Printing and new media in the digital era

MEDIA KIT 2017

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MEDIA KIT 2017

printing and converting

With nearly 60 years of history, Il PolIgrafIco is an important reference point for the printing and converting sectors. The publication documents the constant evolution of the sectors through market analysis, successful case histories, technological updates and detailed studies and current news.

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a work tool for decision maker in the world of printing

the readersIl Poligrafico is a work tool, a compass to help those making placement and investment decisions to understand the direction the printing sector is going in.The readers are entrepreneurs and managers of companies in the graphic and paper industry.

the adVertisersThey are the companies that produce and distribute across Italy production technologies – equipment and software – consumables, printing media, services for the entire supply chain – from pre-press to finishing.

the targeted seCtorsGeneral and specialized printing – editorial, commercial and advertising, package and label printing. Offset technologies, both sheet-fed and web-fed, digital printing, pre-printing, enrichment, finishing and binding.

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MEDIA KIT 2017

il poligrafiCo editorial plan 2017

The 2017 plan includes seven paper issues. It will open with Print Connection, the issue with graphic, paper and converting industries and the Suppliers’ Database information.

Each issue includes:

• News on technologies and companies and reports on events and exhibitions

• Special features that analyse in further depth a specific topic

• The Cover interview, to discuss the views of the most influential players

• The Experts’ opinions

• Inside the machine, a feature that goes into the very heart of technologies and describes them

• Online paper, the feature on the integration of offline and online communication

#174 27 January Print connection - Digital Printing Hunkeler Innovationdays

#175 31 March Publishing Tempo di Libri

#176 19 May Packaging Packaging Premiere

#177 7 July Workflow

#178 8 September label Labelexpo - PrInT4graph

#179 27 October Postprint Ipex

#180 1 December Drying, UV and UV led

IssUes, sPecIal toPIcs anD exhIbItIon

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rates & Formats

All advertising appears both online and on paper

full Page

2.600 ebleed240x320 mm

News

1.250 emax 250 words + 1 photo

half Page

1.600 emax 350 words + 2 photos

full Page

3.000 emax 500 words + 2/3 photos

Double Page

5.500 emax 1000 words + 4/5 photos

aDVertIsIng

aDVertorIal

half Page

1.800 e205x125 mm

half Page

1.800 ebleed105x297 mm

1/3 Page

1.100 e205x80 mm

1/4 Page

1.000 evertical85x135 mmhorizontal160x65

The prestige of Il Poligrafico’s contents goes alongside companies’ communications to present a success story, enhance an achievement, tell a strategic change.Il Poligrafico staff’s professionalism guarantees the best result in editing texts, choosing images and layout.

Simple insert (1 sheet, 2 sides) 3.000 e (for inserts with more sides please request a personalised quote)

special position

Back cover + 100%

Inside cover, Inside back cover,First right hand page+ 50%

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MEDIA KIT 2017

printed and online distribution

5000 copies of each issue of Il Poligrafico are distributed. This readership is expanded by the online readers, who access the magazine from the stampamedia.net home page (over the past year, Google Analytics data shows that the website has about 1000 visits every working day)

Magazine size – 240x320 mm

Print – offset, four colour printing. On demand hexachrome, varnishing and other enrichment

ADV file – PDF in high resolution (min 300 dpi), CMYK (no RGB – no ICC profiles)

Image bleed – 5 mm for each side

Paper – matte gr. 115/mq

Distribution – 5.000 copies

technIcal Data

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il poligraFico a mix of media for your CommuniCation

MagaZIne

Advertising

Inserts

Advertorials

Personalised mailing

Targeted distributionat exhibition and events

onlIne

stampamedia.net

newsletter

DEM

MarketIng actIVItIes

Use of database

Events organisation

Video shooting

Il PolIgrafIco and Stratego Group’s network

Synergies that give added value to your communication

EVENTS

PUBLISHING

a network company by

CONTACTS & INFORMATION

Claudio SanfilippoRancati Advertising

csanfilippo@rancatinet.itPh. +39 02 70300088

Deborah FerrariStratego Group

deborah.ferrari@strategogroup.netPh. +39 389 9004599

Mauro TironiStratego Group

sales@strategogroup.net Ph. +39 02 49534500