mcounts - real estate digital marketing

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Real Estate Lead Lifecycle Management Solutions by Mcounts

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Page 1: Mcounts - Real Estate Digital Marketing

Real EstateLead Lifecycle Management Solutions by Mcounts

Page 2: Mcounts - Real Estate Digital Marketing

Few Real Estate Clients

Page 3: Mcounts - Real Estate Digital Marketing

One Stop Shop

We are your full-stack Digitalmarketing & Automationpartner, including email,Programmatic displayads, social ads, mobile ads,ORM, Drip Marketing etc.

Full Funnel Sensitivity

Product and the tools weprovide will help you in movingprospects through the funnelfaster and at a higherconversion rate.

Data Impact

Our unique approach toidentity management willmaximize the reach of yourlead nurturing and remarketingprograms across channelsincluding email, social media,display, mobile advertising

Why Mcounts

Digital campaigns requireReal Time optimization. Campaign success thereforealso depends on the teamoptimizing the campaign. Weare proud to say we haveIndustry experts managingyour campaigns at Mcounts.

Team Play

Our Tools & ProductsProgrammatic Display | Demand Side Platform | Campaign Management Platform (Analytics & Reporting) | Publisher Management Platform |

E­Commerce | Consumer Data & Incentivization Platform | Lightweight CRM & Integration | Email Marketing Engine | Drip Marketing Platform

Page 4: Mcounts - Real Estate Digital Marketing

Lead Funnel

Engage prospects

Convert prospects to leads

Nurture leads toCustomers

Marketing Channels

Email, Mobile, Display,Search, Social etc.

Website, Landing Pages,Onsite VisitsContact Form, Chats, Telecalling etc.

Marketing Automation

Lead nurturing with ContentDriven Drip Marketing, Analyticsintegration, CustomerRelationship Management

Page 5: Mcounts - Real Estate Digital Marketing

Services for Real Estate

Affiliate Email Marketing

Mobile Marketing

Search Engine Marketing

Programmatic Display Advertising

Social Media Marketing

Affiliate SMS Marketing

Online Reputation Management (and SEO)

Content Marketing Optimization

Performance Media Marketing Automation

Drip Marketing

Landing Pages Design, A/B Testing

Campaign Management Platform

Lead Management System (L-CRM)

CRM Integration

Prediction/Scoring

Marketing Analytics

Social Marketing Automation

The use of a marketing automation platform is to streamlinesales and marketing division by replacing high-touch,repetitive manual processes with automated solutions

Use of Media channels to reach prospective audienceand convert them into leads

Page 6: Mcounts - Real Estate Digital Marketing

Reach your Target Audience

NRI

IT Professionals

Working Professionals

Family Business / Entrepreneurs

Frequent Flyers

Working Women Investors/ High Net Worth Individuals

Location

Gender

Age

Education

Employment

Income Level

Choose Audience Targeting based on Demographic, Psychographic &Geographic Data Filters

Indicative Filters

Page 7: Mcounts - Real Estate Digital Marketing

Sample Campaigns

Page 8: Mcounts - Real Estate Digital Marketing

Sample Landing Pages

Page 9: Mcounts - Real Estate Digital Marketing

Services Overview

Page 10: Mcounts - Real Estate Digital Marketing

Email Marketing ServicesWe create result-oriented e-mail campaigns to drive traffic and sales. We manage campaigns fromstart to finish: email strategy, template design, copywriting, landing page design, HTML coding,conversion optimization, publisher management and analytics.

Targeted Affiliate Email Campaigns

Publisher Network Management.> 50 Email Publishers

Campaign Management Platform

Cloud based - Email Infrastructure and RealEstate CRM, LMS and Lead to Source Tracking

Drip Marketing Campaigns

Tracking & Analytics (Marketing automation)

Process Innovation With Technology

A/B Test Subject Lines, Check for SPAMScores

A/B Test Landing Page – Call to Action

A/B Test Email Creatives & Communciation

Track Form Abandonment

Track Scroll Depths on Landing Page

Track user Heatmaps on Landing Pages

Page 11: Mcounts - Real Estate Digital Marketing

Mobile Marketing ServicesOur result-oriented mobile marketing 360 degree solution makes it easy for marketing managers todeliver and measure mobile marketing campaigns. As a Mobile & SMS marketing agency, wemanage mobile text and voice SMS, IVR, App marketing and missed call campaigns.

Rich Targeting Profiles

Hyperlocal Activation

Engagement Automation

Transactional SMSPromotional SMSIVRMissed Call integrationShort Code/Long CodeVoice SMS Services

Page 12: Mcounts - Real Estate Digital Marketing

Programmatic Display / Mobile / Video AdsWe deliver brand communication across channels like social media, mobile specific media andtraditional web media, whether in standard IAB formats or custom native formats. Our strength liesin exploiting specific targeting capabilities provided by individual channels and optimizingcampaigns holistically. Key Benefits

Intuitive Cross-Channel Targeting: Reach your audiences across display,social, video and mobile content

CPC, CPA, CPM, ROI Maximization: Goal driven optimization thatevolves in parallel with your programmatic campaigns

High Ad Viewability: Organize targeting based on various visibility-driven indicators and parameters.

Intelligent Campaign Optimization: Campaign Algorithms that areconstantly learning and improving based on historical and real-timeperformance data

Best in class Demand Side Platform to drive your programmaticcampaigns,

Access to best Real Time Bidding Bidding Algorithm in the World: 100>10

0>7

Access over 100 billionimpressions/day worldwide

Leading display and mobileexchanges

0$ minimum guarantee

Targeting Options

Page 13: Mcounts - Real Estate Digital Marketing

Programmatic Display / Mobile / Video Ads

Power of RTB: Access to one of thebest bidding algorithms in the world with the click of a mouse.

Real-Time Review: Watch your adcampaigns performing live andoptimize them with near real-timestatistics.

Full Control: You decide how todeploy your media budget –not athird party. Get complete control.

Granular Insights: Experienceseamless reporting and getgranular insight of your campaignperformance.

Detailed User Interface: A holisticview of spend and performanceacross exchanges.

Flexible Pricing Models:Self-serve, Managed Servicesand Performance Orientedmodels.

Key Features

Page 14: Mcounts - Real Estate Digital Marketing

Content Marketing ServicesStarting with strategy, we address all content requirements including implementation of Online ReputationManagement key of which include, driving traffic through SEO and other inbound marketing activities . We createsnazzy landing pages, informative blogs, articles, campaign creative, infographics, videos, social Media monitoring,Forum Management, guest blogging and more.

In-House Digital Magazines

Concept to Consumption

Customized Curated Content:Blogs, Infographics, Videos, Whitepapers, CaseStudies, Walkthroughs, Social Content

Digital PR

Travel & Destination Magazine

Real Estate Magazine

Lifestyle Magazine

Religion and Spiritual

Magazine

Our Publications

Page 15: Mcounts - Real Estate Digital Marketing

Search Engine and SocialMedia Marketing ServicesWe help design a Social Media Strategy for our clients and also help manage various channels toimprove engagement and drive results through Social Media Strategy and Marketing. Key piece ofour ORM strategy too.

Our SEM efforts encompass all paid search practices to take advantage of search engine toincrease website visibility and reach the target audience. We use well researched and relevantkeywords related to your business to create effective campaigns, delivering desired results.

Evolved Targeting &Optimization

Extensive KeywordResearch

Lead Ad Integration

Custom AudienceCreation

ComplementaryContent Strategy

Online ReputationManagement

Page 16: Mcounts - Real Estate Digital Marketing

Agency with a creative heart and a technological backbone

@[email protected]+91-9986114420+91-7799656664

www.mcounts.co

Email | Mobile | Search | Social | Programmatic | Marketing Automation | CRM | Content |

Mcounts Consumer Solutions Pvt Ltd, #22, 16th Main, BoB Colony, J P Nagar 7th Phase,

Bangalore - 560078

Mcounts Consumer Solutions Pvt Ltd, Pavan Kuteer, Camelot Layout, Kondapur,

Hyderabad - 500084