marylou curran resume 4

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  • 8/14/2019 Marylou Curran Resume 4

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    MARYLOU CURRAN701A Ridgefield Circle Clinton, Massachusetts 01510

    Residence: (978) 733-1462 Cell: (978) 590-8613 [email protected]

    SUMMARYOF QUALIFICATIONS

    Exceptionally dedicated, motivated sales professional with highly developed organizational and technical skills.Extensive experience leading marketing, sales and operations and managing major accounts in the food industry.Developed outstanding communications and interpersonal skills, effectively crafting and delivering unique sales presentations to diverse groups. Demonstrated the ability to overcome challenges and exceed expectations.Recognized for success in strategic relationship development.

    PROFESSIONAL EXPERIENCE

    MULTIGRAINS BAKERY Lawrence, Massachusetts 2004 PresentFood Service Manager

    Brought on by this artisan bakery that ranks in the Top 10 nationwide with $15 million in annual revenue to

    independently manage national accounts, food service brokers and 14 distributors. Develop new sales opportunitiesthrough market research and follow through with accounts. Meet with prospective and existing clients. Interfacewith customer service representatives, plant managers and production workers. Tour bakery facilities and tracktrends in the bakery business and flour market. Create sales presentations.

    Significantly increased revenue by maintaining relationships with existing distributors as well as bringingin seven additional distributor accounts.

    Secured several multi-unit restaurant chains that increased business by 50% and drove sales up 30%.

    Designed and coordinated merchandising and booth display material for all regional food shows.

    Initiated broker training and performance programs at every opportunity with operators that enhanced salesefforts such as monthly sales meetings where 380 sales representatives could view and sample products.

    Created marketing tools such as point-of-sale materials, direct mailers and postcards and spearheadedupgrades to the appearance of logos, displays and marketing pieces that improved product perceptions.

    Developed instant rapport with all buyers, distributors and direct buying accounts and established a newpartnership with the Darden restaurant chain for an increase of $2 million in revenue.

    AMERICAN PATRIOT SALES Norwood, Massachusetts 1999 2004Vertical Marketing Specialist

    Appointed by this premier New England food service brokerage firm that generated $60 million in revenue in 2003to work exclusively as a full time broker/account manager with Hallsmith Sysco, the largest food service distributorin managing over $1 million in branded business. Represented 13 manufacturing vendors and an operator base withmore than 300 salespeople. Collaborated with upper management to create monthly new item presentations.

    Increased market share, market penetration and sales forecasting accuracy by developing and implementinga sharp new sales planning process; increased sales by 25% annually through buyer and operatorpresentations.

    Implemented a strategy for systematic relationship building that established relationships with more than

    200 marketing associates at food shows, sales meetings and other venues. Developed creative menu applications and plate presentations, which enhanced sales revenues.

    CREATIVE CATERING Great Neck, New York 1995 1999Co-owner

    Launched this homegrown full course catering business in small business markets and residential markets with highnet worth individuals across Long Island, New York. Purchased items for menu planning. Customized menus forevery food category from hors doeuvres to desserts. Led staff meetings and event planning sessions. Originatedsignature appetizers and unique menu items. Tested signature items used in bake offs and plate presentations.Controlled inventory and service level consistency.

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    MARYLOU CURRAN701A Ridgefield Circle Clinton, Massachusetts 01510

    Residence: (978) 733-1462 Cell: (978) 590-8613 [email protected]

    Grew the business to over $1 million by networking among contacts and by purchasing commissary that

    allowed for enhanced planning, organizing and production of entire events from concept to completion.PEZROW, INCORPORATED Foxboro, Massachusetts 1992 1995Business Development Manager

    Selected by this retail and food service brokerage firm to create and manage sales and merchandising programs for a$3 million specialty foods division in New England. Called on supermarket chains and presented gourmet cheeselines. Introduced new items to accounts. Secured advertising with food shows in the field.

    Strengthened the firms reputation as the leading deli and cheese broker of the area by recruiting andtraining 16 specialty sales representatives who demonstrated attention to quality and exceptional talent.

    Increased sales revenue 35% through strategic relationship management of principals and customers.

    Drove business with the top three New England supermarket chains by providing high quality categorymanagement studies, business analyses and reviews and presentations on new and existing items.

    INTERNATIONAL

    CHEESE

    COMPANY

    Hinesburg, Vermont 1991 1992Regional Sales ManagerHired to manage a $5 million sales region consisting of major supermarket chains in New England and New Yorkby this top selling cheese maker. Maintained existing customer base while expanding the client list. Prepared and presented monthly sales reports to the CEO. Appointed and managed four Food Service and Retail Brokers.Directed training seminars and established programs for all accounts. Ran promotions and sales competitions.

    Successfully targeted the Connecticut market with brokers for a new branded product line that significantlyincreased revenues and expanded into New England market by obtaining major wholesaler authorizations.

    EDUCATION

    University of Maryland; College Park, Maryland

    Bachelor of Arts in Business Administration

    Simplot Foods; Boise, IdahoVegetable Manufacturing Process Course (2002)

    Assabet College; Marlboro, MassachusettsEffective Business Strategies and Conceptual Marketing Courses (1998)

    Introduction to Psychology Course (1996)

    Peter Kump Culinary School; New York, New York16-Week Culinary School Course (1997)

    James Beard Foundation; New York, New York

    Culinary Internship (1997)

    CPC Corporation; Brooklyn, New YorkCommunication and Education for Industry Course (1997)

    Babson College; Waltham, MassachusettsManagement Communications Course (1995)

    Dale Carnegie Institute; New York, New YorkEffective Sales Techniques Course (1989)