conversion rates. Players can instantaneously engage and make deposits.

iv) WiFi Mobile Billing - Tablet and home WiFi usage is rapidly growing. We fully support Mobile Billing during WiFi sessions.

v) MSISDN Detection - Customers mobile numbers captured on non WIFI and point of payment.

Where and how to use Mobile Billing

Page 8: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

Brochures:

● Odds-on for Mobile Gambling (.pdf)

Webinars:

● Mobile Billing for mGaming● Payforit 4 UK - The Mobile Billing Opportunity

Also available on txtNation YOUTUBE page: search 'txtNation Gambling'

● Direct Operator Billing - txtNation

Blogs:

● Mobile Payment Strategies for Gaming and Gambling● The Importance of Mobile for Gaming & Gambling● Billing Solutions for Mobile Gaming and Mobile Gambling

Further Reading

Page 9: Mobile Gambling - Coverage, Commercials & Regulation - txtNation

Meet usMeet us at the following events

plancast.com/txtnation

Page 10: Mobile Gambling - Coverage, Commercials & Regulation - txtNation