marketing solutions - choral director · 2018-04-20 · print • digital • ios/android •...

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November/December 2015c h o r a l d i r e c t o r m a g . c o m

Inside this issue:A Tattoo for the All American Chorus

Getting The Most Out Of Your Festival Experience

The Practical Conductor Grows Into It

More Music Advocacy in The Good Fight

January/February 2016

c h o r a l d i r e c t o r m a g . c o m

Inside this issue:Aligning National Standards for Music Education with Blooms Revised Taxonomy

Music Parents—We Couldn’t Do Without Them!

So Long No Child Left Behind…The Every Student Succeeds Act of 2015 and What it Means for Music Education

How a Week at Music Camp Can Lead to a Lifetime

Performance:A Cappella Checklist!

COVER PHOTO: SHUTTERSTOCK

April/May 2016

c h o r a l d i r e c t o r m a g . c o m

Inside this issue:2016 Annual Choral Director’s Resource Guide

PracticalConductor – Brother Can You Spare a Dime?

ChoralTech – Shure MV88 and MOTIV for iOS Reviewed!

UpClose: Margaret Campbelle-Holmanand Choral Arts Link

www.choraldirectormag.com

The Leading Informational Resource for School Choral Directors

MARKETING SOLUTIONS

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PROVIDING EXPOSURE TO 16,000 SCHOOL CHORAL DIRECTORS!


Drive traffic to your website with an ad in: Choral Director e-Newsletter, Website, iOS/Android & Digital magazine and Broadcast eMail

Reach 16,000 School Choral Directors

Choral Director’s print, iOS/Android and digital magazine is the leading publication for middle school and high school choral directors. Directors find a wealth of practical articles and profiles focusing on producing creative and educational performances, recruitment and retention, administration, travel, fundraising, and much more. CD provides the management information and tools to help build and strengthen their overall music program.

PRINT • DIGITAL • iOS/Android • E-MARKETING

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PROFILES - Featuring choral directors recognized nationally for having created, enhanced, or turned around their school’s vocal music performance program.

INTERVIEWS - With leading experts in the areas of student vocal ensemble perfor-mance, management, fundraising, travel, advocacy, and more.

EditorialFocus Choral Director features practical,

hands-on editorial content, including:

For more information on how you can reach the nation’s most in-fluential school choral directors, please call your Choral Director representative:

SURVEYS - On topics and trends that are affecting school music across the country.

VOCAL HEALTH - Emphasis on best practice and rationale for vocal hygiene, including product tips for keeping the vocalist’s instrument healthy.

RECRUITMENT & RETENTION - Effective and creative methods for recruiting and retaining members.

GRANT-WRITING/FUNDRAISING - New ideas and proven strate-gies from experts in the field.

TEACHING MATERIALS/MUSIC - Choral Director includes a regular section on new music and publications to help directors con-duct a successful program.

NEW PRODUCTS/EQUIPMENT - The latest new software, micro-phones, recording equipment, and more.

PERFORMANCES - Preparing innovative and educational perfor-mances that build interest from students and audiences.

FESTIVALS - Focus on educational opportunities, ensemble competition and student group travel.

In-DepthArticles & Columns

For more information on how you can reach the nation’s most influential Choral Directors, please call Choral Director today:

2018 Focus

SEND COLOR PROOFS TO:

Timeless CommunicationsAttn: (Publication Name/Issue

Date)6000 S. Eastern Ave.,

Suite 14-J Las Vegas, NV 89119

Tel: (702) 479-1879 eFax: (702) 554-5340

SALES CONTACTS

GREG GALLARDO x155 Group Publisher

[email protected]

MATT KING x169 [email protected]

DAVE JEANS x168 [email protected]

MATT HUBER x103 [email protected]

MIKE DEVINE x153 [email protected]

JUDY WANG - The Greater China Worldwide Focus Media 0086-13810325171 • [email protected]

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CIRCULATIONCD reaches over 16,000 school choral directors in middle

schools and high schools across the United States, six times

per year. There are also thousands of additional bonus

copies circulated at the major music educator events

throughout the year. Plus, we reach thousands more with

our digital magazine and e-marketing opportunities.

ADVERTISINGCD offers advertising opportunities in a print and digital

magazine that is read cover-to-cover for constructive

management information on running a successful school

choral program. When you place a schedule of advertising

in CD, you reach over 16,000 directors across the USA who

make the critical buying decisions for their schools, includ-

ing music, books, software, travel services, fundraising

products, instruments, and much more! CD also offers cata-

log distribution at the major music educator conferences.

MARKETING SERVICESTimeless Creative, a division of Timeless Communications,

Corp., is a complete creative resource to help develop

and distribute your advertising message across all media

platforms. When it comes to achieving result expecta-

tions that deliver to marketing and sales goals, Timeless

Create is your No. 1, best-choice creative partner.


Circulation & Advertising

For more information on how you can reach the nation’s most influential school choral directors, please call your Choral Di-rector representative:

Broadcast eMail Services

Choral Director Broadcast eMailExclusively market your product/service/school in a dedicated e-mail. Qualified leads provided post-blast. 600 px. maximum width.

eMail Your MessageDirectly to 7,300 Directors!





Tel: (702) 479-1879 eFax: (702) 554-5340

SALES CONTACTS


[email protected]






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CD’s mobile and desktop media for-mats bring advertisers an unparalleled and uniquely global reach, dovetailed with measurable results and a quantifi-able ROI. Additionally, all Choral Director digital editions are fully SEO’d, archived online, and indexed in perpetuity by all major search engines to continue driv-ing your online advertising results.

Broadcast E-mail Your Message to thousands of Choral Directors with Cho-ral Director’s exclusive broadcast e-mail service. This essential service allows you to target your message to the decision makers who prefer to receive their infor-mation via e-mail.

CD E-Newsletter offers a powerful e-marketing opportunity to help drive traffic to your website. Readers find Choral Director’s e-newsletter an essen-tial tool for finding the latest industry news, trends, exclusive editorial content, surveys, and much more! Your banner ad is certain to generate leads and expo-sure for your company.

Targeted Access CD provides complete fulfillment services for all advertiser direct mail and magazine insert cam-paigns. Our qualified subscriber base may be targeted geographically and/or by demographics.

Leading Editorial Content with com-prehensive coverage of industry news, profiles, trade show coverage, new products, market statistics, trends, and analysis.

Thousands of Bonus Copies distrib-uted at major industry trade events, in-cluding NAMM, and many major music educator conventions including: TMEA, JEN, PASIC Midwest Clinic, and many others!

www.choraldirectormag.com is one of the most viewed websites for cho-ral directors. This site features breaking news stories, extensive coverage of the market, searchable archives of past is-sues, important links to the industry, and so much more.

Catalog Distribution CD provides dis-tribution of your catalog, flyer, or pro-motional material to thousands of high school and college choral directors across the USA.

UNIQUE VALUE PROPOSITION:www.choraldirectormag.com

Print • Digital • iOS/Android • E-Marketing Direct Mail • Social Media

ADVERTISER BENEFITS


Multi-Channel Messaging

Social Media

SALES CONTACTS

Tel: (702) 479-1879

6000 S. Eastern Ave. Ste. 14-J • Las Vegas, NV 89119 • Tel: (702) 479-1879 • Fax: (702) 554-5340

GREG GALLARDO x155Group Publisher

[email protected]


DAVE JEANS [email protected]

MATT HUBER [email protected]

MIKE DEVINE [email protected]

JUDY WANGThe Greater China Worldwide

Focus Media0086-13810325171

[email protected]

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SALES CONTACTS Tel: (702) 479-1879

6000 S. Eastern Ave. Ste. 14-J • Las Vegas, NV 89119 • Tel: (702) 479-1879 • Fax: (702) 554-5340

ISSUE/Focus BONUS DISTRIBUTION DATES & DEADLINES

JANUARY/ FEBRUARYThe Legacy of Guido d’Arezzo Solfège

JENNAMMTMEA

Space reservations: 01/19/18 Materials due: 01/22/18

MARCHEducational Travel


APRIL/MAYAnnual Director’s Resource Guide

Summer NAMMSpace reservations: 04/16/18 Materials due: 04/18/18

AUGUST/ SEPTEMBERFundraising


OCTOBER Choral Apparel


NOVEMBER/ DECEMBERFestivals

The Midwest ClinicSpace reservations: 11/12/18 Materials due: 11/14/18

2018 EDITORIAL CALENDAR


[email protected]






Focus Media0086-13810325171

[email protected]

All year long in Choral Director, we write insightful articles on choral festivals, travel destinations, interesting personalities, musicals, technology, performance wear and more. We feature leading experts on vocal performance to the nation’s most qualified audience of choral music educators who read Choral Director because every issue features:

WALTER BITNER: a multi-instrumentalist, singer, conductor, and master teacher, and director of education & community engagement at the Nashville Symphony, delivers a full year of in-depth Solfège instruction in his “Off the Podium” column.

TOM MERRILL: brings over 25 years of knowledge as a music educator, travel planner, and festival organizer in his “Festivals” column, giving expert advice on getting the most from your educational choral travel and festival experiences.

JAIME BABBITT: Her “Vocal Health” column provides pro tips for maintaining the voice. Jaime coached voice/performance for Disney. She is a jingle singer for Coke, Pillsbury, Chevrolet, toured with Leon Russell, Sam Moore, recorded for George Strait, Barbra Streisand, Willie Nelson, Miley Cyrus, Johnny Mathis, performed off-Broadway and coaches voice in NYC, LA and Connecticut.

FRED BOGERT: With 45 years in the music business, Fred has produced, arranged, written for and performed on three Grammy-nominated CDs, as well as appeared as composer, producer, and performer with a variety of major artists. He writes about practical choral arranging in column, “By Arrangement.”

BRODY MCDONALD: Director of Wright State University’s contemporary a cappella group, ETHOS director of choirs at Kettering Fairmont High School. A leader of the high school a cappella movement, contributor to the Contemporary A Cappella Society of America and nominator/judge for the Contemporary A Cappella Recording Association. Brody writes the “Practical Conductor” column covering all things choral management and performance.

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Full Page SpreadW/ 16.25 X H/ 10.875W/BLEEDW/16.5 X H/ 11.125

Full Page W/ 8.125 X H/ 10.875W/BLEEDW/ 8.375 X H/ 11.125

2/3 VerticalW/ 4.6 X H/ 10

1/2 Vertical IslandW/ 4.6 X H/ 7.5


1/3 SquareW/ 4.6 X H/ 5


1/4 Horizontal StripW/ 7.075 X H/ 2.388

1/4 Horizontal SquareW/ 4.6 X H/ 4

1/6 HorizontalW/ 4.6 X H/ 2.5

1/2 HorizontalW/ 6.95 X H/ 5

1/2 Page SpreadW/ 13.9 X H/ 5

1/6 Vertical W/2.16 X H/ 5

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Need Design Help?$200 fees apply for one-time designs. $100 fee for changes to existing artwork

C L A S S I F I E D SSIZE 1X 3x 6x1/2 Page Horizontal $800 n/a $7751/2 Page Vertical $800 n/a $7753 Columns x 1 inch (6.95 x 1) $160 n/a $1503 Columns x 2 inches (6.95 x 2) $290 n/a $2803 Columns x 3 inches (6.95 x 3) $330 n/a $3203 Columns x 4 inches (6.95 x 4) $480 n/a $4702 Columns x 2 inches (4.60 x 2) $200 n/a $1902 Columns x 3 inches (4.60 x 3) $290 n/a $2802 Columns x 4 inches (4.60 x 4) $350 n/a $3402 Columns x 5 inches (4.60 x 5) $400 n/a $3901 Column x 1 inch (2.16 x 1) $60 n/a $501 Column x 2 inches (2.16 x 2) $110 n/a $1001 Column x 3 inches (2.16 x 3) $160 n/a $1501 Column x 4 inches (2.16 x 4) $200 n/a $1901 Column x 5 inches (2.16 x 5) $240 n/a $230

Size / Position 1x 3x 6x

Full Page $2,700 $2,500 $2,295

Full Page Spread $4,500 $4,165 $3,825

1/2 Page Spread $2,500 $2,315 $2,125

1/2 Page Island $1,400 $1,295 $1,190

1/2 Page Horizontal $1,400 $1,295 $1,190

1/3 Page Square $950 $880 $810

1/3 Page Vertical $950 $880 $810

1/4 Page Vertical $780 $725 $665

1/4 Page Square $780 $725 $665

1/6 Page Vertical $570 $530 $485

1/6 Page Horizontal $570 $530 $485

Back Cover $3,445

Inside Back Cover $2,640

Inside Front Cover $3,100





Tel: (702) 479-1879 eFax: (702) 554-5340

SALES CONTACTS

ALL BLEED ADS MUST HAVE 0.125 INCHES PAST THE TRIM EDGE AND ALL LIVE AREAS MUST REMAIN .25 INCHES INSIDE THE PAGE TRIM SIZE.

All ads must be submitted in digital format. Preferred file submission: CMYK or grayscale, high resolution (300dpi or greater) PDF, Photoshop-compatible EPS, TIFF or JPEG files. If supplying layered files, all support images and fonts must be included with all fonts converted to outlines. Other acceptable file formats are: Mac-compatible InDesign CS6 or Illustrator EPS files, collected with all working files and Postscript fonts (screen and printer) included. PUBLISHER IS NOT LIABLE FOR INFERIOR OUTCOME IF GUIDELINES ARE NOT FOLLOWED.

This publication prints in a web offset, CMYK format and to SWOP standards. For color critical ads two digital color proofs must be provided, created from the supplied digital file on a contract-quality, digital halftone proofing system in accordance with SWOP standards (Imation Digital Matchprint, Kodak Approval, Iris, Rainbow, etc.)

Fractional ads, use the non-bleed dimensions as your live area. Do not allow any essential type or art to fall outside this area. For spread ads, do not place any essential type or images across the gutter (center line) without adding .125” space on each side of the fold for safety (total .25”).

Laser or inkjet proofs are not considered accurate in color and will be used for content confirmation only. Publisher is not liable for color inaccuracy if guidelines are not followed and color proofs not supplied.If you have questions or concerns regarding ad or insert specifications, please contact the production manager at 702.932.5585. For ad sales information, please contact your account manager.Preferred method of ad file delivery—please upload digital files to: www.timeless-com.com/ads/ (100 MB Max)

UPLOAD AD SUBMISSIONS TO: www/timeless-com.com/ads/


[email protected]






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HIGH VISIBILITYAcceptable Formats: .jpg, .gif, .swf NO FLASHSize requirements: around 200KAll newsletter spots are EXCLUSIVE

Subject to availability.$750/month

468x60 EXCLUSIVE HEADER

Subject to availability.$600/month

468x60 EXCLUSIVE PAGEFOLD

Stacking order may alternate.$500/month

160x160 EXCLUSIVE SIDEBAR

Set your sights on sales with a targeted customized e-mail blast. Choral Di-rector can deliver your message to thousands of current e-mail addresses from our database. HTML or plain text with an attachment formats avail-able. This is the best way to deliver your personalized message straight to the desks of decision-makers throughout the industry. Custom e-mail blasts are only available to advertisers in Choral Director Magazine who have reached a spending level of at least $15,000 in 2017/2018, or are contracted for a minimum of $15,000 for the calendar year of 2017/2018.

CUSTOM EMAIL BLASTS

www.choraldirectormag.com/newsletter/

468x60 Header Exclusive468x60 Exclusive Header

160x160 Exclusive

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160x160 Exclusive

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160x160 Exclusive

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Stacking order may alternate.$750/month

VIDEO INSERT

VIDEO INSERT

NEWLETTER SPECS

NEWSLETTER ADVERTISING

$750/email blast

Tel: (702) 479-18796000 S. Eastern Ave. Ste. 14-J • Las Vegas, NV 89119 • Tel: (702) 479-1879 • Fax: (702) 554-5340

www.jazzedmagazine.com

SPEC NOTE: Pre-designed email (html) - provide html code in .txt or .html file. Please be sure to use absolute, full paths to images and links.• All styling is inline (no css or styling in header)• Do not include scripting of any sort (i.e., no javascript)• Table-based layouts will provide the most consistent display for all email clients and programs• Design for a width of 600 pixels wide. There is no restriction on height using this option.

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Acceptable Formats: .jpg, .gif, .swfSize requirements: around 200KFlash requirements: If you submit a .swf file you must include the EDITABLE .fla ver-sion as well. Do not embed links and do not send locked files. We do not allow audio.

www.choraldirectormag.com/

468X60 EXCLUSIVE PAGE FOLDThis ad appears on ALL pages in the site and is EXCLUSIVE to the client.

$750/month

468X60 ROTATING PAGE HEADThis ad appears on ALL pages in the site and is SHARED. Limited availability.

$750/month

234X60 EXCLUSIVE SIDEBARThis ad appears on ALL pages in the site and is EXCLUSIVE to the client.

$400/month

These ads are all EXCLUSIVE to the client. The Left side banners appear on ALL pages in the site and Right side banners appear on most pages WITH-OUT articles. Placement may vary and there are multiple sizes available:

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160X160Exclusive SIDEBAR Tile

HIGH VISIBILITY WEB BANNER SPECS

WEBSITE ADVERTISING

SALES CONTACTS

468x60 Exclusive PAGE FOLDSIDEBAR PRICE

300x250 media rectangle $600/month

160X160 Tile $450/month

300x650 half page $900/month

160X600 Skyscraper $750/month

Site Background Wall Paper $1,000/month

300x250 Medium Rectanlge

300x600 HalfPage

Tel: (702) 479-1879

6000 S. Eastern Ave. Ste. 14-J • Las Vegas, NV 89119 • Tel: (702) 479-1879 • Fax: (702) 554-5340 www.jazzedmagazine.com


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Focus Media0086-13810325171

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marketing solutions - choral director · 2018-04-20 · print • digital • ios/android •...

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