I elevate digital content to the next level, whether it’s written, graphic or animated. I can help you create, improve or manage your content for effective communication with your audience.

EXPERIENCE

Graphic Designer (e-Learning) AVELING Dec 2014 - Aug 2015

• Design and animate content for e-learning courses developed by AVELING Instructional Designers.

• Design and create course landing pages, including course-specific images and banners, within the parameters of the AVELING’s existing page styles.

• Update AVELING webpages and design new pages as required.• Work closely with marketing staff to implement promotions through the AVELING website and

new print material• Produce a showreel and demonstration of AVELING e-learning content.• Produce mock-ups of e-learning backend and user screens for tender applications and

presentations.• Edit and update brochures and catalogues for print and web

Freelance Multimedia Designer Creative Anarchy Jan 2009 - PresentAs Creative Anarchy I provide a full-service communications and design solution for to small and medium enterprise. I use engaging digital and print design, effective, search-engine friendly copywriting, and multi-channel communication to help my clients deliver strong, on-point messages to their audiences.

www.behance.com/creativeanarchy

malcolm.davies@westnet.com.au

4/173 Swan St, Yokine, WA, 6060

0410 652 140

MALCOLM DAVIES

Community Education Officer (Online) Department of Commerce Sep 2013 - Apr 2014• For the Department’s old website:

- Content Management System: Collage - Edited and updated existing website content; - Reviewed and edited new content submitted for the creation of new pages; - Created new pages with content approved by a manager and director; - Liaised with the Department’s Online Services team for the deployment of updates and new

pages; and - Reviewed page analytics for recommendations for focused content review or renewal.

• As part of the preparing the Department’s new website: - Content Management System: Drupal - Continued to contribute to the working group responsible for design and user experience

decisions; - Collaborated on Consumer Protection’s information architecture, including menu tiers,

sections for amalgamation and new content; - Collaborated on plan to divide the migration of content from old website content management

system to the new content management system; and - Migrated website content to the new system and reviewed content migrated by other team

members.• Created, edited and updated online content on the WA ScamNet website, including drafting

articles and editing images with high pressure deadlines• Assisted monitoring and content creation for Consumer Protection’s social media channels

(Facebook & Twitter)• Created, edited and scheduled email campaigns using MailChimp as well as monitoring for the

effectiveness of the campaign through clicks on links and maintaining the mailing lists

Key AchievementsWhile working for both the Consumer Protection and Industry and Innovation (below) divisions of the Department of Commerce I was asked to sit on the Website Refresh Working Group because of my qualifications and general interest in the use of digital communications. The user-focused design for the new site this steering committee produced in collaboration with a contracted digital agency went live shortly after I left the Department and can be viewed at www.commerce.wa.gov.au

I was also asked to produced a video commemorating all previous years of the Consumer Protection Awards for the tenth awards ceremony

Project Officer (Communications) Department of Commerce Nov 2010 - Sep 2013

• Developed and implemented the Communications Strategy for the II Radio Astronomy team. The strategy reflected the goals of II while remaining consistent with the objectives of the anzSKA Communications Strategy and was used to monitor outgoing communications on the Square Kilometre Array for appropriate audience and message;

• Engaged with external stakeholders relating the Australia New Zealand bid to host the Square Kilometre Array, including the CSIRO, the International Centre for Radio Astronomy Research, other Western Australian Government agencies and industry in the Mid West region, particularly mining companies;

• Engaged with stakeholders and general public at various events and exhibitions to raise awareness of the Square Kilometre Array bid while controlling expectations;

• Scripted, recorded and animated a 2 minute 20 second motion graphics explanation of a Digital Ecosystem based on a single PointPower slide from a manager’s presentation

• Implemented an interactive display for the Regional Mobile Communications Program using Google Earth which was able to present Completed, Soon-to-be Completed, and Proposed Sites within all Local Government boundaries in Western Australia. The display could be exhibited on tables as well as through a laptop and monitor;

Project Officer (Communications) Department of Commerce [Continued]

• Participated in the negotiation and assisted with drafting of the Mid-West Radio Quiet Zone Management Framework and the associated Memorandum of Understanding between the Australian and Western Australian Governments, in particular relating to the Dispute Resolution Procedure of the Management Framework;

• Research and report on: - topics included in the Request for Information from the Square Kilometre Array Project

Development Office; - the Australian Communications and Media Authority’s Earth Station Siting Discussion Paper; - a proposed telework centre for the Peel region

• Communications design including: - a miniature LEGO radio telescope for the SKA Forum in Banff, Canada; - MRO model “aerial view” for radio astronomy events; - SKA presentation material for the Western Australian Chief Scientist

• Prepare Ministerial responses, briefing notes and speech notes on various radio astronomy and space science related matters;

• General administrative & procurement tasks for the Radio Astronomy team

Key AchievementsIn May 2012 the SKA Organisation announced the “dual site solution” which meant that Australia had secured the hosting of the innovative low frequency telescope array, with Phase 1 to be built in the Mid West region of Western Australia.

September 2011 saw the launch of theSkyNet.org, a citizen’s science computing collaboration between the International Centre for Radio Astronomy Research (ICRAR), Curtin University, eMedia Track and the Department of Commerce.

In the lead up to the launch I liaised with representatives from other parties involved in plans for the launch on how best to draw media attention to the launch, which included the arrangements to have the Minister for Science and Innovation make the official launch speech.

I also coordinated the Minister for Science and Innovation’s briefing material, such as fine tuning his speech for tone and message, and facilitating his ease of movement throughout the event by briefing senior officers from the Department of Commerce who attended the launch and the Curtin University Protocol Officer.

In addition to the tasks above, I was given the opportunity to utilise my design skills to produce a simple animated data visualisation for the launch event.

Project Officer (Biotech & Life Sciences) Department of Commerce Jun 2010 - Nov 2010• Researched, drafted, edited, and published articles for a monthly e-newsletter targeting the

biotechnology and life sciences sectors (Life Sciences West).• Revised the Biotechnology Industry Directory by contacting relevant companies and research

organisations, gathered and collated listings, and designed page layout for listings.• Designed and produced graphics for various projects (Life Sciences West, BioGENEius

Challenge, Bioprospecting legislation proposal).

A/Product Safety Officer Department of Commerce Feb 2010 - Jun 2010 Jun 2009 - Sep 2009Was responsible for conducting inspections in retail premises on items restricted by current Product Safety Regulations and Orders. Researched safety issues, such as existing standards, recorded injuries and current complaints, on new and existing products to provide information to the Commissioner for Consumer Protection and the Consumer Product Safety Council. Responded to general product safety enquiries from consumers related to a broad range of products. Liaised with other State and the Commonwealth product safety authorities regarding opinions on products identified as potentially hazardous to ensure a consistent, nation-wide standard for safety (Harmonisation); prepared educational material on restricted or potentially unsafe products for traders.

Key AchievementsI conducted inspections and surveys on fitness equipment retailers after an order was made by the Commissioner for Consumer Protection requiring a specifically worded warning label. The survey indicated that only 20% of treadmills were compliant with the new Regulation and I drafted an educational letter reminding retailers of the new requirements which was sent to all stores likely to be selling treadmills to consumers.

Conciliation Officer (Retail) Department of Commerce Sep 2009 - Feb 2010 Nov 2006 - Jun 2009 Jul 2001 - Apr 2002Mediated disputes between consumers and traders. Provided advice on consumer and trader rights and responsibilities. Identified potential breaches of legislations for further investigation. Prepared ministerial responses and briefing notes. Identified trends in trader behaviour for education purposes.

Key AchievementsIn 2008, I established a list of co-operative contacts for traders the Department had received complaints against. This list was adopted by the entire Conciliation team and was and is still used to maintain consistent communication with any given company to help the Branch establish rapport with the traders, as well as speed up the process of resolving minor disputes.

Project Officer Department of Commerce Feb 2005 - Nov 2006Fitness Industry ReviewExamined WA State legislation [Fair Trading (Fitness Industry Code of Practice) Regulations 2004] to determine what facets of the industry could and should be reviewed. Created a survey of required information and produced a schedule for collecting and analysing data; collected necessary data through face-to-face visits to fitness centres and as well as a voluntary call for submissions to a written enquiry. The collected data was analysed for trends in relation to industry membership agreements. Reported findings to key stakeholders (including Manager, Retail and Service Industries, Director, Industry and Consumer Services, Commissioner of Fair Trading, and Fitness WA). Prepared ministerial briefing notes and assisted with preparation of a media statement regarding review findings.

ACHIEVEMENTS

Project Officer Department of Commerce [Continued]Key AchievementsAn important element of my final report to the Acting Manager, Retail and Service Industries was that the Department continue to monitor the fitness industry in a proactive rather than reactive manner. Currently a Proactive Compliance Officer of the Retail and Service Industries branch examines fitness centre agreements for new and existing centres.

Pricing Scanner AuditVisited a variety of stores, including pharmacies, service stations and variety stores, to compare the labelled shelf price of products to the price read by electronic scanners at point of sale. Collated and analysed data collected for the number and frequency of discrepancies in prices both for the Perth metropolitan area overall and broken down into the different types of premises inspected. Reported findings to a national body (FTOAC) for inclusion in the Australia-wide survey.

WAScamNet Officer Department of Commerce Apr 2002 - Feb 2005Wrote public awareness articles for the Department’s website. Shared a monthly, live radio segment on multicultural station announcing new scams targeting Western Australia. Liaised with consumers regarding scam enquiries and with various levels of management prior to naming new scams to the public. Collected, sorted, and reviewed example scams sent to Department by the public.

Key AchievementsDuring my time as WA ScamNet Officer, this highly effective public awareness scheme was nominated for a Premier’s Award for Service to the Community. While we did not win the award, WA ScamNet received a High Commendation for its cost effective contribution to protecting Western Australian consumers.

Design Graduate Exhibition: Most Outstanding 3D Project (Real-time)Nullabor Game Demo: Runner-up [The War of Art]

President - Cavalier School of Fencing

Member of the State Government team that helped secure hostingof the Square Kilometre Array in Australia

State Fencing Championships [Open Sabre]: Gold MedalVice President - Cavalier School of Fencing

Assistant Coach - Australian Fencing Team Summer Camp

Australian Sabre Coach (Asian Zone Championships)Western Australian Cadet Sabre Coach

Head Coach - Cavalier School of Fencing

2008

2011

2012

2013

2014

2015

2016

User ExperienceWeb DesignMotion GraphicsGraphic Design

Mr Salam AzizManager, e-Learning

AVELING(08) 9379 9999

Ms Cecilia BroderickManager Strategic Development

Department of Commerce(08) 6552 9349

Ms Penny GriffinManager Digital Economy

Department of Commerce0434 327 037

REFEREES

WHY WORK WITH ME EDUCATION

Bachelor of Arts(Multimedia Design)

2006 - 2008Curtin University

Project Management2011

ATI Mirage

After EffectsDreamweaverIllustratorInDesignPhotoshopPremiereHTML/CSSJQuery/Javascript

I am able to manage numerous and conflicting priorities and deadlines of solo and group projects.

I am dedicated to constantly improving existing skills and developing new areas of expertise.

I am able to independantly acquire new technical knowledge and have well developed skills in teaching and training others.

Project ManagementCopywriting & Editing

Ideation & Concept DevelopmentStakeholder Engagement

Communication & Presentations Social Media Management

Communications DesignPhotography

SKILLS