MEDIA GUIDE 2017

The business journal serving Central Iowa’s Cultivation Corridor.

MEDIA GUIDE

2017The Business Record is the premier source of local business news for Central Iowa’s most influential executives.

Our loyal members are your prime prospects — the area’s top leaders and decision makers with tremendous buying power.

THE DEPOT ON FOURTH | 100 4TH STREET, DES MOINES, IA 50309 | 515-288-3336 | WWW.BUSINESSRECORD.COM

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“Hubbell Realty Company and our many divisions work with business and community leaders together with their businesses and organizations all over

Central Iowa. The Business Record is one of the best places to engage and showcase our full spectrum of real estate solution services. From Commercial Brokerage to

Commercial Development and Construction, there is no better medium in Des Moines to reach our target markets than the Business Record.”

RICK TOLLAKSONPresident and CEO, Hubbell

What Our Clients Are SayingBusinesses trust the Business Record with their

marketing budgets to strengthen business relationships at the highest level and to build

brand equity within the marketplace.

“ As the owner of Rita Perea Leadership Coaching and Consulting, there are many moving pieces in my world. Each marketing dollar has to count. I deeply value the marketing experience and wisdom I receive from my BPC representative. I have seen a tremendous ROI from the advertising and sponsorship opportunities they have recommended for my business. From dsm Magazine and Lift Iowa, to the Business Record, I love working with the entire team at Business Publications Corporation!” RITA PEREAOwner, Rita Perea Leadership Coaching and Consulting

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“The Business Record is a tremendous vehicle to get the Iowa Association of Business and Industry’s message out across the State. They are a great partner of ABI and understand that businesses- both service and manufacturing- are the driving force behind Iowa’s economy. Highlighting the influence ABI has to assist member companies, coupled with the influence ABI has within the legislature, is a towering strength of the Business Record publication.” PAUL A. GREGOIREVice President, Fisher Emerson Process Management

“Working with the Business Record team over the course of the last year has been excellent. We started the conversation with what Weitz aspires to and our corresponding strategy. Their interest in the foundation of our business and our goals in the market allowed them to tailor a couple of different potential approaches to stir our thinking. We selected a strategy that has helped us reach deep into the community and tell our value proposition and story on a very personal level. We are motivated to make a difference for our customers and community and appreciate the Business Record on many levels.”BEN BRUNSBusiness Development Director, Weitz

“I have found the Book of Lists to be an invaluable source of information in helping connect our company with other companies at a leadership level,

and helping others as a resource when looking for products and services to keep and promote business in central Iowa. This is the most comprehensive

publication with market facts, community calendar and events, and an overview of Iowa’s top companies and leaders.”

TOM TRIPLETTVice President, Triplett Companies

Email

We can help.

The Business Record email marketing tools are proven successful.

DIGITALAccording to an analysis of digital marketing experts by Adestra, data shows email is the fastest growing of any other channel in the marketing mix. Ahead of SEO, content marketing, paid search and direct

marketing, 73% of respondents rate email ROI ‘excellent’ or ‘good’. However, just 7% of companies deem the

implementation of their automated email marketing programs as ‘very successful.’

Business Record ProductsAverage Open Rate 45%

Other similar email productsNational Average 18%

MEDIUM RECTANGLE

300 x 250 px300 x 250 px

EXPANDED RECTANGLE

600 x 250 px

SAMPLE

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deadlines

AD APPROVALTwo days prior to the launch date, 5 PM

submit ad materials BY EMAIL businessrecordads@bpcdm.com (copy your account executive)

BY FTP/HIGHTAIL www.hightail.com/u/dmbusinessrecord

ad requirements

FILE SIZE Ads must be submitted as a single file, at the exact size specifications of the ad space purchased. Must be less than 50K

RESOLUTION 72-96 DPI

ACCEPTABLE FILE FORMATS JPEG or GIF

EMAIL CLICK-THROUGH Ads will be linked to open a browser window with the web address provided. No automatic URL calls are allowed which pop up a new window (user click is required).

ONLINE CLICK-THROUGH Ads will be linked to target a new window with the web address provided.

EMAIL COMPATIBILITY Microsoft Outlook 2007 and newer email clients are not able to see animation, resulting in the user only being able to see the first slide as a static image.

ONLINE COMPATIBILITY Web and mobile phone technology does not currently support Flash, resulting in the user not being able to see your ad. Consider saving all animated graphics in GIF format to ensure maximum exposure.

*IF ANY of these requirements are not met, Business Record reserves the right to charge for an ad build.

Publisher has the right, in its sole and absolute discretion, to reject any advertisement or portion thereof, whether or not the advertisement has previously been published.

creative services • Advertising design will be billed at $60/hour.

• One tearsheet is supplied. There will be a $2 charge per page for extra tearsheets.

• Copy writing and photography (as available) are available to advertisers at no charge.

• If requested, a proof of your ad will be emailed to you by your account executive, provided your ad materials are received by the materials deadline.

The Business Record DailySent twice daily to 8,000 inboxes, the Business Record Daily provides the content that helps businesses do business better. It is filled with local business news, national business briefs and local blogs. This quick-hit email is a must-read by the top professionals in the Greater Des Moines Area.

Expanded Rectangle Annual Investment: $11,940Medium Rectangle Investment: $7,620

Business Record IowaReaching a STATEWIDE audience of over 5,200 business leaders and executives, this email tool provides a weekly recap of Iowa’s top business headlines each Friday. It keeps busy business owners informed and up-to-date with current statewide news and information.

Expanded Rectangle Annual Investment: $11,100Medium Rectangle Investment: $7,500*Comprehensive packages to reach ABI members most effectively statewide are available.

Commercial Real Estate WeeklyThis weekly real estate focused email provides in-depth analysis, local news briefs, and notable lease transactions each Wednesday to over 4,200 industry leaders.

Expanded Rectangle Annual Investment: $11,100Medium Rectangle Investment: $7,500

Lift* Iowa (*Leading Insights on Female Talent)

A national-award winning, weekly email and webpage designed to inform, empower and connect women across the state each Monday. This email provides news and commentary as it relates to achieving gender equality in the workplace, home and community.

Expanded Rectangle Annual Investment: $10,740Medium Rectangle Investment: $6,900

*20% premium on short term insertions. Placement only guaranteed for annual contracts.

DIGITAL BusinessRecord.com

We reach those who count.

Reaching 40,000 unique visitors each month BusinessRecord.com provides business news and insights specific to Central Iowa.

Why promote using online banner ad sponsorships?

1. Reach a targeted audience

2. Associate your ad with targeted content

3. 24/7 exposure, reaching potential customers as they are seeking information

4. Budget friendly- know exactly how much you’re investing each month with limitless potential for exposure.

Viewers can find industry related news stories and analysis, local expert columns and blogs, business

event information and registration.

The BusinessRecord.com offers a simple 2 tiered sponsorship strategy.

Tier 1 Target Website Sponsorship: • Select the Industry Specific News Content you wish to align your message with. All stories tagged with this industry category will display your ad on the content page. • Ads rotate through the Home Page • Ads rotate through the All Latest News Page • Industries Include: Banking & Finance Culture Economic Development Health & Wellness Human Resources & Education Insurance & Investments

Annual Sponsorship Investment: $6,900

Tier 2 Run of Site Website Sponsorship: • Ads run within open inventory throughout the content pages of BusinessRecord.com, appearing within various industry news pages and sections.

Annual Sponsorship Investment: $4,500

Law & Government Manufacturing & Logistics Real Estate & Development Retail & Business Technology & Innovation Transportation

*See digital advertising requirements on prior page. **20% premium on short term insertions. Placement only guaranteed for annual contracts.

MEDIUM RECTANGLE

300 x 250 px

LEADERBOARD

728 x 90 px

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1 MINUTE OF VIDEO = 1.8 MILLION WORDS (Forrester Research)

Sites with video are 50 times more likely to appear #1 on Google

75% of Executives said they watched work-related videos on business websites at least once a week. (Forbes)

85% of viewers are more likely to purchase a product after watching a product-related video. (Internet Retailer)

85% of the U.S. internet audience watches videos online. (comScore and Nielsen)

Business Spotlight Video sample: tinyurl.com/zf8dh7t

Reach a targeted, affluent, influential audience of C-level execs and business owners with a custom video to promote your business. Spotlight businesses will receive: • 1 professional video produced per annual contract • 12 months of exposure • Rights to the use of the video on your website and social media platforms • Inclusion in promotion of Business Spotlight on a rotating basis in Business Record products, including the weekly printed Business Record, Business Record Daily, BusinessRecord.com Home Page and Business Record social media outlets. • Industry categorization

Annual Investment: $6,000

Real Estate Video sample: tinyurl.com/j6d2ys6

Allow potential customers to experience your personality, expertise, and view individual properties from the comfort of their office. Viewers will understand your unparalleled commitment to clients, and learn about what makes your services unique before they walk through the door. • Commercial: 32% of Business Record members will be making decisions on REAL ESTATE and SITE LOCATION in the next 12 months. • Commercial: 29% are looking to relocate or expand their offices in the next 3 years. • Residential: Average Home Value $367,000

Real Estate Videos Include: • 4 professional video productions of properties or people per annual contract • One medium rectangle ad position on Business Record Daily • Hosting of video on YouTube (#2 Search Engine in the world) • Promotion of video, company and personal contact information on BusinessRecord.com

Annual Investment: $10,020

DIGITAL

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Since 1983, the Business Record has been intimately engaged with the business community, serving an exclusive, targeted audience of community leaders and

top professionals. There is no other media outlet that reaches such an influential group of decision makers in the Greater Des Moines market.

We don’t count the people we reach. We reach the people who count. And for the last decade that audience has remained strong, engaged and consistent.

Demographics 2003 2014Male 72% 58%

Female 28% 38%

Age<40 34% 22%

40-49 30% 18%

50-59 23% 37%

60< 13% 26%

Average Age 50.3 52

WealthAverage HH Net-worth $1,360,000 $1,960,000

Average HH Income $202,000 $241,000

Average Home Value $293,000 $367,000

Management LevelOwner/Partner 46% 45%

CEO/President 38% 33%

Education4 Year College Degree 40% 40%

Advanced Degree 40% 33%

MEMBER PROFILE

EDITORIAL FOCUS PUBLISH DATE SPECIAL SECTION/SUPPLEMENT SPACE MATERIAL APPROVAL

Vision 2017 January 6**

Public Companies January 13 Business Record Iowa*

Legislative Issues to Watch January 20

Economic Forecast January 27 OneVoice

Banking, Finance & Investments February 3

STEM February 10 Business Record Iowa*, National Engineers Week+ January 4 January 18 February 1

Talent Retention and Development February 17 The Next Level: A Guide to Higher Education++ January 25 January 30 February 9

Nonprofits February 24 OneVoice, Giving Back+ January 25 February 8 February 15

Building & Construction March 3

Global Business March 10 Business Record Iowa*Custom Home Builders and Remodelers++ February 15 February 20 March 2

Forty Under 40 March 17

Health Care March 24

Women in Business March 31 OneVoice, Powered By Women++ March 8 March 13 March 23

Legal Matters April 7

Green Sustainability April 14 Business Record Iowa*

Human Resources April 21

Entrepreneurs April 28 OneVoice, Annual Real Estate MagazineFamily & Locally Owned Businesses+ March 29 April 12 April 19

Hospitality & Tourism May 5 Event Planning+ April 5 April 19 April 26

University Research May 12 Business Record Iowa*

Banking, Finance & Investments May 19

Municipal Governments May 26 OneVoice

Arts & Entertainment June 2**

Technology June 9 Business Record Iowa Conference Edition*Cybersecurity++ May 17 May 22 June 1

Manufacturing & Trade June 16

Real Estate & Development June 23

Economic Development June 30 OneVoice, Leading Communities++ June 7 June 12 June 22

Leadership Development July 7** Anniversaries: A Legacy of Success+ June 7 June 21 June 28

Health Care July 14 Business Record Iowa*

CEO Personal Profiles After Work July 21

Architecture & Design July 28 OneVoice

Women of Influence August 4

Bioscience August 11 Business Record Iowa*, Energy & Biofuels+ July 12 July 26 August 2

Young Professionals August 18 Leaders in Insurance++ July 26 July 31 August 10

Big Deals: Mergers & Acquisitions August 25 OneVoice, Business Meetings & Corporate Retreats+ July 26 August 9 August 16

Innovative Companies September 1

Downtown Development September 8** Business Record Iowa*, Leaders in Architecture/Engineer-ing/Development: The People behind the Projects++ August 16 August 21 August 31

HR Trends: Employee Benefits September 15

Energy & Utilities September 22

Best of Des Moines September 29 OneVoice, The Changing Face of Health Care++ September 6 September 11 September 21

Culture October 6

Education October 13 Business Record Iowa*

Transportation Trends October 20

Marketing & Public Relations October 27 OneVoice, Leaders in Wealth Management++ October 4 October 9 October 19

Banking, Finance & Investments November 3

Leaders Survey November 10 Business Record Iowa*

Employ Greater Des Moines: The Job Issue November 17

Health Care November 24 OneVoice, Nonprofits: Pillars of Philanthropy* August 25 September 1 September 8

Retail December 1**

Building & Construction December 8 Business Record Iowa*, Legal Expertise++ November 15 November 20 November 30

IT: Cybersecurity December 15

Insurance December 22

Year in Review December 29** OneVoice

*Supplement, +Advertorial Feature, ++Templated Profile Section **Advanced deadline due to holiday

STANDARD PRINT DEADLINE: NOON, 8 DAYS PRIOR TO PUBLICATION SPECIAL SECTION DEADLINES

PRINT DEADLINES: Space reservation: Thursday at 12:00 p.m.*; Materials submission: Thursday at 5:00 p.m.*; Camera-Ready ads: Friday at 12:00 p.m.* *(for the following Friday's publish date); Ad Approval: Monday at 12:00 p.m. (for that Friday's publish date)

4/16 V2.2” x 10.75”

8/16 H9.6” x 5.25”

Center Spread19.95” x 10.75”

3/16 H7.125” x 2.5”

8/16 V4.67” x 10.75”

3/16 V2.2” x 8”

6/16 H7.125” x 5.25”

Full Page9.6” x 10.75”

2/16 H4.67” x 2.5”

6/16 V4.67” x 8”

12/16 H9.6” x 8”

2/16 V2.2” x 5.25”

4/16 S4.67” x 5.25”

12/16 V7.125” x 10.75”

1/16 S2.2” x 2.5”

4/16 H9.6” x 2.5”

9/16 S7.125” x 8”

Net

Black + One Color 225Full Color 395

Position can be guaranteed for a 25% surcharge when available on ads 4/16 page or larger.

Rates listed are per ad. A 15% discount applies if materials are submitted in camera-ready format according to specifications.

2017 Advertising Rates

Business Record

Top 5 reasons why Print Advertising is effective

• Credibility - 56% of customers find print marketing to be the most TRUSTWORTHY form of marketing. (study by Alshaali & Varshney)

• Engaging - Consumers are more ENGAGED with printed material, while digital content is often skimmed. (Forbes)

• Targeted – Placing ads in niche publications effectively reach specific audiences that may be more difficult to target elsewhere. (Forbes)

• Branding – Print ads are excellent for solidifying a brand identity and giving your band a sense of legitimacy. Ads should have a consistent aesthetic in terms of fonts, colors and types of images to establish brand recognition. (Forbes)

• Tangible – Print products can stay around for weeks, months and even years, while digital ads can disappear into cyberspace immediately. (Forbes)

Printed weekly, the Business Record is Greater Des Moines’ premier source for in-depth

business news and analysis. Reaching 5,500 of the market’s most influential executives, community leaders who carry tremendous

influence and buying power.

PRINT

GROSS 52 time 39 time 26 time 13 time 7 time 4 time 1 time

Center Spread 3,370 3,655 3,930 4,220 4,500 4,775 5,620

Full page 1,825 1,980 2,130 2,285 2,440 2,595 3,045

12/16 1,595 1,725 1,860 1,990 2,125 2,260 2,655

9/16 1,375 1,485 1,605 1,715 1,830 1,950 2,290

8/16 1,155 1,245 1,345 1,435 1,530 1,625 1,915

6/16 980 1,055 1,135 1,220 1,295 1,385 1,625

4/16 715 775 835 890 950 1,015 1,195

3/16 575 630 675 725 155 820 960

2/16 415 455 490 525 560 590 695

1/16 265 325 360 465

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INSERTS 12 time 9 time 4 time 1 time

1 page 830 1,015 1,125 1,190

4-8 pages 1,070 1,180 1,365 1,415

9-16 pages 1,255 1,415 1,590 1,665

20-24 pages 1,475 1,665 1,865 1,890

28-32 pages 1,770 1,890 2,065 2,120

*Heavier inserts may have additional charges. Call for price quote on larger-sized sections.

submit ad materials BY EMAIL businessrecordads@bpcdm.com (copy your account executive)

BY FTP/HIGHTAIL www.hightail.com/u/dmbusinessrecord

camera-ready ads AGENCY COMMISSION A 15% commission of gross rate on space is offered to recognized agencies providing camera-ready artwork and payment on the invoice within 15 days of the publication date. Discount is not allowed on other charges such as net color, guaranteed placement, pre-printed inserts, reprints or other mechanical charges. Agency discounts not offered in conjunction with nonprofit discounts. 1/16 size ads are non-commissionable.

SIZING Ads must be made to the exact size of space reserved.

RESOLUTION 250 DPI

COLOR AND ART All images and art must be in CMYK or grayscale format; RGB and spot colors are not accepted. All blacks should be built using 0-0-0-100. Images should be saved in TIF, EPS, PDF, AI or PSD.

PREFERRED FILE FORMAT PDFs (use the High Quality Print setting available under presets; no color conversion, include all profiles).

ACCEPTABLE FILE FORMATS Adobe InDesign, Illustrator or Photoshop CS6 (or earlier). All art and fonts must accompany the raw file.

FONTS All printer and screen fonts must be included with raw files or embedded/outlined in the PDF. Do not use menu-styled fonts for bold, italic or bold italic type. Ads with CID (Identity-H) font encoding will be flagged due to potential of error at the RIP.

*IF ANY of these requirements are not met, Business Record has the right to charge for an ad build.

creative services • Advertising design, copy writing and photography (as available) are available to advertisers at no charge.

• One tearsheet is supplied. There will be a $2 charge per page for extra tearsheets.

• If requested, a low-resolution proof of your ad will be emailed to you by your account executive, provided your ad materials are received by the materials deadline. Design changes, additional proofs or corrections for the convenience of the advertiser will be billed at the regular hourly rate of $60.

• Re-published ads and materials on file: If you are a regular advertiser, you may request the pick-up of previously used art through your account executive. We are not responsible for submitted artwork or ad materials.

premiums and policies • Publisher has the right, in its sole and absolute discretion, to reject any advertisement or portion thereof, whether or not the advertisement has previously been published.

• 501C(3) nonprofit organizations qualify for a 25% discount.

• Congratulatory rate is based on 13x frequency rate.

• Political rate is based on 26x frequency rate and must be pre-paid. All contract policies apply.

• Unfulfilled contracts will be adjusted to appropriate frequency and short rate.

• Advertisements pulled after space deadline will receive a $100 charge.

• Advertising agreement must be signed before frequency discount can be given.

• One proof will be supplied at no cost, additional proofs will be billed at $60 each.

Business Record Inserts Inserts within the Business Record reach a targeted, subscriber-based audience of influential leaders in a cost-effective way. By inserting your printed material in the Business Record you avoid the risk of getting lost in the shuffle of direct mail, and tossed out before it reaches their desk.

OrderInserts must be approved and ordered ten days prior to publication date. To order, contact your account executive or call 515-288-3336.

Submission Page1Printers, 1929 Engebretson Avenue, Slayton, MN 56172

Inserts must be received one week prior to publication date and should not be tied, 1/4 folded or turned in cuts less than 50. Pallets or boxes should be clearly labeled for insertion in the Business Record.

SpecificationsMinimum size 4” x 5”. Maximum size 11” x 11.” We do not accept brokered space inserts. Full run inserts only. 6,000 copies required. Due to mailed distribution, no indicias on inserts.

PRINT

Annual Business Resource GuideA key resource tool for ABI members providing the membership directory, planning calendar and legislative handbook. This publication makes it easy for members to connect and be in tune with association leadership.

2017 Rates Full Page $1905 Half Page $1570 Quarter Page $940 Eighth Page $575

*Comprehensive packages to reach ABI members most effectively statewide are available.

2017 Business Record Iowa calendar

JANUARY

By the Numbers: How does Iowa’s business climate rank?

FEBRUARY

Business, A Love Story: Meet Iowa couples who’ve found success in love and business

MARCH

Silent Leaders: Industry leaders flying below the radar

APRIL

Northeast Iowa regional profile

MAY

Women in manufacturing

JUNE

CEO Survey

JULY

The global economy and it’s effect on Iowa companies

AUGUST

Reviving Main Street: How rural Iowa stays relevant

SEPTEMBER

Big Data: Analysis offers new insights for businesses

OCTOBER

Manufacturing’s economic footprint in Iowa

NOVEMBER

Giving Back: Ways business leaders and companies contribute to their communities, state and world

DECEMBER

R&D: Businesses and universities working together on the latest innovations

OneVoiceThe Greater Des Moines Partnership’s monthly newsletter is published the last Friday of the month within the Business Record. OneVoice is designed to be your touchstone to the latest news, Partnership announcements, photos, and various regional networking events around Greater Des Moines. This targeted Central Iowa product reaches Business Record Members as well as Partnership investors providing a comprehensive, local business audience.

Business Record Iowa The Association of Business and Industry’s monthly newsletter is published on the second Friday of each month. Entitled Business Record Iowa, this publication includes business news articles relevant to economic development, best practices, emerging leaders and industry news across the state of Iowa.

Advertising Rates for qualifying ABI members only. All rates include full color.

12 Time Insertion Level Full Page $2,015 Half Page $1,380 Quarter Page $975

6-11 Time Insertion Level Full Page $2,115 Half Page $1,455 Quarter Page $1,020

3-5 Time Insertion Level Full Page $2,585 Half Page $1,745 Quarter Page $1,205

*Comprehensive packages to reach ABI members most effectively statewide are available.

Partnered Publications

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innovationIOWA“A Wonderful showcasing of innovation in the state of Iowa.”

— MICHAEL CRUM, Iowa State University, Office of Economic Development and Industry Relations .

Although Iowa is frequently identified with farming corn and soybeans, our state is diverse with innovative discoveries in companies and cities of all sizes. Expert Iowans are making discoveries daily in bioscience and ag, advanced manufacturing, technology, STEM, energy and more. And they’re tackling important issues around the globe, including human health and renewable resource development.

Get to know these educators, students, business leaders, entrepreneurs, scientists and visionaries growing Iowa’s innovation ecosystem. And learn about the up-and-coming innovators who will continue to show the nation how committed Iowans are to improving lives around the world. Be a part of the conversation. Promote your contributions on innovation in the next issue.

Annual Real Estate Magazine The Business Record is the go-to resource for real estate news and information in central Iowa. The Annual Real Estate Magazine provides market analysis, current market facts, detailed listing information and profiles of leaders within the industry.

• Empty space costs a fortune. Market your properties to move them off your inventory faster. By keeping your properties in front of business leaders, investors and owners, expand your opportunity to turn a vacant property into a revenue generating property.

• Businesses on the move need more than just space. They need facility services. They need building finish, interior design, equipment, furniture, lighting, and everything needed to run a business effectively and efficiently.

• Businesses need advice, consultation and guidance on everything from property management to development and investing. Explain how your representation can help their success.

Space deadline: February 15, 2017 Distributuion: April 2017

2017 Advertising Rates (net) Premium Positions (back cover, inside front cover, page 3, & page 5) $3,400 Full Page & Profile $2,830 Half Page & Profile $1,695 Quarter Page $1,015

*Bonus pricing for ROP Full Page Advertisers on additional Profiles — Full page $940, Half page $635

Special Publications

Book of ListsThe Book of Lists is the definitive resource for business professionals in Central Iowa. The book includes over 70 ranked lists from a variety of businesses and industries, the year’s most influential leaders and boards, regional market facts and a community calendar.

2018 Sponsorship OpportunitiesPresenting Sponsor $20,000Corporate Sponsor (up to 4) $12,000Community Tab & Calendar Sponsor $16,000Business Tab $7,875Development Tab $7,875Finance and Insurance Tab $7,875Book of Influentials Tab $7,875

Advertising Rates

Premium PlacementsInside Covers $6,555 $6,245Full Page with Placement $5,370 $5,115Half Page with Placement $3,405 $3,245Quarter Page with Placement $1,775 $1,690

Full Page $4,845 $4,615Half Page $3,060 $2,915Quarter Page $1,505 $1,435

Black & One Color $300 (net) Full Color $1,000 (net)

*Advertisers that reserve space by the early bird space deadline are entitled to a 3% discount. Early bird ads not received by deadline will be billed at the regular rate.

PRINT

ad requirements RESOLUTION 300 DPI

COLOR AND ART All images and art must be in CMYK or grayscale format; RGB and spot colors are not accepted. Images should be saved in tif, eps, pdf, ai or psd.

PREFERRED FILE FORMAT PDFs based on High Quality Print setting (No color conversion, include all profiles).

ACCEPTABLE FILE FORMATS Adobe InDesign, Illustrator, Pho-toshop (CS6 or earlier). All art and fonts must accompany the raw file.

FONTS All fonts should be embedded or outlined.

*If any of these requirements are not met, Business Record reserves right to charge for an ad build.

Publisher has the right, in its sole and absolute discretion, to reject any advertisement or portion thereof, whether or not the advertisement has previously been published.

Want more information? www.BusinessRecord.com/BOL

• Purchase the Book of Lists in Excel format

• Purchase hard copies of the Book of Lists

• View the current Book of Lists

• View placement availability

• Get added to the Book of Lists

(gross) (early bird)*

Advertising Deadlines

FIRST RIGHT OF REFUSAL Friday, April 7, 2017

EARLY BIRD SPACE RESERVATION Friday, July 21, 2017

EARLY BIRD MATERIALS DUE Friday, August 25, 2017

AD SPACE RESERVATION Tuesday, October 10, 2017

AD MATERIALS DUE Friday, October 13, 2017

CAMERA-READY MATERIALS DUE Tuesday, October 17, 2017

AD APPROVAL Friday, October 20, 2017

2017 PUBLISH DATE week of January 1, 2018

Sponsor Deadlines ROFR/FROR Friday, April 7, 2017

SPONSOR LOGO, COMPANY WRITE -UP, TOP EXECUTIVE PHOTO DUE Friday, October 6, 2017

TAB SPONSOR MATERIALS DUE Friday, October 6, 2017

TAB APPROVAL Friday, October 20, 2017

2017 PUBLISH DATE week of January 1, 2018

Half PageHORIZONTAL

8.75” x 5.875”

Inside CoversTRIM SIZE:

9.5” x 12.75”

0.125” bleed on all sides, keep text and important art 0.25” from edge of page

Quarter PageVERTICAL

Quarter PageHORIZONTAL

8.75” x 2.8125”

Full Page8.75” x 12”

4.25” x 5.875”

Special Publications

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Economic Forecast — January 26For almost two decades, Business Record’s annual Economic Forecast has helped CEOs and business owners gain insightful perspective on what the economy holds for the coming year. Our 2017 event will be no different. Expect top-notch networking, congratulate the 2017 Deloitte CFO of the Year award winner and learn what experts are predicting for our biggest economic challenges and opportunities for growth. Event Attendance 350+

Presenting Sponsorship Investment $9,525Supporting Sponsorship Investment $7,465 (2 sponsorships available)

CFO of the Year Sponsorship Investment $8,500

Power Breakfast (3 events per year) — February 22, May 31, October 25Start the day with a compelling conversation and discussion by expert panelists tackling the business community’s pressing issues. With 3 events a year, this event is highly anticipated and timely in business topics covered. Event Attendance 150-200

Co-Sponsorship Investment $12,375 (3 sponsorships available)

Valet Sponsorship Investment $8,250

Forty Under 40 — March 29The Forty Under 40 awards are given annually to 40 local business leaders under the age of 40 for their career achievements and community involvement. Winners are chosen by a panel of past recipients who weigh equally business successes and civic/philanthropic activities. Event Attendance 500+

Co-Sponsorship Investment $8,035 net (5 sponsorships available)

Alumnus of the Year Investment $7,210Pre-Event Reception Sponsor $5,500

Commercial Real Estate Forum — April 12The local economy is continuing to hum, and new opportunities are sprouting up all over Greater Des Moines - as are new challenges. Join us for a discussion featuring some of the region’s most innovative and established real estate professionals, who will provide insight into future hot spots, emerging opportunities, trends and the challenges facing the region’s commercial real estate market. Event Attendance 300+

Presenting Sponsorship Investment $7,725Supporting Sponsorship Investment $4,650 (3 sponsorships available)

CRE Professional of the Year Sponsorship Investment $5,150

Women of Influence — August 10The Business Record’s Women of Influence awards celebrate the work of women who have made a difference. They’ve devoted their lives to doing things most wouldn’t. They’ve spent countless hours on various boards and they’ve blazed a trail either personally or professionally for other women to follow. Event Attendance 650+

Co-Sponsorship Investment $6,200WBOY Sponsorship Investment $8,200Emerging WOI Sponsorship Investment $8,500

SIGNATURE EVENTS

OUR

TEAM

Lori Bratrudsenior account executive

515.288.0411 direct515.883.0610 cellloribratrud@bpcdm.com

Katherine Harringtonsenior account executive

515.288.0501 direct515.689.4447 cellkatherineharrington@bpcdm.com

Carole Chambersdirector of strategic partnerships

515.244.9492 direct 515.689.4429 cellcarolechambers@ bpcdm.com

Ashley Holterdirector of advertising

515.288.0711 direct515.509.3975 cellashleyholter@bpcdm.com

Maria Davissenior account executive

515.288.0432 direct515.249.5995 cellmariadavis@bpcdm.com