mobile apps development

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Mobile Apps Developme nt

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Page 1: Mobile Apps Development

Mobile Apps Development

Page 2: Mobile Apps Development

Mobile Apps Development We as leading Mobile Application Development Service Company implement all

latest technologies for the development of mobile apps in every industry. We always focus on Apps creative design and development for Android and iPhone. We have expertise and experience on a variety of mobile technology platforms.

Our expert mobile app developer built several mobile apps with specific design

and development according to portrait and landscape screen resolution including:

Android Phone IPhone Best Frameworks for better Mobile Apps development Mobility Maturity Model (m-Cube) M–eXelerate Automate Better Mobile UX

Page 3: Mobile Apps Development

Mobile Apps Development We follow OEM platform guidelines. Contact us for iPhone Apps

Development, Android Apps Development, and Mobile Web Application. You can hire a mobile app developer on monthly, weekly or hourly basis as per your phone & Android Apps Development requirement.

Hire expert mobile, Android & iPhone application development and

design company from India. For More details contact us @ www.deligence.com/contact-us

Page 4: Mobile Apps Development

Mobile App Marketing

Mobile App marketing aim is to drive more revenue and engagement

from the people who already use your app and making new users.

Page 5: Mobile Apps Development

Factors of App Marketing First, make app website – For better Mobile App Marketing first create a mobile

app website and put unique and targeted audience based content. Make website responsive –Mobile App website should be responsive. SEO – Do proper SEO for better results. PPC - PPC make immediate results for your business , A successful PPC campaign

can generate profit faster than any other online promotion, so it will be a better option to use .

Video campaigns – Use app based video campaigns for better traffic & user engagement .

Social Media Optimization – Make a social presence better, so that people can recognize .

App Store Optimization – Do app store optimization A_Z process so that App can perform better.

Admob – For Admob access (AdMob is a mobile advertising network that helps app developers monetize and promote their mobile and tablet apps with ads) , You should have Adword and Adsense account (Don’t keep same id for both )

Page 6: Mobile Apps Development

Factors of App Marketing Before launch – Before the launch of the mobile app website you have

to do all things similar almost like Mobile SEO except of aap store optimization, details are given below-

Keywords- Do proper keyword research based on service. Name- Name matters a lot, so be careful while choosing names of the

app. Competitors – Do google and search top competitors. Category – Define best suitable category. Make Unique icon – Create icon that best represent you Screenshots – It will help with better presentation.

Page 7: Mobile Apps Development

Factors of App Marketing Post launch – After the successful launch of mobile app website, do all important factors

that necessary post lunch.

Organic promotion Sign up for an app store analytics application Get featured on app review sites Increase social sharing of content within your app as well as your app itself. Help and encourage app users to rate and review your mobile app.. Target page – Target page should be user friendly. Paid promotion – Involve in PPC , it will generate instant traffic and user engagement. Install Mobile App Tracking – Install Mobile application

tracking(http://www.slideshare.net/MobileAppTracking/mobile-app-tracking-how-it-works) software , so that you can track, analyze and optimize mobile app installs.

Calculate the number of downloads through ADmob. Make New Users Increase engagement of current Users

Page 8: Mobile Apps Development

Benefits of Mobile App Marketing Reach the targeted people who currently not using your mobile app . Retaining all customers who are already using your app.

Important Tools https://apps.admob.com/admob/signup www.responsinator.com https://www.google.com/webmasters/tools/mobile-friendly/

Page 9: Mobile Apps Development
Page 10: Mobile Apps Development

App Store Optimization(ASO) App store optimization or ASO is the process of

improving the visibility of a mobile app  like (an iPhone, iPad, Android, BlackBerry or Windows Phone app) in an app store (such as iTunes for iOS, Google Play for Android, Windows Store for Windows Phone or BlackBerry World for BlackBerry)

Page 11: Mobile Apps Development

ASO - Top Important Factors App functionality – Better app functionality. Content – Content should be service, brand or product based with

uniqueness. Service – Service should be clear . App Title - Better to use the title as a brand name or search for better

service related keyword with high  search volume (25 characters Maximum).

App Description – It is very important to rank in both place Google play store and Apple App Store. Keep it unique, effective . Description can be like about us page where you can put  maximum 4000 characters.

App Icon – Make it creative and service focused

Page 12: Mobile Apps Development

ASO - Top Important Factors Screenshots – Use 4 or 5 screenshots  that best describe your service or product. Demo Video (Optional) - It is also a very effective way to promote with 1 video that is not more than 3 min. Keep it focused on your service or product. Keyword – Choose keywords after checking search trend that you can check from App Annie (App Annie is the App data and the insights platform that Track your app's download, revenue, reviews, and any app's rank movement across all countries and categories). "If you're not using ASO to increase your app's search ranking, you're missing out on the largest discovery channel available to your app."  - Blog Kissmetricks

Page 13: Mobile Apps Development

ASO - Secondary Important Factors Downloads  - It is a very important part of ASO, but you

can only do better optimization work that's it, you can never assume how many downloads will you get after this process.

Ratings & Reviews – It is also important because people check reviews first before downloading the app, but you can get app reviews after downloads only .

To upload on an  app store – For Google play store 25$(For now), &  Apple App store - 99$(For Now).

Page 14: Mobile Apps Development

ASO - Important Tools  App Annie(Free & Paid)- Better to use with the free

version till now. Mobile Dev HQ( Free & Paid) Tune.com(Paid)

Page 15: Mobile Apps Development